3G

What 3G does

3G operates as a transportation management software business within The Descartes Systems Group Inc., a publicly traded logistics technology company (NASDAQ: DSGX, TSX: DSG). Founded in 2013 and headquartered in Columbus, Ohio, with 101–250 employees, 3G markets and sells the Descartes 3G TMS, a cloud-based unified transportation management system used by enterprise shippers and third- and fourth-party logistics providers (3PLs/4PLs) to plan, source, rate, execute, track, and settle freight across multiple transportation modes including truckload, less-than-truckload (LTL), parcel, and drayage.

The platform is architected as a native multimodal TMS rather than a collection of bolt-on modules, with a core Multimodal TMS engine augmented by capabilities in Rating & Optimization, Carrier Management, Visibility, Settlement & Invoicing, AI & Automation, Reporting & Analytics, and Collaboration. It integrates with Descartes's broader Global Logistics Network, which provides connectivity across carriers, partners, and platforms. The product is sold on a subscription/recurring SaaS basis with enterprise contract structures; pricing is not publicly disclosed but is typically scaled by shipment volume, users, and module usage. Go-to-market is enterprise direct sales with consultative selling and hands-on implementation support, evidenced by "Book a demo" and "Contact us" CTAs and named customers spanning Food & Beverage (Koch Foods, DFA), Manufacturing (Bemis, Worthington, Yokohama), Construction (Kiewit), Building Supplies (Jeldwen), Bath Products (American Bath Group), Waste Management (WM), and 3PLs (NFI, Vesta Freight).

Name

3G

Legal name

The Descartes Systems Group Inc.

Website

https://go3g.com

Company type

Private

Founded year

2013

Operating status

Operating

Headcount range

101–250 employees

Short description

3G, operating as Descartes 3G TMS within The Descartes Systems Group, provides a cloud-based multimodal transportation management system (TMS) to enterprise shippers and 3PLs/4PLs for planning, executing, and settling freight across LTL, TL, parcel, and drayage.

Ownership category

akta.pro rank

Product category

Transportation Management Software

NAICS

Freight Transportation Arrangement (488510), Support Activities for Transportation (488)

SIC

Arrangement Of Transportation Of Freight & Cargo (4731)

akta.pro primary industry

Carrier/Ship-From TMS (Shipper-Facing Execution) (TLAEAAAA)

akta.pro secondary industries

Brokerage/3PL TMS (Freight Brokerage Operations) (TLAEAAAB), Parcel & Multi-Carrier Shipping TMS (TLAEAAAG), Managed Transportation Services (MTS) / Outsourced TMS Operations (TLAIAEAB)

Keywords

• Transportation management system
• Freight management software
• Multimodal TMS platform
• Logistics technology software
• Supply chain visibility

Headquarters

HQ city

Columbus

HQ country

United States

HQ region

North America

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure

Revenue model

1. Transportation Management Software (TMS) Subscription: Cloud-based Transportation Management System provided as a subscription service to shippers and 3PLs/4PLs for managing freight operations across modes, carriers, and partners.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels5 records

Core offering

3G, operating as Descartes 3G TMS, develops and sells a cloud-based, unified Transportation Management System (TMS) that lets enterprise shippers and 3PL/4PL providers plan, source, rate, execute, track, and settle freight across multiple transportation modes (LTL, TL, Parcel, Drayage). The platform combines multimodal planning, AI-powered exception automation, real-time shipment visibility, carrier management, and collaboration tools, integrated with the Descartes Global Logistics Network to connect partners, platforms, and data within a single system.

Product overview

Descartes 3G TMS is a unified transportation management software platform providing end-to-end freight management. The core Descartes 3G TMS platform integrates with specialized modules including Multimodal TMS (core planning and execution engine), LTL Management, Drayage, Managed Transportation, and Parcel for mode-specific optimization. Supporting capabilities include Rating & Optimization, Carrier Management, Visibility, Collaboration, Settlement & Invoicing, AI & Automation, and Reporting & Analytics. The Descartes Global Logistics Network extends connectivity across the platform. The system serves both shippers managing their own freight and 3PLs/4PLs managing freight for others, across industries including Food & Beverage, Retail, Building Supplies, Distribution, Agriculture, and Manufacturing.

Differentiator

Problem solved

Functional benefit

Products and services

• Descartes 3G TMS (Transportation Management System) Cloud-based, unified Transportation Management System that enables shippers and 3PL/4PL providers to plan, source, rate, execute, track, and settle freight across multiple transportation modes (LTL, TL, Parcel, Drayage). The platform integrates AI-driven automation, real-time visibility, carrier management, and collaboration tools in a single system, and is connected to the Descartes Global Logistics Network for partner, platform, and data integration. It is sold to enterprise customers including Koch Foods, Yokohama, Kiewit, Worthington, NFI, DFA, WM, and American Bath Group.
• Descartes Global Logistics Network Global logistics network that expands connectivity and unifies partners, platforms, and data within the Descartes 3G TMS system, providing the integration ecosystem for multimodal freight management across carriers, partners, and shippers.

Quantifiable outcome

• 18x shipment growth for 3PL customers
• +4 more outcomes

Named customers12 records

Segments9 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability1 record

Feature12 records

Partnerships

One partnership is on record.

• Descartes Systems Group (Parent Company)coreTechnology or Integration3G TMS operates as part of The Descartes Systems Group Inc., a global logistics technology company. The Descartes Global Logistics Network provides the integration ecosystem connecting partners, platforms, and data within the 3G TMS system. The parent company's broader logistics technology portfolio enhances cross-selling and integration opportunities.

Scale indicators5 records

Expansion highlights5 records

Broad incumbents

• SAP Transportation Management: SAP TM is an ERP-anchored multimodal TMS serving large global shippers and 3PLs. Competes head-to-head with 3G in enterprise deals and is a default option for SAP ERP customers.
• Kuebix (Trimble Transportation): Kuebix, owned by Trimble, offers a TMS that competes with 3G for shippers and 3PLs. Trimble's broader transportation ecosystem (Mobility, MAPS) provides a similar incumbent breadth advantage that Descartes provides to 3G.
• Oracle Transportation Management: Oracle's OTM is one of the largest enterprise TMS suites globally, tightly integrated with Oracle ERP/SCM. Competes with 3G for large shipper and 3PL accounts and benefits from incumbency in Oracle's installed ERP base.
• E2open: E2open offers a global supply chain platform that includes TMS capabilities. Competes with 3G in large enterprise deals where shippers want a unified logistics, trade, and transportation suite.

Emerging players

• Turvo: Turvo is a cloud-native TMS collaboration platform targeting 3PLs and shippers with a modern UX. Emerging challenger competing with 3G for next-generation TMS deals, particularly with mid-market 3PLs.
• FourKites: FourKites is a leading real-time transportation visibility platform that increasingly extends into TMS-adjacent orchestration. Competitive overlap with 3G's Visibility and Collaboration modules, particularly for shippers and 3PLs prioritizing real-time tracking.
• project44: project44 is a global supply chain visibility platform that competes with 3G's visibility layer and increasingly with broader TMS orchestration. Overlaps with 3G in enterprise shipper and 3PL accounts investing in visibility-first TMS strategies.

Direct peers

• MercuryGate TMS: MercuryGate is an established multimodal TMS vendor focused on shippers, 3PLs, and brokers. Direct competitor to 3G in mid-market and enterprise TMS deals, particularly in the 3PL segment.
• Blue Yonder (formerly JDA) Transportation Management: Blue Yonder offers a comprehensive supply chain platform with a TMS module serving shippers, retailers, and 3PLs. Closely comparable to 3G in multimodal breadth and enterprise target market, and frequently pitted against 3G in TMS selection processes.
• Manhattan Active Transportation Management: Manhattan's TMS is a cloud-native solution commonly competing with 3G for enterprise distribution, retail, and 3PL customers. Similar go-to-market motion and multimodal capabilities.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/3GTMS
• LinkedInlinkedin.com/company/go3g

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about 3G