SlashGear
- Company typePrivate
- Founded2005
- HeadquartersTempe, United States
- Headcount11–50
- GTM typeB2C
- OfferingDigital Commerce or Content
SlashGear firmographics
Firmographics- Name
- SlashGear
- Legal name
- SlashGear
- Website
- https://slashgear.com
- Company type
- Private
- Founded year
- 2005
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
SlashGear industry classification
Industry- Product category
- Online Technology and Automotive News Publishing
- NAICS
- Newspaper, Periodical, Book, and Directory Publishers (5131), Other Publishers (51319)
- SIC
- Miscellaneous Publishing (2741), Periodicals: Publishing Or Publishing & Printing (2721)
- akta.pro primary industry
- Blogging & Website Publishing Platforms (MPACAIAB)
- akta.pro secondary industry
- Content Aggregation, Curation & RSS Platforms (BPAMAJAI)
Keywords
Where SlashGear is headquartered
LocationHeadquarters
- HQ city
- Tempe
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
SlashGear business model
Business model- GTM type
- B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Display Advertising: SlashGear generates revenue through standard digital advertising placements including banner ads, sponsored content, and display advertising across its technology and automotive content pages, typical of digital media publishing operations.
- Affiliate Commerce Links: The site embeds affiliate tracking links (e.g., Amazon associate links) within product reviews and purchasing guides, earning commission on qualifying purchases made through these referrals. The site explicitly discloses: 'We may receive a commission on purchases made from links.'
Go-to-market motion1 record
Distribution channels1 record
Marketing channels4 records
SlashGear product offering
Product offeringCore offering
SlashGear is a free-to-access digital media publication that produces and publishes editorial content including technology news, consumer electronics reviews, automotive coverage, gaming and entertainment articles, military and science reporting, and product buying guides. The site is monetized through display advertising and embedded affiliate commerce links rather than direct reader payments or paywalls.
Product overview
SlashGear is a digital media publication covering technology news, automotive content, consumer electronics reviews, and science coverage. The site publishes editorial content across categories including Smartphones, Computers & Tablets, Wearables, Automotive/Electric Vehicles, Gaming, TVs, Audio, Streaming, Military, Space, Artificial Intelligence, Tools (Hand Tools, Power Tools), and Reviews. As a content-based publication under Static Media, it does not offer software products or technology services to end users.
Differentiator
Problem solved
Functional benefit
Companies that use SlashGear
Customer profileSegments1 record
Ideal customer profiles1 record
SlashGear technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
SlashGear partnerships and signals
Strategic signalRecent moves5 records
Expansion highlights4 records
SlashGear competitors and assessment
Company assessmentDirect peers
- Digital Trends: Independent digital media publisher covering consumer technology, automotive, and entertainment. Directly comparable in multi-vertical scope, ad/affiliate monetization, and review-driven commerce content.
- Engadget: A leading consumer-electronics and technology news publication operating as a sister site to SlashGear within Static Media. Directly comparable as a multi-vertical tech review and news property monetized via display ads and affiliate links.
- The Verge: Vox Media-owned digital publication covering technology, science, art, and culture. Directly comparable as an ad-supported tech news and reviews site with strong SEO and review-driven commerce monetization.
- CNET: Long-running consumer technology news and product review site. Directly comparable in editorial scope (tech reviews, buying guides, news) and monetization mix (display ads and affiliate commerce).
- Tom's Guide: Future plc-owned consumer technology review and how-to publication. Directly comparable as an ad- and affiliate-supported tech reviews site with strong SEO focus on buying guides.
- Gizmodo: Technology, science, and science-fiction publication now operating under G/O Media. Directly comparable as a digital-first tech news and reviews outlet with a similar editorial breadth and ad-supported model.
- Jalopnik: Automotive-focused digital publication also owned by Static Media. Directly comparable on SlashGear's automotive vertical (EVs, reviews, news) with the same parent and ad/affiliate monetization model.
- BGR: Boy Genius Report, a consumer electronics and entertainment news site also within Static Media's portfolio. Directly comparable as a tech reviews and news publisher sharing the same parent and monetization approach.
Broad incumbents
- TechCrunch: Larger technology media property within Yahoo/AOL's broader portfolio. Comparable as a leading tech news outlet, though more focused on startups, venture, and enterprise tech than SlashGear's consumer/automotive emphasis.
- Wired: Iconic Condé Nast-owned technology and culture magazine and digital property. Comparable as a premium ad-supported tech publication with review content, though with a broader cultural remit and stronger subscription monetization.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
SlashGear social profiles
Digital presenceSlashGear financial estimates
Financial estimateRevenue estimate
Valuation estimate
SlashGear leadership team
Management profileNumber of profiles
Profiles1 record
SlashGear funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
SlashGear M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about SlashGear
What does SlashGear do?
SlashGear is a free-to-access digital media publication that produces and publishes editorial content including technology news, consumer electronics reviews, automotive coverage, gaming and entertainment articles, military and science reporting, and product buying guides. The site is monetized through display advertising and embedded affiliate commerce links rather than direct reader payments or paywalls.
Is SlashGear a public or private company?
SlashGear is a private company. It is classified as corporate owned and is currently operating.
When was SlashGear founded?
SlashGear was founded in 2005. It employs 11 to 50 people.
Where is SlashGear based?
SlashGear is headquartered in Tempe, United States, in the North America region.
How does SlashGear make money?
Two revenue lines are on record. Display Advertising is the primary driver. The others are affiliate Commerce Links.
Who are SlashGear's main competitors?
Direct peers on record are Digital Trends, Engadget, The Verge, CNET, Tom's Guide, Gizmodo, Jalopnik and BGR. Broad incumbents are TechCrunch and Wired.
Does SlashGear have an API?
No public API is recorded for SlashGear.
What industry is SlashGear in?
SlashGear's product category is Online Technology and Automotive News Publishing. Its primary akta.pro industry code is MPACAIAB, Blogging & Website Publishing Platforms, with a secondary code of BPAMAJAI, Content Aggregation, Curation & RSS Platforms. Its NAICS code is 5131 and its SIC code is 2741.