What Ooredoo Tunisie does

Ooredoo Tunisie is a Tunisian telecommunications operator and subsidiary of Qatar-listed Ooredoo Group (NMTC), headquartered in Tunis with between 1,001 and 5,000 employees. The company provides mobile, fixed broadband, and enterprise ICT services to individual consumers, businesses, and government entities across Tunisia, operating as one of three named strong-performing markets within the group alongside Algeria and Kuwait. Its product portfolio spans prepaid mobile plans (A7la Bonus, Tedallel, Lefri9i Mobile, Holiday SIM) and postpaid plans (Nkalmek), plus fixed internet via fiber (Fibre BOX), 5G Fixed Wireless Access (Fixe JDID 5G), and 4G FWA (Fixe JDID 4G, 4G Box), supported by an eShop selling smartphones and connected devices.

The underlying technology stack includes commercial 5G network infrastructure, 4G LTE, fiber-to-the-home connectivity, and access to AI-ready hyperscale data center capacity through the Ooredoo Group's Syntys infrastructure (built in partnership with NVIDIA). For business customers, Ooredoo Tunisie delivers cloud services (Office 365, Remote Access, Ooredoo Host, VirtualMachine, Housing), cybersecurity offerings (MSSP, Anti-DDoS), IoT connectivity management (IoT Connect Manager), and fixed voice solutions (Office in a Box, Business Centrex, Business Voice). The company holds ISO 27001 certification for information security management.

Revenue is generated through subscription-based mobile and fixed broadband plans (priced in Tunisian Dinar, ranging from approximately 42 TND/month for 4G Box to 55.9 TND/month for Fibre BOX, with smartphone devices priced 649-1,199 TND), one-time device/hardware sales through the eShop, and managed enterprise services. Distribution combines direct-to-consumer e-commerce (www.ooredoo.tn), physical retail boutiques throughout Tunisia, dedicated enterprise sales teams, and self-service digital channels via the My Ooredoo mobile app. The company employs promotional discounting (10% off internet bundles via credit card, 5% via balance) and a MERCI loyalty program to drive retention. Pricing and operational data are denominated in TND for retail and largely undisclosed at the entity level, though the parent group's consolidated 2025 revenue reached QAR 24.6 billion with net profit up 12% year-on-year.

Name

Ooredoo Tunisie

Legal name

OOREDOO TUNISIA

Website

https://ooredoo.tn

Company type

Private

Founded year

2002

Operating status

Operating

Headcount range

1,001–5,000 employees

Ownership category

akta.pro rank

Product category

Telecommunications Services

NAICS

Telecommunications Resellers (517121), Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (5182), Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers (51621)

SIC

Services-Telephone Interconnect Systems (7385)

akta.pro primary industry

VoIP Access & ITSP Services (HDAIAHAD)

akta.pro secondary industry

Billing, Payments & Subscription Management (MPAHAJAC)

Keywords

• Mobile telecom services
• Fixed broadband internet
• Enterprise ICT solutions
• Prepaid mobile plans
• Fiber optic connectivity

Headquarters

HQ city

Tunis

HQ country

Tunisia

HQ region

Africa

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Infrastructure, Operations, Personnel, Technology or R&D, Marketing or Sales

Revenue model

1. Mobile Services: Mobile voice, SMS, and data services for prepaid and postpaid customers including A7la Bonus, Tedallel, Nkalmek plans
2. Fixed Internet Services: Fixed broadband through fiber (Fibre Box), 5G Fixed Wireless Access (Fixe JDID 5G), and 4G Fixed Wireless Access (Fixed Jdid 4G, 4G Box)
3. Device and Hardware Sales: Sale of smartphones, tablets, accessories, and connected devices through eShop platform
4. Enterprise ICT Solutions: Cloud services (SaaS, IaaS, PaaS), cyber security solutions, IoT connectivity management, and fixed voice solutions for business customers
5. Entertainment Services: Gaming, sports streaming, VOD/TV, music, and reading content services

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels5 records

Core offering

Ooredoo Tunisie is a telecommunications operator selling mobile voice/SMS/data services, fixed broadband internet over fiber, 5G FWA and 4G FWA, and an enterprise ICT portfolio (cloud, cybersecurity, IoT, fixed voice) to individual consumers, businesses, and government entities in Tunisia. Consumer offerings span prepaid plans (Tedallel, Lefri9i Mobile, Holiday SIM), postpaid plans (Nkalmek), and entertainment content; enterprise offerings include business voice plans, Fiber Pro, cloud infrastructure, and managed security. Distribution is through the ooredoo.tn e-commerce site, physical boutiques, dedicated enterprise sales, and the My Ooredoo self-service app.

Product overview

Ooredoo Tunisie is a telecommunications operator offering a broad portfolio of mobile, fixed internet, and enterprise services. The consumer offering spans prepaid mobile plans (A7la Bonus, Tedallel, Lefri9i Mobile, Holiday SIM), postpaid plans (Nkalmek), service add-ons (Roaming, Tkallem, Chila Bila), and the MERCI loyalty program, complemented by entertainment services including Gaming, Sport, Streaming, and Quiz. Fixed internet products include Fibre BOX (fiber optic), FIXE JDID BOX 5G, FIXE JDID BOX 4G, and 4G Box. The company operates an eShop selling smartphones, tablets, accessories, and connected devices from brands such as Samsung, Xiaomi, Oppo, Honor, and Infinix. For business customers, Ooredoo provides voice plans (Business Progress, Business Professional, Business Classic, Business Addict Pack), fixed connectivity (ADSL Pro, 4G Box Pro, Fixed Jdid Pro, Fiber Pro), cloud and security services (Office 365, Remote Access, Ooredoo Host, VirtualMachine, Housing, MSSP, Anti DdoS), IoT solutions (IoT Connect Manager), and fixed voice services (Office in a Box, Business Centers, Business Voice). The My Ooredoo self-service app and eSIM service are cross-cutting platforms supporting both consumer and business segments.

Differentiator

Problem solved

Functional benefit

Products and services

• Tedallel Prepaid Mobile Plan

Quantifiable outcome

• Strong operational performance across Algeria, Tunisia, and Kuwait contributing to Ooredoo Group's customer base growth of 3% to 27.4 million

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Three partnerships are on record, tiered core.

• Zain GroupcoreStrategic or Co-development Partner · 1 January 2025Strategic partnership to create the region's largest tower company in collaboration with TASC Towers Holding. This infrastructure partnership enables network sharing and optimization across MENA markets.
• TASC Towers HoldingcoreStrategic or Co-development Partner · 1 January 2025Strategic partnership with Zain Group to create the region's largest tower company, enabling infrastructure sharing and operational efficiency across telecommunications networks.
• NVIDIAcoreTechnology or IntegrationPartnership for AI-powered data center development as part of Ooredoo Group's Syntys hyperscale data centre expansion, with capacity extended to 30MW. NVIDIA technology enables advanced AI computing capabilities.

Scale indicators6 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• Zain Group: Kuwait-headquartered MENA telecom operator with mobile, data, and digital services across multiple countries. Recently partnered with Ooredoo and TASC on the regional tower JV, making it both a peer and infrastructure partner.
• MTN Group: Pan-African and MENA telecom group with mobile, fintech, and enterprise offerings. Comparable in scale, emerging-market focus, and breadth of digital services to Ooredoo Tunisie's broader portfolio.
• du (Emirates Integrated Telecommunications Company): UAE telecom operator offering mobile, fixed, and ICT services to consumers and enterprises. Comparable in 5G deployment, fiber, and enterprise cloud/security offerings to Ooredoo Tunisie.
• Ooredoo Group: Qatar-headquartered parent group operating telecom services across MENA and Southeast Asia. Direct parent of Ooredoo Tunisie, with overlapping mobile, fixed, and enterprise offerings at group level.
• STC (Saudi Telecom Company): Saudi-based incumbent and regional MENA telecom group with mobile, fixed, cloud, and ICT offerings. Comparable to Ooredoo Tunisie in scale, product breadth, and enterprise ICT ambition.
• Etisalat by e&: UAE-based incumbent and large MENA telecom group offering mobile, fixed, cloud, and enterprise services. Comparable in operating model, ICT portfolio, and regional scope to Ooredoo Tunisie's parent.

Direct peers

• Tunisie Telecom: State-owned incumbent operator in Tunisia offering mobile, fixed, and broadband services. Direct competitor to Ooredoo Tunisie in the same Tunisian market with overlapping mobile and fixed broadband portfolios.
• Orange Tunisia (opérateur): Subsidiary of Orange Group offering mobile and fixed services in Tunisia, head-to-head competitor to Ooredoo Tunisie across consumer and enterprise segments.

Regional players

• Batelco (Beyon Group): Bahrain-based telecom group with mobile, fixed, cloud, and ICT services across MENA markets. Comparable in mid-sized MENA telco profile, enterprise ICT ambition, and product breadth to Ooredoo Tunisie.
• Maroc Telecom: Moroccan incumbent with mobile, fixed, and broadband services across Morocco and West/Central African subsidiaries. Comparable in MENA telco profile, ICT portfolio, and emerging-market operating context.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/ooredootn
• Facebookfacebook.com/ooredootn

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Ooredoo Tunisie