United Illuminating
The United Illuminating Company is a regulated electric distribution utility serving residential, commercial, industrial, and municipal customers within its exclusive Connecticut service territory, operating as a wholly-owned subsidiary of AVANGRID and delivering electricity alongside a broad portfolio of digital billing, energy management, efficiency, and renewable programs.
- Company typePrivate
- Founded1899
- HeadquartersNew Haven, United States
- Headcount501–1,000
- GTM typeB2B and B2C
- OfferingServices
What United Illuminating does
The United Illuminating Company (UI) is a regulated electric distribution utility serving residential, commercial, industrial, and municipal customers within its designated service territory in Connecticut. UI is a wholly-owned subsidiary of AVANGRID, operating under the umbrella of Avangrid Networks alongside sister utilities NYSEG and RG&E; its parent-subsidiary relationship is described as a Core strategic partnership providing shared resources, operational expertise, and capital for infrastructure investments and grid modernization. As a state-regulated monopoly, distribution rates are approved by the Connecticut Public Utilities Regulatory Authority (PURA), with transmission rates regulated by FERC and rate adjustments occurring approximately every six months.
UI's core offering is electricity delivery — maintaining and operating the poles, lines, meters, and substations that move power from generation sources to end customers. Underlying this service is a smart-grid-enabled distribution platform with an Outage Management System that supports real-time outage maps, estimated restoration times, and text/email/phone alerts. Customer-facing digital channels include the My Account web portal (with up to 24 months of billing history), a native iOS/Android mobile application with Face/Touch ID authentication, and an Energy Analyzer tool providing daily consumption data, historical comparisons, and personalized efficiency tips in PDF, CSV, and XML formats. Around this core, UI has assembled a broad ancillary product surface spanning billing services (AutoPay, eBill, Budget Billing with 12-month true-up), electrical protection subscriptions (Shield&Connect in three tiers at $3.75–$9.00/month), and an extensive portfolio of energy-efficiency, demand-response, EV-enablement, and renewable energy programs (including RRES, the Shared Clean Energy Facility, Energy Storage Solutions, and UI Smart Solutions rebates).
Revenue is generated primarily through regulated electric delivery service (recurring), pass-through electricity supply charges for customers who do not select an alternate supplier (usage-based, no markup), public benefits charges funding state-mandated programs, and a small but higher-margin recurring subscription stream from Shield&Connect and similar value-added services. Customer acquisition is effectively zero-cost in the traditional sense — UI serves any customer requesting service inside its territory — with go-to-market executed through digital channels (web, mobile app, social), email/newsletter (The Source), bill inserts, community events, and traditional phone/mail/in-person payment touchpoints. Customer assistance programs (Low-Income Discount Rate at 10–50%, Medical Protection, Matching Payment Program, Flexible Payment Arrangements up to 18 months for residential customers) round out the value proposition and serve a regulated social-policy function.
United Illuminating firmographics
Firmographics- Name
- United Illuminating
- Legal name
- The United Illuminating Company
- Website
- https://uinet.com
- Company type
- Private
- Founded year
- 1899
- Operating status
- Operating
- Headcount range
- 501–1,000 employees
- Short description
- The United Illuminating Company is a regulated electric distribution utility serving residential, commercial, industrial, and municipal customers within its exclusive Connecticut service territory, operating as a wholly-owned subsidiary of AVANGRID and delivering electricity alongside a broad portfolio of digital billing, energy management, efficiency, and renewable programs.
- Ownership category
- akta.pro rank
Where United Illuminating is headquartered
LocationHeadquarters
- HQ city
- New Haven
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
United Illuminating business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Infrastructure, Supply Chain, Operations, Personnel, Technology or R&D, Marketing or Sales
Revenue model
- Electric Delivery Service: Revenue from regulated electricity delivery services including maintaining and operating the poles, lines, and meters that deliver power from substations to customer homes and businesses. This includes Local Delivery charges regulated by PURA and Transmission charges regulated by FERC. Delivery rates are adjusted approximately every six months and approved by PURA.
- Electric Supply/Generation Service: Revenue from providing Standard Generation Service to customers who do not select an alternate supplier. UI purchases electricity at wholesale prices and passes the cost through to customers at no markup (pass-through). Supply rates are adjusted each January and July.
- Public Benefits Charges: Charges to support state-authorized energy programs including energy assistance, energy efficiency programs, renewable energy investment, and other state-mandated programs.
- Shield&Connect Program: Monthly subscription service for surge protection and generator connection capabilities, with three tiers: Basic ($3.75/month), Premium ($8.00/month), and Ultimate ($9.00/month).
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Usage-based | Monthly | Rate R - Residential Standard Rate |
| Usage-based | Monthly | Rate RT - Residential Time-of-Use Rate |
| Usage-based | Monthly | Low-Income Discount Rate (LIDR) |
| Usage-based | Monthly | Rate GS - General Service |
| Subscription | Monthly | Shield&Connect Basic |
| Subscription | Monthly | Shield&Connect Premium |
| Subscription | Monthly | Shield&Connect Ultimate |
| Subscription | Monthly | Budget Billing |
Go-to-market motion1 record
Distribution channels6 records
Marketing channels7 records
United Illuminating product offering
Product offeringCore offering
United Illuminating is a regulated electric utility that delivers electricity to residential, commercial, and industrial customers across its designated Connecticut service territory, operating poles, lines, and meters to provide power from substations to end users. The company offers complementary services including digital account management (My Account portal, UI Mobile App), flexible billing options (AutoPay, eBill, Budget Billing), energy efficiency and rebate programs, renewable energy programs, demand response programs, surge protection subscriptions (Shield&Connect), and customer assistance programs for low-income and medical-condition customers.
Product overview
United Illuminating (UI) is an electric utility company providing a comprehensive portfolio of customer-facing digital services and energy management products. The core offering consists of the UI Mobile App and My Account customer portal, which serve as the primary interfaces for account management, bill payment (via AutoPay, eBill, and Budget Billing), and energy tracking (via Energy Analyzer). These are complemented by an array of value-added services including Shield&Connect surge protection, UI Smart Home integration, and Outage Alerts for real-time status updates. On the energy efficiency side, UI offers rebate programs (UI Smart Solutions), Home Energy Solutions assessments, Electric Vehicle programs, and renewable energy solutions including Residential Renewable Energy Solutions (RRES), Shared Clean Energy Facility (SCEF), and Energy Storage Solutions. Customer assistance programs include Low-Income Discount Rate (LIDR), Medical Protection, Matching Payment Program, and Flexible Payment Arrangements. The company also provides commercial services such as Outdoor Lighting for businesses.
Differentiator
Problem solved
Functional benefit
Products and services
- UI Mobile App Mobile application for iOS and Android devices enabling UI customers to manage their account, pay bills, report outages, access real-time account information, and use secure biometric login (Face/Touch ID).
- My Account Secure online customer portal for managing payments, viewing bills, tracking energy usage, and setting account preferences including AutoPay and eBill enrollment.
- AutoPay Automated payment service that deducts bill amounts from a customer's chosen bank account on a scheduled date, ensuring timely payments without manual intervention.
- eBill Paperless billing service delivering electronic bills via email, with access to up to 24 months of billing history through the customer portal.
- Budget Billing Monthly payment plan averaging a customer's annual energy costs over 12 months, providing predictable billing amounts with a true-up adjustment in the 12th month.
- Energy Analyzer Online tool enabling customers to track daily energy consumption, compare usage against historical data and weather patterns, and receive personalized energy-saving tips, with PDF, CSV, and XML export options for business customers.
- Shield&Connect Surge protection and generator connection program offering three tiers (Basic, Premium, Ultimate) covering meter-based surge protection, plug-in suppressors, and portable generator hookups with appliance warranty coverage starting at $3.75/month.
- UI Smart Home Smart home energy management program enabling customers to integrate smart devices with their UI account for enhanced energy monitoring and automation.
- Outage Alerts Alert system delivering outage notifications via text, email, or phone, providing restoration time estimates and status updates during power outages.
- UI Smart Solutions Rebate Program Comprehensive rebate program offering incentives for residential energy efficiency improvements including heating/cooling systems, water heating, lighting upgrades, and whole-home weatherization.
- Home Energy Solutions In-home energy assessment program providing weatherization measures, air sealing, insulation, and smart thermostat installation to reduce energy consumption.
- Electric Vehicle Programs Programs supporting residential and commercial electric vehicle charging, including EV rate options (GS-EVSE, GST-EVSE) and Medium/Heavy Duty Fleet charging (GST-MHD).
- Energy Storage Solutions Program supporting residential and commercial battery storage systems to store renewable energy for later use, improving grid resilience and energy independence.
- Residential Renewable Energy Solutions (RRES) Program providing incentives and support for residential solar installation and other distributed renewable energy generation.
- Shared Clean Energy Facility (SCEF) Community solar program allowing customers to subscribe to shares of shared clean energy facilities and receive credits on their bills for the energy generated.
- Outdoor Lighting Commercial outdoor lighting program offering installation and maintenance of LED and other outdoor lighting for businesses, including security and beautification lighting solutions.
- Demand Response Programs Programs incentivizing customers to reduce electricity usage during peak demand periods to help manage grid load.
- Medical Protection Program protecting customers with serious or life-threatening medical conditions from service disconnection during specified periods.
- Low-Income Discount Rate (LIDR) Bill discount program offering 10% (Tier 1) or 50% (Tier 2) reductions on monthly charges for qualifying low-income residential customers.
- Matching Payment Program Program matching customer payments dollar-for-dollar up to a zero balance for customers demonstrating financial hardship, supplemented by Connecticut Energy Assistance Program (CEAP) funds.
- Flexible Payment Arrangements Payment plan options allowing residential customers up to 18 months and non-residential customers up to 6 months to pay past-due balances.
- Distributed Generation Program for customers generating electricity from renewable sources, including net metering and interconnection services.
- Sample Bill Interactive sample bill demonstrating the layout and components of a UI bill, with hover explanations for each section including usage graphs and charge breakdowns.
- UI Smart Solutions Online Store Online marketplace offering energy-efficient products with instant rebates, including smart thermostats and other energy-saving devices.
Quantifiable outcome
- Low-Income Discount Rate provides 10-50% bill reduction for eligible customers
- +2 more outcomes
Companies that use United Illuminating
Customer profileSegments3 records
Ideal customer profiles2 records
United Illuminating technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
United Illuminating partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Avangrid NetworkscoreUI is a subsidiary of Avangrid Networks, one of the largest utility companies in the United States. Avangrid Networks consists of two utilities: Avangrid Networks East (including UI and NYSEG) and Avangrid Networks West (including RG&E). This parent-subsidiary relationship provides UI with shared resources, operational expertise, and capital for infrastructure investments.
Scale indicators2 records
Recent moves6 records
Expansion highlights5 records
United Illuminating competitors and assessment
Company assessmentDirect peers
- Eversource Energy: Eversource is the largest investor-owned utility in Connecticut, directly competing with UI in the same regulatory jurisdiction (PURA) and serving overlapping customer segments with electric distribution and supply services. Closest functional peer by geography and product set.
- NYSEG (New York State Electric & Gas): NYSEG is a sister Avangrid subsidiary operating under the same parent governance model, regulated rates, shared corporate services, and comparable customer-facing digital stack (same My Account / mobile app platform). Tightly analogous operating profile in a neighboring Northeast service territory.
- Rochester Gas and Electric (RG&E): RG&E is a sister Avangrid subsidiary offering combined electric and gas delivery under the same corporate umbrella as UI. Same platform, same compliance posture, and same customer experience tooling make it a near-clone peer for benchmarking.
Broad incumbents
- National Grid (US): National Grid operates electric and gas distribution across Massachusetts, Rhode Island, and downstate New York, with overlapping customer-facing programs (energy efficiency, rebates, EV incentives) and similar regulated rate structures. Comparable in scale and product breadth though geographically broader than UI.
- Consolidated Edison (Con Edison): Con Edison is a large regulated electric and gas utility in New York with a deep digital customer experience program, time-of-use rates, and demand-response products closely mirroring UI's offering set. Operates at greater scale in NYC/Westchester, providing a benchmark for advanced utility digital and clean-energy programs.
- PSEG (Public Service Enterprise Group): PSEG operates regulated electric transmission and distribution in New Jersey alongside generation, with a comparable regulated rate-base model, clean energy transition strategy, and demand-side management programs. Comparable in scale and product breadth to UI's larger Northeast peers.
- PPL Corporation: PPL owns regulated electric utilities (PPL Electric Utilities in PA, Kentucky Power, Louisville Gas & Electric) operating under rate-base regulatory frameworks broadly analogous to UI's. Useful peer for benchmarking regulated utility economics, though geographically distant.
- Berkshire Hathaway Energy: Berkshire Hathaway Energy owns and operates regulated electric and gas utilities (including NV Energy, PacifiCorp, MidAmerican Energy) at scale, plus a substantial renewable generation portfolio. Useful broad-incumbent peer for utility rate-base economics and clean-energy strategy benchmarking.
- Xcel Energy: Xcel Energy operates regulated electric and gas distribution across multiple US states with a leading clean-energy transition strategy, including EV programs, community solar, and demand response. Comparable for benchmarking utility-level clean-energy program design and grid modernization.
Regional players
- Unitil Corporation: Unitil is a smaller New England electric and gas utility serving Massachusetts, New Hampshire, and Maine, operating under a similar PURA-style regulatory compact with analogous customer programs. Comparable for mid-tier regulated utility benchmarks though smaller in customer count than UI.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
United Illuminating social profiles
Digital presenceUnited Illuminating financial estimates
Financial estimateRevenue estimate
Valuation estimate
United Illuminating leadership team
Management profileNumber of profiles
Profiles1 record
United Illuminating funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
United Illuminating M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about United Illuminating
What does United Illuminating do?
United Illuminating is a regulated electric utility that delivers electricity to residential, commercial, and industrial customers across its designated Connecticut service territory, operating poles, lines, and meters to provide power from substations to end users. The company offers complementary services including digital account management (My Account portal, UI Mobile App), flexible billing options (AutoPay, eBill, Budget Billing), energy efficiency and rebate programs, renewable energy programs, demand response programs, surge protection subscriptions (Shield&Connect), and customer assistance programs for low-income and medical-condition customers.
Is United Illuminating a public or private company?
United Illuminating is a private company. It is classified as corporate owned and is currently operating.
When was United Illuminating founded?
United Illuminating was founded in 1899. It employs 501 to 1,000 people.
Where is United Illuminating based?
United Illuminating is headquartered in New Haven, United States, in the North America region.
How does United Illuminating make money?
Four revenue lines are on record. Electric Delivery Service is the primary driver. The others are electric Supply/Generation Service, public Benefits Charges and shield&Connect Program.
Who are United Illuminating's main competitors?
Direct peers on record are Eversource Energy, NYSEG (New York State Electric & Gas) and Rochester Gas and Electric (RG&E). Broad incumbents are National Grid (US), Consolidated Edison (Con Edison), PSEG (Public Service Enterprise Group), PPL Corporation, Berkshire Hathaway Energy and Xcel Energy. Unitil Corporation is listed as a regional player.
Does United Illuminating have an API?
No public API is recorded for United Illuminating.