Therapy and Beyond
Therapy and Beyond is a privately held, multi-disciplinary pediatric therapy provider offering ABA, speech, and occupational therapy services for children with autism across 10+ clinic locations in Texas, Oklahoma, and Colorado, billing primarily through commercial insurance.
- Company typePrivate
- Founded2006
- HeadquartersCentennial, United States
- Headcount251–500
- GTM typeB2C
- OfferingServices
What Therapy and Beyond does
Therapy and Beyond is a privately held, founder-led provider of multi-disciplinary pediatric therapy services for children with autism and other developmental differences. Founded in 2006 by Dr. Regina M. Crone, Ph.D., BCBA-D, the company delivers Applied Behavior Analysis (ABA) therapy, speech-language therapy, and occupational therapy through an integrated clinical team model, with services billed primarily through commercial insurance and Medicaid (in Oklahoma only).
The company operates 10+ dedicated clinic locations across Texas (Carrollton, Colleyville, Fort Worth, McKinney, Conroe, Sugar Land, Magnolia/Woodlands) and Oklahoma (Oklahoma City, Broken Arrow, Jenks), with additional self-reported presence in Colorado. Care is delivered in-clinic rather than via telehealth, using a naturalistic, play-based teaching approach supervised by BCBAs and supported by RBTs, SLPs, and OTs. Approximately 90% of families access insurance for payment, and the company is in-network with Aetna, Cigna, United Healthcare, Blue Cross Blue Shield, Optum, SoonerCare, Kaiser, and Humana.
Therapy and Beyond has no disclosed external funding, no disclosed M&A activity, and no disclosed revenue figure. Revenue mechanics are recurring insurance-billed service revenue tied to ongoing patient treatment plans that typically run multiple years per child. The go-to-market model is direct-to-consumer, supported by a five-step intake process (consultation, evaluation, insurance verification, authorization, service start), SEO-optimized local landing pages, an organic social presence on Facebook and Instagram, the Sunshine in the Spectrum video series, community events, and CEU presentations at state and national ABA conferences. The company is an official Continuing Education provider authorized by the Behavior Analyst Certification Board.
Therapy and Beyond firmographics
Firmographics- Name
- Therapy and Beyond
- Legal name
- Therapy and Beyond
- Website
- https://therapyandbeyond.com
- Company type
- Private
- Founded year
- 2006
- Operating status
- Operating
- Headcount range
- 251–500 employees
- Short description
- Therapy and Beyond is a privately held, multi-disciplinary pediatric therapy provider offering ABA, speech, and occupational therapy services for children with autism across 10+ clinic locations in Texas, Oklahoma, and Colorado, billing primarily through commercial insurance.
- Ownership category
- akta.pro rank
Therapy and Beyond industry classification
Industry- Product category
- Pediatric Autism Therapy Services
- NAICS
- Outpatient Mental Health and Substance Abuse Centers (621420), Offices of Physical, Occupational and Speech Therapists, and Audiologists (621340)
- SIC
- Services-Specialty Outpatient Facilities, Nec (8093), Services-Health Services (8000)
- akta.pro primary industry
- ABA Therapy Providers (Clinic-Based) (EDAKAHAA)
- akta.pro secondary industry
- Pediatric Rehabilitation & Developmental Therapy Centers (PT/OT/SLP) (HLAFAJAL)
Keywords
Where Therapy and Beyond is headquartered
LocationHeadquarters
- HQ city
- Centennial
- HQ country
- United States
- HQ region
- North America
Offices10 records
Markets served
Therapy and Beyond business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- ABA Therapy Services: Intensive, individualized Applied Behavior Analysis therapy billed through insurance. About 90 percent of families access their insurance at some level. The company is in-network with most major insurance providers including Aetna, Cigna, United Healthcare, Blue Cross Blue Shield, Optum, SoonerCare (Medicaid in Oklahoma), Kaiser, Humana, and others.
- Speech Therapy Services: Speech therapy services including comprehensive evaluations and treatment of speech, language, sensory and pragmatic skills, billed through insurance
- Occupational Therapy Services: Occupational therapy services for handwriting, fine motor skills, and daily living skills, available at many clinics and billed through insurance
Go-to-market motion1 record
Distribution channels1 record
Marketing channels8 records
Therapy and Beyond product offering
Product offeringCore offering
Therapy and Beyond provides Applied Behavior Analysis (ABA) therapy, speech therapy, and occupational therapy services to children with autism and other developmental differences through clinic-based, multi-disciplinary teams of BCBAs, RBTs, SLPs, and OTs. Services are delivered via individualized, evidence-based treatment plans using naturalistic, play-based methods with active parent involvement, and are billed primarily through in-network commercial insurance and Oklahoma Medicaid (SoonerCare). The company operates 10+ clinic locations across Texas and Oklahoma, serving approximately 90% of families through insurance coverage.
Product overview
Therapy and Beyond is a multi-disciplinary therapy provider offering a unified platform of three integrated core services—Applied Behavior Analysis (ABA) Therapy, Speech Therapy, and Occupational Therapy (OT)—designed for children with autism and other developmental differences. These services are delivered in combination through a collaborative, family-focused approach where Behavior Analysts, Speech-Language Pathologists, and Occupational Therapists work together as a coordinated team. The company also supplements its core offerings with support services including insurance verification assistance, intake and assessment processes, community resources (Sunshine in the Spectrum video series), and professional education through CEU presentations and conference training materials.
Differentiator
Problem solved
Functional benefit
Products and services
- Applied Behavior Analysis (ABA) Therapy Intensive, individualized Applied Behavior Analysis therapy founded on evidence-based research, including comprehensive evaluation, individualized treatment plans, and supervision by Board Certified Behavior Analysts (BCBAs) with support from Registered Behavior Technicians (RBTs). For children with autism and other developmental differences.
- Speech Therapy
Quantifiable outcome
- Based on seminal 1987 Lovass research: 90% substantially improved and 47% became indistinguishable among peers with intensive ABA therapy
- +2 more outcomes
Companies that use Therapy and Beyond
Customer profileNamed customers6 records
Segments3 records
Ideal customer profiles1 record
Therapy and Beyond technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Therapy and Beyond partnerships and signals
Strategic signalPartnerships
Ten partnerships are on record, tiered minor.
- Hope For ThreeminorAutism support organization listed as a community partner that Therapy and Beyond supports. Offers support for local autism community through events like autism walks, resource fairs, and workshops.
- Autism OklahomaminorState autism organization listed as a community partner. Provides autism support and resources in Oklahoma where Therapy and Beyond has clinic locations.
- Autism SpeaksminorNational autism advocacy organization listed as a community partner. Therapy and Beyond supports their mission and resources for autism families.
- Autism Society of ColoradominorRegional autism organization listed as a community partner supporting the autism community.
- Ausome MomsminorAutism family support organization listed as a community partner.
- F.A.C.E.S. HoustonminorHouston-area autism support organization listed as a community partner.
- TACA ColoradominorTalk About Curing Autism organization in Colorado listed as a community partner.
- Labeled and LovedminorAutism support organization featured in their Sunshine in the Spectrum video series. Co-hosted by autism mother Julie Hornok.
- Special StrongminorSpecial needs fitness organization listed as a community partner supporting the autism community.
- Autism Community Store - ColoradominorColorado-based autism resource organization listed as a community partner.
Scale indicators4 records
Recent moves8 records
Expansion highlights4 records
Therapy and Beyond competitors and assessment
Company assessmentDirect peers
- BlueSprig Pediatrics: One of the largest US operators of clinic-based ABA therapy for children with autism. Directly comparable in service model (ABA + Speech/OT in some locations), payor-driven revenue, and multi-state clinic footprint, and competes with Therapy and Beyond in Texas markets.
- Hopebridge: Multi-state pediatric therapy provider offering ABA, speech, occupational, and feeding therapy in clinic settings. Highly comparable integrated model with similar insurance-driven GTM and overlapping presence in several US states; competes with Therapy and Beyond for the same referral sources and BCBA/RBT talent.
- LEARN Behavioral: National ABA therapy provider operating clinics across multiple states with a multi-disciplinary approach (ABA, Speech, OT). Closely comparable service mix, payor relationships, and expansion playbook to Therapy and Beyond.
- Lighthouse Autism Center: Midwest-focused ABA therapy provider with a clinic-based, naturalistic model similar to Therapy and Beyond. Comparable center-based delivery, insurance billing, and family-focused engagement approach.
- Autism Learning Partners: Multi-state ABA provider delivering clinic, home, and school-based services. Comparable payor mix, clinical staffing model, and focus on naturalistic teaching strategies overlapping with Therapy and Beyond's approach.
- Kadiant: ABA therapy provider serving children with autism through clinic and home-based services across multiple US states. Comparable clinical model, payor relationships, and family-centered treatment philosophy to Therapy and Beyond.
- Surpass Behavioral Health: ABA therapy provider operating in several US states with clinic-based delivery and multi-disciplinary services. Comparable in service mix and insurance-billing model to Therapy and Beyond.
- ABA Centers of America: Rapidly expanding ABA clinic operator with a focus on intensive center-based ABA services for children with autism. Comparable clinic-delivery model and insurance-driven GTM, though with a stronger emphasis on large flagship centers than Therapy and Beyond's distributed footprint.
Broad incumbents
- Center for Autism and Related Disorders (CARD): One of the largest and longest-established ABA providers in the US, offering clinic, home, and school-based services. Comparable in core ABA delivery and family-focused clinical model, with broader geographic reach and service modalities than Therapy and Beyond.
Emerging players
- Cortica: Pediatric neurology and developmental therapy provider offering ABA, speech, OT, and medical services in an integrated clinic model. Comparable multi-disciplinary pediatric focus, though with a stronger medical-services layer and premium positioning versus Therapy and Beyond.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Therapy and Beyond social profiles
Digital presenceTherapy and Beyond financial estimates
Financial estimateRevenue estimate
Valuation estimate
Therapy and Beyond leadership team
Management profileNumber of profiles
Profiles2 records
Therapy and Beyond funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Therapy and Beyond M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Therapy and Beyond
What does Therapy and Beyond do?
Therapy and Beyond provides Applied Behavior Analysis (ABA) therapy, speech therapy, and occupational therapy services to children with autism and other developmental differences through clinic-based, multi-disciplinary teams of BCBAs, RBTs, SLPs, and OTs. Services are delivered via individualized, evidence-based treatment plans using naturalistic, play-based methods with active parent involvement, and are billed primarily through in-network commercial insurance and Oklahoma Medicaid (SoonerCare). The company operates 10+ clinic locations across Texas and Oklahoma, serving approximately 90% of families through insurance coverage.
Is Therapy and Beyond a public or private company?
Therapy and Beyond is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Therapy and Beyond founded?
Therapy and Beyond was founded in 2006. It employs 251 to 500 people.
Where is Therapy and Beyond based?
Therapy and Beyond is headquartered in Centennial, United States, in the North America region.
How does Therapy and Beyond make money?
Three revenue lines are on record. ABA Therapy Services are the primary driver. The others are speech Therapy Services and occupational Therapy Services.
Who are Therapy and Beyond's main competitors?
Direct peers on record are BlueSprig Pediatrics, Hopebridge, LEARN Behavioral, Lighthouse Autism Center, Autism Learning Partners, Kadiant, Surpass Behavioral Health and ABA Centers of America. Center for Autism and Related Disorders (CARD) is listed as a broad incumbent. Cortica is listed as an emerging player.
Does Therapy and Beyond have an API?
No public API is recorded for Therapy and Beyond.
What industry is Therapy and Beyond in?
Therapy and Beyond's product category is Pediatric Autism Therapy Services. Its primary akta.pro industry code is EDAKAHAA, ABA Therapy Providers (Clinic-Based), with a secondary code of HLAFAJAL, Pediatric Rehabilitation & Developmental Therapy Centers (PT/OT/SLP). Its NAICS code is 621420 and its SIC code is 8093.