Star

What Star does

Star is a global technology consultancy founded in 2008, headquartered in Sunnyvale, California, with over 1,000 cross-functional experts operating across 10 countries (United States, Colombia, Denmark, United Kingdom, Poland, Ukraine, Germany, Japan, Vietnam, China) and 12+ industry verticals. The firm serves enterprise clients by connecting strategy, design, and engineering services into end-to-end digital product delivery, with a primary vertical focus on Automotive & Mobility, Healthcare & Life Sciences, Media & Advertising, and Financial Services. Named marquee clients include BMW Group, NIO, Hyundai, SAIC, WPP, Lufthansa Group, ZEISS, Panasonic, Monavate, Expensify, Paidy, EGYM, ViralGains, gMendel, OYSTA, and AIBODY. Industry recognition includes the 2020 Red Dot Design Award for NIO NOMI (the world's first in-car companion).

The firm's core technical offering layers human-centered design on engineering across cloud, data, AI, and regulatory compliance. Proprietary assets include the ins2outs unified compliance platform (QMS, AIMS, ISMS modules), the AI Innovation Hub covering generative AI, agentic AI, multi-modal AI, LLM integration, and responsible AI governance, the Endgame Thinking strategic methodology, and FHIR-native interoperability architecture connecting devices, EHRs/EMRs, PACS, and clinical systems. Star operates across seven AI capability types and six modalities (text, structured data, audio, image, code, multi-modal) and holds demonstrated expertise in MDR, IVDR, FDA 21 CFR Part 11, EU AI Act, ISO 13485, ISO 14971, ISO 42001, ISO 23894, ISO 27001, PCI DSS, Automotive SPICE, HIPAA, and GDPR. Notable client outcomes include a PCI DSS v4.0 certification for Monavate 18 months ahead of schedule, a CE Mark for gMendel's AI diagnostic device in 7 months, and a 12-54% inventory cost reduction for ViralGains through ML bidding optimization.

Star operates a professional services business model with quote-based custom enterprise engagement pricing, multi-year contracts, and no publicly disclosed standard rate card. Distribution is exclusively direct enterprise sales (field sales plus inside sales) without self-serve or e-commerce channels, supplemented by event-driven demand generation (webinars, industry conferences) and thought-leadership content marketing. Revenue is generated entirely through bespoke consulting, platform development, and compliance engagements. One third-party comparative investment article reports $110.14M in revenue against a $64.25M net loss, indicating an aggressive reinvestment posture typical of growth-stage professional services firms. Strategic subsidiaries include Pro4People (acquired July 2021, a Poland-based MedTech consultancy retained as an acquired brand), and major strategic partnerships include Life Singularity (autonomous healthcare infrastructure, announced 2026) and NTT DATA (healthcare ecosystem). Ownership is private with no disclosed parent company, institutional investor, or public listing.

Name

Star

Legal name

Star

Website

https://star.global

Company type

Private

Founded year

2008

Operating status

Operating

Headcount range

501–1,000 employees

Short description

Star is a global technology consultancy that designs, builds, and modernizes enterprise digital products across automotive, healthcare, media, and financial services. It combines AI-native engineering with deep regulatory expertise (MDR, FDA, EU AI Act, PCI DSS) to deliver compliant platforms and intelligent experiences for complex, regulated industries.

Ownership category

akta.pro rank

Product category

Technology Consulting

NAICS

Scientific Research and Development Services (5417), Software Publishers (513210)

akta.pro primary industry

Strategy & IT Advisory (BPAEAAAA)

akta.pro secondary industry

Enterprise Architecture & IT Operating Model (BPAHAEAB)

Keywords

• Technology consulting services
• AI enterprise solutions
• Custom software development
• Regulatory compliance consulting
• Digital platform engineering

Headquarters

HQ city

Sunnyvale

HQ country

United States

HQ region

North America

Offices12 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure

Revenue model

1. Technology Consultancy Services: Professional services revenue from strategy, design, engineering, and implementation consulting engagements with enterprise clients across regulated industries.

Pricing tiers

Go-to-market motion3 records

Distribution channels2 records

Marketing channels5 records

Core offering

Star is a global technology consultancy that helps enterprises define, design, and build digital products and platforms, combining strategy, human-centered design, and engineering services. Its work spans custom software development, AI-native platform delivery, regulatory compliance consulting, and industry-specific practices in automotive, healthcare, media, and financial services, supported by proprietary assets such as the ins2outs compliance platform and the AI Innovation Hub.

Product overview

Star is a global technology consultancy offering a portfolio of professional services rather than a single unified software product. The core offerings include Custom Software Development Services for complex enterprise systems, the AI Innovation Hub for AI-native solutions delivery, and industry-specific consulting practices (Automotive & Mobility, Healthcare & Life Sciences, Media & Advertising, Financial Services). Key platform offerings include ins2outs (unified compliance platform for QMS, AIMS, and ISMS) and the Enterprise Platform Development service for AI-enabled platforms. The company also provides specialized services including Data & Cloud Modernization, Regulatory Compliance Consulting, Experience Transformation, Product Innovation & Acceleration, and Digital Innovation Strategy. These services work together as an integrated consultancy practice, with Star deploying cross-functional teams to deliver end-to-end solutions from strategy through implementation across regulated industries.

Differentiator

Problem solved

Functional benefit

Brands

• ins2outs: A unified platform for Quality, Security, Privacy, and AI compliance, built to support multi-product, multi-market organizations.
• AI Innovation Hub

Products and services

• ins2outs Compliance Platform Unified compliance platform for Quality, Security, Privacy, and AI compliance that supports multi-product, multi-market organizations, including QMS (Quality Management System), AIMS (AI System Management), and ISMS (Information Security Management) modules, with QMaaS configuration and certification-readiness services.
• AI Innovation Hub AI-first consultancy practice combining human-centric design with startup speed and enterprise discipline, offering AI strategy, custom AI platform development, LLM integration, agentic AI experiences, multi-modal AI, and responsible AI governance frameworks for complex technical and regulatory environments.
• Enterprise Platform Development AI-native and AI-enabled platform development service delivering enterprise platforms with tested, reusable components, intended to accelerate time to value and reduce total cost of ownership for enterprise operations.
• Custom Software Development Enterprise software development services for web applications, mobile apps, and platforms spanning healthcare, fintech, automotive, and media, including legacy modernization and integration.
• Regulatory & Compliance Consulting End-to-end regulatory support covering strategy, implementation, market placement, and post-market surveillance for medical devices, AI products, and information security across EU, US, and global markets, with expertise in MDR, IVDR, FDA, ISO 13485, ISO 14971, IEC 62304, ISO 42001, ISO 23894, ASPICE, and EU AI Act.
• Healthcare & Life Sciences Consulting Industry practice delivering interoperability strategy, human-centered design, custom healthcare software development, AI engineering, and regulatory expertise for digital health, connected care, MedTech, and SaMD programs.
• Automotive & Mobility Consulting Technology and consulting services for OEMs, fleet operators, and mobility providers spanning connected vehicle experiences, HMI design, AI-powered automotive marketing platforms, supply chain optimization, and developer experience.
• Media & Advertising Services Technology and integration services for media and advertising ecosystems including AI-native platform development, marketing workflow automation, agency connectivity, and media operations optimization.
• Fintech Builder End-to-end fintech development services including BNPL solutions, digital wallet development, payment and card solutions, and platform engineering for fintech startups and financial institutions, with PCI DSS, ISO 27001, and SOC 2 readiness expertise.
• Data & Cloud Modernization Custom data platform development and cloud modernization with AI-ready infrastructure, covering data ingestion, storage, compute, visualization, and analytics capabilities.
• Experience Transformation Customer experience transformation service that uses emerging technology to create meaningful human experiences through validation, journey optimization, and ecosystem scaling.
• Product Innovation & Acceleration Full product lifecycle support from ideation through market launch including strategy, prototyping, MVP testing, AI-native product development, and go-to-market execution.
• Digital Innovation Strategy Strategic consulting for AI adoption acceleration, customer-centric innovation, and platform-enabled business models using Star's Endgame Thinking methodology.

Quantifiable outcome

• 300+ products shipped globally across 12+ industries
• +5 more outcomes

Named customers19 records

Segments6 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration8 records

AI capability16 records

Feature5 records

Partnerships

Three partnerships are on record, tiered core.

• Life SingularitycoreStrategic or Co-development Partner · 3 May 2026Strategic partnership to combine Life Singularity's predictive AI technology with Star's engineering, interoperability, and regulatory capabilities to build autonomous healthcare infrastructure. Focus on three pillars: prevention outcomes for payers/providers, personalized precision intervention at home for healthtech/device OEMs, and digital twinning for regulatory-grade evidence for pharma and medtech.
• Pro4PeoplecoreStrategic or Co-development Partner · 1 July 2021Acquisition of Pro4People, a Poland-based MedTech software consultancy, enhancing Star's capabilities in regulated MedTech solutions and regulatory consulting. Aimed at improving patient outcomes and optimizing healthcare workflows.
• NTT DATAcoreStrategic or Co-development PartnerHealthcare ecosystem partnership for interoperability and digital health solutions, combining Star's regulatory expertise with NTT DATA's healthcare IT infrastructure.

Scale indicators6 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Thoughtworks: Global technology consultancy delivering custom software, cloud, and AI engineering to enterprise clients across industries. Closest direct peer to Star in scale, vertical structure, and engineering-led delivery model.
• Globant: Large IT and digital transformation consultancy combining engineering, AI, and design across healthcare, automotive, media, and finance. Directly comparable on vertical mix, AI-native positioning, and global delivery footprint.
• Endava: Technology services firm specializing in custom software and digital transformation across financial services, healthcare, and mobility. Comparable in advisory-to-engineering model and regulated-industry focus.
• EPAM Systems: Global digital engineering services firm delivering product development, data, and AI solutions to enterprise clients. Similar in cross-functional team model, Eastern European engineering hubs, and industry-vertical coverage.
• Nagarro: Global digital engineering consultancy with strong AI and platform engineering capabilities serving automotive, healthcare, and financial services. Comparable on AI-native delivery, global delivery centers, and verticalized expertise.
• Slalom: Consultancy focused on strategy, technology, and AI transformation for enterprise clients across regulated industries. Similar in verticalized industry approach and emphasis on outcome-based, AI-enabled delivery.

Broad incumbents

• Accenture: Largest global IT and management consultancy with deep industry practices in healthcare, automotive, media, and financial services. Competes for the same enterprise RFPs as Star but at vastly larger scale and with broader service portfolio.
• Capgemini: Global IT services and consulting leader with practices in automotive, financial services, and digital engineering. Represents the incumbent competition for the same enterprise transformation engagements that Star targets.
• Deloitte Digital: Strategy and technology consulting arm of Deloitte competing in enterprise AI, digital engineering, and regulated industry transformation. Overlaps with Star on automotive, healthcare, and financial services digital product delivery.

Emerging players

• R/GA: Digital product and innovation consultancy combining design, engineering, and emerging technology for enterprise and brand clients. Closely comparable on human-centered design + engineering model and brand-led customer base in automotive and media.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/starglobally
• YouTubeyoutube.com/starglobal
• Facebookfacebook.com/star.global
• LinkedInlinkedin.com/company/star-global
• Instagraminstagram.com/star.global

Compliance19 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles15 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A1 record

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Star