Honda Motorcycle & Scooter India
Honda Motorcycle & Scooter India is a wholly-owned Honda Motor (Japan) subsidiary and India's #2 two-wheeler manufacturer, producing commuter motorcycles, scooters, premium BigWing motorcycles, and battery-swappable EVs across four plants with 7,000+ dealer touchpoints.
- Company typePrivate
- Founded2001
- HeadquartersHaryana, India
- Headcount5,001–10,000
- GTM typeB2C
- OfferingHardware or Manufacturing
What Honda Motorcycle & Scooter India does
Honda Motorcycle & Scooter India Pvt. Ltd. (HMSI) is a wholly-owned subsidiary of Honda Motor Co., Ltd. (Japan), incorporated in 2001 and headquartered in Gurugram, Haryana. It is India's second-largest two-wheeler manufacturer by domestic sales, selling 5.75 million units in FY26 across motorcycles and scooters under three sub-brands — Redwing (mass-market commuters), BigWing (premium motorcycles from 350cc to 1000cc), and Honda EV (Activa e: and QC1 electric scooters). The company operates four integrated manufacturing plants (Manesar, Tapukara, Vithalapur, Narsapura) with 6.25 million units of annual capacity, scaling to 8 million by FY28 through INR 2,420 crore of new production lines, and distributes through more than 7,000 dealer touchpoints nationwide.
Its core technology stack spans BS-VI OBD2B-compliant PGM-FI petrol engines, proprietary eSP efficiency and idling-stop systems, an automated E-Clutch transmission for premium motorcycles, and Honda's Mobile Power Pack e: swappable battery architecture managed by wholly-owned Honda Power Pack Energy India (HEID). Revenue is generated primarily through one-time two-wheeler sales (domestic ~85%, exports to 65 countries ~15%), supplemented by Battery-as-a-Service (BaaS) subscriptions for EV customers and recurring aftermarket parts, accessories, extended warranties, and roadside assistance. HMSI sells into mass-market commuters, urban youth, premium motorcycle enthusiasts, commercial fleet operators (via Bhago Mobility), and scooter-first female and first-time buyers, while leveraging captive and partner financing (HDB Financial Services, AU Small Finance Bank, Hinduja Leyland Finance) to support dealer-channel credit penetration.
Honda Motorcycle & Scooter India firmographics
Firmographics- Name
- Honda Motorcycle & Scooter India
- Legal name
- Honda Motorcycle and Scooter India Pvt. Ltd.
- Website
- https://honda2wheelersindia.com
- Company type
- Private
- Founded year
- 2001
- Operating status
- Operating
- Headcount range
- 5,001–10,000 employees
- Short description
- Honda Motorcycle & Scooter India is a wholly-owned Honda Motor (Japan) subsidiary and India's #2 two-wheeler manufacturer, producing commuter motorcycles, scooters, premium BigWing motorcycles, and battery-swappable EVs across four plants with 7,000+ dealer touchpoints.
- Ownership category
- akta.pro rank
Honda Motorcycle & Scooter India industry classification
Industry- Product category
- Two-Wheeler Manufacturing
- NAICS
- Motorcycle, Bicycle, and Parts Manufacturing (336991)
- SIC
- Motorcycles, Bicycles & Parts (3751), Motor Vehicle Parts & Accessories (3714)
- akta.pro primary industry
- Scooter & Moped Manufacturing (ICE) (IMACAEAC)
- akta.pro secondary industries
- Electric Motorcycles & Electric Scooters Manufacturing (IMACAEAB), E-scooters & E-mopeds Manufacturing (IMACAOAB)
Keywords
Where Honda Motorcycle & Scooter India is headquartered
LocationHeadquarters
- HQ city
- Haryana
- HQ country
- India
- HQ region
- Asia
Offices5 records
Markets served
Honda Motorcycle & Scooter India business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Two-Wheeler Hardware Sales: HMSI generates the vast majority of revenue from manufacturing and selling motorcycles and scooters (ICE and EV) through its dealer network across India. FY26 total sales reached 5.75 million units (63.69 lakh units). Revenue is split between domestic sales (dominant ~85%) and exports (~15%).
- Battery-as-a-Service (BaaS) Subscription: For electric scooters (Activa e: and QC1), HMSI offers battery subscription plans — BaaS Lite (Rs 678/month for 20 kWh/month), Basic (Rs 1,999/month for 35 kWh/month), and Advance (Rs 3,599/month for 87 kWh/month) — where customers pay a monthly fee for battery swapping access rather than purchasing batteries outright.
- Aftermarket Parts, Accessories, and Services: Revenue from Honda Genuine Parts, accessories (vehicle accessories, wearables, merchandise), extended warranties, Annual Maintenance Contracts (AMC), and Road Side Assistance programs sold through the dealer network.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Monthly | Activa e: — Electric scooter with swappable batteries |
| Unit Pricing | Pay-as-you-go | QC1 — Entry-level electric scooter |
| Unit Pricing | Pay-as-you-go | CB125 Hornet — Premium 125cc commuter motorcycle |
| Unit Pricing | Pay-as-you-go | Shine 100 DX — Entry-level 100cc motorcycle |
| Unit Pricing | Pay-as-you-go | SP125 — 125cc motorcycle with TFT meter |
| Unit Pricing | Pay-as-you-go | Dio 125 X-Edition — 125cc premium scooter |
| Unit Pricing | Pay-as-you-go | Activa 125 25-year Anniversary Edition — Premium scooter |
| Unit Pricing | Pay-as-you-go | Activa 110 25-year Anniversary Edition — Commuter scooter |
| Unit Pricing | Pay-as-you-go | CB350C Special Edition — Retro classic 350cc motorcycle |
| Unit Pricing | Pay-as-you-go | CB750 Hornet E-Clutch — Premium 755cc street naked |
| Unit Pricing | Pay-as-you-go | XL750 Transalp E-Clutch — Adventure touring motorcycle |
| Unit Pricing | Pay-as-you-go | NX500 E-Clutch — Adventure touring motorcycle |
Go-to-market motion2 records
Distribution channels6 records
Marketing channels14 records
Honda Motorcycle & Scooter India product offering
Product offeringCore offering
Honda Motorcycle & Scooter India manufactures and sells a full range of two-wheelers in India, spanning commuter motorcycles, premium motorcycles, scooters, and electric scooters. Products are sold through an extensive multi-tier dealer network of over 7,000 touchpoints across India and exported to 65 countries. The company also offers connected services (Honda RoadSync Duo) and Battery-as-a-Service (BaaS) subscription plans for its electric scooters.
Product overview
Honda Motorcycle & Scooter India (HMSI) operates as a comprehensive two-wheeler manufacturer offering a diversified portfolio across three main segments: Electric Vehicles (Activa e: and QC1), Motorcycles under the Redwing brand (Shine100, Shine125, Livo, SP125, SP160, Unicorn, CB125 Hornet, NX200, Hornet 2.0), and Premium Motorcycles under the BigWing brand (CB350 series, NX500, CB1000 Hornet SP, XL750 Transalp, CB750 Hornet, Gold Wing Tour, CBR1000RR-R SP). The company also offers a range of scooters including Activa 110/125 and Dio 110/125 in standard and special edition variants. Supporting infrastructure includes Honda RoadSync Duo smartphone connectivity, E-Clutch automated clutch technology, and Honda Mobile Power Pack e: battery-swapping system managed through Honda Power Pack Energy India.
Differentiator
Problem solved
Functional benefit
Brands
- RedWing: Entry-level and commuter motorcycle brand including Shine 100, Shine 125, Livo, SP125, SP160, Unicorn, Hornet 2.0, CB125 Hornet, and NX200 models.
- BigWing
- Honda EV
Products and services
- Activa e: Electric scooter featuring Honda Mobile Power Pack e: swappable battery technology with 102 km IDC range, 6 kW PMSM motor, 80 km/h top speed, 7-inch TFT display with Honda RoadSync Duo connectivity, and three riding modes (Sport, Standard, Econ). Targeted at urban EV commuters.
- QC1 Electric scooter with fixed 1.5 kWh Li-ion battery, 80 km range, 1.8 kW motor, 50 km/h top speed, 5-inch LCD display, and Economy/Standard riding modes. Targeted at entry-level EV buyers seeking affordable electric mobility.
- Shine100 Entry-level 100cc motorcycle with BS-VI OBD2B compliant eSP engine, featuring 5.43 kW power output, CBS braking, and digital LCD instrument cluster. Targeted at entry-level commuter buyers.
- Shine100 DX Enhanced variant of Shine100 with digital meter, 100cc efficient Honda vertical engine with eSP technology, CBS with Equalizer, and longer comfortable seat. Targeted at commuter buyers seeking upgraded features.
- Livo 109.51cc commuter motorcycle with eSP technology, PGM-FI fuel injection, silent start with ACG, and digital instrument cluster. Targeted at mass-market commuter buyers.
- Shine125 125cc motorcycle with BS-VI OBD2B compliant E20 engine, idling stop system, 5-speed transmission, and CBS with Equalizer. Targeted at commuter buyers seeking fuel efficiency and reliability.
- CB125 Hornet Premium 125cc motorcycle targeting urban youth with aggressive street-style design, golden USD front forks, 4.2-inch TFT display with Honda RoadSync connectivity, and 8.2 kW power output.
- SP125 125cc motorcycle with idling stop system, 15W USB-C port, fully digital meter option, and BS-VI OBD2B compliant engine. Targeted at young commuter buyers seeking sporty styling.
- Unicorn 162.71cc motorcycle with LED headlamp, maintenance-free battery, PGM-FI technology, and ABS braking system. Targeted at commuter buyers seeking premium commuter experience.
- SP160 160cc motorcycle with TFT meter, Honda RoadSync connectivity, E20 ready OBD2B compliant engine, petal disc brakes, and USB-C charging. Targeted at young riders seeking premium commuter performance.
- NX200 Adventure-styled motorcycle with TFT display, Honda RoadSync, dual channel ABS, golden USD front forks, and USB-C charging. Targeted at premium urban riders seeking adventure styling.
- Hornet 2.0 Street-styled motorcycle with TFT meter, Honda RoadSync, assist/slipper clutch, golden USD front forks, and dual channel ABS. Targeted at young riders seeking performance and street-style design.
- CB350 350cc premium motorcycle under BigWing brand featuring Honda's classic design heritage. Targeted at premium motorcycle enthusiasts.
- CB350C 350cc retro classic motorcycle featuring Honda Selectable Torque Control (HSTC), Honda RoadSync, PGM-FI technology, split seat, and assist/slipper clutch. Targeted at premium retro-classic motorcycle enthusiasts.
- CB350RS 350cc premium motorcycle with bobber-inspired design. Targeted at premium motorcycle enthusiasts seeking distinctive styling.
- CB350 H'ness 350cc classic-styled motorcycle under BigWing premium segment. Targeted at buyers seeking heritage-styled premium motorcycles.
- NX500 E-Clutch Adventure touring motorcycle with E-Clutch technology featuring 471cc engine and automated clutch system. Targeted at adventure touring enthusiasts.
- CB1000 Hornet SP 1000cc street naked motorcycle with inline-four engine for high performance. Targeted at premium supersport enthusiasts.
- XL750 Transalp E-Clutch Adventure touring motorcycle with 755cc parallel-twin engine, 5 riding modes, and E-Clutch technology option. Targeted at premium adventure touring enthusiasts.
- CB750 Hornet E-Clutch Street naked motorcycle with 755cc parallel-twin engine and automated E-Clutch technology. Targeted at premium street naked motorcycle enthusiasts.
- Gold Wing Tour Luxury touring motorcycle with horizontally opposed six-cylinder engine. Targeted at luxury touring motorcycle buyers.
- CBR1000RR-R SP Superbike with 1000cc inline-four engine designed for track performance. Targeted at supersport motorcycle enthusiasts and track riders.
- Activa 110 110cc automatic scooter with BS-VI OBD2B compliant engine, CBS braking, and LED headlamp option. Targeted at commuter scooter buyers and first-time riders.
- Activa 125 125cc automatic scooter with BS-VI OBD2B compliant engine, CBS braking system, and multiple color options. Targeted at premium commuter scooter buyers.
- Dio 110 110cc automatic scooter with sporty design and practical features for urban mobility. Targeted at young urban scooter buyers.
- Dio 125 125cc sporty scooter with modern features and design language. Targeted at young buyers seeking stylish urban mobility.
- Honda Mobile Power Pack e: (Battery-Swapping Service) Swappable lithium-ion battery system developed by Honda Motor Co. Japan, managed by Honda Power Pack Energy India (HEID), enabling near-instant battery replacement at swapping stations. Offered to Activa e: customers through subscription plans (BaaS Lite at Rs 678/month, Basic at Rs 1,999/month, Advance at Rs 3,599/month).
Quantifiable outcome
- 17.20% YoY sales growth in Q1 FY27 (16.12 lakh units vs 13.75 lakh units same period prior year)
- +5 more outcomes
Companies that use Honda Motorcycle & Scooter India
Customer profileNamed customers4 records
Segments5 records
Ideal customer profiles5 records
Honda Motorcycle & Scooter India technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
AI capability1 record
Feature8 records
Honda Motorcycle & Scooter India partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered minor and core.
- Hinduja Leyland FinanceminorPartnership to expand two-wheeler financing across India, aiming to support sales and increase market reach through dealer-embedded financing solutions.
- Bhago MobilitycoreTripartite partnership with HMSI and Honda Power Pack Energy India (HEID) to deploy electric two-wheelers (Activa e:) for commercial use. Battery-as-a-service subscription model targeting delivery partners, ride-hailing drivers, and last-mile logistics workers. Initial deployment in Delhi and Bengaluru with Pan-India rollout over 3 years. HMSI supplies EVs, HEID provides battery-swapping infrastructure, Bhago Mobility operates the platform.
- AU Small Finance BankcoreStrategic financing partnership enabling two-wheeler loans across India. Leverages AU's digital infrastructure with STP-enabled credit decisioning and Account Aggregator integration for paperless applications, faster eligibility assessments, and real-time loan status tracking. Supports HMSI's expansion in Tier 2, 3, and 4 markets.
- Honda Power Pack Energy India (HEID)coreHEID manages Honda's battery-swapping network (Honda Mobile Power Pack e:) that powers Activa e: vehicles. Partnership enables the Bhago Mobility commercial EV platform and provides EV customers with near-instant battery replacement at swapping stations. Part of HMSI's multi-pronged EV strategy.
- Honda Cars India (HCI)minorHMSI and HCI announced synergies to leverage HMSI's nearly 6 million annual two-wheeler buyers as potential car customers. HCI established a digital marketing entity (HDII) to connect HMSI's two-wheeler customers with Honda's passenger vehicle business. HCI targeting more than 10% growth with six new vehicle launches including a sub-4m SUV by 2028.
- HDB Financial ServicescoreHDB Financial Services became HMSI's preferred financing partner across its dealer network, leveraging 1,700+ branches to provide simplified and affordable financing solutions for Honda's range of scooters and motorcycles in both urban and rural markets.
- Centre for Entrepreneurship Development (CED), Government of GujaratminorHonda India Foundation signed MoU with CED Gujarat to launch a Skill Enhancement Program at Ganpat University in Mehsana, Gujarat. Part of HMSI's CSR and workforce development initiatives under the Sadak Sahayak project.
Scale indicators20 records
Recent moves9 records
Expansion highlights6 records
Honda Motorcycle & Scooter India competitors and assessment
Company assessmentBroad incumbents
- KTM AG: Global premium motorcycle manufacturer with significant India presence through the Bajaj partnership, competing with HMSI's BigWing premium offerings (CB750 Hornet, XL750 Transalp, CB1000 Hornet SP) in the >600cc premium street and adventure segments.
- Piaggio Group: Global two-wheeler manufacturer (Vespa, Aprilia) with India presence through Piaggio Vehicles. Competes in the scooter and premium scooter segments with HMSI's Activa and Dio ranges, and operates as a broader mobility conglomerate across multiple geographies.
Emerging players
- Ola Electric: India's largest pure-play electric two-wheeler company competing directly with HMSI's Activa e: and QC1. Ola's charge-based S1 portfolio and growing service network represent an alternative EV path that HMSI's swap-based strategy must compete against.
- Ather Energy: Premium electric scooter player (450 series) competing with HMSI's EV portfolio in tech-forward urban segments. Ather's connected scooter positioning and fast-charging network contrast with HMSI's battery-swap approach.
Direct peers
- Royal Enfield (Eicher Motors): Dominant player in the 350-650cc premium motorcycle segment in India. Directly competes with HMSI's BigWing portfolio (CB350, CB750 Hornet, NX500, XL750 Transalp) for the same premium enthusiast buyer segment where HMSI currently has only 13% share.
- Suzuki Motorcycle India: Direct competitor in the scooter and motorcycle segments with popular models like the Access 125 and Burgman Street. Suzuki Access is one of the key models taking scooter share from HMSI's Activa franchise.
- Hero MotoCorp: India's largest two-wheeler manufacturer and HMSI's primary domestic competitor, selling 6.07M units in FY26 (vs HMSI's 5.75M). Both compete across mass-market motorcycles and scooters with similar distribution depth, financing partnerships, and ICE-focused product portfolios targeting the same commuter segments.
- Yamaha Motor India: Direct competitor in Indian motorcycles and scooters (FZ, MT, R15, Fascino) with similar premium-youth positioning. Competes with HMSI's Hornet 2.0, CB125 Hornet, and SP160 in the 150-200cc commuter and premium commuter space.
- TVS Motor Company: Direct competitor in Indian two-wheelers, with particular strength in scooters (28% share, double its prior share) and premium motorcycles (Apache, Ronin). TVS iQube electric scooter and Jupiter are direct rivals to HMSI's Activa and Activa e:.
- Bajaj Auto: Direct competitor in Indian motorcycles with strong presence in commuter (Pulsar) and three-wheeler segments. Bajaj Chetak EV competes in the same e-scooter space as HMSI's Activa e:, and KTM partnership gives Bajaj premium exposure HMSI is now chasing via BigWing.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks1 record
Key highlights7 records
Customer concentration
Honda Motorcycle & Scooter India social profiles
Digital presenceHonda Motorcycle & Scooter India financial estimates
Financial estimateRevenue estimate
Valuation estimate
Honda Motorcycle & Scooter India leadership team
Management profileNumber of profiles
Profiles4 records
Honda Motorcycle & Scooter India subsidiaries and ownership
Company hierarchySubsidiaries4 records
Honda Motorcycle & Scooter India funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Honda Motorcycle & Scooter India M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Honda Motorcycle & Scooter India
What does Honda Motorcycle & Scooter India do?
Honda Motorcycle & Scooter India manufactures and sells a full range of two-wheelers in India, spanning commuter motorcycles, premium motorcycles, scooters, and electric scooters. Products are sold through an extensive multi-tier dealer network of over 7,000 touchpoints across India and exported to 65 countries. The company also offers connected services (Honda RoadSync Duo) and Battery-as-a-Service (BaaS) subscription plans for its electric scooters.
Is Honda Motorcycle & Scooter India a public or private company?
Honda Motorcycle & Scooter India is a private company. It is classified as corporate owned and is currently operating.
When was Honda Motorcycle & Scooter India founded?
Honda Motorcycle & Scooter India was founded in 2001. It employs 5,001 to 10,000 people.
Where is Honda Motorcycle & Scooter India based?
Honda Motorcycle & Scooter India is headquartered in Haryana, India, in the Asia region.
How does Honda Motorcycle & Scooter India make money?
Three revenue lines are on record. Two-Wheeler Hardware Sales are the primary driver. The others are battery-as-a-Service (BaaS) Subscription and aftermarket Parts, Accessories, and Services.
Who are Honda Motorcycle & Scooter India's main competitors?
Broad incumbents on record are KTM AG and Piaggio Group. Emerging players are Ola Electric and Ather Energy. Direct peers are Royal Enfield (Eicher Motors), Suzuki Motorcycle India, Hero MotoCorp, Yamaha Motor India, TVS Motor Company and Bajaj Auto.
Does Honda Motorcycle & Scooter India have an API?
No public API is recorded for Honda Motorcycle & Scooter India.
What industry is Honda Motorcycle & Scooter India in?
Honda Motorcycle & Scooter India's product category is Two-Wheeler Manufacturing. Its primary akta.pro industry code is IMACAEAC, Scooter & Moped Manufacturing (ICE), with a secondary code of IMACAEAB, Electric Motorcycles & Electric Scooters Manufacturing. Its NAICS code is 336991 and its SIC code is 3751.