What 35V does

35V is the family office of two-time NBA Champion Kevin Durant, co-founded with his longtime agent Rich Kleiman, and based in New York. The vehicle manages Durant's personal brand, business interests, and the Durant Family Foundation (established 2013 to support at-risk youth), and serves as the holding entity for investments in more than 100 startups across fintech, artificial intelligence, health and wellness, and media. Its sister company, Boardroom, is a multi-faceted sports, media, and entertainment brand co-founded by Durant and Kleiman that produces daily and weekly newsletters, premium long-form content, signature events (the CNBC x Boardroom Game Plan Summit, NBA and WNBA All-Star activations, F1 Miami, US Open, and Art Basel), and the Boardroom Members Club; Boardroom also operates Boardroom Sports Holdings, which holds direct equity in sports properties including Major League Pickleball and the DC Pickleball Team, Paris Saint-Germain FC, NWSL's Gotham FC, and MLS' Philadelphia Union, alongside an investment in Athletes Unlimited.

The business model combines investment return generation through equity stakes in startups and sports properties with media-side monetization through Boardroom's content partnerships, event sponsorships, and Members Club subscription. Pricing and terms are privately negotiated; revenue is not publicly disclosed. Customer-facing segments are dual-primary: (1) early to mid-stage startups and growth-stage companies seeking strategic capital, brand association, and media distribution through Boardroom, and (2) sports teams and leagues seeking investors with industry credibility and athlete-network access, with institutional co-investors forming a secondary tier. Go-to-market is community- and network-led via Durant's personal network and Boardroom's media ecosystem, with sales overlay via signature event activations that drive deal flow.

The most recent strategic actions include a joint venture with Atlanta-based developer TPA Group to purchase and redevelop the 500-acre former Six Flags America site in Prince George's County, Maryland (April 2026), alongside participation as a strategic investor in PlayerData's $12 million Series A (May 2026), MADE Hoops' strategic round (November 2025), ScorePlay's $13 million Series A (February 2025), and HOMAGE's growth capital round (October 2024). Reported headcount is 11-50, and the legal entity is privately held with no public listing.

Name

35V

Legal name

35V

Website

https://thirtyfiveventures.com

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

11–50 employees

Short description

35V is the family office of Kevin Durant, managing investments in more than 100 startups across fintech, AI, health and wellness, and media, alongside its sister media company Boardroom and direct sports property holdings.

Ownership category

akta.pro rank

Product category

Family Office and Investment Management

NAICS

Sports Teams and Clubs (711211), Spectator Sports (71121), Agents and Managers for Artists, Athletes, Entertainers, and Other Public Figures (7114)

SIC

Services-Membership Sports & Recreation Clubs (7997)

akta.pro primary industry

Sports Fundraising & Development Services (Foundations, NIL Collectives Support) (MPAKAKAK)

akta.pro secondary industries

Cause, Community & CSR-Linked Sports Partnerships (Foundations, Youth Programs) (MPAKALAJ), Community Management & Creator Community Building (MPAAAHAH)

Keywords

• Family office services
• Venture capital investments
• Sports media company
• Athlete-led investment platform
• Personal brand management

Headquarters

HQ city

New York

HQ country

United States

HQ region

North America

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Investment Returns: 35V generates returns through equity investments in startups and sports properties. The family office invests in over 100 companies across various verticals including fintech, AI, health and wellness, and media, with the goal of generating capital appreciation and investment returns.
2. Boardroom Media Operations: Boardroom, the sister company, produces daily and weekly newsletters, premium content, and hosts signature events. The media brand monetizes through content partnerships, event sponsorships, and the Boardroom Members Club subscription.
3. Real Estate Development: 35V, through its joint venture with TPA Group, is developing the former Six Flags America property in Prince George's County, Maryland. This real estate development initiative represents a new revenue stream through property redevelopment.

Go-to-market motion2 records

Distribution channels1 record

Marketing channels5 records

Core offering

35V is the family office of 2x NBA Champion Kevin Durant, managing equity investments in more than 100 startups across fintech, AI, health and wellness, and media, plus direct sports property holdings and a real estate joint venture. Its sister brand Boardroom produces sports-business content, hosts signature events, runs the Boardroom Members Club, and operates Boardroom Sports Holdings, which invests in teams and leagues such as Paris Saint-Germain FC, NWSL's Gotham FC, MLS' Philadelphia Union, and Major League Pickleball's DC Pickleball Team. The Durant Family Foundation, housed within 35V, delivers educational, athletic, and social programs for at-risk youth.

Product overview

35V operates as a unified family office and investment platform centered on Kevin Durant's business activities. The core offering is the 35V family office managing over 100 startup investments, the Durant Family Foundation, and Kevin Durant's personal brand deals. Its primary sub-brand, Boardroom, is a sports, media, and entertainment company providing content creation, event activations, a members club, and sports team/league investments through Boardroom Sports Holdings. Together, the portfolio connects sports business, media content, and investment management under one umbrella.

Differentiator

Problem solved

Functional benefit

Products and services

• 35V Family Office The personal family office of 2x NBA Champion Kevin Durant, providing strategic equity capital to 100+ startups across fintech, AI, health and wellness, and media, alongside direct sports property investments through Boardroom Sports Holdings. Targets founders and sports property owners seeking capital backed by Durant's brand and media ecosystem.
• Boardroom Media Brand A multi-faceted sports, media and entertainment company co-founded by Kevin Durant and Rich Kleiman that produces daily and weekly newsletters, premium content, and signature events (CNBC x Boardroom Game Plan Summit, NBA/WNBA All-Star activations, F1 Miami, US Open, Art Basel). It also operates the Boardroom Members Club and Boardroom Sports Holdings, which invests in emerging sports teams and leagues. Targets sports business and entertainment audiences.
• Boardroom Members Club Subscription-based exclusive membership club under Boardroom that connects leaders in sports and entertainment for investment and business opportunities.
• Durant Family Foundation A charitable foundation housed within 35V, established in 2013, that develops direct programs and grants to support at-risk youth from low-income backgrounds through educational, athletic, and social programs addressing homelessness, youth athletics, girls empowerment, social justice, and disaster relief.

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Two partnerships are on record, tiered core and flagship.

• TPA GroupcoreStrategic or Co-development Partner · 9 April 202635V partnered with Atlanta-based developer TPA Group to form a joint venture that purchased the 500-acre former Six Flags America site in Prince George's County, Maryland. The joint venture is developing the property for future redevelopment, with the county assisting in hosting community events for resident input.
• BoardroomflagshipStrategic or Co-development PartnerBoardroom is a sister company to 35V, co-founded by Kevin Durant and Rich Kleiman. It is a multi-faceted sports, media and entertainment company that produces daily and weekly newsletters, premium content, and hosts signature events. Boardroom Sports Holdings invests in emerging sports teams and leagues including Major League Pickleball's DC Pickleball Team, Paris St-Germain FC, NWSL's Gotham FC, and MLS' Philadelphia Union.

Scale indicators2 records

Recent moves7 records

Expansion highlights5 records

Direct peers

• SC Holdings / LRMR Ventures: LeBron James's family office and investment vehicle, co-founded with Maverick Carter. Closest direct peer to 35V — another elite-athlete family office backing startups, media (Uninterrupted), and sports properties, competing for the same founder mindshare.
• Klutch Sports Group: Rich Paul's athlete representation and investment platform. Comparable because it sits at the intersection of athlete management, brand deals, and sports-business deal flow — directly competing with 35V/Boardroom for athlete-driven ventures.
• Seven Seven Six (776): Alexis Ohanian's venture firm (founder of Reddit). Similar thesis to 35V: celebrity-backed, consumer-and-sports-tilted VC that co-invests in sports-tech and creator-economy startups (e.g., ScorePlay alongside 35V).
• Maximum Effort Investments: Ryan Reynolds's investment and creative studio. Direct peer in the celebrity-investor archetype, co-investing alongside 35V in HOMAGE and pursuing consumer, sports, and entertainment deals.

Broad incumbents

• Main Street Advisors: Magic Johnson's investment and advisory firm. Established athlete-turned-investor platform with broad consumer, sports, and infrastructure exposure; comparable as a long-tenured celebrity family-office analog.
• Excel Sports Management: Athlete representation and brand-management firm. Comparable as an athlete-deal intermediary with venture exposure, though larger and more agency-centric than 35V's family-office model.
• Boardroom (sub-brand) vs. The Athletic / Bleacher Report: Boardroom's sports-business media competes directly with The Athletic and Bleacher Report for sports-executive and athlete audiences, newsletters, and event sponsorships.

Emerging players

• Mosaic (Stephen Curry's venture platform): Stephen Curry-backed venture and media platform (e.g., Unanimous Media, SC30). Comparable to 35V as another active NBA-star family office pursuing consumer, media, and tech investments.
• Pronghorn / Renegade (Jay-Z backed ventures): Jay-Z's venture platform (Marcy Venture Partners, Roc Nation) targeting consumer brands, sports-adjacent media, and entertainment — a peer celebrity-family-office archetype with broader cultural reach.

Regional players

• A-Rod Corp: Alex Rodriguez's investment and media holding company. Comparable as an athlete-led vehicle with sports property, media, and consumer-brand exposure, though with a more real-estate-tilted portfolio.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/thirty-five-ventures

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments15 records

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about 35V