NOVAIR
Novair Heat Pumps Inc. (DBA Novair Plus) is a Moncton, New Brunswick-based manufacturer of cold climate air-source heat pumps rated to operate down to -36.5°C, sold exclusively through an authorized HVAC contractor network across Canada for residential heating and cooling applications.
- Company typePrivate
- Founded2014
- HeadquartersMoncton, Canada
- Headcount11–50
- GTM typeB2B
- OfferingHardware or Manufacturing
What NOVAIR does
Novair Heat Pumps Inc. (operating as Novair Plus) is a Moncton, New Brunswick-based manufacturer specializing in cold climate air-source heat pumps engineered specifically for Canadian residential heating and cooling applications. The company serves two primary segments: (1) residential homeowners seeking to replace oil heating, electric baseboards, or older HVAC systems with energy-efficient heat pumps capable of operating at temperatures as low as -36.5°C, and (2) licensed HVAC contractors across Canada who install and service Novair products through an authorized dealer network. The company does not sell direct-to-consumer or support DIY installation.
The product portfolio spans ductless mini-split systems (LEA and 2LEA series), the Ultra Heat Series rated to -25°C, the Hyper Heat Series rated to -35°C, Multi Zone configurations connecting multiple indoor units to a single outdoor unit, central ducted systems from 1.5 to 5 tons, light commercial ceiling cassettes, and indoor units in wall-mounted, ceiling/floor, and console form factors. Core technology features variable-speed inverter compressors, Gold Fin anti-corrosion coil coating for coastal and humid environments, built-in pan heaters for ice prevention, intelligent defrost cycles optimized for wet-cold conditions, and AHRI-certified performance data including verified 100% capacity retention at -15°C for the LEA series. All products are ENERGY STAR certified and eligible for federal/provincial rebate programs.
Revenue is generated primarily through hardware sales of heat pump systems and accessories (insulated line sets ranging from $5.95 to $829.98) distributed exclusively through the authorized contractor channel, supplemented by professional support services including training, certifications, marketing materials, and warranty administration. Pricing for full heat pump systems is not publicly disclosed; industry installation costs typically range $5,000–$15,000 before rebates. The extended 10-year parts and labor warranty is administered by PRIME Warranty and requires installation by a licensed HVAC technician registered through an approved authorized dealer. The company operates six physical locations across five provinces — Moncton (HQ), Montréal, Mississauga, Dartmouth (the only dedicated Novair showroom in Nova Scotia), Surrey, and Victoria — with stated nationwide reach across all 13 provinces and territories.
NOVAIR firmographics
Firmographics- Name
- NOVAIR
- Legal name
- Novair Heat Pumps Inc.
- Website
- https://novairplus.com
- Company type
- Private
- Founded year
- 2014
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Novair Heat Pumps Inc. (DBA Novair Plus) is a Moncton, New Brunswick-based manufacturer of cold climate air-source heat pumps rated to operate down to -36.5°C, sold exclusively through an authorized HVAC contractor network across Canada for residential heating and cooling applications.
- Ownership category
- akta.pro rank
NOVAIR industry classification
Industry- Product category
- Cold Climate Heat Pumps (HVAC)
- NAICS
- Air-Conditioning and Warm Air Heating Equipment and Commercial and Industrial Refrigeration Equipment Manufacturing (333415), Heating Equipment (except Warm Air Furnaces) Manufacturing (333414)
- SIC
- Air-Cond & Warm Air Heatg Equip & Comm & Indl Refrig Equip (3585)
- akta.pro primary industry
- Heat Pumps (Air/Water/Ground Source) (IMAHAKAF)
- akta.pro secondary industries
- Mini-Split (Ductless) HVAC Installation (HSAOAGAD), Mini-Split / Ductless HVAC Service & Repair (HSAOAHAH), Heat Exchangers & Thermal Transfer Equipment (IMAHAKAC)
Keywords
Where NOVAIR is headquartered
LocationHeadquarters
- HQ city
- Moncton
- HQ country
- Canada
- HQ region
- North America
Offices6 records
Markets served
NOVAIR business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Marketing or Sales, Personnel, Technology or R&D, Infrastructure
Revenue model
- Heat Pump Hardware Sales: Novair generates revenue primarily through the sale of cold climate heat pumps including ductless mini-split systems (LEA and 2LEA series) and central ducted heat pumps. Products are sold exclusively through authorized HVAC contractor partners.
- Accessories Sales: Sale of installation accessories including insulated line sets (various sizes), line set covers, and mounting hardware. Accessories are priced individually and available through the same distribution network.
- Partner Support Services: Novair provides training, certifications, marketing support, and warranty administration to registered partners. Revenue flows indirectly through the partner network rather than direct consumer sales.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Accessories (Line Sets, Mounts, Hardware) |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels4 records
NOVAIR product offering
Product offeringCore offering
Novair Heat Pumps Inc. designs, manufactures, and distributes cold climate air-source heat pumps (ductless mini-split and ducted systems) engineered specifically for Canadian winter conditions, with verified operation down to -36.5°C. The company sells exclusively through a network of registered HVAC contractor partners across all Canadian provinces and territories, offering ductless mini-split (LEA), ducted (2LEA), multi-zone, and light commercial configurations paired with accessories such as insulated line sets and mounting hardware.
Product overview
NOVAIR offers a comprehensive portfolio of cold climate heat pumps specifically engineered for Canadian conditions, spanning ductless mini-split systems (LEA series), ducted central systems (2LEA series), multi-zone configurations, and light commercial products. The product line includes wall-mounted, ceiling/floor, console, and cassette indoor units paired with outdoor condensers rated for temperatures as low as -35°C. All products feature Gold Fin anti-corrosion technology, built-in pan heaters, variable-speed inverter compressors, and ENERGY STAR certification. The company backs its systems with a standard 5-year parts/compressor warranty, upgradeable to 10-year parts and labor coverage for residential installations through authorized contractors. Accessories including line sets and mounting hardware support professional installation.
Differentiator
Problem solved
Functional benefit
Brands
- Novair Ultra Heat Series: Cold climate heat pump series rated to -25°C, available in 9000, 12000, 18000, and 24000 Btu/h capacities.
- Novair Hyper Heat Series
- Novair Multi Zone Series
- LEA Series
- 2LEA Series
Products and services
- Novair Ultra Heat Series (-25°C)
Quantifiable outcome
- 40-65% heating cost savings compared to oil heating
- +3 more outcomes
Companies that use NOVAIR
Customer profileSegments2 records
Ideal customer profiles2 records
NOVAIR technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
NOVAIR partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- PRIME WarrantycorePRIME Warranty is the warranty administrator that approves and backs Novair's extended 10-year warranty program. To qualify for the extended warranty, installations must be registered through an authorized dealer and approved by PRIME Warranty. This partnership ensures warranty coverage is properly administered and provides additional consumer protection.
Scale indicators3 records
Recent moves6 records
Expansion highlights6 records
NOVAIR competitors and assessment
Company assessmentDirect peers
- Mitsubishi Electric Trane HVAC US: Mitsubishi's Hyper-Heat cold climate mini-split and ducted systems are among the most direct competitors to Novair's Ultra Heat and Hyper Heat lines in the Canadian residential replacement market, with similar cold-temperature performance claims and a contractor-driven distribution model.
- Daikin Comfort Technologies: Daikin's Aurora cold climate heat pump family is a comparable cold-climate-rated residential system with inverter-driven variable-speed operation and a strong contractor network, directly competing with Novair's LEA and 2LEA lines for ENERGY STAR rebate-eligible retrofits.
- Fujitsu General America: Fujitsu's AIRSTAGE and Halcyon ductless cold-climate mini-splits are a closely comparable product category to Novair's LEA ductless line, serving the same Canadian residential and light-commercial market via certified installers.
Broad incumbents
- Carrier Global Corporation: Carrier is a major incumbent HVAC manufacturer offering cold-climate-capable Infinity heat pumps sold through established Canadian dealer networks, competing with Novair in the premium residential ducted and ductless segments with significantly greater scale.
- Trane Technologies: Trane's cold-climate XV20i and XV18 variable-speed heat pumps target the same Canadian residential replacement opportunity, with broad product portfolios and authorized-dealer programs analogous to Novair's partner network.
- Bosch Home Comfort (Bosch Thermotechnology): Bosch's cold-climate IDS Heat Pump and Inverter Ducted Split products compete directly with Novair's ducted whole-home heat pump line for ENERGY STAR rebate-eligible residential installations across Canada.
- Goodman Manufacturing: Goodman offers cold-climate-capable heat pumps under the Goodman and Amana brands, frequently positioned as value-tier alternatives to Novair's premium cold-climate products in Canadian contractor channels.
- Lennox International: Lennox's Dave Lennox Signature Collection cold-climate heat pumps (e.g., SL25XPV) target the same high-efficiency, rebate-eligible replacement segment as Novair, with established Canadian dealer programs.
Regional players
- Napoleon HVAC (Wolf Steel): Canadian-headquartered Napoleon is a regional peer offering residential heating and cooling equipment through Canadian dealers, competing for the same rebate-driven replacement projects Novair's partners pursue, particularly in Atlantic Canada and Ontario.
Emerging players
- FTD Heat Pumps: FTD is a smaller emerging Canadian distributor of cold-climate heat pumps and mini-split systems, competing with Novair in the same niche contractor channel with comparable value-tier positioning and rebate-program focus.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
NOVAIR social profiles
Digital presenceNOVAIR compliance and trust
Trust signalCompliance2 records
NOVAIR financial estimates
Financial estimateRevenue estimate
Valuation estimate
NOVAIR leadership team
Management profileNumber of profiles
Profiles1 record
NOVAIR funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
NOVAIR M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about NOVAIR
What does NOVAIR do?
Novair Heat Pumps Inc. designs, manufactures, and distributes cold climate air-source heat pumps (ductless mini-split and ducted systems) engineered specifically for Canadian winter conditions, with verified operation down to -36.5°C. The company sells exclusively through a network of registered HVAC contractor partners across all Canadian provinces and territories, offering ductless mini-split (LEA), ducted (2LEA), multi-zone, and light commercial configurations paired with accessories such as insulated line sets and mounting hardware.
Is NOVAIR a public or private company?
NOVAIR is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was NOVAIR founded?
NOVAIR was founded in 2014. It employs 11 to 50 people.
Where is NOVAIR based?
NOVAIR is headquartered in Moncton, Canada, in the North America region.
How does NOVAIR make money?
Three revenue lines are on record. Heat Pump Hardware Sales are the primary driver. The others are accessories Sales and partner Support Services.
Who are NOVAIR's main competitors?
Direct peers on record are Mitsubishi Electric Trane HVAC US, Daikin Comfort Technologies and Fujitsu General America. Broad incumbents are Carrier Global Corporation, Trane Technologies, Bosch Home Comfort (Bosch Thermotechnology), Goodman Manufacturing and Lennox International. Napoleon HVAC (Wolf Steel) is listed as a regional player. FTD Heat Pumps is listed as an emerging player.
Does NOVAIR have an API?
No public API is recorded for NOVAIR.
What industry is NOVAIR in?
NOVAIR's product category is Cold Climate Heat Pumps (HVAC). Its primary akta.pro industry code is IMAHAKAF, Heat Pumps (Air/Water/Ground Source), with a secondary code of HSAOAGAD, Mini-Split (Ductless) HVAC Installation. Its NAICS code is 333415 and its SIC code is 3585.