3G
3G, operating as Descartes 3G TMS within The Descartes Systems Group, provides a cloud-based multimodal transportation management system (TMS) to enterprise shippers and 3PLs/4PLs for planning, executing, and settling freight across LTL, TL, parcel, and drayage.
- Company typePrivate
- Founded2013
- HeadquartersColumbus, United States
- Headcount101–250
- GTM typeB2B
- OfferingSoftware
What 3G does
3G operates as a transportation management software business within The Descartes Systems Group Inc., a publicly traded logistics technology company (NASDAQ: DSGX, TSX: DSG). Founded in 2013 and headquartered in Columbus, Ohio, with 101–250 employees, 3G markets and sells the Descartes 3G TMS, a cloud-based unified transportation management system used by enterprise shippers and third- and fourth-party logistics providers (3PLs/4PLs) to plan, source, rate, execute, track, and settle freight across multiple transportation modes including truckload, less-than-truckload (LTL), parcel, and drayage.
The platform is architected as a native multimodal TMS rather than a collection of bolt-on modules, with a core Multimodal TMS engine augmented by capabilities in Rating & Optimization, Carrier Management, Visibility, Settlement & Invoicing, AI & Automation, Reporting & Analytics, and Collaboration. It integrates with Descartes's broader Global Logistics Network, which provides connectivity across carriers, partners, and platforms. The product is sold on a subscription/recurring SaaS basis with enterprise contract structures; pricing is not publicly disclosed but is typically scaled by shipment volume, users, and module usage. Go-to-market is enterprise direct sales with consultative selling and hands-on implementation support, evidenced by "Book a demo" and "Contact us" CTAs and named customers spanning Food & Beverage (Koch Foods, DFA), Manufacturing (Bemis, Worthington, Yokohama), Construction (Kiewit), Building Supplies (Jeldwen), Bath Products (American Bath Group), Waste Management (WM), and 3PLs (NFI, Vesta Freight).
3G firmographics
Firmographics- Name
- 3G
- Legal name
- The Descartes Systems Group Inc.
- Website
- https://go3g.com
- Company type
- Private
- Founded year
- 2013
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- 3G, operating as Descartes 3G TMS within The Descartes Systems Group, provides a cloud-based multimodal transportation management system (TMS) to enterprise shippers and 3PLs/4PLs for planning, executing, and settling freight across LTL, TL, parcel, and drayage.
- Ownership category
- akta.pro rank
3G industry classification
Industry- Product category
- Transportation Management Software
- NAICS
- Freight Transportation Arrangement (488510), Support Activities for Transportation (488)
- SIC
- Arrangement Of Transportation Of Freight & Cargo (4731)
- akta.pro primary industry
- Carrier/Ship-From TMS (Shipper-Facing Execution) (TLAEAAAA)
- akta.pro secondary industries
- Brokerage/3PL TMS (Freight Brokerage Operations) (TLAEAAAB), Parcel & Multi-Carrier Shipping TMS (TLAEAAAG), Managed Transportation Services (MTS) / Outsourced TMS Operations (TLAIAEAB)
Keywords
Where 3G is headquartered
LocationHeadquarters
- HQ city
- Columbus
- HQ country
- United States
- HQ region
- North America
Markets served
3G business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure
Revenue model
- Transportation Management Software (TMS) Subscription: Cloud-based Transportation Management System provided as a subscription service to shippers and 3PLs/4PLs for managing freight operations across modes, carriers, and partners.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels5 records
3G product offering
Product offeringCore offering
3G, operating as Descartes 3G TMS, develops and sells a cloud-based, unified Transportation Management System (TMS) that lets enterprise shippers and 3PL/4PL providers plan, source, rate, execute, track, and settle freight across multiple transportation modes (LTL, TL, Parcel, Drayage). The platform combines multimodal planning, AI-powered exception automation, real-time shipment visibility, carrier management, and collaboration tools, integrated with the Descartes Global Logistics Network to connect partners, platforms, and data within a single system.
Product overview
Descartes 3G TMS is a unified transportation management software platform providing end-to-end freight management. The core Descartes 3G TMS platform integrates with specialized modules including Multimodal TMS (core planning and execution engine), LTL Management, Drayage, Managed Transportation, and Parcel for mode-specific optimization. Supporting capabilities include Rating & Optimization, Carrier Management, Visibility, Collaboration, Settlement & Invoicing, AI & Automation, and Reporting & Analytics. The Descartes Global Logistics Network extends connectivity across the platform. The system serves both shippers managing their own freight and 3PLs/4PLs managing freight for others, across industries including Food & Beverage, Retail, Building Supplies, Distribution, Agriculture, and Manufacturing.
Differentiator
Problem solved
Functional benefit
Products and services
- Descartes 3G TMS (Transportation Management System) Cloud-based, unified Transportation Management System that enables shippers and 3PL/4PL providers to plan, source, rate, execute, track, and settle freight across multiple transportation modes (LTL, TL, Parcel, Drayage). The platform integrates AI-driven automation, real-time visibility, carrier management, and collaboration tools in a single system, and is connected to the Descartes Global Logistics Network for partner, platform, and data integration. It is sold to enterprise customers including Koch Foods, Yokohama, Kiewit, Worthington, NFI, DFA, WM, and American Bath Group.
- Descartes Global Logistics Network Global logistics network that expands connectivity and unifies partners, platforms, and data within the Descartes 3G TMS system, providing the integration ecosystem for multimodal freight management across carriers, partners, and shippers.
Quantifiable outcome
- 18x shipment growth for 3PL customers
- +4 more outcomes
Companies that use 3G
Customer profileNamed customers12 records
Segments9 records
Ideal customer profiles2 records
3G technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability1 record
Feature12 records
3G partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Descartes Systems Group (Parent Company)core3G TMS operates as part of The Descartes Systems Group Inc., a global logistics technology company. The Descartes Global Logistics Network provides the integration ecosystem connecting partners, platforms, and data within the 3G TMS system. The parent company's broader logistics technology portfolio enhances cross-selling and integration opportunities.
Scale indicators5 records
Expansion highlights5 records
3G competitors and assessment
Company assessmentBroad incumbents
- SAP Transportation Management: SAP TM is an ERP-anchored multimodal TMS serving large global shippers and 3PLs. Competes head-to-head with 3G in enterprise deals and is a default option for SAP ERP customers.
- Kuebix (Trimble Transportation): Kuebix, owned by Trimble, offers a TMS that competes with 3G for shippers and 3PLs. Trimble's broader transportation ecosystem (Mobility, MAPS) provides a similar incumbent breadth advantage that Descartes provides to 3G.
- Oracle Transportation Management: Oracle's OTM is one of the largest enterprise TMS suites globally, tightly integrated with Oracle ERP/SCM. Competes with 3G for large shipper and 3PL accounts and benefits from incumbency in Oracle's installed ERP base.
- E2open: E2open offers a global supply chain platform that includes TMS capabilities. Competes with 3G in large enterprise deals where shippers want a unified logistics, trade, and transportation suite.
Emerging players
- Turvo: Turvo is a cloud-native TMS collaboration platform targeting 3PLs and shippers with a modern UX. Emerging challenger competing with 3G for next-generation TMS deals, particularly with mid-market 3PLs.
- FourKites: FourKites is a leading real-time transportation visibility platform that increasingly extends into TMS-adjacent orchestration. Competitive overlap with 3G's Visibility and Collaboration modules, particularly for shippers and 3PLs prioritizing real-time tracking.
- project44: project44 is a global supply chain visibility platform that competes with 3G's visibility layer and increasingly with broader TMS orchestration. Overlaps with 3G in enterprise shipper and 3PL accounts investing in visibility-first TMS strategies.
Direct peers
- MercuryGate TMS: MercuryGate is an established multimodal TMS vendor focused on shippers, 3PLs, and brokers. Direct competitor to 3G in mid-market and enterprise TMS deals, particularly in the 3PL segment.
- Blue Yonder (formerly JDA) Transportation Management: Blue Yonder offers a comprehensive supply chain platform with a TMS module serving shippers, retailers, and 3PLs. Closely comparable to 3G in multimodal breadth and enterprise target market, and frequently pitted against 3G in TMS selection processes.
- Manhattan Active Transportation Management: Manhattan's TMS is a cloud-native solution commonly competing with 3G for enterprise distribution, retail, and 3PL customers. Similar go-to-market motion and multimodal capabilities.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
3G social profiles
Digital presence3G financial estimates
Financial estimateRevenue estimate
Valuation estimate
3G leadership team
Management profileNumber of profiles
Profiles1 record
3G funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
3G M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about 3G
What does 3G do?
3G, operating as Descartes 3G TMS, develops and sells a cloud-based, unified Transportation Management System (TMS) that lets enterprise shippers and 3PL/4PL providers plan, source, rate, execute, track, and settle freight across multiple transportation modes (LTL, TL, Parcel, Drayage). The platform combines multimodal planning, AI-powered exception automation, real-time shipment visibility, carrier management, and collaboration tools, integrated with the Descartes Global Logistics Network to connect partners, platforms, and data within a single system.
Is 3G a public or private company?
3G is a private company. It is classified as corporate owned and is currently operating.
When was 3G founded?
3G was founded in 2013. It employs 101 to 250 people.
Where is 3G based?
3G is headquartered in Columbus, United States, in the North America region.
How does 3G make money?
One revenue line is on record: transportation Management Software (TMS) Subscription.
Who are 3G's main competitors?
Broad incumbents on record are SAP Transportation Management, Kuebix (Trimble Transportation), Oracle Transportation Management and E2open. Emerging players are Turvo, FourKites and project44. Direct peers are MercuryGate TMS, Blue Yonder (formerly JDA) Transportation Management and Manhattan Active Transportation Management.
Does 3G have an API?
No public API is recorded for 3G.
What industry is 3G in?
3G's product category is Transportation Management Software. Its primary akta.pro industry code is TLAEAAAA, Carrier/Ship-From TMS (Shipper-Facing Execution), with a secondary code of TLAEAAAB, Brokerage/3PL TMS (Freight Brokerage Operations). Its NAICS code is 488510 and its SIC code is 4731.