Project Baala
Project Baala is a New Delhi-based social organization founded in 2016 that addresses menstrual health across underserved Indian communities through community intervention, capacity building, and the Baala Action Lab, partnering with the Delhi Government and corporate CSR sponsors including HDFC ERGO, Oracle, and NTPC.
- Company typePrivate
- Founded2016
- HeadquartersNew Delhi, India
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Project Baala does
Project Baala is a New Delhi-based social organization founded in 2016 that focuses on menstrual health across underserved communities in India. It delivers its mission through three program pillars: Community Intervention (direct outreach and product distribution), Baala Action Lab (structured program development and innovation), and Capacity Building (training and education). The organization operates as a for-profit private company but is functionally funded through grants and corporate social responsibility (CSR) partnerships, with a stated presence of 11–50 employees and no disclosed revenue.
The company's go-to-market is community-led and partnership-driven rather than productized. It works through the Delhi Government as a public-sector delivery channel and through a broad roster of corporate partners — HDFC ERGO, Hero Fincorp, Havells, Jakson, DCM, NTPC, One Stage, SRF, Oracle, BDO, and Mamta HIMC — to extend program reach. External validation includes recognition from the United Nations, the World Bank Group, Forbes 30 Under 30 (2025) for founder Aradhana Rai Gupta, and a Vital Voices Fellowship for the founder. The only disclosed funding event is a $5,000 grant from Youth Co:Lab in June 2023.
There is no evidence of proprietary technology, AI/ML capabilities, or productized revenue streams. The company's competitive position rests on its brand credibility in the menstrual health space, its multi-stakeholder distribution network across government and corporate partners, and the reputational capital of its founder. Key risks include high dependence on grant and CSR funding cycles, absence of disclosed revenue, thin capital base, and limited evidence of geographic or operational scaling beyond the New Delhi base.
Project Baala firmographics
Firmographics- Name
- Project Baala
- Legal name
- Baala
- Website
- https://projectbaala.com
- Company type
- Private
- Founded year
- 2016
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Project Baala is a New Delhi-based social organization founded in 2016 that addresses menstrual health across underserved Indian communities through community intervention, capacity building, and the Baala Action Lab, partnering with the Delhi Government and corporate CSR sponsors including HDFC ERGO, Oracle, and NTPC.
- Ownership category
- akta.pro rank
Project Baala industry classification
Industry- Product category
- Menstrual Health and Reproductive Wellbeing Services
- NAICS
- Social Advocacy Organizations (8133)
- SIC
- Services-Social Services (8300)
- akta.pro primary industry
- Family & School System Navigation (Parent Engagement, Youth Services) (EDAAADAH)
- akta.pro secondary industry
- Community Development & Social Impact Programs (EDAIAGAA)
Keywords
Where Project Baala is headquartered
LocationHeadquarters
- HQ city
- New Delhi
- HQ country
- India
- HQ region
- Asia
Markets served
Project Baala business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales
Revenue model
- Corporate Partnership Programs: Revenue generated through partnerships with corporations who engage Project Baala for employee welfare programs, community CSR initiatives, and workplace menstrual health programs.
Go-to-market motion1 record
Distribution channels3 records
Marketing channels4 records
Project Baala product offering
Product offeringCore offering
Project Baala is a social organization that delivers menstrual health and sexual and reproductive wellbeing programs across India through three core program areas: Community Intervention (direct classroom and community-based education), the Baala Action Lab (innovation and research on menstrual health), and Capacity Building (training community health workers and stakeholders). Services are delivered directly to women and girls in communities and through corporate CSR and government partnerships.
Product overview
Project Baala is a social organization focused on menstrual health, sexual and reproductive wellbeing, and women empowerment in India. The organization operates through three core program areas: Community Intervention, Baala Action Lab, and Capacity Building. The website serves as an informational and engagement platform rather than a technology product with discrete commercial offerings. No specific named products, modules, or software offerings are identified in the provided source content — the organization appears to provide services through direct community programs and partnerships rather than packaged software products.
Differentiator
Problem solved
Functional benefit
Products and services
- Community Intervention Direct delivery of menstrual health education and sexual and reproductive wellbeing programs in classrooms and communities across India, targeting women and girls.
- Baala Action Lab Innovation and research initiative focused on developing and testing approaches to advance menstrual health and address period poverty in India.
- Capacity Building Training programs for community health workers, educators, and partner organizations to deliver menstrual health and reproductive wellbeing education at scale.
Companies that use Project Baala
Customer profileNamed customers3 records
Segments3 records
Ideal customer profiles4 records
Project Baala technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Project Baala partnerships and signals
Strategic signalPartnerships
Twelve partnerships are on record, tiered core and minor.
- Delhi GovernmentcoreProject Baala has partnered with the Delhi Government on menstrual health initiatives, implementing programs and policies for menstrual health education and access in schools and communities.
- HDFC ERGOcoreCorporate partner supporting Project Baala's menstrual health initiatives through CSR programs and employee engagement.
- Hero FincorpcoreCorporate partner engaged in supporting menstrual health programs through CSR initiatives.
- HavellscoreCorporate partner supporting community health initiatives through corporate social responsibility.
- NTPCcoreNational thermal power corporation engaged as CSR partner for health programs.
- OraclecoreTechnology corporation partner supporting menstrual health initiatives.
- BDOminorProfessional services firm engaged as a CSR partner.
- SRFminorCorporate partner for community health CSR initiatives.
- JaksonminorCorporate partner engaged in supporting health programs.
- DCMminorCorporate partner for community initiatives.
- One StageminorCorporate partner supporting health initiatives.
- Mamta HimccoreStrategic partner in health and maternal health programs.
Scale indicators2 records
Recent moves6 records
Expansion highlights5 records
Project Baala competitors and assessment
Company assessmentDirect peers
- Sirona Hygiene: Sirona Hygiene is an Indian women's wellness and menstrual hygiene brand selling products (pads, cups, intimate care) and running awareness programs. Directly comparable because it operates in the same Indian menstrual health category with overlapping consumer/mission focus, though more product- than service-led.
- Pee Safe: Pee Safe is an Indian hygiene and wellness brand focused on menstrual, intimate, and personal care products. Comparable to Project Baala because both target the same Indian menstrual health consumer and increasingly expand into awareness/education programs.
- Nua Woman: Nua is an Indian direct-to-consumer women's wellness brand offering menstrual products and period care content. Directly comparable because it serves the same Indian menstrual health consumer with a hybrid of products and educational content.
Emerging players
- Boondh: Boondh is an Indian social organization focused on menstrual health and gender justice, running awareness and advocacy programs. Highly comparable mission and model to Project Baala, though smaller in scale and operating with a narrower geographic footprint.
- Myna Mahila Foundation: Myna Mahila Foundation is an Indian NGO focused on women's health and empowerment, including menstrual health access in low-income communities. Comparable to Project Baala because it addresses similar beneficiary segments through community-based interventions.
- EcoFemme: EcoFemme is an Indian social enterprise promoting menstrual health through reusable cloth pad products and education programs. Comparable to Project Baala because it combines products and education in menstrual health for Indian women and girls.
Others
- Goonj: Goonj is one of India's largest social organizations addressing rural community development, including menstrual hygiene through its "Not Just a Piece of Cloth" initiative. Comparable in scale, mission overlap (menstrual dignity, rural India), and CSR-driven funding model.
- The Nudge Foundation: The Nudge Foundation is an Indian non-profit working on poverty alleviation, with adjacent programs in health and livelihoods. Comparable as a fellow India-based social impact organization that could partner with or compete for similar CSR/corporate funding pools.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
Project Baala social profiles
Digital presenceProject Baala financial estimates
Financial estimateRevenue estimate
Valuation estimate
Project Baala leadership team
Management profileNumber of profiles
Profiles1 record
Project Baala funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Project Baala M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Project Baala
What does Project Baala do?
Project Baala is a social organization that delivers menstrual health and sexual and reproductive wellbeing programs across India through three core program areas: Community Intervention (direct classroom and community-based education), the Baala Action Lab (innovation and research on menstrual health), and Capacity Building (training community health workers and stakeholders). Services are delivered directly to women and girls in communities and through corporate CSR and government partnerships.
Is Project Baala a public or private company?
Project Baala is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Project Baala founded?
Project Baala was founded in 2016. It employs 11 to 50 people.
Where is Project Baala based?
Project Baala is headquartered in New Delhi, India, in the Asia region.
How does Project Baala make money?
One revenue line is on record: corporate Partnership Programs.
Who are Project Baala's main competitors?
Direct peers on record are Sirona Hygiene, Pee Safe and Nua Woman. Emerging players are Boondh, Myna Mahila Foundation and EcoFemme. Others are Goonj and The Nudge Foundation.
Does Project Baala have an API?
No public API is recorded for Project Baala.
What industry is Project Baala in?
Project Baala's product category is Menstrual Health and Reproductive Wellbeing Services. Its primary akta.pro industry code is EDAAADAH, Family & School System Navigation (Parent Engagement, Youth Services), with a secondary code of EDAIAGAA, Community Development & Social Impact Programs. Its NAICS code is 8133 and its SIC code is 8300.