Matrox

What Matrox does

Matrox Video, a division of the privately held Canadian Matrox group founded in 1976 by Lorne Trottier in Montreal, designs, manufactures, and markets professional video infrastructure products for broadcast, live entertainment, and AV/IT markets. The company's product portfolio centers on standards-based IP video transport (IPMX, ST 2110) and includes a software-defined framework (Matrox ORIGIN) for cloud-native broadcast workflows, encoders and decoders (Maevex MGX, ConvertIP, Monarch EDGE), IP KVM extenders (Avio 2, Extio 3), video wall processing hardware (Mura, QuadHead2Go, LUMA Pro), IP video gateways (Vion, ConvertIP DSH), and broadcast developer hardware including ST 2110 NIC cards, SDI I/O cards, H.264 codec cards, and a DSX SDK. Underlying technology spans semiconductor chips, modules, and intellectual property available for OEM licensing, with proprietary frameworks targeting interoperability over standard 1 GbE network infrastructure.

The company generates revenue through four streams: hardware product sales (encoders, decoders, KVM extenders, video wall controllers, NIC cards, and accessories) distributed via a global network of authorized dealers, distributors, and resellers; software and SDK licensing (including Unreal Engine plug-in support and developer tools) sold on a one-time license basis; intellectual property and chip/module licensing to third-party manufacturers; and professional services including technical support, training, demos, and RMA services. Pricing is quote-based through authorized partners, with multi-year contract cadences for enterprise customers. Matrox Video targets 10+ industry verticals — primarily Broadcast & Live Sports and Professional AV/IT, with secondary segments in Enterprise, Utilities, Education, Military & Defense, Government, Medical, Public Safety, House of Worship, and Transportation — and serves global marquee customers including NBC Sports, Moment Factory, Fuse Technical Group, and Trøndelag Teater.

The business is founder-led, privately held, and self-funded over its 50-year history, with no disclosed external investment. Go-to-market combines direct enterprise field sales for major accounts with a channel-first distribution model, supplemented by significant investment in industry trade shows (InfoComm, NAB Show, ISE) and a content marketing program spanning whitepapers, webinars, customer stories, and a corporate podcast. The company has 501-1000 employees and is recognized as one of Montreal's Top Employers for 2026.

Name

Matrox

Legal name

Matrox Video

Website

https://matrox.com

Company type

Private

Founded year

1976

Operating status

Operating

Headcount range

501–1,000 employees

Short description

Matrox Video, founded in 1976 in Montreal, designs and manufactures professional video infrastructure products — including encoders, decoders, KVM extenders, video wall controllers, and IP gateways — for broadcast, live entertainment, and AV/IT markets globally. The company serves 10+ verticals through direct sales and a worldwide dealer network.

Ownership category

akta.pro rank

Product category

Professional Video Equipment

NAICS

Audio and Video Equipment Manufacturing (3343), Audio and Video Equipment Manufacturing (33431)

SIC

Radio & Tv Broadcasting & Communications Equipment (3663)

akta.pro primary industry

Video Streaming & OTT Delivery (Live/VOD, Low-Latency) (HDABAGAC)

akta.pro secondary industry

Developer Experience Platforms for Enterprise (IDEs, CI/CD, Dev Portals) (HDAEAKAI)

Keywords

• Broadcast video equipment
• AV over IP
• Video wall controllers
• KVM extenders
• Professional graphics solutions

Headquarters

HQ city

Dorval

HQ country

Canada

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Technology or R&D, Supply Chain, Personnel, Operations, Marketing or Sales

Revenue model

1. Hardware Products: Sale of video hardware including encoders, decoders, KVM extenders, video wall controllers, NIC cards, and accessories. Products are sold through dealers, distributors, and direct sales.
2. Software and SDK Products: Software development kits, Unreal Engine plug-in support, and developer tools for broadcast developers. Software licensing and development tools for system integration.
3. Intellectual Property Licensing: Licensing of chips, modules, and intellectual property to other manufacturers for integration into third-party products.
4. Professional Services: Technical support, training, and professional services including demos, system integration support, and RMA services.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels13 records

Core offering

Matrox Video designs, manufactures, and markets professional video and graphics hardware, software-defined platforms, and licensable IP for broadcast, live entertainment, and AV/IT markets. Its offering spans IP-based encoders/decoders, KVM extenders, video wall controllers, IP routing appliances, and the Matrox ORIGIN software-defined framework that enables cloud-native broadcast workflows over open standards such as IPMX and ST 2110.

Product overview

Matrox Video is a manufacturer of video products for broadcast, live entertainment, and AV/IT markets. The product portfolio is organized as a platform-plus-modules architecture centered on the Matrox ORIGIN software-defined framework for scalable media solutions. Core product categories include: (1) Broadcast Developer Hardware and Software including ST 2110 NIC cards, SDI I/O cards, H.264 codec cards, DSX SDK, and Unreal Engine plug-in support; (2) Encoders, Decoders, and Converters featuring Maevex MGX Series (next-generation AV over IP), Maevex 7100/6100 Series, Monarch EDGE Series, and ConvertIP Series; (3) KVM Extenders and KM Switches including Avio 2 Series (world's first IPMX/ST 2110 KVM extender), Extio 3 Series, and KMLync; (4) Video Wall Hardware and Software including Mura DVW, QuadHead2Go, LUMA Pro, Mura C4K, and Mura IPX Series; (5) IP Video Gateways including Vion Series and ConvertIP DSH; (6) IP Routing via ConductIP media routing appliance; and (7) Core Technology including chips, modules, and intellectual property licensing. The company was founded in 1976 in Montreal, Canada, and serves global customers across broadcast, ProAV, enterprise, government, military, medical, and other vertical markets.

Differentiator

Problem solved

Functional benefit

Brands

• Matrox ORIGIN: Software-defined framework for scalable and flexible content workflows, enabling broadcasters to transition from traditional hardware-based infrastructures to cloud-native environments
• ConvertIP
• Maevex
• Monarch EDGE
• Avio 2
• Extio 3
• Mura
• QuadHead2Go
• ConductIP

Products and services

• Matrox ORIGIN
• Maevex MGX Series
• ConvertIP Series
• Monarch EDGE Series
• Avio 2 Series World's first IPMX and ST 2110 IP KVM extender, enabling high-performance keyboard, video, and mouse extension over IP networks with standards-based interoperability.
• Extio 3 Series
• Mura DVW
• QuadHead2Go Series
• ConductIP Media Routing Appliance
• Vion Series
• Chips, Modules, and IP Licensing
• Broadcast Developer Hardware and Software
• M-Series Graphics Cards
• New Low-Latency Video Product Upcoming low-latency video product designed to significantly reduce network bandwidth requirements for professional video applications.

Quantifiable outcome

• Reduced network bandwidth requirements for high-quality, low-latency video
• +2 more outcomes

Named customers5 records

Segments11 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Integration8 records

Feature9 records

Partnerships

Five partnerships are on record, tiered core and flagship.

• Amagi Media LabscoreTechnology or Integration · 20 April 2026Amagi Media Labs partnered with Matrox Video to integrate Matrox ORIGIN software-defined framework into Amagi's cloud production architecture, enabling scalable and flexible content workflows for broadcasters. The collaboration allows broadcasters to transition from traditional hardware-based infrastructures to cloud-native, dynamically orchestrated environments, combining Matrox Video's expertise in software-defined broadcast technology with Amagi's cloud platform capabilities.
• Dejero and EutelsatflagshipTechnology or Integration · 19 March 2026Matrox Video participated in the 'Field to Air' live multi-partner demonstration at NAB 2026, integrating with Dejero TITAN Command and Eutelsat's OneWeb LEO satellite constellation. The demonstration connected six broadcast technology partners (including Clear-Com, GlobalM, Matrox Video, and Ross Video) through a single uninterrupted signal chain, showcasing real-time production workflows combining cellular and satellite connectivity with 200-300 millisecond target latency.
• Holi (Integration Partner)coreImplementation/ SI/ Consulting Partner · 18 March 2026Holi served as the local integration partner for Trøndelag Teater's major AV modernization project, becoming Norway's first venue to implement IPMX-based infrastructure using the Matrox ConvertIP system. Holi managed the deployment of 42 ConvertIP DRH receivers and one ConvertIP DRS unit across the theatre's five stages.
• ViewSoniccoreTechnology or Integration · 3 February 2026ViewSonic expanded its integrated Pro AV ecosystem through deepened collaboration with Matrox Video to enable seamless end-to-end audiovisual deployments across enterprise environments. The ecosystem combines ViewSonic displays with validated interoperability across control systems, AV-over-IP, cabling, and networking technologies. Demonstrations at ISE 2026 showcased real-world installations spanning reception areas, meeting rooms, hallway signage, and large-format video walls.
• NBC SportsflagshipTechnology or IntegrationNBC leveraged Matrox Video technologies and partner solutions for the Milan-Cortina Winter Olympics remote production, covering geographically dispersed venues from production facilities in Stamford, demonstrating capabilities in major live sports broadcasting.

Scale indicators3 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• AJA Video Systems: AJA manufactures video I/O hardware, converters, and recording equipment for broadcast, production, and ProAV — directly competing with Matrox's ST 2110 NIC cards, ConvertIP, and Maevex lines across similar customer segments.
• Blackmagic Design: Blackmagic Design builds professional video capture, conversion, routing, and live production hardware (e.g., Mini Converters, DeckLink I/O cards), competing head-to-head with Matrox in broadcast developer hardware and ProAV converters.
• Ross Video: Ross Video is a broadcast production infrastructure vendor offering production switchers, routing, graphics, and IP infrastructure — overlapping directly with Matrox's broadcast developer hardware and IP-based video routing via ConductIP and ConvertIP.
• Evertz Microsystems: Evertz provides IP-based broadcast infrastructure including routers, multiviewers, and ST 2110 solutions, making it a direct peer to Matrox in transitioning broadcasters to IP-based video workflows.
• Haivision: Haivision specializes in low-latency video encoding, decoding, and contribution links (SRT, Kraken, Makito), directly comparable to Matrox's Maevex and Monarch EDGE encoders/decoders for live and remote production.
• VITEC (a Milestone company): VITEC manufactures video encoding, streaming, and IPTV hardware/software, including HEVC encoders and ProAV streaming appliances — closely comparable to Matrox's Maevex and Monarch EDGE encoder/decoder lines.
• Deltacast: Deltacast develops video I/O cards and developer SDKs for broadcast, medical, and industrial imaging — directly competing with Matrox's ST 2110 NIC cards, SDI I/O cards, and DSX SDK for broadcast developers.
• NewTek (Vizrt Group): NewTek, now part of Vizrt, produces IP-based video production systems (TriCaster, NDI), directly comparable to Matrox's IPMX-based ConvertIP infrastructure and IP-native broadcast workflows.

Broad incumbents

• Imagine Communications: Imagine Communications is a long-established broadcast technology vendor covering playout, advertising, and IP networking, positioning it as a broad incumbent in the same IP broadcast infrastructure space Matrox targets.
• Grass Valley: Grass Valley is a major broadcast equipment vendor offering cameras, switchers, routing, and IP infrastructure — a broad incumbent whose IP and playout portfolio overlaps with Matrox's broadcast infrastructure focus.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat6 records

Key risks5 records

Key highlights6 records

Customer concentration

• YouTubevideo.matrox.com/en/social/youtube
• LinkedInlinkedin.com/company/164875
• Instagramvideo.matrox.com/en/social/instagram
• Xx.com/charlesmatrox

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Matrox