What YUMEARTH does

YumEarth (legal entity YummyEarth, Inc., headquartered in Stamford, CT) is a US organic confectionery brand founded in 2007 that produces and sells allergy-friendly candy, including lollipops, hard candies, chewy candies, gummies, fruit snacks, jelly beans, licorice, seasonal chocolate products, and baking kits. Every SKU is USDA Organic certified, non-GMO, vegan, and free from the top nine major allergens and artificial dyes, positioning the brand for health-conscious families and consumers with food allergies. The company has no proprietary technology stack; its core capability is allergen-controlled organic formulation and brand-building rather than software or AI.

YumEarth distributes through approximately 30,000 US retail locations including Target, Whole Foods, Walmart, Kroger, and Sprouts, and operates a direct-to-consumer e-commerce site at yumearth.com with a loyalty program (Candy Club) and wholesale distribution via yumearthwholesale.com. International reach is currently limited, with a European storefront at yumearth.eu. Pricing ranges from $5.99 for individual products to $50.99 for variety boxes, with one-time purchase transactions across consumer and wholesale buyers. The company's primary customer segments are health-conscious families and individuals with food allergies, with a secondary segment of general clean-label consumers.

The company was previously owned by The Riverside Company and was acquired in June 2026 by ACON Investments, with Spanish confectionery manufacturer The Fini Company taking a strategic co-investment stake intended to support international expansion. At acquisition, YumEarth was reported to have approximately $75 million in revenue and $8-9 million in EBITDA.

Name

YUMEARTH

Legal name

YummyEarth, Inc.

Website

https://yumearth.com

Company type

Private

Founded year

2007

Operating status

Operating

Headcount range

11–50 employees

Short description

YumEarth is a US organic, allergy-friendly confectionery brand selling lollipops, gummies, fruit snacks, licorice, and seasonal candy that is free from the top nine allergens and artificial dyes. It distributes through approximately 30,000 US retail locations and direct e-commerce to health-conscious families and allergy-affected consumers.

Ownership category

akta.pro rank

Product category

Organic Confectionery

NAICS

Sugar and Confectionery Product Manufacturing (3113), Nonchocolate Confectionery Manufacturing (31134)

SIC

Sugar & Confectionery Products (2060)

akta.pro primary industry

Specialty & Functional Packaged Foods (Gluten-Free, Keto, Organic, Medical/Allergen-Friendly) (CRADAAAI)

akta.pro secondary industry

Fruit Snacks & Dried Fruit (CRADABAJ)

Keywords

• Organic candy
• Allergy-friendly confectionery
• Natural food coloring
• Vegan gummy candy
• USDA organic snacks

Headquarters

HQ city

Stamford

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Marketing or Sales, Personnel, Infrastructure, Technology or R&D

Revenue model

1. Consumer Confectionery Products: YumEarth generates revenue through the sale of organic, allergy-friendly confectionery products including lollipops, hard candies, chewy candies, fruit snacks, jelly beans, licorice, and seasonal offerings. Products are sold through retail partners, e-commerce, and wholesale channels with one-time purchase transactions at various price points ranging from $5.99 to $50.99 per item.

Pricing tiers

Go-to-market motion1 record

Distribution channels7 records

Marketing channels5 records

Core offering

YumEarth manufactures and sells organic, allergy-friendly confectionery products including lollipops, hard candies, chewy candies, fruit snacks, jelly beans, licorice, gummy bears, and seasonal offerings. All products are USDA Organic certified, non-GMO, vegan, and free from the top 9 major allergens and artificial dyes. The company distributes through approximately 30,000 U.S. retail locations, its own DTC e-commerce site, and wholesale channels.

Product overview

YumEarth is an organic allergy-friendly confectionery brand offering a diverse portfolio of candy products. The company sells organic confectionery free from artificial dyes, high-fructose corn syrup, gluten, and major allergens, distributing through approximately 30,000 retail locations including Target, Whole Foods, and Walmart. The product portfolio includes core candy lines (Giggles®, Chewys™, Sour Littles, Gummy Bears, Jelly Beans, Licorice, Lollipops, Hard Candies, and Fruit Snacks), seasonal offerings (Holiday Peppermint Puffs, Advent Calendar, Easter Chocolate Bunny), baking kits (Gluten-Free Cupcake Baking Kit), and variety boxes. All products are certified organic, non-GMO, vegan, and free from the top 9 allergens, positioning the brand as a health-conscious alternative in the confectionery market. The company was acquired by ACON Investments in 2026 with The Fini Company as a strategic partner.

Differentiator

Problem solved

Functional benefit

Products and services

• Organic Freeze Dried Giggles Freeze-dried version of the classic Giggles candy with airy crunch texture in strawberry, orange, lemon, grape, and apple flavors. Organic, vegan, non-GMO, and free from top 9 allergens. Targeted at health-conscious consumers and individuals with food allergies.
• Organic Assorted Lollipops Allergy-friendly lollipops in fruity flavors including strawberry, pomegranate, peach, cherry, grape, mango, watermelon and raspberry. Individually wrapped and classroom-safe.
• Organic Peppermint Hard Candy Hard candy made with organic cane sugar, organic brown rice syrup, and organic natural peppermint flavor. Organic, non-GMO, gluten free, vegan and kosher.
• Organic Fruity Red Chewys Fruit chews in juicy red apple, strawberry, watermelon, and cherry flavors. Free from top allergens and made with organic ingredients for lunchboxes and everyday snacking.
• Organic Sour Littles Sour gummy candy combining strawberry, lemon, and blue raspberry flavors. USDA organic, non-GMO, vegan, and allergy-friendly.
• Organic Chewys Classic fruit chews individually wrapped in an orange pouch. Free from artificial dyes and top allergens, made with organic ingredients.
• Organic Giggles Original chewy fruit candy in multiple flavors. Organic, non-GMO, gluten free, vegan, and made with simple, recognizable ingredients.
• Organic Sour Giggles Sour version of the classic Giggles candy with a tangy, fruity flavor profile. Organic, non-GMO, and allergy-friendly.
• Organic Fruit Snacks Organic fruit snacks free from artificial dyes and allergens, suitable for lunch boxes and everyday snacking.
• Organic Tropical Fruit Snacks Tropical-flavored fruit snacks with exotic fruit combinations. Organic, allergy-friendly, and free from artificial dyes.
• Organic Jelly Beans Organic jelly beans in assorted flavors. Allergy-friendly, free from artificial dyes, available in snack pack sizes.
• Organic Gluten Free Strawberry Licorice Gluten-free, vegan licorice in strawberry flavor with bite-sized pieces.
• Organic Gluten Free Pomegranate Licorice Gluten-free, vegan licorice in pomegranate flavor with a fruity twist.
• Organic Gluten Free Black Licorice Classic gluten-free, vegan black licorice in traditional bite-sized pieces.
• Organic Vitamin C Lollipops Lollipops with added vitamin C in assorted flavors. Allergy-friendly and made with organic ingredients.
• Ultimate Elderberry Lollipops Allergy-friendly elderberry-flavored lollipops with antioxidant properties.
• Choco Yums Chocolate candies with colorful shells, allergy-friendly and free from artificial dyes.
• Assorted Flavor Gummy Bears Organic gummy bears in assorted fruit flavors. Non-GMO, vegan, and free from top allergens.
• Gluten-Free Cupcake Baking Kit DIY allergy-friendly cupcake kit with vanilla bean cupcake mix, buttercream powder, YumEarth Giggles, and natural rainbow sprinkles. Free from top 9 allergens and artificial dyes. Online exclusive.
• Fan Favorites Variety Box Curated collection of YumEarth best-selling candies and snacks in one variety box priced at $50.99.
• Lunchbox Favorites Variety Box Variety box featuring allergy-friendly snacks suitable for lunchboxes, sold at a discount versus individual purchases.
• Easter Chocolate Bunny with Jelly Beans Easter-themed seasonal product with a dairy-free chocolate shell filled with chewy mango, peach, cherry, and apple jelly beans. Vegan and non-GMO.
• Holiday Advent Calendar and Seasonal Treats Holiday Advent Calendar and seasonal treat lineup featuring allergy-friendly, organic confectionery for the Christmas season.

Quantifiable outcome

• Allergy-friendly certification from top 9 major allergens
• +2 more outcomes

Named customers5 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• The Fini CompanycoreStrategic or Co-development Partner · 30 June 2026The Fini Company, a Spanish confectionery manufacturer, holds a strategic ownership stake alongside ACON Investments in YumEarth. Fini provides global manufacturing scale, international distribution capabilities, and industry expertise to support YumEarth's expansion into European and Latin American markets. Fini also acquired German confectionery distributor Tri D'Aix earlier in 2026 following 30+ years of collaboration.

Scale indicators4 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• Surf Sweets: Organic, allergy-friendly candy brand offering lollipops, gummies, and fruit snacks similar to YumEarth. Both compete for the same health-conscious family and allergen-conscious consumer segment in natural and mainstream grocery channels.
• SmartSweets: Better-for-you candy brand focused on low-sugar gummies and candy, sold through Target, Walmart, and natural retailers. Competes directly with YumEarth in the crossover zone between traditional and health-positioned confectionery.
• Unreal Snacks: Better-for-you chocolate and snack brand with low-sugar positioning and broad retail distribution. Targets similar health-conscious consumers and competes for shelf space in the better-for-you confectionery set.
• TruJoy Sweets: Organic, non-GMO, allergen-friendly candy brand (chews, lollipops, gummies) with USDA Organic certification. Directly comparable to YumEarth on ingredient positioning and target consumer.
• Enjoy Life Foods: Allergen-free snack brand (cookies, bars, baking chocolate) free from the top allergens and owned by Mondelez. Highly comparable allergen-friendly positioning though broader snack portfolio.
• Wholesome: Organic and non-GMO sweetener and candy brand offering lollipops, hard candies, and gummies. Similar organic and clean-label positioning with overlapping product formats and retail channels.

Emerging players

• Cocomels: Organic, dairy-free caramel candy brand with clean-label positioning. Smaller niche player but competes in the allergen-friendly and better-for-you confectionery category.

Broad incumbents

• Hershey Company: Largest US confectionery company with broad portfolio including better-for-you and natural sub-brands (e.g., SkinnyPop, Dot's). Overlaps with YumEarth in mass retail channels and increasingly in the better-for-you segment.
• Mars Wrigley: Global confectionery giant (M&Ms, Skittles, Starburst, Sour Patch Kids). Competes for the same candy shelf space and has been expanding better-for-you offerings; relevant as the dominant category incumbent.
• Ferrara Candy: Major US non-chocolate confectionery manufacturer (Sour Patch Kids, Swedish Fish, Trolli). Direct competitor in non-chocolate candy formats like gummies and chews with mass-market distribution.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/yumearth
• Instagraminstagram.com/yumearth
• TikToktiktok.com/@yum_earth
• Pinterestpinterest.com/yumearth
• Xx.com/YumEarth

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about YUMEARTH