BradyPLUS

Name

BradyPLUS

Legal name

BradyPLUS

Website

https://bradyplus.com

Company type

Private

Operating status

Acquired

Headcount range

1,001–5,000 employees

Ownership category

akta.pro rank

Product category

Janitorial & Sanitation Distribution

SIC

Papers & Allied Products (2600), Sanitary Services (4950)

akta.pro primary industry

Janitorial & Sanitation (JanSan) Supplies Wholesale (CRAOAGAA)

akta.pro secondary industries

Cleaning Chemicals & Disinfectants Distribution (CRAOAGAB), Paper, Tissue, Wipers & Dispensers Distribution (CRAOAGAC), Foodservice & Kitchen Cleaning (Warewashing) Distribution (CRAOAGAH), Restroom Hygiene & Odor Control Distribution (CRAOAGAF), Floor Care Equipment & Supplies Distribution (Buffers, Burnishers, Pads) (CRAOAGAE), Waste Handling, Liners & Recycling Supplies Distribution (CRAOAGAG), Away-from-Home (AFH) Tissue & Wipers (Commercial/Institutional) (IMAMAGAB)

Keywords

• Janitorial sanitation distribution
• Foodservice supplies distribution
• Industrial packaging distribution
• Facility care products
• Commercial cleaning supplies

Headquarters

HQ city

Las Vegas

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure

Revenue model

1. Janitorial & Sanitation (JanSan) Product Distribution: BradyPLUS distributes a broad catalog of janitorial and sanitation products including cleaning chemicals, paper products, restroom care solutions, floor care equipment, hand hygiene systems, safety products, and waste receptacles. Revenue is generated through product sales with consultative support services, serving education, government, healthcare, hospitality, and building services end markets.
2. Foodservice Product Distribution: Distribution of foodservice supplies including disposable products, food packaging, commercial kitchen equipment, sanitation solutions, supermarket solutions, and commercial kitchen design and build services. Products range from commodity disposables to specialized equipment, serving restaurants, catering operations, stadiums, schools, and healthcare facilities.
3. Industrial Packaging Distribution: Distribution of industrial packaging products and equipment including stretch film, strapping, void fill, carton closure supplies, labeling systems, automation equipment, and packaging process design services. Revenue is generated through product sales and consultative packaging optimization programs (Essential 8 Packaging) serving manufacturing, warehousing, and e-commerce operations.
4. Combined Imperial Brady Platform Revenue: Following the March 2026 merger with Imperial Dade, the combined entity (Imperial Brady) generates approximately $10 billion in annual revenue across cleaning, facility care, foodservice, and packaging distribution across the United States and Canada.

Pricing tiers

Go-to-market motion3 records

Distribution channels5 records

Marketing channels6 records

Core offering

BradyPLUS is a national distributor of janitorial and sanitation (JanSan), foodservice, and industrial packaging products operating across the United States and Canada. The company combines broad product distribution with consultative support services, including its proprietary Essential 8 facility assessment methodology, to help commercial, institutional, and government customers maintain cleaner, safer, and more productive facilities. Following its March 2026 merger with Imperial Dade, the combined entity (Imperial Brady) operates 125+ facilities and serves thousands of customers nationwide.

Differentiator

Problem solved

Functional benefit

Products and services

• JanSan (Janitorial & Sanitation) Distribution Distribution of janitorial and sanitation supplies including cleaning chemicals, paper products, restroom care, floor care equipment, hand hygiene, safety products, and waste receptacles for commercial, educational, government, healthcare, and hospitality facilities.
• Foodservice Product Distribution Distribution of foodservice supplies including disposable products, food packaging, commercial kitchen equipment, sanitation solutions, supermarket solutions, and food processing supplies for restaurants, catering operations, stadiums, schools, and healthcare facilities.
• Industrial Packaging Distribution Distribution of industrial packaging products and equipment including stretch film, strapping, void fill, carton closure supplies, labeling systems, automation equipment, and packaging process design services for manufacturing, warehousing, and e-commerce operations.
• Commercial Kitchen Design + Build Design and build services for commercial kitchens, serving foodservice operators requiring customized facility layouts, equipment specification, and installation support.
• Essential 8 Assessment Programs Consultative facility assessment programs (Essential 8 for JanSan, Foodservice, and Packaging) that screen eight essential functions per vertical to identify improvement opportunities and recommend tailored product solutions for cleaner, healthier, safer, more productive, and sustainable operations.
• Exclusive Brands BradyPLUS's own exclusive brand products distributed alongside leading national manufacturer brands, offering customers alternatives in janitorial, foodservice, and packaging categories.
• Smart Restroom Technology (KOLO Smart Monitoring) Distribution of AI-powered dispenser monitoring sensors (KOLO Smart Monitoring System) that alert facility teams in real-time when toilet paper, hand soap, and paper towel dispensers need refilling, improving restroom maintenance efficiency.

Quantifiable outcome

• Fan restroom satisfaction at SoFi Stadium increased from 8.5 to 9.2 out of 10 following implementation of smart restroom technology, with premium areas achieving a perfect 10/10 score
• +5 more outcomes

Named customers3 records

Segments7 records

Ideal customer profiles6 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature7 records

Partnerships

Three partnerships are on record, tiered core and minor.

• Blue EvolutioncoreTechnology or IntegrationBlue Evolution is a manufacturer of dry steam cleaning technology, engineered in Germany and manufactured in Italy for over 40 years. BradyPLUS partners with Blue Evolution to offer dry steam technology for facility cleaning at airports and other large facilities, providing chemical-free, water-efficient sanitation that sanitizes on contact without residue.
• Georgia-PacificcoreTechnology or IntegrationGeorgia-Pacific's KOLO Smart Monitoring System uses AI-powered product sensors to alert facility care teams in real-time when dispensers need refilling. BradyPLUS deployed this technology at SoFi Stadium, improving restroom satisfaction scores from 8.5 to 9.2 out of 10.
• OMNIA PartnersminorChannel Partner/ Reseller/ DistributorOMNIA Partners is a purchasing cooperative for government and educational entities. BradyPLUS is a contracted supplier through OMNIA Partners, enabling public sector customers to procure janitorial, sanitation, and foodservice supplies through pre-negotiated contracts.

Scale indicators7 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Bunzl plc: Global market leader in JanSan, foodservice, and packaging distribution with a publicly disclosed $14B+ revenue base. Bunzl is the most direct peer to Imperial Brady, competing on exclusive-brand strategy, multi-category distribution, and North American M&A.
• Imperial Dade (pre-merger entity): BradyPLUS's merger counterpart; pre-merger, Imperial Dade was a top North American JanSan and foodservice distributor led by Jason Tillis. Now part of the combined Imperial Brady platform, and remains the closest historical comparable for category mix and customer footprint.
• Pool Corporation: Leading wholesale distributor of swimming pool and related outdoor products; relevant peer given Manny Perez de la Mesa (former POOL CEO) chairs Imperial Brady. Demonstrates the distribution scale economics and PE-style governance playbook applicable to Imperial Brady.
• Veritiv Corporation: North American business-to-business distributor of packaging, print, and facility solutions. Direct overlap in industrial packaging and facility care product categories, and similar mid-market enterprise customer profile.
• Essendant (now Sycamore-owned): Wholesale distributor of office products and adjacent facility supplies serving resellers and large end customers. Comparable broad-line distribution economics, public-private transition history, and multi-vertical sales motion.

Broad incumbents

• HD Supply (now White Cap): Large diversified facilities-maintenance and construction-supply distributor serving similar end markets (property management, government, healthcare, hospitality). Comparable B2B sales motion and broad-line distribution model.
• W.W. Grainger: Fortune 500 industrial and facility maintenance MRO distributor with KeepStock inventory management, e-commerce scale, and similar end customers. Adjacent peer given shared commercial/institutional customer base, though Grainger is more maintenance-focused than JanSan.
• Sysco Corporation: Largest North American broadline foodservice distributor with $80B+ revenue. Overlaps with Imperial Brady's foodservice disposable, sanitation, and restaurant supply categories and shared enterprise contract pipeline.

Emerging players

• Dot Foods: Largest food-industry redistributor in North America, serving foodservice operators with broad inventory and logistics capabilities. Comparable in foodservice distribution scale and consultative customer model, but focused upstream on redistribution.

Others

• Fastenal Company: Industrial and construction supply distributor with a network of on-site vending locations. Compares on B2B distribution scale and field-sales density, though Fastenal is positioned in fasteners/MRO rather than JanSan.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/Brady_PLUS
• Facebookfacebook.com/BradyPLUS
• LinkedInlinkedin.com/company/bradyplus

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Subsidiaries6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A4 records

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about BradyPLUS