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Consort Partners

Full company profile

uuid0006dbs

Namestring
Consort Partners
Legal namestring
Consort Partners Inc.
Company typeenum
Private
Founded yearint
2004
Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
11–50
akta.pro rankint
HeadquartersSan Francisco, United States
HQ citystring
San Francisco
HQ countrystring
United States
HQ regionstring
North America
Markets served

Serves global market

Offices4 records

Each record includes

City, Country, Type, Description, Source

Keyword5 values
public relations services, media relations agency, strategic communications, earned media placement, corporate PR services
NAICS code2 codes
  • Public Relations Agencies541820
  • Advertising, Public Relations, and Related Services5418
SIC code1 code
  • Services-Management Consulting Services8742
Product category
Public Relations Services
GTM motion1 record

Each record includes

Type, Description, Source

Revenue model1 record
1PR and Communications Services
TypeProfessional Services
Description

Professional services revenue generated through retainer-based and project-based engagements with corporate clients seeking media coverage and strategic communications support.

consortpartners.com
Marketing channels1 record

Each record includes

Title, Type, Stage, Description, Source

Distribution channels1 record

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components3 values
Personnel, Operations, Marketing or Sales
GTM typeB2B
B2B
Offering typeServices
Services
Core offering1 text field

Consort Partners is a boutique PR agency that operates as a newsroom of editors, journalists, and PR veterans. The firm proactively creates story ideas, seeds them with editors, and secures coverage in top-tier media outlets on behalf of clients, including when there is no hard news event to announce.

Differentiator
Functional benefit
Problem solved
Product overview1 text field

Consort Partners is a PR and media relations agency, not a technology product company. The company operates as a newsroom of editors, journalists, and PR veterans who create and place stories across top-tier media outlets. Their core service offering involves reverse-engineering the news to proactively create story ideas, seed these ideas with editors, and secure coverage for clients — even when there is no hard news. Founded in 2004 and led by founders Dominic Johnson and Kathy Johnson, the agency employs a team of 30+ journalists, PR professionals, and marketing experts. The company does not offer software products, platforms, or technology modules.

Product and service1 record
1Strategic PR and Media Relations
Scale indicator3 records

Each record includes

Type, Value, Description, Source

Recent move3 records

Each record includes

Date, Type, Title, Description, Source

Peers10 records
TypeDirect peer
Description

Hotwire is a global tech and B2B PR agency serving technology, healthcare, and fintech clients with story-driven earned-media campaigns. Highly comparable to Consort Partners in target verticals (tech, biotech, fintech) and boutique specialist positioning.

TypeDirect peer
Description

Walker Sands is a B2B PR and demand-generation agency focused on technology and professional services clients. Comparable to Consort in mid-market enterprise tech focus and integrated PR/media-relations services.

TypeDirect peer
Description

5WPR is a mid-size full-service PR agency serving consumer, tech, and corporate clients with media-relations-led campaigns. Comparable to Consort in boutique-to-mid-market PR positioning and enterprise client mix.

TypeDirect peer
Description

RH Strategic is a boutique PR firm specializing in technology, healthcare, and life sciences with a strong policy and earned-media focus. Highly comparable to Consort's biotech/healthcare vertical emphasis and proactive story-placement approach.

TypeDirect peer
Description

Bulleit is a boutique tech-focused PR and communications agency serving venture-backed and enterprise technology clients. Comparable to Consort in client profile (high-growth tech companies) and boutique specialist positioning.

TypeDirect peer
Description

ARPR is a tech PR agency specializing in B2B technology, fintech, and healthcare PR with a focus on media relations and analyst relations. Closely comparable to Consort in vertical mix and boutique positioning.

TypeBroad incumbent
Description

Edelman is the world's largest independent PR firm offering global corporate, technology, health, and financial communications. Comparable to Consort at the upper end of its vertical mix but operates at vastly greater scale and with global reach that Consort lacks.

TypeBroad incumbent
Description

Weber Shandwick is a top-tier global PR agency serving enterprise, technology, healthcare, and consumer clients. Comparable to Consort in enterprise PR services but with global scale, integrated marketing, and paid-media capabilities Consort does not offer.

TypeBroad incumbent
Description

FleishmanHillard is a global public relations and communications consultancy serving technology, healthcare, and consumer brands. Comparable to Consort in vertical coverage but at materially greater scale and with international reach.

TypeBroad incumbent
Description

Golin is a global communications agency with strong technology, healthcare, and consumer practices. Comparable to Consort in target verticals but operates integrated earned/paid/owned models with significantly larger resources.

Market position
Strengths4 records

Each record includes

Headline, Details, Source

Weaknesses4 records

Each record includes

Headline, Details, Source

Competitive moat3 records

Each record includes

Type, Details

Key risks5 records

Each record includes

Headline, Details, Source

Key highlights5 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Named customers12 records

Each record includes

Name, Industry, Type, Use case, Source, UUID

Segment4 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile3 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles2 records

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Consort Partners

Public Relations Servicesconsortpartners.com

Consort Partners firmographics

Firmographics
Name
Consort Partners
Legal name
Consort Partners Inc.
Website
https://consortpartners.com
Company type
Private
Founded year
2004
Operating status
Operating
Headcount range
11–50 employees
Ownership category
akta.pro rank

Where Consort Partners is headquartered

Location

Headquarters

HQ city
San Francisco
HQ country
United States
HQ region
North America

Offices4 records

Markets served

Consort Partners business model

Business model
GTM type
B2B
Offering type
Services
Cost components
Personnel, Operations, Marketing or Sales

Revenue model

  1. PR and Communications Services: Professional services revenue generated through retainer-based and project-based engagements with corporate clients seeking media coverage and strategic communications support.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels1 record

Consort Partners product offering

Product offering

Core offering

Consort Partners is a boutique PR agency that operates as a newsroom of editors, journalists, and PR veterans. The firm proactively creates story ideas, seeds them with editors, and secures coverage in top-tier media outlets on behalf of clients, including when there is no hard news event to announce.

Product overview

Consort Partners is a PR and media relations agency, not a technology product company. The company operates as a newsroom of editors, journalists, and PR veterans who create and place stories across top-tier media outlets. Their core service offering involves reverse-engineering the news to proactively create story ideas, seed these ideas with editors, and secure coverage for clients — even when there is no hard news. Founded in 2004 and led by founders Dominic Johnson and Kathy Johnson, the agency employs a team of 30+ journalists, PR professionals, and marketing experts. The company does not offer software products, platforms, or technology modules.

Differentiator

Problem solved

Functional benefit

Products and services

  • Strategic PR and Media Relations

Companies that use Consort Partners

Customer profile

Named customers12 records

Segments4 records

Ideal customer profiles3 records

Consort Partners technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Consort Partners partnerships and signals

Strategic signal

Scale indicators3 records

Recent moves3 records

Consort Partners competitors and assessment

Company assessment

Direct peers

  • Hotwire PR: Hotwire is a global tech and B2B PR agency serving technology, healthcare, and fintech clients with story-driven earned-media campaigns. Highly comparable to Consort Partners in target verticals (tech, biotech, fintech) and boutique specialist positioning.
  • Walker Sands: Walker Sands is a B2B PR and demand-generation agency focused on technology and professional services clients. Comparable to Consort in mid-market enterprise tech focus and integrated PR/media-relations services.
  • 5W Public Relations: 5WPR is a mid-size full-service PR agency serving consumer, tech, and corporate clients with media-relations-led campaigns. Comparable to Consort in boutique-to-mid-market PR positioning and enterprise client mix.
  • RH Strategic: RH Strategic is a boutique PR firm specializing in technology, healthcare, and life sciences with a strong policy and earned-media focus. Highly comparable to Consort's biotech/healthcare vertical emphasis and proactive story-placement approach.
  • The Bulleit Group: Bulleit is a boutique tech-focused PR and communications agency serving venture-backed and enterprise technology clients. Comparable to Consort in client profile (high-growth tech companies) and boutique specialist positioning.
  • ARPR: ARPR is a tech PR agency specializing in B2B technology, fintech, and healthcare PR with a focus on media relations and analyst relations. Closely comparable to Consort in vertical mix and boutique positioning.

Broad incumbents

  • Edelman: Edelman is the world's largest independent PR firm offering global corporate, technology, health, and financial communications. Comparable to Consort at the upper end of its vertical mix but operates at vastly greater scale and with global reach that Consort lacks.
  • Weber Shandwick: Weber Shandwick is a top-tier global PR agency serving enterprise, technology, healthcare, and consumer clients. Comparable to Consort in enterprise PR services but with global scale, integrated marketing, and paid-media capabilities Consort does not offer.
  • FleishmanHillard: FleishmanHillard is a global public relations and communications consultancy serving technology, healthcare, and consumer brands. Comparable to Consort in vertical coverage but at materially greater scale and with international reach.
  • Golin: Golin is a global communications agency with strong technology, healthcare, and consumer practices. Comparable to Consort in target verticals but operates integrated earned/paid/owned models with significantly larger resources.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights5 records

Customer concentration

Consort Partners social profiles

Digital presence

Consort Partners financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Consort Partners leadership team

Management profile

Number of profiles

Profiles2 records

Consort Partners funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Consort Partners M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Consort Partners

What does Consort Partners do?

Consort Partners is a boutique PR agency that operates as a newsroom of editors, journalists, and PR veterans. The firm proactively creates story ideas, seeds them with editors, and secures coverage in top-tier media outlets on behalf of clients, including when there is no hard news event to announce.

Is Consort Partners a public or private company?

Consort Partners is a private company. It is classified as founder individual operated bootstrapped and is currently operating.

When was Consort Partners founded?

Consort Partners was founded in 2004. It employs 11 to 50 people.

Where is Consort Partners based?

Consort Partners is headquartered in San Francisco, United States, in the North America region.

How does Consort Partners make money?

One revenue line is on record: PR and Communications Services.

Who are Consort Partners's main competitors?

Direct peers on record are Hotwire PR, Walker Sands, 5W Public Relations, RH Strategic, The Bulleit Group and ARPR. Broad incumbents are Edelman, Weber Shandwick, FleishmanHillard and Golin.

Does Consort Partners have an API?

No public API is recorded for Consort Partners.

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