ITC Hotels
ITC Hotels Limited operates 150+ hotels across 90+ destinations in India and Sri Lanka through seven brands spanning luxury to upper-mid-scale, generating ₹4,139 crore in FY26 revenue via an asset-light management-contract model targeting luxury leisure, corporate, MICE, and wedding customers.
- Company typePublic
- Founded2025
- HeadquartersKolkata, India
- Headcount5,001–10,000
- GTM typeB2C
- OfferingServices
What ITC Hotels does
ITC Hotels Limited is a publicly listed Indian hospitality company (NSE: ITCHOTELS) that operates a multi-brand portfolio of 150+ hotels across 90+ destinations in India and Sri Lanka — and selectively in Nepal — through seven distinct brands spanning luxury (ITC Hotels, Mementos, Epiq Collection), premium (Welcomhotel, Storii), and upper-mid-scale (Fortune Hotels, WelcomHeritage) tiers. The company was demerged from ITC Limited and listed as a standalone entity on January 1, 2025, following decades of operating as a hospitality division under the parent. ITC Hotels delivered ₹4,139 crore in FY26 consolidated revenue (16% YoY) and ₹888 crore in net profit (39% YoY), supported by a 37% RevPAR premium versus the industry average and the highest number of LEED Platinum certifications globally (23 properties, with 12 LEED Zero Carbon and 13 LEED Zero Water).
The company runs an asset-light model anchored by management contracts, owning a minority of properties directly while expanding the operating portfolio through third-party agreements — a 67-hotel pipeline (6,152 rooms) supports a target of 250 hotels / 22,000+ keys by 2031. Technology and digital infrastructure include the itchotels.com booking platform, mobile app with digital key, Club ITC loyalty program (145+ hotels, tiered Green Points), Culinaire dining subscription (350+ restaurants), and Gourmet Couch food delivery across 10 cities. Distribution combines direct booking, GDS, OTAs, and on-property sales, targeting luxury leisure travelers, corporate clients, MICE, weddings, and domestic tourists across Tier-1, 2, and 3 cities.
Revenue is generated primarily through room revenue, food and beverage (including award-winning signature restaurants such as Bukhara at ITC Maurya and Avartana at ITC Grand Chola), and management fees from third-party-operated hotels. Pricing is dynamic by category and season; the Club ITC freemium tier with up to 15% member savings and the Culinaire subscription create recurring revenue and loyalty lock-in. Recent strategic moves include the May 2026 acquisition of Zuri Kumarakom (₹205 crore) for the first owned Kerala resort, ongoing international expansion anchored by ITC Ratnadipa in Sri Lanka, and aggressive management-contract signings (33 new hotels / 3,300+ keys in FY26 alone). The company is led by Managing Director Anil Chadha, with Sanjiv Puri (CMD of ITC Limited) serving as Non-Executive Chairman.
ITC Hotels firmographics
Firmographics- Name
- ITC Hotels
- Legal name
- ITC Hotels Limited
- Website
- https://itchotels.com
- Company type
- Public
- Founded year
- 2025
- Operating status
- Operating
- Headcount range
- 5,001–10,000 employees
- Short description
- ITC Hotels Limited operates 150+ hotels across 90+ destinations in India and Sri Lanka through seven brands spanning luxury to upper-mid-scale, generating ₹4,139 crore in FY26 revenue via an asset-light management-contract model targeting luxury leisure, corporate, MICE, and wedding customers.
- Ownership category
- akta.pro rank
ITC Hotels industry classification
Industry- Product category
- Luxury Hospitality and Hotels
- NAICS
- Hotels (except Casino Hotels) and Motels (72111), Traveler Accommodation (7211)
- SIC
- Hotels & Motels (7011)
- akta.pro primary industry
- Urban & Downtown Full-Service Hotels (THAGAAAA)
- akta.pro secondary industry
- Business & Corporate Full-Service Hotels (THAGAAAE)
Keywords
Where ITC Hotels is headquartered
LocationHeadquarters
- HQ city
- Kolkata
- HQ country
- India
- HQ region
- Asia
Offices5 records
Markets served
ITC Hotels business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Infrastructure, Technology or R&D, Supply Chain
Revenue model
- Room Revenue: Revenue from hotel room bookings across owned and managed properties under multiple brand tiers from luxury (ITC Hotels, Mementos) to mid-scale (Fortune Hotels, WelcomHeritage).
- Food & Beverage: Revenue from hotel restaurants, bars, and dining experiences including signature restaurants like Bukhara at ITC Maurya and room service, contributing significantly to overall revenue through culinary excellence.
- Management Fees: Fee income from management contracts where ITC Hotels operates properties owned by third parties. The company has over 150 hotels with significant portion under managed contracts, representing an asset-light revenue stream.
- Management Contracts - Pipeline: Revenue from expanding pipeline of 67 hotels under management agreements, with 33 hotels signed in FY26 representing over 3,300 keys.
- Culinaire Subscription: Subscription fees from Culinaire dining program with plans ranging from ₹8,500 to ₹1,10,650 for 1-5 year terms, offering dining savings and benefits.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Pay-as-you-go | Standard Room Rates - Dynamic pricing based on room category, season, and availability |
| Subscription | Annual | Culinaire Classic - 1 Year Plan at ₹8,500 |
| Subscription | Annual | Culinaire Select - 1 Year Plan at ₹19,000 |
| Subscription | Annual | Culinaire Elite - 1 Year Plan at ₹29,500 |
| Freemium | Pay-as-you-go | Club ITC Membership - Free enrollment with tiered benefits |
Go-to-market motion3 records
Distribution channels6 records
Marketing channels8 records
ITC Hotels product offering
Product offeringCore offering
ITC Hotels Limited operates 150+ hotels across 90+ destinations in India and Sri Lanka through seven distinct brands spanning luxury to mid-scale segments (ITC Hotels, Mementos, Epiq Collection, Welcomhotel, Storii, Fortune Hotels, WelcomHeritage). The company provides hotel accommodations, signature dining experiences, MICE and wedding venues, and complementary offerings including Club ITC loyalty program, Culinaire dining subscription, Gourmet Couch food delivery, gift cards, and luxury merchandise under an asset-light model combining owned properties and management contracts.
Product overview
ITC Hotels Limited operates a multi-brand portfolio of 150+ hotels across 90+ destinations in India and Sri Lanka, offering luxury hospitality experiences through seven distinct brands: ITC Hotels (flagship luxury), Mementos (boutique luxury), Epiq Collection (premium hospitality), Welcomhotel (premium business/leisure), Storii (heritage boutique), Fortune Hotels (business/leisure), and WelcomHeritage (heritage properties). The company complements its core accommodation business with an integrated ecosystem of signature dining (including award-winning Bukhara and Avartana restaurants), the Club ITC loyalty program with Culinaire subscription, the Gourmet Couch food delivery service, mobile app with digital key capabilities, gift cards, Sleeep boutique merchandise, and Fabelle luxury chocolates. Operating primarily under an asset-light model through management contracts, ITC Hotels targets both luxury and growth-oriented segments through strategic expansions into Tier II/III cities.
Differentiator
Problem solved
Functional benefit
Brands
- ITC Hotels: Flagship luxury hotel brand integrating India's tradition of hospitality with globally benchmarked facilities and services.
- Mementos
- Epiq Collection
- Welcomhotel
- Storii
- Fortune Hotels
- WelcomHeritage Hotels
Products and services
- ITC Hotels (Flagship Luxury Brand) Flagship luxury hotel brand offering premium accommodations and authentic indigenous luxury experiences in harmony with environment and society, targeting luxury travelers.
- Mementos Luxury hotel collection offering exquisite destination-specific experiences that transform stays into unforgettable moments for premium leisure travelers.
- Epiq Collection Premium hospitality collection blending culinary innovation, service excellence, and design sophistication, offering spaces where guests can live, work, and celebrate seamlessly.
- Welcomhotel Premium hotel collection designed for travelers seeking curated experiences across diverse locations from hills to beaches and deserts to cities, reflecting warmth of Indian culture.
- Storii Hand-picked boutique properties in the premium segment located at breathtaking locales, historic sites, beaches, jungles, scenic valleys, and deserts, each offering distinct experiences.
- Fortune Hotels First-class, full-service business and leisure hotel chain offering contemporary accommodation with personalized service at competitive pricing, covering sub-brands Fortune Select, Fortune Park, Fortune Inn, and Fortune Resort.
- WelcomHeritage Hotels Heritage hospitality collection featuring exclusive portfolio of 35 boutique properties including Palaces, Forts, Havelis, and Resorts across 13 Indian states, operated as a joint venture with Jodhana Heritage Resorts.
- Culinaire Subscription Annual subscription dining plan offering 20% savings on F&B and 3%-12% Green Points earning at 350+ participating restaurants, with Classic (Rs 8,500), Select (Rs 19,000), and Elite (Rs 29,500) variants for 1-5 year terms.
- ITC Hotels Gift Cards E-gift cards redeemable for luxury hotel stays, gourmet dining, wellness services, Sleeep boutique merchandise, and Fabelle chocolates at participating ITC Hotels properties.
- Gourmet Couch Food Delivery On-demand food delivery service delivering signature cuisine from celebrated ITC Hotels kitchens across 10 cities in India (Agra, Ahmedabad, Bengaluru, Chennai, Delhi NCR, Goa, Hyderabad, Jaipur, Kolkata, Mumbai).
- Sleeep Boutique Curated e-commerce offering of sleep essentials including pillows, bed linen, and bedding merchandise, available for purchase and delivery across India through the ITC Hotels App.
- Signature Dining Restaurants Collection of award-winning signature restaurants including Bukhara (North-West Frontier cuisine, Legendary Restaurant of India Award 2026), Peshawri, and Avartana at ITC Grand Chola, operating across ITC Hotels properties.
Quantifiable outcome
- 37% RevPAR premium over industry average
- +5 more outcomes
Companies that use ITC Hotels
Customer profileNamed customers4 records
Segments6 records
Ideal customer profiles4 records
ITC Hotels technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
ITC Hotels partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core and minor.
- Jodhana Heritage Resorts Pvt. Ltd.coreWelcomHeritage, a joint venture between ITC Hotels Limited and Jodhana Heritage Resorts Pvt. Ltd., was established in 1997 to celebrate heritage hospitality traditions in India. The collection features 35+ boutique properties including Palaces, Forts, Havelis, and Resorts across 13 Indian states.
- Marriott InternationalminorITC Hotels operates Sheraton New Delhi under a partnership with Marriott International, expanding reach through Marriott's global distribution network.
Scale indicators13 records
Recent moves9 records
Expansion highlights6 records
ITC Hotels competitors and assessment
Company assessmentDirect peers
- Indian Hotels Company (Taj/IHCL): India's largest hotel chain and ITC Hotels' primary domestic competitor. Operates Taj, SeleQtions, Vivanta, and Ginger brands across luxury, premium, and midscale segments, with comparable pipeline and sustainability ambitions.
- EIH Limited (Oberoi/Trident): Operates the Oberoi and Trident luxury and upscale brands in India. Competes head-to-head with ITC Hotels in the premium and luxury segment with similar emphasis on service excellence and Indian hospitality heritage.
- Lemon Tree Hotels: Listed Indian hotel chain operating Lemon Tree Premier, Lemon Tree, and Red Fox brands. Overlaps with ITC's mid-scale (Fortune Hotels) and premium (Welcomhotel) tiers, especially in Tier-1 and Tier-2 cities.
- Chalet Hotels: Asset-light hotel owner-operator running properties under Marriott, Westin, Renaissance, and Four Points brands in India. Comparable asset-right growth strategy and capital structure post-listing.
- Schloss Bangalore (The Leela): Operates luxury Leela Hotels and properties under global brand partnerships in India. Directly competes with ITC's luxury and palace-style properties in destinations like Udaipur, Delhi, and Bengaluru.
Broad incumbents
- Mahindra Holidays & Resorts (Club Mahindra): Indian hospitality operator focused on timeshare and resort memberships. Operates in the same Indian leisure/resort market and overlaps with ITC's resort portfolio, though under a membership rather than nightly-stay model.
- Marriott International: Global hotel giant operating Marriott, Sheraton, Westin, and Ritz-Carlton brands — including the Sheraton New Delhi managed by ITC Hotels. Competes across luxury, premium, and select-service tiers in India and is a partner/competitor.
- Hyatt Hotels Corporation: Global hotel group with a meaningful luxury and upper-upscale presence in India (Grand Hyatt, Andaz, Park Hyatt). Competes directly for premium business and leisure travelers in major Indian metros.
- Wyndham Hotels & Resorts: Global franchisor with extensive midscale and economy presence in India. Competes with ITC's Fortune Hotels sub-brand in the first-class and upper-midscale segments.
- Radisson Hotel Group: Global hotel group operating Radisson Blu, Park Inn, and Radisson in India. Competes with ITC's Welcomhotel and Fortune brands in the upper-midscale and premium business segments.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
ITC Hotels social profiles
Digital presenceITC Hotels compliance and trust
Trust signalCompliance5 records
ITC Hotels financial estimates
Financial estimateRevenue estimate
Valuation estimate
ITC Hotels leadership team
Management profileNumber of profiles
Profiles8 records
ITC Hotels subsidiaries and ownership
Company hierarchySubsidiaries1 record
ITC Hotels funding detail
Funding detailFunding overview
Funding rounds2 records
Investors6 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
ITC Hotels M&A and investment
M&A and investmentM&A1 record
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about ITC Hotels
What does ITC Hotels do?
ITC Hotels Limited operates 150+ hotels across 90+ destinations in India and Sri Lanka through seven distinct brands spanning luxury to mid-scale segments (ITC Hotels, Mementos, Epiq Collection, Welcomhotel, Storii, Fortune Hotels, WelcomHeritage). The company provides hotel accommodations, signature dining experiences, MICE and wedding venues, and complementary offerings including Club ITC loyalty program, Culinaire dining subscription, Gourmet Couch food delivery, gift cards, and luxury merchandise under an asset-light model combining owned properties and management contracts.
Is ITC Hotels a public or private company?
ITC Hotels is a public company. It is classified as public and is currently operating.
When was ITC Hotels founded?
ITC Hotels was founded in 2025. It employs 5,001 to 10,000 people.
Where is ITC Hotels based?
ITC Hotels is headquartered in Kolkata, India, in the Asia region.
How does ITC Hotels make money?
Five revenue lines are on record. Room Revenue is the primary driver. The others are food & Beverage, management Fees, management Contracts - Pipeline and culinaire Subscription.
Who are ITC Hotels's main competitors?
Direct peers on record are Indian Hotels Company (Taj/IHCL), EIH Limited (Oberoi/Trident), Lemon Tree Hotels, Chalet Hotels and Schloss Bangalore (The Leela). Broad incumbents are Mahindra Holidays & Resorts (Club Mahindra), Marriott International, Hyatt Hotels Corporation, Wyndham Hotels & Resorts and Radisson Hotel Group.
Does ITC Hotels have an API?
No public API is recorded for ITC Hotels.
What industry is ITC Hotels in?
ITC Hotels's product category is Luxury Hospitality and Hotels. Its primary akta.pro industry code is THAGAAAA, Urban & Downtown Full-Service Hotels, with a secondary code of THAGAAAE, Business & Corporate Full-Service Hotels. Its NAICS code is 72111 and its SIC code is 7011.