After-School All-Stars Los Angeles

Youth Development / After-School Programsla-allstars.org

After-School All-Stars Los Angeles is a 501(c)(3) nonprofit founded in 2002 that delivers free K-12 after-school programming inside 71 public and charter schools across Los Angeles County and Lucerne Valley, serving approximately 25,000 underserved students annually through academic, health, arts, and leadership programs.

Company typePrivate
Founded2002
HeadquartersLos Angeles, United States
Headcount251–500
GTM typeB2C
OfferingServices

What After-School All-Stars Los Angeles does

After-School All-Stars Los Angeles (ASAS-LA) is a 501(c)(3) nonprofit founded in 2002 by Governor Arnold Schwarzenegger that delivers free comprehensive K-12 after-school programming through school-based partnerships across Los Angeles County and Lucerne Valley. The organization operates inside 71 public and charter school sites — 32 middle schools, 20 high schools, 16 elementary schools, and 2 K-12 schools — serving more than 25,000 students per year and approximately 6,500 students daily. Its student population skews heavily underserved: 87% qualify for free and reduced-cost meals and 98% are youth of color, and the organization explicitly targets students with the greatest needs and fewest resources.

Programs are structured around a Four Pillars framework — Academics & Homework Support, Health/Fitness & Nutrition, Visual & Performing Arts, and Youth Leadership & Community Service Learning — supplemented by Career Exploration Opportunities (CEO), Skill-Based Volunteering, Workplace Visits, Service Learning projects, and an All-Stars Talk Series. There is no proprietary technology platform; service delivery is fundamentally human-led, on-site at partner schools, during the 3–6 PM after-school window and in summer and before-school slots. The organization employs 251–500 staff and reports that 93% of each dollar raised goes directly to student-centered programming.

Revenue is diversified across individual donations, a five-tier corporate sponsorship ladder (Super-Star $100,000–$499,999 through Gold-Star up to $4,999), and federal/state grants — most notably California's ASES (After School Education and Safety) program, where ASAS-LA youth advocacy via the TACA coalition contributed to a $50 million funding increase. Major partners and sponsors include TikTok, the Los Angeles Lakers and Lakers Foundation, Rose Hills Foundation, Sprouts Farmers Market, East West Bank, Play Equity Fund, Alliance College-Ready Public Schools, and the Women's Sports Foundation. Long-standing celebrity ambassadors — notably Kobe Bryant (12+ years as National Ambassador) and LeBron James (Team LeBron / 2018 NBA All-Star Game, $350,000 donation) — provide brand amplification. Leadership is led by CEO Hector LaFarga, Jr., with SVP Donny Faaliliu and a full director team covering Programs, Operations & Grants, Data Management, Development, Administration, Arts Programs, and Creative.

After-School All-Stars Los Angeles firmographics

Firmographics

Name: After-School All-Stars Los Angeles
Legal name: After-School All-Stars Los Angeles
Website: https://la-allstars.org
Company type: Private
Founded year: 2002
Operating status: Operating
Headcount range: 251–500 employees
Short description: After-School All-Stars Los Angeles is a 501(c)(3) nonprofit founded in 2002 that delivers free K-12 after-school programming inside 71 public and charter schools across Los Angeles County and Lucerne Valley, serving approximately 25,000 underserved students annually through academic, health, arts, and leadership programs.
Ownership category
akta.pro rank

After-School All-Stars Los Angeles industry classification

Industry

Product category: Youth Development / After-School Programs
NAICS: Educational Support Services (611710), Educational Support Services (6117), Educational Services (611)
SIC: Services-Educational Services (8200), Services-Child Day Care Services (8351), Services-Social Services (8300)
akta.pro primary industry: After-School Academic Support Programs (Centers & Clubs) (EDAJALAM)
akta.pro secondary industries: After-School & Extended-Day Programs (School-Run) (EDAJAJAK), After-School, Tutoring & Academic Enrichment Nonprofits (BPAGADAC), Homework Clubs & After-School Learning Centers (EDANAHAB), K–12 Support & School Improvement Nonprofits (BPAGADAB)

Keywords

After-school programs
Youth development services
Expanded learning programs
K-12 enrichment programs
Nonprofit education programs

Where After-School All-Stars Los Angeles is headquartered

Location

Headquarters

HQ city: Los Angeles
HQ country: United States
HQ region: North America

Offices1 record

Markets served

After-School All-Stars Los Angeles business model

Business model

GTM type: B2C
Offering type: Services
Cost components: Personnel, Operations, Marketing or Sales, Others

Revenue model

Individual Donations: The organization relies on public donations to fund student-centered programming, with 93% of each dollar raised going directly to programs.
Corporate Sponsorships: Corporate partnerships at multiple giving levels (Super-Star through Gold-Star) provide significant funding. Major sponsors include Sprouts, Rose Hills Foundation, Lakers Foundation, Play Equity Fund, and others.
Federal and State Grants: Government funding supports expanded learning programs. The organization participated in advocacy that led to a $50M ASES (After School Education and Safety) program increase in California.

Go-to-market motion3 records

Distribution channels1 record

Marketing channels10 records

After-School All-Stars Los Angeles product offering

Product offering

Core offering

After-School All-Stars Los Angeles provides free, comprehensive K-12 after-school programs through school-based partnerships at 71 public and charter school sites in Los Angeles County and Lucerne Valley. The organization delivers a Four Pillars framework covering Academics & Homework Support, Health/Fitness & Nutrition, Visual & Performing Arts, and Youth Leadership & Community Service Learning, serving more than 25,000 students annually who qualify for free and reduced-cost meals or come from underserved communities.

Product overview

After-School All-Stars Los Angeles operates as a comprehensive K-12 after-school program provider offering five interconnected program pillars: Academic Support (homework help, tutoring, and goal-setting), Health & Wellness (sports, fitness, and nutrition education), STEM Learning (project-based science/technology/engineering/math), Visual & Performing Arts (dance, painting, and creative expression), and Career Exploration (mentorship and workforce preparation). The organization delivers these programs through a Four Pillars framework encompassing Academics & Homework Support, Health/Fitness & Nutrition, Visual & Performing Arts, and Youth Leadership & Community Service Learning. Programs are supported by volunteer initiatives including Career Exploration Opportunities (CEO) speed-mentoring, Service Learning projects, Skill-Based Volunteer opportunities, All-Stars Talk Series classroom presentations, Workplace Visits, and Site Visits. The organization serves students across 71 K-12 school locations in Los Angeles County and Lucerne Valley.

Differentiator

Problem solved

Functional benefit

Products and services

Academic Support Program

Quantifiable outcome

93% of California parents are satisfied with their child's afterschool program
+3 more outcomes

Companies that use After-School All-Stars Los Angeles

Customer profile

Named customers6 records

Segments2 records

Ideal customer profiles2 records

After-School All-Stars Los Angeles technology and API

Technology

Technology focussed No

API detail

Has API: No
API docs
API detail

Core technology

AI maturity

App detail

After-School All-Stars Los Angeles partnerships and signals

Strategic signal

Partnerships

13 partnerships are on record, tiered core, major and minor.

Los Angeles LakerscoreStrategic or Co-development PartnerLong-standing partnership including Season of Giving events, hosting students at games, player visits to programs, and sponsorship support. Lakers Foundation is a Shining-Star sponsor ($10,000-$49,999). The Lakers have bused nearly 200 students and families to games.
Teens Advocating for Civic Action (TACA)coreStrategic or Co-development PartnerCoalition with ARC, Bay Area Community Resources (BACR), and CalSac focused on youth civic engagement. TACA students advocated for increased afterschool funding, helping achieve a $50M ASES funding increase. Coalition grew from 5 to 14 high schools and 4 middle schools.
East West BankmajorStrategic or Co-development PartnerCo-presenting sponsor of Lakers Season of Giving events, including Thanksgiving Feast hosting 100 ASAS-LA students.
Alliance College-Ready Public SchoolscoreStrategic or Co-development PartnerPartnership with multiple Alliance schools including Alliance Jack H. Skirball Middle, Alliance Marine - Innovation and Technology 6-12 Complex, and others for comprehensive programming.
Extera Public SchoolscoreStrategic or Co-development PartnerSchool partner receiving comprehensive summer, before school, and after school programming.
Los Angeles Promise FundmajorStrategic or Co-development PartnerEducational nonprofit partner providing comprehensive programming support at partner schools.
Brightstar SchoolsmajorStrategic or Co-development PartnerCharter school network partner receiving comprehensive programming.
Values SchoolsmajorStrategic or Co-development PartnerPartnership with Values Schools including Downtown Values Schools for comprehensive programming.
Women's Sports FoundationmajorStrategic or Co-development PartnerWSF Sports 4 Life program recipient. ASAS-LA received grant funding from this national initiative co-founded with ESPN that utilizes sport to build confidence and leadership in girls in underserved communities.
ESPNmajorStrategic or Co-development PartnerCo-founder of Women's Sports Foundation's Sports 4 Life program that has provided over $3 million in grants to girls' sports programs including ASAS-LA.
Kobe BryantcoreStrategic or Co-development PartnerNational Ambassador for After-School All-Stars for over 12 years. Kobe visited schools nationwide, donated to scholarships, provided tickets to Lakers games, and led a China cultural exchange program. His work inspired students and raised awareness for afterschool programs.
LeBron James / Team LeBroncoreStrategic or Co-development PartnerTeam LeBron selected ASAS-LA as the community-based organization for the 2019 NBA All-Star Game, resulting in $350,000 donation. 25 students participated in All-Star weekend activities.
Casey HaywardminorStrategic or Co-development PartnerNFL player who surprised 10 ASAS-LA families with $1,000 each during the holidays. Honored as a 2019 program honoree for his contributions to the L.A. community.

Scale indicators8 records

Recent moves6 records

Expansion highlights5 records

After-School All-Stars Los Angeles competitors and assessment

Company assessment

Direct peers

LA's Best: Los Angeles-based after-school enrichment program serving LAUSD elementary students free of charge. Directly comparable in geography, free model, and ASES-aligned programming.
YMCA of Metropolitan Los Angeles: Operates licensed after-school care at LA-area elementary schools via ASES funding. Directly comparable in funding model (grants + parent fees), school-based delivery, and K-5 target population.
After-School All-Stars (national): National parent organization of ASAS-LA, operating the same comprehensive after-school model across multiple cities. Most directly comparable given shared brand, programming framework, and donor base.
LAUSD Beyond the Bell: LAUSD's own before- and after-school program division funded through ASES. Competes for the same school sites, students, and state funding pool within LA County.
Boys & Girls Clubs of America (LA chapters): National youth development nonprofit operating free/affordable after-school programming for underserved youth. Comparable in mission, free/subsidized model, and youth-development outcomes — though facilities-based rather than school-based.

Emerging players

Big Brothers Big Sisters of Greater Los Angeles: Mentorship-focused youth nonprofit serving underserved LA youth. Comparable as a youth-development nonprofit targeting the same demographic (mostly youth of color from low-income families), though operating through one-to-one mentoring rather than after-school programming.
Communities in Schools of Los Angeles: School-embedded nonprofit providing integrated student supports and after-school programming across LA schools. Comparable school-based delivery model and underserved-student focus, but with a wider scope than pure after-school.
4-H Youth Development Program (California): University-based youth development program offering after-school enrichment (STEM, leadership, healthy living). Comparable mission and youth-development pillars, though primarily club-based rather than school-embedded and statewide rather than LA-focused.

Regional players

City Year Los Angeles: Operates AmeriCorps-based in-school supports (attendance, academics, SEL) in LA-area schools. Comparable as a school-embedded youth service nonprofit serving the same student population, though focused on the school day rather than after-school hours.

Others

California School-Age Consortium (CalSAC): Statewide capacity-building and advocacy organization for after-school programs, including ASES-funded providers. Directly relevant as an ASES policy/advocacy ally and as a network through which ASAS-LA benchmarks and influences the broader after-school field.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks7 records

Key highlights7 records

Customer concentration

After-School All-Stars Los Angeles financial estimates

Financial estimate

Revenue estimate

Valuation estimate

After-School All-Stars Los Angeles leadership team

Management profile

Number of profiles

Profiles9 records

After-School All-Stars Los Angeles funding detail

Funding detail

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

After-School All-Stars Los Angeles M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about After-School All-Stars Los Angeles

What does After-School All-Stars Los Angeles do?

Is After-School All-Stars Los Angeles a public or private company?

After-School All-Stars Los Angeles is a private company. It is classified as nonprofit foundation owned and is currently operating.

When was After-School All-Stars Los Angeles founded?

After-School All-Stars Los Angeles was founded in 2002. It employs 251 to 500 people.

Where is After-School All-Stars Los Angeles based?

After-School All-Stars Los Angeles is headquartered in Los Angeles, United States, in the North America region.

How does After-School All-Stars Los Angeles make money?

Three revenue lines are on record. Individual Donations are the primary driver. The others are corporate Sponsorships and federal and State Grants.

Who are After-School All-Stars Los Angeles's main competitors?

Direct peers on record are LA's Best, YMCA of Metropolitan Los Angeles, After-School All-Stars (national), LAUSD Beyond the Bell and Boys & Girls Clubs of America (LA chapters). Emerging players are Big Brothers Big Sisters of Greater Los Angeles, Communities in Schools of Los Angeles and 4-H Youth Development Program (California). City Year Los Angeles is listed as a regional player. California School-Age Consortium (CalSAC) is listed as an others.

Does After-School All-Stars Los Angeles have an API?

No public API is recorded for After-School All-Stars Los Angeles.

What industry is After-School All-Stars Los Angeles in?

After-School All-Stars Los Angeles's product category is Youth Development / After-School Programs. Its primary akta.pro industry code is EDAJALAM, After-School Academic Support Programs (Centers & Clubs), with a secondary code of EDAJAJAK, After-School & Extended-Day Programs (School-Run). Its NAICS code is 611710 and its SIC code is 8200.