Novus
SEI Novus is a portfolio intelligence and analytics platform that helps institutional investors — including endowments, sovereign wealth funds, family offices, pension funds, and hedge funds — monitor performance, attribution, and exposures across multi-asset class portfolios.
- Company typePrivate
- Founded2007
- HeadquartersNew York, United States
- Headcount51–100
- GTM typeB2B
- OfferingSoftware
What Novus does
SEI Novus is a portfolio intelligence and analytics platform that serves sophisticated institutional investors, including asset owners (endowments, foundations, sovereign wealth funds, family offices, pension funds) and asset managers (hedge funds, alternative asset managers). The cloud-based platform aggregates data across multiple asset classes — equity, credit/fixed income, private equity, and real assets — and delivers performance attribution, risk monitoring, manager due diligence, holdings analysis, and flexible reporting. SEI Novus is a subsidiary of SEI Investments Company (NASDAQ: SEIC) and operates 11 offices worldwide, serving clients whose assets total approximately $5 trillion in AUM and AUA. The company was founded in 2007 and employs 51-100 people.
The product portfolio consists of five core offerings: Portfolio Intelligence (multi-asset class analytics and reporting), Manager Monitoring/Manager Analytics (manager oversight and style drift detection), Private Markets (alternative investment data and transparency), Ledger (shadow accounting bridging accounting and analytics systems), and IBOR Plus (consolidated investment book of record). Supporting capabilities include a proprietary Novus Attribution Framework decomposing returns into market, sector, security selection, and trading components, regulatory filings tracking across 10,000+ institutions, multi-factor risk visualization, and customizable branded reporting. The go-to-market is exclusively enterprise direct sales with consultative client management analysts; pricing is quote-based with annual or multi-year subscription contracts. Distribution relies on direct enterprise sales alongside a content marketing apparatus including a blog, tech blog, the Successful Investors podcast, case studies, and a research library.
Revenue is generated through recurring SaaS subscriptions to the Novus Platform. The company does not publicly disclose pricing or revenue. SEI Novus leverages SEI's 50-year institutional heritage, global infrastructure, and established relationships while maintaining a specialized focus on portfolio intelligence for institutional investors. Named enterprise customers include Tower House Partners, Veritable, Private Advisors, Incline Global Management, Heard Capital, LGT Capital Partners, Bessemer Trust, K2 Advisors, Barclays Capital, Cheyne Capital Management, JMS Invest, and Asymmetry Capital Management. The company has received industry recognition including "Best Portfolio Management Vendor" from Family Wealth Report and "Best Multi-Asset Class Portfolio Management System" from PAM Awards.
Novus firmographics
Firmographics- Name
- Novus
- Legal name
- SEI Novus
- Website
- https://novus.com
- Company type
- Private
- Founded year
- 2007
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- SEI Novus is a portfolio intelligence and analytics platform that helps institutional investors — including endowments, sovereign wealth funds, family offices, pension funds, and hedge funds — monitor performance, attribution, and exposures across multi-asset class portfolios.
- Ownership category
- akta.pro rank
Novus industry classification
Industry- Product category
- Investment Portfolio Analytics Software
- NAICS
- Portfolio Management and Investment Advice (523940), Portfolio Management and Investment Advice (52394)
- SIC
- Investment Advice (6282), Services-Computer Programming, Data Processing, Etc. (7370)
- akta.pro primary industry
- Managed Platforms & Wrap Programs for Private Clients (Model Portfolios, UMA/SMAs) (FSAAABAM)
- akta.pro secondary industry
- Sub-Accounting & Platform Servicing (Omnibus, Intermediary/NSCC, Retirement Platforms) (FSAAAMAI)
Keywords
Where Novus is headquartered
LocationHeadquarters
- HQ city
- New York
- HQ country
- United States
- HQ region
- North America
Offices3 records
Markets served
Novus business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Operations
Revenue model
- SaaS Subscription: Annual or multi-year subscription-based licensing model for the Novus Platform, serving institutional investors including asset owners and asset managers. The subscription model includes access to portfolio intelligence, manager monitoring, and analytics capabilities with tiered support and onboarding services.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Enterprise subscription for institutional investors |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels6 records
Novus product offering
Product offeringCore offering
Novus (SEI Novus) provides a cloud-based portfolio intelligence and analytics platform for institutional investors. The platform aggregates data across equity, credit/fixed income, private equity, and real assets to deliver performance attribution, risk monitoring, manager due diligence, and customized investor reporting. Core offerings include Portfolio Intelligence, Manager Monitoring, Private Markets, Ledger (shadow accounting), and IBOR Plus, sold via enterprise SaaS subscriptions to hedge funds, asset managers, endowments, foundations, sovereign wealth funds, family offices, and pension funds.
Product overview
SEI Novus offers a unified multi-asset class portfolio intelligence platform with modular components. The core platform consists of Portfolio Intelligence (comprehensive analytics and reporting), Manager Monitoring/Manager Analytics (manager oversight), Private Markets (alternative investment data), Ledger (shadow accounting bridging accounting and analytics), and IBOR Plus (investment book of record). Additional capabilities include Investor Relations tools for asset managers and regulatory filings analysis. The platform aggregates data across equity, credit/fixed income, private equity, and real assets, enabling unified visibility into entire portfolios through performance monitoring, attribution analytics, risk visualization, and flexible reporting.
Differentiator
Problem solved
Functional benefit
Products and services
- Portfolio Intelligence A comprehensive analytics and reporting module that enables institutional investors to actively monitor performance, attribution, and exposures across multi-asset class portfolios.
- Manager Monitoring (Manager Analytics) Analytics tools that allow asset owners to monitor investment managers, track performance, analyze holdings, and detect style drift over time.
- Private Markets Analytics and data management capabilities for alternative investments such as private equity, providing transparency into underlying portfolio companies.
- Ledger Shadow accounting functionality that bridges the gap between accounting and analytics systems, enabling reconciliation and data consistency across investment operations.
- IBOR Plus Investment Book of Record solution providing consolidated position and NAV data across all asset classes and custodians.
- Investor Relations Tools that enable asset managers to communicate their firm's story, share visual narratives about portfolio management, and respond to investor inquiries in real time with custom branding.
Quantifiable outcome
- Tasks that used to take days can be completed in under an hour with the Novus Platform
- +2 more outcomes
Companies that use Novus
Customer profileNamed customers13 records
Segments5 records
Ideal customer profiles5 records
Novus technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature8 records
Novus partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- SEI (Parent Company)coreSEI Novus is a subsidiary of SEI Investments Company, leveraging SEI's 50 years of experience serving institutional investors. The company operates under the SEI Novus brand while benefiting from SEI's infrastructure, resources, and established relationships in the institutional investment space.
Scale indicators3 records
Recent moves6 records
Expansion highlights5 records
Novus competitors and assessment
Company assessmentEmerging players
- Burgiss (MSCI): Burgiss provides private capital investment data, performance, and cash-flow analytics for LPs and GPs. It directly overlaps with Novus's Private Markets module for alternative investment transparency and look-through.
- Juniper Square: Juniper Square is a fund administration and investor reporting platform focused on alternative investments, used by GPs and LPs to manage LP reporting and underlying data. It overlaps with Novus's Private Markets and IBOR-related workflows for alts-heavy managers.
- Carta: Carta provides private market intelligence, cap table management, and fund administration services used by venture and private equity managers and their LPs. It is adjacent to Novus's Private Markets analytics for institutional holders of private market portfolios.
Broad incumbents
- Aladdin (BlackRock): BlackRock's Aladdin is an institutional investment management and risk platform offered to external clients, providing portfolio analytics, risk, and operational tooling across the investment lifecycle. It is a broader platform incumbent that competes with Novus across analytics and IBOR-style workflows.
- SimCorp: SimCorp provides investment management software for buy-side institutions covering portfolio management, risk, compliance, and reporting. Its integrated platform competes with Novus's analytics, reporting, and IBOR offerings for asset managers and asset owners.
- Charles River IMS (State Street): Charles River's Investment Management System is a buy-side order, portfolio, and IBOR platform widely used by asset managers. It competes with Novus's IBOR Plus and Portfolio Intelligence products across front-to-back investment workflows.
- MSCI (RiskMetrics, Barra, Style Analytics): MSCI offers a broad suite of risk and analytics tools including RiskMetrics, BarraOne, and Style Analytics, serving institutional investors with factor and risk decomposition similar to Novus's Multi-Factor Risk Visualization. Its wider portfolio (indexes, ESG, climate) overlaps Novus areas while extending well beyond.
Direct peers
- eVestment (Nasdaq): eVestment is a manager data and analytics platform used by institutional asset owners and consultants for due diligence and performance monitoring. Its manager research and institutional analytics overlap directly with Novus's Manager Monitoring and Regulatory Filings Analysis capabilities.
- FactSet: FactSet provides enterprise portfolio analytics, performance attribution, and risk tools for asset managers and asset owners through its workstations and APIs. It is the most direct competitor to Novus across multi-asset reporting, performance attribution, and manager research workflows.
- Bloomberg PORT: Bloomberg's PORT function delivers multi-asset portfolio analytics, risk reporting, and scenario analysis to buy-side institutional investors. It competes head-to-head with the Novus Platform's Portfolio Intelligence and risk visualization capabilities.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Novus social profiles
Digital presenceNovus financial estimates
Financial estimateRevenue estimate
Valuation estimate
Novus leadership team
Management profileNumber of profiles
Profiles4 records
Novus funding detail
Funding detailFunding overview
Funding rounds1 record
Investors2 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Novus M&A and investment
M&A and investmentM&A1 record
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Novus
What does Novus do?
Novus (SEI Novus) provides a cloud-based portfolio intelligence and analytics platform for institutional investors. The platform aggregates data across equity, credit/fixed income, private equity, and real assets to deliver performance attribution, risk monitoring, manager due diligence, and customized investor reporting. Core offerings include Portfolio Intelligence, Manager Monitoring, Private Markets, Ledger (shadow accounting), and IBOR Plus, sold via enterprise SaaS subscriptions to hedge funds, asset managers, endowments, foundations, sovereign wealth funds, family offices, and pension funds.
Is Novus a public or private company?
Novus is a private company. It is classified as corporate owned and is currently operating.
When was Novus founded?
Novus was founded in 2007. It employs 51 to 100 people.
Where is Novus based?
Novus is headquartered in New York, United States, in the North America region.
How does Novus make money?
One revenue line is on record: saaS Subscription.
Who are Novus's main competitors?
Emerging players on record are Burgiss (MSCI), Juniper Square and Carta. Broad incumbents are Aladdin (BlackRock), SimCorp, Charles River IMS (State Street) and MSCI (RiskMetrics, Barra, Style Analytics). Direct peers are eVestment (Nasdaq), FactSet and Bloomberg PORT.
Does Novus have an API?
No public API is recorded for Novus.
What industry is Novus in?
Novus's product category is Investment Portfolio Analytics Software. Its primary akta.pro industry code is FSAAABAM, Managed Platforms & Wrap Programs for Private Clients (Model Portfolios, UMA/SMAs), with a secondary code of FSAAAMAI, Sub-Accounting & Platform Servicing (Omnibus, Intermediary/NSCC, Retirement Platforms). Its NAICS code is 523940 and its SIC code is 6282.