APP Group
APP Group is a Montreal-based parent company that designs, wholesales, and retails luxury outerwear, handbags, and accessories under the MACKAGE and SOIA & KYO brands, operating 19 retail stores and distributing to high-end retailers in over 30 countries.
- Company typePrivate
- Founded1990
- HeadquartersMontreal, Canada
- Headcount51–100
- GTM typeB2B and B2C
- OfferingHardware or Manufacturing
What APP Group does
APP Group (APP Group (Canada) Inc.) is a Montreal-headquartered, privately held fashion holding company founded in 1990. It operates as the parent of two luxury outerwear brands, MACKAGE and SOIA & KYO, designing, wholesaling, and retailing premium outerwear, handbags, and accessories. The company runs a vertically integrated model: it controls brand experience through 19 owned MACKAGE retail stores across North America, Europe, and Asia, while simultaneously distributing wholesale to high-end retailers in over 30 countries. Operational offices span Montreal, New York, Miami, Munich, Shanghai, Paris, and Seoul, supporting both brand development and market execution. E-commerce operations run through mackage.com and soiakyo.com branded platforms.
The business generates revenue through two principal streams: (1) direct-to-consumer retail store sales across the 19 MACKAGE locations, and (3) wholesale distribution of MACKAGE and SOIA & KYO products to high-end retailers globally. Pricing is not publicly disclosed, consistent with the wholesale and luxury-retail norms of the category. Customer segments are split between high-end retailers (B2B wholesale) and end consumers purchasing luxury outerwear and accessories (DTC), with no single named anchor account disclosed in available materials. Headcount is reported in the 51-100 range in firmographic data, which likely reflects corporate/headquarter staff rather than total global retail and wholesale headcount.
APP Group maintains a notable sustainability position relative to its size, including a CDP B score across climate change, forests, and water security, the Regenesis sustainability platform, a Forest Positive Policy, and an estimated USD 30 million of annual investment directed to conservation and landscape restoration. There is no disclosed technology stack, AI/ML capability, patent portfolio, or external funding history; the company appears to be independently owned with no parent company or institutional investor identified. Leadership transition signal includes the December 2025 departure of executive Patrick Kalotis to Ingredion Incorporated.
APP Group firmographics
Firmographics- Name
- APP Group
- Legal name
- APP Group (Canada) Inc.
- Website
- https://appgroup.ca
- Company type
- Private
- Founded year
- 1990
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- APP Group is a Montreal-based parent company that designs, wholesales, and retails luxury outerwear, handbags, and accessories under the MACKAGE and SOIA & KYO brands, operating 19 retail stores and distributing to high-end retailers in over 30 countries.
- Ownership category
- akta.pro rank
APP Group industry classification
Industry- Product category
- Luxury Outerwear
- NAICS
- Clothing and Clothing Accessories Retailers (458110)
- SIC
- Retail-Apparel & Accessory Stores (5600), Wholesale-Apparel, Piece Goods & Notions (5130)
- akta.pro primary industry
- Handbags & Purses (CRAAAJAA)
Keywords
Where APP Group is headquartered
LocationHeadquarters
- HQ city
- Montreal
- HQ country
- Canada
- HQ region
- North America
Offices7 records
Markets served
APP Group business model
Business model- GTM type
- B2B and B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure, Technology or R&D
Revenue model
- Retail Store Sales: Revenue generated from operating 19 Mackage branded retail stores across North America, Asia, and Europe, selling directly to consumers.
- Wholesale Distribution: Revenue generated from designing, manufacturing, and wholesaling luxurious outerwear, handbags, and accessories to high-end retailers in over 30 countries worldwide.
Go-to-market motion1 record
Distribution channels3 records
Marketing channels1 record
APP Group product offering
Product offeringCore offering
APP Group designs, manufactures, wholesales, and retails luxurious outerwear, handbags, and accessories under its MACKAGE and SOIA & KYO brands. The company sells these products through 19 owned retail stores across North America, Asia, and Europe, brand e-commerce platforms, and wholesale partnerships with high-end retailers in over 30 countries worldwide.
Product overview
APP Group is a Montreal-based fashion holding company that operates as a designer, wholesaler, and retailer of luxury outerwear, handbags, and accessories. The company manages two primary sub-brands: MACKAGE and SOIA & KYO. Products are sold to high-end retailers in over 30 countries worldwide, with 19 branded retail stores operated across North America, Asia, and Europe. The company maintains offices in Montreal, New York, Miami, Munich, Shanghai, and Paris.
Differentiator
Problem solved
Functional benefit
Products and services
- MACKAGE Luxury outerwear, handbags, and accessories brand targeting high-end retailers (wholesale) and end consumers (DTC retail stores and e-commerce). Operates 19 retail stores across North America, Asia, and Europe and sells through brand e-commerce platform mackage.com.
- SOIA & KYO
Quantifiable outcome
- CDP B score maintained across climate change, forests, and water security categories
Companies that use APP Group
Customer profileSegments2 records
Ideal customer profiles2 records
APP Group technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
APP Group partnerships and signals
Strategic signalScale indicators5 records
Recent moves5 records
Expansion highlights5 records
APP Group competitors and assessment
Company assessmentDirect peers
- Canada Goose: Canadian-headquartered luxury outerwear brand with global DTC and wholesale channels. Closest direct competitor to MACKAGE in premium down and technical outerwear, sharing the same Canadian manufacturing heritage and high-end retailer base.
- Moose Knuckles: Canadian luxury outerwear brand with similar premium positioning, multi-brand portfolio, and global wholesale-to-retail distribution. Closest head-to-head peer for MACKAGE's core down coat category.
- Moncler: Italian luxury outerwear brand with flagship stores in the same global cities (NYC, Paris, Shanghai, Seoul). Directly competitive in luxury down and lifestyle outerwear for high-end consumers.
- Rudsak: Montreal-based luxury outerwear and leather brand sold through wholesale and DTC channels. Comparable to APP Group in Canadian origin, outerwear focus, and multi-channel luxury distribution model.
Broad incumbents
- Coach: Tapestry-owned accessible luxury handbags and accessories house with global wholesale and DTC stores. Shares APP Group's handbag and accessories offering at the premium price tier and similar retail real-estate footprint.
- Burberry: Global luxury fashion house with significant outerwear franchise (trench coats) sold through wholesale to high-end retailers and own DTC stores. Operates in the same premium outerwear category but as part of a much broader luxury portfolio.
- Prada: Italian luxury group with handbags, accessories and outerwear sold via wholesale and directly operated flagships. Shares the premium flagship retail strategy and multi-brand approach with APP Group, but at a much larger scale.
- The North Face: VF Corporation-owned outerwear brand with strong wholesale and DTC presence and growing premium 'Black Series' sub-line. Competes with MACKAGE for premium outerwear wholesale shelf space and consumer mindshare.
- Michael Kors: Accessible luxury handbags, accessories and ready-to-wear brand with global wholesale and DTC channels. Comparable distribution model to APP Group's high-end retailer and mall flagship approach in the accessories category.
Emerging players
- Arc'teryx: Technical outerwear brand (owned by Amer Sports) expanding aggressively in DTC and lifestyle segments. Comparable to MACKAGE at the technical-premium outerwear intersection and increasingly competing for the same affluent consumer.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights6 records
Customer concentration
APP Group social profiles
Digital presenceAPP Group financial estimates
Financial estimateRevenue estimate
Valuation estimate
APP Group leadership team
Management profileNumber of profiles
APP Group funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
APP Group M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about APP Group
What does APP Group do?
APP Group designs, manufactures, wholesales, and retails luxurious outerwear, handbags, and accessories under its MACKAGE and SOIA & KYO brands. The company sells these products through 19 owned retail stores across North America, Asia, and Europe, brand e-commerce platforms, and wholesale partnerships with high-end retailers in over 30 countries worldwide.
Is APP Group a public or private company?
APP Group is a private company. It is classified as unknown and is currently operating.
When was APP Group founded?
APP Group was founded in 1990. It employs 51 to 100 people.
Where is APP Group based?
APP Group is headquartered in Montreal, Canada, in the North America region.
How does APP Group make money?
Two revenue lines are on record. Retail Store Sales are the primary driver. The others are wholesale Distribution.
Who are APP Group's main competitors?
Direct peers on record are Canada Goose, Moose Knuckles, Moncler and Rudsak. Broad incumbents are Coach, Burberry, Prada, The North Face and Michael Kors. Arc'teryx is listed as an emerging player.
Does APP Group have an API?
No public API is recorded for APP Group.
What industry is APP Group in?
APP Group's product category is Luxury Outerwear. Its primary akta.pro industry code is CRAAAJAA, Handbags & Purses. Its NAICS code is 458110 and its SIC code is 5600.