Good Friends
Good Friends is a San Francisco-based venture capital firm founded in 2019 that invests across all stages from Pre-Seed through Late stage, serving founders with a "founder helping founder" model. The firm holds 80+ portfolio companies across consumer, fintech, health, and B2B SaaS sectors.
- Company typePrivate
- Founded2019
- HeadquartersSan Francisco, United States
- Headcount1–10
- GTM typeB2B
- OfferingServices
What Good Friends does
Good Friends is a privately-held venture capital firm founded in 2019 and headquartered in San Francisco, California. The firm operates with a lean team of 1-10 employees and positions itself as an "investor network" rather than a traditional institutional VC, emphasizing a "founder helping founder" philosophy. Good Friends accepts deal submissions through a public online portal and invests across all stages from Pre-Seed through Late stage/secondary rounds, participating as a co-investor alongside lead investors such as Lerer Hippeau, Addition, Greycroft, BBGV, and others. The firm does not develop proprietary technology; its core "product" is capital deployment combined with operator-level mentorship from founders who have built companies themselves.
Good Friends has built a portfolio of 80+ companies spanning consumer products (Blank Street, Bloomscape, Agua Magica), fintech (Accrue, Basis Theory), health tech (Climatic, Biologica), B2B SaaS (Air, Arch), blockchain infrastructure (Alchemy), and other sectors. The firm distributes capital globally through direct deal submissions via its website and through syndication with established institutional VCs. Notable portfolio exits include Aerflo (acquired), Daring Foods (acquired by V2 Foods in 2025), DataStax (acquired by IBM in 2025), Ezra (acquired by Function Health in 2025), Hypercard (acquired by American Express in 2026), and Tealbook (acquired in 2026), demonstrating liquidity generation across the portfolio.
The firm's go-to-market is primarily community-led and sales-enabled through its website, which serves as both a portfolio showcase and a deal intake funnel. Good Friends generates returns through equity investments in portfolio companies, benefiting from exits via acquisitions or IPOs. The firm uses fundpanel.io for limited partner and investor reporting, and its core differentiator is the hands-on operational support provided by operator-investors rather than financial capital alone.
Good Friends firmographics
Firmographics- Name
- Good Friends
- Legal name
- Good Friends
- Website
- https://www.goodfriends.com
- Company type
- Private
- Founded year
- 2019
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Good Friends is a San Francisco-based venture capital firm founded in 2019 that invests across all stages from Pre-Seed through Late stage, serving founders with a "founder helping founder" model. The firm holds 80+ portfolio companies across consumer, fintech, health, and B2B SaaS sectors.
- Ownership category
- akta.pro rank
Good Friends industry classification
Industry- Product category
- Venture Capital
- NAICS
- Funds, Trusts, and Other Financial Vehicles (525)
- SIC
- Investment Advice (6282)
- akta.pro primary industry
- Micro-VC & Angel Funds (FSANAAAI)
Keywords
Where Good Friends is headquartered
LocationHeadquarters
- HQ city
- San Francisco
- HQ country
- United States
- HQ region
- North America
Markets served
Good Friends business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Investment Returns: As a venture investment firm, Good Friends generates returns through equity investments in portfolio companies. The firm participates in funding rounds and likely benefits from portfolio company exits through acquisitions or IPOs.
Go-to-market motion2 records
Distribution channels2 records
Marketing channels3 records
Good Friends product offering
Product offeringCore offering
Good Friends is a venture capital firm that invests capital in early-stage and growth-stage startups from Pre-Seed through Late stage/secondary rounds across sectors including health tech, fintech, consumer, and B2B SaaS. The firm operates a founder-to-founder model, pairing equity investment with operational mentorship from operators who have built companies, and accepts deal submissions through an online portal.
Product overview
Good Friends is a venture capital firm that describes itself as "founders helping founders." The firm provides investment services to early-stage startups, operates a portfolio management platform showcasing its invested companies, and offers a deal submission system where entrepreneurs can pitch their ventures. The company's core "product" is its investment and mentorship services rather than a traditional software product.
Differentiator
Problem solved
Functional benefit
Products and services
- Venture Capital Investment
- Founder Mentorship Network
Companies that use Good Friends
Customer profileSegments2 records
Ideal customer profiles2 records
Good Friends technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Good Friends partnerships and signals
Strategic signalScale indicators1 record
Recent moves4 records
Expansion highlights3 records
Good Friends competitors and assessment
Company assessmentDirect peers
- Crosscut Ventures: Operator-led micro-VC investing in early-stage consumer and tech startups with a founder-network approach. Similar fund size and philosophy to Good Friends.
- Pioneer Fund: Operator-led, founder-first angel and pre-seed fund run by a network of founders. Highly comparable to Good Friends in structure (small team, founder network, early-stage focus) and philosophy (founders helping founders).
- Notation Capital: Operator-led micro-VC investing in technical founders at the earliest stages. Similar horizontal thesis, lean team structure, and community-driven sourcing model to Good Friends.
- Hustle Fund: Operator-led micro-VC investing in pre-seed and seed with a community-driven, founder-friendly model. Directly comparable to Good Friends on team size, check size, and stage focus.
- Able Partners: Operator-led early-stage fund founded by experienced operators investing across consumer and tech. Comparable to Good Friends on operator-led differentiation and founder network approach.
- Antler: Global founder-first VC that invests from idea stage onward and supports founders with operator mentorship. Overlaps with Good Friends on founder-to-founder positioning and broad sector exposure.
Broad incumbents
- Lerer Hippeau: Established early-stage VC in NYC that co-invests with Good Friends in deals like Climatic. Operates at larger fund size and broader institutional scale but shares early-stage focus and sector breadth.
- Addition: Established early-stage VC that co-invests with Good Friends in deals like Biologica. Larger institutional VC operating with similar horizontal early-stage mandate.
Emerging players
- BBGV: Early-stage fund co-investing alongside Good Friends in deals like Climatic. Similar operator-led, network-driven micro-VC profile but with smaller profile and more regional focus.
- Hawktail: Early-stage fund co-investing with Good Friends in Biologica. Comparable as an emerging micro-VC with operator background investing in early rounds.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks5 records
Key highlights6 records
Customer concentration
Good Friends social profiles
Digital presenceGood Friends financial estimates
Financial estimateRevenue estimate
Valuation estimate
Good Friends leadership team
Management profileNumber of profiles
Good Friends funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Good Friends M&A and investment
M&A and investmentM&A
Investments58 records
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Good Friends
What does Good Friends do?
Good Friends is a venture capital firm that invests capital in early-stage and growth-stage startups from Pre-Seed through Late stage/secondary rounds across sectors including health tech, fintech, consumer, and B2B SaaS. The firm operates a founder-to-founder model, pairing equity investment with operational mentorship from operators who have built companies, and accepts deal submissions through an online portal.
Is Good Friends a public or private company?
Good Friends is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Good Friends founded?
Good Friends was founded in 2019. It employs 1 to 10 people.
Where is Good Friends based?
Good Friends is headquartered in San Francisco, United States, in the North America region.
How does Good Friends make money?
One revenue line is on record: investment Returns.
Who are Good Friends's main competitors?
Direct peers on record are Crosscut Ventures, Pioneer Fund, Notation Capital, Hustle Fund, Able Partners and Antler. Broad incumbents are Lerer Hippeau and Addition. Emerging players are BBGV and Hawktail.
Does Good Friends have an API?
No public API is recorded for Good Friends.
What industry is Good Friends in?
Good Friends's product category is Venture Capital. Its primary akta.pro industry code is FSANAAAI, Micro-VC & Angel Funds. Its NAICS code is 525 and its SIC code is 6282.