Name

EETech Media

Legal name

EETech Media, LLC

Website

https://eetech.com

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

101–250 employees

Ownership category

akta.pro rank

Product category

Electronics Industry Intelligence Platform

NAICS

Media Buying Agencies (541830), Media Buying Agencies (54183)

SIC

Services-Advertising Agencies (7311)

akta.pro primary industry

Digital Content & Media Subscriptions (CRAFAIAA)

Keywords

• Electronics component search
• B2B e-commerce platforms
• Engineering community networks
• Electronics supply chain automation
• Electronics industry data

Headquarters

HQ city

Boston

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure

Revenue model

1. SaaS Subscriptions: Subscription-based revenue from digital presence, e-commerce, search, and engineering tool platforms. EETech Commerce starts at $3,000/month with transparent pricing. Data services offered through VDI subscriptions.
2. Digital Advertising & Media: Targeted digital advertising solutions including sponsored media placements, programmatic advertising, and proprietary audience targeting for electronics brands reaching engineering communities.
3. Content Syndication & Lead Generation: Distribution of technical whitepapers, application notes, and solution guides to engineering audiences with verified leads and engagement data delivered to clients.
4. Data Services: Vital Data Intelligence services providing account insights, component insights, channel data, and compliance insights for the electronics industry.
5. Professional Services: Digital transformation strategy, web design, content management, and customer intelligence services for electronics companies.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels8 records

Core offering

EETech Media operates an integrated ecosystem for the global electronics industry combining six owned engineering communities (reaching 8.7M monthly active engineers), a B2B e-commerce and SaaS platform (EETech Commerce) with proprietary parametric search and typed PIM data models, an automated procurement platform (Breadboard) with real-time BOM analysis and RFQ automation, and a Vital Data Intelligence (VDI) service tracking 15 million component SKUs for compliance and risk analytics. The company sells subscriptions, advertising, data services, and professional services to electronics manufacturers, distributors, and component suppliers.

Product overview

EETech Media is a community-driven technology company operating an integrated ecosystem of products and services for the electronics industry. The portfolio spans four major areas: (1) Media – six engineering communities including All About Circuits, Control.com, EEPower, Maker Pro, Mikrocontroller.net, and 21ic.com reaching 8.7M monthly active engineers; (2) Digital Presence – SaaS and e-commerce solutions including EETech Commerce (B2B platform with built-in PIM and parametric search), Breadboard (automated supply chain), Keyword Search, Part Search, Bloqq Diagram, Product Configurator, PDF Jot, and Part Builder; (3) Research – engineer-validated research including the Annual Engineering Insights Report and specialized studies; and (4) Data – Vital Data Intelligence (VDI) providing compliance insights and analytics. Additional offerings include NexTarget AI for audience targeting, Dispatch for workflow automation, MarketPush for e-commerce acceleration, and Datasheets.com for component documentation.

Differentiator

Problem solved

Functional benefit

Brands

• Breadboard: Automated electronics supply chain platform for procurement.
• Datasheets.com
• MarketPush
• Vital Data Intelligence (VDI)
• All About Circuits
• Control.com
• EEPower
• Maker Pro
• Mikrocontroller.net
• 21ic.com

Products and services

• Breadboard Automated electronics supply chain platform that enables real-time BOM analysis, automated RFQs, optimized component allocation, and supplier negotiation automation for electronics companies and procurement teams.
• Vital Data Intelligence (VDI) Electronics industry toolbox for managing global channel data, tracking 15 million SKUs with compliance insights and component risk analysis. Provides account insights, component insights, and channel data to electronics manufacturers and distributors.
• Datasheets Comprehensive search engine dedicated to finding datasheets for electronic components, searching millions of parts from thousands of manufacturers. Serves design engineers seeking technical specifications during component selection.
• NexTarget AI AI-powered audience targeting platform for the electronics industry that recommends and targets specific engineering audiences based on behavior, profile data, and specifications. Used by B2B marketers running campaigns in EETech's communities.
• Dispatch AI-powered workflow automation and task coordination platform that orchestrates hundreds of specialized AI agents working simultaneously across electronics operations data for electronics companies.
• EETech Commerce Unified B2B e-commerce platform for electronics companies with built-in Product Information Management, proprietary parametric search, and scalable marketplace functionality. Pricing starts at $3,000 per month with pre-built distributor integrations (Digi-Key, Mouser, Arrow, Net Components, Trusted Parts).
• MarketPush E-commerce acceleration solution for electronics companies seeking to launch or scale their online selling strategy quickly.
• Part Search Intelligent parametric search that guides engineers to precise product matches in milliseconds using specification-based filtering and part number intelligence for electronics components.
• Keyword Search Electronics-tailored keyword search delivering instant, accurate results across products, documents, and technical content for electronics websites and engineering tools.
• Bloqq Diagram Web-based block diagram visualization tool for electrical engineers to design and share system architectures and engage visitors interactively on electronics websites.
• Product Configurator Intelligent component selection tool that eliminates datasheet hunting and manual configuration, enabling engineers to specify components quickly and accurately.
• PDF Jot PDF collaboration tool that enables engineers to transform static datasheets into interactive, annotated workspaces for component evaluation and team review.
• Part Builder Part number generator that decodes complex manufacturer part numbering schemes and generates precise manufacturer part numbers with specification dependency intelligence for electronics components.
• Lead Generation Managed lead generation service that drives qualified leads into client demand funnels using EETech's engineering community reach and content syndication capabilities.
• Brand Awareness Brand awareness service that amplifies electronics brands through EETech's owned engineering communities and media products.
• Content Strategy Content strategy service that converts client content into conversions using EETech's expertise in electronics audiences and technical content distribution.
• ABM & Strategy Account-based marketing and strategy service that engages electronics industry target accounts using EETech's data and community reach.
• Customer Intelligence Customer intelligence service that leverages EETech's data-driven insights to help electronics companies reach and engage technical decision makers.
• Video Production Video production service that co-creates video content with electronics company teams to engage electrical engineering audiences.
• Web Design Web design service that delivers an optimal electronics industry web experience to electronics company customers, tailored to engineer audiences.
• Content Management Content management service that optimizes digital presence and content programs for electronics companies using EETech's CMS expertise.
• Product Information Management Product Information Management service that optimizes product data management across channels for electronics companies using EETech's domain expertise.
• Digital Transformation Strategy Digital transformation strategy service that helps electronics companies maximize their digital investments across commerce, content, and data.

Quantifiable outcome

• Campaign launches in 7-10 days with zero heavy lifting through managed content syndication
• +1 more outcomes

Named customers3 records

Segments5 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration5 records

AI capability8 records

Feature8 records

Partnerships

Six partnerships are on record, tiered core and strategic.

• Digi-KeycoreTechnology or IntegrationPre-built, maintained integration with Digi-Key for real-time inventory and pricing display on EETech Commerce platform. Integration handles data model specifics of electronics distribution and is updated when Digi-Key changes API specifications.
• Mouser ElectronicscoreTechnology or IntegrationPre-built integration with Mouser for live inventory and pricing data on electronics component product pages. Part of EETech Commerce's distributor integration ecosystem.
• Arrow ElectronicscoreTechnology or IntegrationIntegration with Arrow Electronics for real-time distributor data on EETech Commerce platform. Supports the distributor integration framework that includes pre-built, maintained API connections.
• Net ComponentscoreTechnology or IntegrationPre-built integration with Net Components as part of the electronics distribution ecosystem within EETech Commerce. Enables electronic component marketplace functionality.
• Trusted PartscoreTechnology or IntegrationIntegration with Trusted Parts for distributor data exchange. Part of the pre-built, maintained electronics distribution ecosystem integrations in EETech Commerce.
• Bodo's Power Systems MagazinestrategicChannel Partner/ Reseller/ DistributorEEPower is the exclusive digital publisher of Bodo's Power Systems Magazine, expanding reach into the power electronics market with highly technical content and industry expertise.

Scale indicators7 records

Recent moves6 records

Broad incumbents

• Mouser Electronics: Global electronic component distributor with extensive parametric search, datasheet hosting, and BOM tool functionality. Overlaps with EETech's commerce and search products at scale and is also a distribution partner.
• Arrow Electronics: Global electronics distributor and parent of AspenCore Media. Combines large-scale distribution, engineering media (EE Times), and component intelligence — a powerful incumbent that overlaps with EETech's media, commerce, and data businesses.
• Digi-Key Electronics: One of the world's largest electronic component distributors with deep parametric search, BOM management, and supplier integration capabilities. Functions as both a partner (via EETech Commerce integration) and broader incumbent with overlapping features.

Direct peers

• Findchips: Electronic component search and price comparison platform owned by SiliconExpert. Competes with EETech's parametric search and distributor integrations, serving the same engineering procurement workflow.
• Octopart: Electronic component search engine owned by Altium that helps engineers find parts, datasheets, and distributor inventory. Direct competitor to EETech's Part Search, Keyword Search, and Datasheets products with overlapping parametric search functionality.
• GlobalSpec (IEEE GlobalSpec): Engineering search, supplier directory, and content platform acquired by IEEE. Closely comparable to EETech Media's combination of engineering communities, technical content, and supplier discovery for engineers.
• Sourcengine: B2B electronic component sourcing platform connecting buyers with franchised distributors. Competes with Breadboard's automated RFQ and BOM procurement capabilities in the electronics supply chain.
• AspenCore / EE Times: Electronics engineering media property owned by Arrow Electronics' AspenCore Media, publishing EE Times and embedded.com. Direct competitor to EETech's owned engineering communities for audience and advertising revenue.

Regional players

• Electronics Weekly: UK-based electronics engineering media publication serving primarily British and European design engineers. Comparable to EETech's Mikrocontroller.net and All About Circuits as a regional electronics media brand.

Others

• Electronic Components Industry Association (ECIA): Industry trade association for electronic component manufacturers and distributors. Comparable to EETech's VDI data and compliance insights business as an authoritative source on channel data and industry standards.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/EETechMedia
• LinkedInlinkedin.com/company/eetech-media

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Subsidiaries4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A2 records

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about EETech Media