Koofr
Koofr is a bootstrapped, GDPR-compliant European cloud storage provider serving individual consumers and small teams with multi-cloud aggregation, client-side encrypted storage via Koofr Vault, and cross-platform apps across web, desktop, and mobile.
- Company typePrivate
- Founded2013
- HeadquartersLjubljana, Slovenia
- Headcount1–10
- GTM typeB2C
- OfferingSoftware
What Koofr does
Koofr d.o.o. is a privately held, bootstrapped Slovenian cloud storage provider founded in February 2013 by Damjan Maticic (CEO) and Luka Zakrajšek (CTO), headquartered in Ljubljana with a lean team of 1-10 employees. The company operates a GDPR-compliant, EU-based cloud storage platform accessible via web, desktop (Windows, Mac, Linux), and mobile (iOS, Android, Huawei) applications, with a freemium 10GB tier and paid plans ranging from 100GB to 20TB organized into Briefcase, Suitcase, and Crate tiers. Its technical core includes a multi-cloud aggregation feature that connects Google Drive, Dropbox, and OneDrive into a unified dashboard with cross-provider search, alongside Koofr Vault — a client-side zero-knowledge encrypted storage application using NaCl SecretBox (XSalsa20 + Poly1305) that is open-source on GitHub and independently verified through the F-Droid store.
Koofr monetizes through a combination of recurring annual subscriptions, one-time lifetime license purchases (notably 1TB plans distributed via StackCommerce at deep discounts to MSRP), gift cards, and freemium conversion. Distribution is self-serve and product-led: users sign up directly on koofr.eu, with promotional deals running through StackCommerce and StackSocial as primary acquisition channels. Additional capabilities include WebDAV support, rclone integration, Office for the web document collaboration, Instagram/Facebook photo transfer, Dropshare integration, and experimental features hosted under Koofr EXP.
The company has been consistently profitable from inception without external venture capital, enabling independent control of its product roadmap. Over 2024-2026 it has shipped a rebuilt iOS app (4.0.0), added dark mode, introduced a new 500GB mid-tier plan, expanded to 10+ new languages, and resolved both a DDoS attack and an erroneous Google security flag. Customer segments are horizontally distributed across individual consumers, small teams, and privacy-focused users, with no disclosed enterprise anchor accounts.
Koofr firmographics
Firmographics- Name
- Koofr
- Legal name
- Koofr d.o.o.
- Website
- https://koofr.net
- Company type
- Private
- Founded year
- 2013
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Koofr is a bootstrapped, GDPR-compliant European cloud storage provider serving individual consumers and small teams with multi-cloud aggregation, client-side encrypted storage via Koofr Vault, and cross-platform apps across web, desktop, and mobile.
- Ownership category
- akta.pro rank
Koofr industry classification
Industry- Product category
- Cloud Storage
- NAICS
- Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (518), Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (5182)
- SIC
- Services-Computer Processing & Data Preparation (7374)
- akta.pro primary industry
- Storage Management, Monitoring & Orchestration (HDABAEAL)
- akta.pro secondary industry
- Edge Storage & Distributed Caching (KV/Object, Edge Cache) (HDABAGAI)
Keywords
Where Koofr is headquartered
LocationHeadquarters
- HQ city
- Ljubljana
- HQ country
- Slovenia
- HQ region
- Europe
Offices1 record
Markets served
Koofr business model
Business model- GTM type
- B2C
- Offering type
- Software
- Cost components
- Infrastructure, Personnel, Technology or R&D, Marketing or Sales, Operations
Revenue model
- Subscription plans: Recurring annual subscription plans with tiered storage options ranging from 100GB to 20TB. Plans grouped into Briefcase, Suitcase, and Crate tiers with progressive feature access.
- Lifetime one-time purchases: One-time payment lifetime cloud storage plans (1TB) offered through StackCommerce promotions at significant discounts from MSRP.
- Gift cards: Digital gift cards available for purchase in various sizes (100GB and larger) with promotional discounts during holiday seasons.
- Freemium: Free tier offering 10GB of cloud storage, available indefinitely. Used as acquisition funnel for paid upgrades.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Pay-as-you-go | Free tier - 10GB permanent storage |
| Subscription | Annual | L (100GB) yearly plan |
| One time/ perpetual license | Pay-as-you-go | XXL (1TB) lifetime plan - promotional |
| Subscription | Annual | 500GB plan - mid-tier option |
| Subscription | Annual | 5XXL (5TB) yearly plan |
| Subscription | Annual | 10XXL (10TB) and 20XXL (20TB) plans |
Go-to-market motion1 record
Distribution channels5 records
Marketing channels6 records
Koofr product offering
Product offeringCore offering
Koofr is a European cloud storage service that lets individuals and small teams store, back up, share, and manage files across web, desktop, and mobile apps. Its core offering bundles GDPR-compliant storage on EU data centers, multi-cloud aggregation of Google Drive, Dropbox, and OneDrive accounts behind a single dashboard, secure expiring share links, and an optional zero-knowledge encrypted Vault for sensitive files. The service is delivered primarily through freemium self-serve signup with a permanent 10GB free tier and annual paid plans ranging from 100GB to 20TB.
Product overview
Koofr is a unified European cloud storage platform consisting of a core storage service with integrated add-on products. The main Koofr platform provides secure, private cloud storage with cross-platform access (web, desktop, and mobile apps) and connections to Google Drive, Dropbox, and OneDrive for centralized file management. Koofr Vault adds client-side encrypted storage with zero-knowledge privacy for sensitive files. Koofr EXP offers experimental tools like Empty Folder Finder, while the Koofr HelpBot provides in-app chatbot support. Gift cards provide a gifting option for the service. The platform is GDPR compliant by default with data stored across EU-based data centers.
Differentiator
Problem solved
Functional benefit
Brands
- Koofr Vault: A user-friendly client-side encrypted cloud storage service for protecting important files with zero-knowledge privacy.
Products and services
- Koofr Cloud Storage Core cloud storage service for individuals and small teams providing secure file storage, backup, sharing, and remote collaboration across web, desktop, and mobile apps, with GDPR-compliant EU data residency.
- Koofr Vault Client-side zero-knowledge encrypted cloud storage sub-product using NaCl SecretBox (XSalsa20 + Poly1305) that protects sensitive files so that even Koofr cannot access them; available via web, mobile apps, and rclone.
- Koofr Mobile Apps Native iOS, Android, and Huawei mobile applications that provide cloud storage access, automatic photo/video backup, and integration with the native Files app for users who want to manage Koofr files as if they were local.
- Koofr Desktop Apps Native desktop applications for Windows, Mac, and Linux that enable local file synchronization and direct cloud storage access from the user's computer.
- Koofr EXP (Experimental) Experimental add-on environment offering tools such as Empty Folder Finder that scan the user's account and connected cloud services to locate and clean up empty folders.
- Koofr Gift Cards Digital gift cards available in various storage sizes (100GB and larger) and designs that allow users to gift Koofr cloud storage subscriptions, often with promotional holiday discounts.
Quantifiable outcome
- Users can consolidate multiple cloud storage accounts into single dashboard
- +1 more outcomes
Companies that use Koofr
Customer profileSegments3 records
Ideal customer profiles3 records
Koofr technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration10 records
Feature5 records
Koofr partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered core and minor.
- Google DrivecoreKoofr allows users to connect their Google Drive account and access all files from within Koofr's unified interface. Users can search across all connected clouds including Google Drive. Special handling for emoji and special characters in filenames.
- DropboxcoreUsers can connect their Dropbox account to Koofr, accessing and managing files from multiple cloud services in a single dashboard with unified search.
- OneDrivecoreMicrosoft OneDrive integration allows users to connect and access OneDrive files alongside other cloud storage services within Koofr's platform.
- rclonecoreOpen source command-line program for managing cloud storage. Koofr Vault integrates with rclone, allowing users to generate rclone configuration directly in the browser. Safe Keys are never sent to Koofr servers.
- StackCommercecoreStackCommerce is a promotional deals platform that offers Koofr's lifetime subscription plans at significant discounts. They handle affiliate marketing and deal promotions driving new customer acquisitions.
- F-DroidminorF-Droid is a free and open source Android app repository. Koofr Vault was built from source by F-Droid expert volunteers, providing third-party verification of the app's security.
Scale indicators3 records
Recent moves6 records
Expansion highlights5 records
Koofr competitors and assessment
Company assessmentEmerging players
- Internxt: Spain-based decentralized and end-to-end encrypted cloud storage startup. Directly comparable to Koofr on European privacy positioning and zero-knowledge architecture, with a more decentralized technical approach.
Direct peers
- MEGA: New Zealand-based end-to-end encrypted cloud storage provider with generous free tier (20GB) and global user base. Directly comparable on privacy positioning, zero-knowledge architecture, and freemium consumer model.
- Sync.com: Canadian zero-knowledge encrypted cloud storage service targeting privacy-conscious consumers and businesses. Directly competes with Koofr Vault's zero-knowledge positioning and offers similar freemium-to-paid tiering.
- pCloud: Swiss-based cloud storage provider with consumer and SMB focus, lifetime plans, and similar privacy positioning. Most direct competitor to Koofr in the European privacy-focused consumer cloud storage segment.
- Backblaze: US-based unlimited backup and B2 cloud storage provider. Comparable consumer backup positioning and tiered pricing, with stronger developer-focused B2 storage offering.
- Tresorit: Swiss-based encrypted cloud storage service acquired by T-Systems (Deutsche Telekom). Directly comparable to Koofr Vault on zero-knowledge encryption and European data residency positioning, with stronger enterprise orientation.
- iDrive: Consumer and SMB cloud backup provider with competitive lifetime plans and tiered pricing. Comparable business model of freemium acquisition with lifetime deal upsells.
Broad incumbents
- Microsoft OneDrive: Hyperscaler cloud storage bundled with Microsoft 365. Koofr integrates with OneDrive while competing for privacy-conscious users who prefer not to keep all data within Microsoft's ecosystem.
- Dropbox: Largest pure-play consumer/SMB cloud storage incumbent. Competes with Koofr on core file storage and sharing, but Koofr's privacy/aggregation positioning differentiates against Dropbox's broader collaboration suite.
- Google Drive: Hyperscaler consumer/SMB cloud storage deeply integrated with Google Workspace. Koofr integrates with Google Drive rather than competing head-on, but they overlap for end-user storage decisions.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Koofr social profiles
Digital presenceKoofr compliance and trust
Trust signalCompliance1 record
Koofr financial estimates
Financial estimateRevenue estimate
Valuation estimate
Koofr leadership team
Management profileNumber of profiles
Profiles2 records
Koofr funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Koofr M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Koofr
What does Koofr do?
Koofr is a European cloud storage service that lets individuals and small teams store, back up, share, and manage files across web, desktop, and mobile apps. Its core offering bundles GDPR-compliant storage on EU data centers, multi-cloud aggregation of Google Drive, Dropbox, and OneDrive accounts behind a single dashboard, secure expiring share links, and an optional zero-knowledge encrypted Vault for sensitive files. The service is delivered primarily through freemium self-serve signup with a permanent 10GB free tier and annual paid plans ranging from 100GB to 20TB.
Is Koofr a public or private company?
Koofr is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Koofr founded?
Koofr was founded in 2013. It employs 1 to 10 people.
Where is Koofr based?
Koofr is headquartered in Ljubljana, Slovenia, in the Europe region.
How does Koofr make money?
Four revenue lines are on record. Subscription plans are the primary driver. The others are lifetime one-time purchases, gift cards and freemium.
Who are Koofr's main competitors?
Internxt is listed as an emerging player. Direct peers are MEGA, Sync.com, pCloud, Backblaze, Tresorit and iDrive. Broad incumbents are Microsoft OneDrive, Dropbox and Google Drive.
Does Koofr have an API?
No public API is recorded for Koofr.
What industry is Koofr in?
Koofr's product category is Cloud Storage. Its primary akta.pro industry code is HDABAEAL, Storage Management, Monitoring & Orchestration, with a secondary code of HDABAGAI, Edge Storage & Distributed Caching (KV/Object, Edge Cache). Its NAICS code is 518 and its SIC code is 7374.