Romanoff Consulants

What Romanoff Consulants does

Romanoff Consultants is a New York-based, privately held boutique consulting firm founded in 2012 by Inga Romanoff that specializes exclusively in Adobe Marketo Engage marketing automation services. The firm delivers a tightly scoped portfolio of professional services including Marketo implementation and optimization, Marketo-Salesforce integration and lead lifecycle design, platform audits, migration projects, Marketo Measure (Bizible) attribution setup, preference center development for compliance (GDPR), template and design services, CMO advisory, and weekly Marketo Q&A sessions. Underlying technology is built around certified expertise in Adobe Marketo Engage and Salesforce CRM, supplemented by third-party data quality tools such as RingLead for deduplication and data hygiene; no proprietary software product or AI/ML capability is developed in-house.

The firm operates with 11-50 employees out of its New York headquarters and is founder-owned with no disclosed external investors, venture backing, or parent entity. Revenue is generated through bespoke professional services engagements, typically structured as project-based or retainer consulting work, with pricing not publicly disclosed. The go-to-market motion is enterprise-focused and relationship-driven, leveraging the New York Marketo User Group (NYMUG), the MarTech Braintap podcast, blog content, and webinars as top- and mid-funnel demand channels, with direct client engagement closing engagements.

Romanoff serves mid-to-large B2B enterprises that use or are adopting Marketo Engage, with a customer base that includes Fortune 500 names such as American Express and MSCI alongside American Kennel Club, Bell+Howell, MediaMath, Relayware, SDG, Epiq Systems, Integrative Nutrition, DNN, and Sizmek, spanning financial services, technology, manufacturing, nonprofit, education, and legal sectors. The firm holds multiple Marketo and Salesforce certifications, a 2012 Marketo Revvie Award, and Stevie Awards for Fastest Growing Company and Employer of the Year, and is described as one of the top marketing automation consultancies in New York City.

Name

Romanoff Consulants

Legal name

Romanoff Consultants

Website

https://romanoffconsultants.com

Company type

Private

Founded year

2012

Operating status

Operating

Headcount range

11–50 employees

Short description

Romanoff Consultants is a New York City-based boutique consulting firm that provides Adobe Marketo Engage implementation, optimization, Salesforce integration, migration, and CMO advisory services to mid-to-large B2B enterprises, including Fortune 500 customers.

Ownership category

akta.pro rank

Product category

Marketing Automation Consulting

NAICS

Marketing Consulting Services (541613), Management Consulting Services (54161)

SIC

Services-Management Consulting Services (8742)

akta.pro primary industry

Customer, Marketing & Sales Consulting (BPAHACAG)

akta.pro secondary industry

Operations & Process Improvement Consulting (BPAHACAB)

Keywords

• Marketing automation consulting
• Marketo implementation services
• Salesforce CRM integration
• Marketing technology consulting
• Demand generation services

Headquarters

HQ city

New York

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Professional Consulting Services: Romanoff Consultants provides expert Marketo consulting services including implementation, optimization, audits, and integration services. These are typically billed as professional services engagements, likely on a project or retainer basis based on the consulting nature of the business.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels5 records

Core offering

Romanoff Consultants is a New York-based boutique consultancy that specializes in Adobe Marketo Engage marketing automation services. The firm delivers end-to-end Marketo consulting including platform implementation, configuration, optimization, audits, Salesforce integration, migrations, data quality, and marketing attribution (Marketo Measure/Bizible). Engagements are sold as bespoke professional services to mid-market and enterprise B2B clients.

Product overview

Romanoff Consultants is a specialized marketing automation consultancy and highly certified Adobe Marketo Engage partner. The company offers a comprehensive suite of Marketo-focused professional services organized around their core Marketo Expert Services practice. Their service portfolio includes Marketo implementation, Salesforce integration, custom template development, platform audits, adoption frameworks, preference center creation, migration services, and marketing attribution using Marketo Measure. The offering is structured as a consulting/advisory model with specialized modules that can be engaged independently or as part of a full engagement, supplemented by weekly Marketo Q&A sessions and CMO advisory services.

Differentiator

Problem solved

Functional benefit

Quantifiable outcome

• 500% higher click-through rates reported for email nurture campaigns when combined with targeted social media strategies (referenced client case study)
• +1 more outcomes

Named customers11 records

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

Feature8 records

Partnerships

Five partnerships are on record, tiered minor and core.

• NewsCredminorStrategic or Co-development Partner · 16 October 2018NYMUG October 2018 event was hosted at NewsCred HQ (386 Park Ave S, New York, NY 10016) for the user group meeting.
• Adobe Marketo EngagecoreTechnology or IntegrationRomanoff Consultants is a specialized Adobe Marketo Engage partner with deep expertise in implementation, optimization, and consulting services. The partnership focuses on helping clients maximize their Marketo investments through expert guidance on platform utilization, integrations, and best practices.
• SalesforcecoreTechnology or IntegrationRomanoff specializes in Salesforce-Marketo integration, optimization, lead lifecycle design, and data synchronization between the two platforms. The firm offers Salesforce administration services and helps clients optimize their CRM-Marketo stack.
• WeWorkminorStrategic or Co-development PartnerWeWork co-hosted MarTech Meetup events at their New York location (524 Broadway), providing workspace community for the events.
• GLG (Gerson Lehrman Group)minorStrategic or Co-development PartnerGLG was a sponsor/presenter at NYMUG events, providing professional learning platform expertise and thought leadership content for the community.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Market position

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/ingaroma
• Facebookfacebook.com/ingaromanoff
• LinkedInlinkedin.com/company/romanoffconsultants
• Instagraminstagram.com/ingaromanoff

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Romanoff Consulants