Aurora Media Worldwide

What Aurora Media Worldwide does

Aurora Media Worldwide is a London-based broadcast media agency founded in 2012 that delivers production services for sports and entertainment properties. The company operates as a B2B production partner, providing end-to-end live event broadcast and production operations for racing series and other sports entertainment clients. Its most prominent engagement is as the official production partner for E1 Series, the all-electric powerboat championship founded by Alejandro Agag, where it coordinates a multi-vendor stack including Timeline Television (London production hub), BadAss (augmented reality overlays), Al Kamel Systems (graphics and telemetry), and Cross Shore Media (camera technology).

The company's production technology centers on motorsport-specific capture methods: RaceBird-mounted cameras providing first-person on-boat perspectives, drone coverage for aerial race views, and AR-driven telemetry overlays integrated into live broadcast. Aurora runs a remote-based operating model with facilities in the UK and Spain, anchored by Timeline Television's London production hub, allowing it to scale across international race venues. The business is privately held with 51–100 employees and is led by a Chief Content Officer (Dominique Cutts) and Director of Development (Sarah Stevenson). Revenue is generated through professional service contracts for live event production and broadcast operations; pricing is not publicly disclosed. Aurora's commercial exposure is heavily concentrated in the E1 Series engagement, with the calendar expansion to 8 races and 11 teams in 2026 providing a clear volume tailwind.

Name

Aurora Media Worldwide

Website

https://auroramedia.com

Company type

Private

Founded year

2012

Operating status

Operating

Headcount range

51–100 employees

Short description

Aurora Media Worldwide is a London-based broadcast production agency that delivers live event coverage and broadcast services for sports and entertainment properties, principally serving as the official production partner for the E1 Series electric powerboat championship using onboard, drone, and AR camera systems.

Ownership category

akta.pro rank

Product category

Sports Broadcast Production Services

NAICS

Spectator Sports (7112), Motion Picture and Video Production (51211)

SIC

Services-Motion Picture & Video Tape Production (7812)

akta.pro primary industry

Sports Event Production & Broadcast Operations (In-venue, Jumbotron, live feed) (MPAGAMAI)

akta.pro secondary industries

Broadcast/Recording for Live Events (OB, Multicam, Livestream Capture) (MPAGAKAI), Sports Production & Outside Broadcast (OB) for Live Events (MPABAJAI)

Keywords

• Sports broadcast production
• Live event coverage
• Motor racing media
• Augmented reality broadcasting
• Remote production services

Headquarters

HQ city

London

HQ country

United Kingdom

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Infrastructure, Marketing or Sales

Revenue model

1. Production partnership services: Aurora Media Worldwide serves as production partner for E1 Series, providing broadcast and production operations for the electric powerboat championship. Revenue is generated through service contracts for live event production and broadcast operations.

Go-to-market motion1 record

Distribution channels1 record

Core offering

Aurora Media Worldwide is a broadcast media agency that provides end-to-end live event production and broadcast services for sports entertainment properties, including camera systems, drone coverage, and augmented reality overlays. It operates as the official production partner for the E1 Series electric powerboat championship, scaling operations across remote-based facilities in the UK and Spain to cover an expanding international race calendar.

Product overview

Aurora Media Worldwide serves as a production partner for E1 Series, the electric powerboat championship. Based on available source data, no specific branded products, modules, or named service offerings have been identified.

Differentiator

Problem solved

Functional benefit

Products and services

• Live Event Broadcast Production Services

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Five partnerships are on record, tiered core.

• E1 SeriescoreStrategic or Co-development PartnerAurora Media Worldwide serves as the official production partner for E1 Series, the all-electric powerboat championship founded by Alejandro Agag. The partnership involves providing comprehensive broadcast and production operations for live race coverage, scaling with the championship's expansion from 5 to 8 races in 2026.
• Cross Shore MediacoreTechnology or IntegrationTechnology partner supplying advanced camera technology for E1 Series production operations. Provides specialized camera systems that complement Aurora Media's production capabilities.
• Al Kamel SystemscoreTechnology or IntegrationTechnology partner handling graphics and telemetry systems for E1 Series broadcast. Provides essential data visualization and real-time graphics infrastructure for race coverage.
• BadAsscoreTechnology or IntegrationAugmented reality partner delivering AR overlay solutions for E1 Series production. Provides innovative augmented reality graphics integrated into live race broadcasts.
• Timeline TelevisioncoreTechnology or IntegrationProduction partner serving as the main production hub in London for E1 Series. Provides centralized broadcast facilities and infrastructure supporting Aurora Media's remote production operations.

Scale indicators2 records

Recent moves4 records

Expansion highlights5 records

Direct peers

• Timeline Television: UK-based broadcast services and outside broadcast provider delivering live production facilities, RF, and crew for sports and entertainment events. Highly comparable as a peer in live sports OB production, and Aurora actually partners with Timeline on E1 Series, evidencing direct overlap in capabilities and customer set.
• Cloudbass: UK-based outside broadcast and remote production company focused on live sports and entertainment events. Comparable as a similarly sized UK OB competitor offering remote production capabilities to rights holders and event organizers.
• Gravity Media: Global provider of outside broadcast, production, and content services for sports, news, and live events, with a strong motorsport portfolio. Comparable to Aurora in offering end-to-end live event broadcast production for sports rights holders and federations.
• Sunset+Vine: UK sports broadcast production company specializing in live event coverage for sailing, motorsport, rugby, and other sports. Comparable to Aurora as a specialist sports OB producer competing for similar UK and European motorsport/watersports production mandates.

Broad incumbents

• IMG (Endeavor): Global sports and entertainment media company producing and distributing live event content for rights holders worldwide. Comparable as a broad incumbent that produces live sports broadcasts across many properties, including motorsport-adjacent categories.
• NEP Group: One of the largest global outside broadcast and live events production companies, serving major sports leagues, broadcasters, and federations. Comparable as a much larger incumbent in the same live sports broadcast production category where Aurora competes.
• BT Sport / TNT Sports Production: UK sports broadcaster with significant in-house live event production capabilities across motorsport and other sports. Comparable as a large-scale buyer and producer of live sports broadcast content, and a potential client or competitor to Aurora for production mandates.

Regional players

• Dorna Sports (MotoGP production arm): Rights holder and in-house producer of MotoGP broadcast content with deep motorsport broadcast expertise. Comparable as a motorsport-specific production operation that could either compete with or hire Aurora-like specialists for adjacent powerboat/electric racing properties.

Emerging players

• BatCam: Specialist provider of remote and onboard camera systems for motorsport broadcasts, including on-board and aerial solutions. Comparable as a niche technology-focused peer in motorsport broadcast production that overlaps with Aurora's camera-centric differentiators (mounted cameras, drones).
• Extreme E / X44 operations production: Electric off-road racing championship with its own broadcast production needs, adjacent to E1 in the electric motorsport category. Comparable as a peer customer/competitor set in the emerging electric motorsport broadcast space Aurora serves.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights5 records

Customer concentration

• Xx.com/auroramediaww
• Facebookfacebook.com/AuroraMediaWorldwide
• LinkedInlinkedin.com/company/aurora-media-worldwide

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Aurora Media Worldwide