Orient
Orient Insurance PJSC is the largest listed UAE composite insurer, underwriting personal, commercial, medical, and life insurance across seven countries as part of Al-Futtaim Group, with the only A+ S&P rating in the Middle East and GCC.
- Company typePublic
- Founded1982
- HeadquartersDubai, United Arab Emirates
- Headcount1,001–5,000
- GTM typeB2B and B2C
- OfferingServices
What Orient does
Orient Insurance PJSC is a Dubai-headquartered composite insurer and the largest listed UAE insurer by Gross Written Premium, operating as a wholly-owned subsidiary of Al-Futtaim Group since its founding in 1982. The company underwrites a full spectrum of personal lines (motor, home, travel, gap, protect plus, medical malpractice, third-party liability), commercial lines (property, engineering, general accident, marine cargo, liability, energy, aviation, trade credit), medical insurance (individual and group), and life insurance (individual and group), and extends Sharia-compliant coverage through its Takaful subsidiaries Orient UNB Takaful (UAE, 83.9% owned) and Orient Takaful Insurance (Egypt). Distribution is multi-channel: direct self-service via the orientonline.ae portal and Motor Claims Electronic Workflow, a traditional agency and direct sales force, formal broker relations managed by a dedicated SVP, and a Dubai HQ plus Abu Dhabi regional office — covering seven countries in total.
The company monetizes through insurance premiums underwritten across all major lines, with quote-based pricing determined by individual risk underwriting and annual billing cadence. It generates revenue by collecting premiums, paying claims, and ceding portions of risk to a reinsurance panel led by Swiss Re. Operationally, Orient runs a platform-plus-products architecture with online portals for policy management, quotation, claims, and a Medical Insurance Transaction Portal; an app is available per company disclosures. Its financial scale is notable: paid-up capital of AED 500 million, equity exceeding AED 2.5 billion (the highest in the UAE), 2021 GWP of AED 5.0 billion (up 19% from AED 4.2 billion in 2020), and net profit of AED 476 million in 2021. It carries an S&P A+ rating (the only one in the Middle East and GCC), an AM Best A (Excellent) FSR, and the Sheikh Mohammed Bin Rashid Al Maktoum Business Award; it served as Official Insurance Provider for Expo 2020 Dubai and employs 1,001–5,000 staff.
Orient firmographics
Firmographics- Name
- Orient
- Legal name
- Orient Insurance PJSC
- Website
- https://insuranceuae.com
- Company type
- Public
- Founded year
- 1982
- Operating status
- Operating
- Headcount range
- 1,001–5,000 employees
- Short description
- Orient Insurance PJSC is the largest listed UAE composite insurer, underwriting personal, commercial, medical, and life insurance across seven countries as part of Al-Futtaim Group, with the only A+ S&P rating in the Middle East and GCC.
- Ownership category
- akta.pro rank
Where Orient is headquartered
LocationHeadquarters
- HQ city
- Dubai
- HQ country
- United Arab Emirates
- HQ region
- Middle East
Offices2 records
Markets served
Orient business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Supply Chain, Others, Marketing or Sales, Technology or R&D
Revenue model
- Insurance Premiums: Orient Insurance generates revenue through collection of insurance premiums across multiple lines of business including motor, property, medical, life, and commercial insurance products.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Individual and group insurance policies with customized coverage options |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels4 records
Orient product offering
Product offeringCore offering
Orient Insurance PJSC is a UAE-based composite insurer offering personal lines (motor, travel, home, gap, medical malpractice, third-party liability), commercial lines (property, engineering, marine cargo, liability, energy, aviation, trade credit), medical insurance (individual and group), and life insurance (individual and group). The company operates as a multi-line, multi-channel insurer in seven countries, and extends Sharia-compliant offerings through its Takaful subsidiaries Orient UNB Takaful (UAE) and Orient Takaful Insurance (Egypt).
Product overview
Orient Insurance is a composite insurance company operating as a multi-line, multi-channel insurance provider offering a comprehensive portfolio of personal and commercial insurance products. The company operates a platform-plus-products architecture with core personal lines (Motor, Home, Travel, Gap, Protect Plus, Medical Malpractice, Third Party Liability), commercial lines (Property, Engineering, General Accident, Marine Cargo, Liability, Energy, Aviation, Trade Credit), medical insurance (Individual and Group), and life insurance (Individual and Group Life). The company also extends its offerings through Sharia-compliant Takaful subsidiaries including Orient UNB Takaful (UAE) and Orient Takaful Insurance (Egypt), enabling coverage for both conventional and Islamic insurance markets across seven countries.
Differentiator
Problem solved
Functional benefit
Products and services
- Motor Insurance Comprehensive vehicle insurance covering third-party liability, collision damage, and theft protection for individual and fleet owners.
- Gap Insurance Gap insurance bridging the difference between the insured value and the outstanding loan amount on vehicles.
- Protect Plus Insurance Enhanced personal insurance protection offering comprehensive coverage for various personal risks and assets.
- Travel Insurance Travel insurance providing coverage for trip cancellation, medical emergencies, lost baggage, and travel delays for domestic and international travelers.
- Home Insurance Home insurance protecting residential properties against damage, theft, natural disasters, and liability claims.
- Medical Malpractice Insurance Professional liability insurance for healthcare providers covering claims arising from alleged negligence or malpractice in medical services.
- Third Party Liability Insurance Third-party liability insurance covering legal obligations to compensate others for bodily injury or property damage caused by the insured.
- Property Insurance Commercial property insurance covering buildings, equipment, inventory, and business interruption for businesses against various risks.
- Engineering Insurance Insurance coverage for construction projects, machinery, and equipment including installation, testing, and operational risks.
- General Accident Insurance General accident insurance providing coverage for accidental death, disability, and medical expenses resulting from accidents.
- Marine Cargo Insurance Marine cargo insurance covering goods in transit by sea, air, or land against loss or damage during shipping.
- Liability Insurance Liability insurance protecting businesses against claims from third parties for bodily injury, property damage, or advertising injury.
- Energy Insurance Specialized insurance coverage for energy sector companies including oil, gas, and renewable energy operations and assets.
- Aviation Insurance Aviation insurance covering aircraft, hull, liability, and aviation-specific risks for airlines, operators, and aviation businesses.
- Trade Credit Insurance Trade credit insurance protecting businesses against buyer insolvency, late payments, and default on receivables.
- Individual Medical Insurance Health insurance for individual policyholders providing medical expense coverage, hospitalization, and outpatient benefits.
- Group Medical Insurance Group health insurance plans for employers offering comprehensive medical coverage for employees and their dependents.
- Individual Life Insurance Term life insurance providing death benefit coverage for a specified period without investment or savings component.
- Group Life Insurance Group life insurance coverage offered by employers to protect employees' families in case of death during employment.
- Orient UNB Takaful Sharia-compliant Islamic insurance product offered through Orient's majority-owned subsidiary, covering life and family Takaful needs in the UAE.
- Orient Takaful Insurance (Egypt) Sharia-compliant Takaful insurance company operating in Egypt as a subsidiary of Orient Insurance.
Companies that use Orient
Customer profileNamed customers1 record
Segments4 records
Ideal customer profiles4 records
Orient technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Orient partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core.
- Swiss RecoreSwiss Re leads Orient Insurance's reinsurance panel, providing catastrophe protection and risk management capabilities. Reinsurance enables Orient to expand underwriting capacity and stabilize results.
- Al-Futtaim GroupcoreOrient Insurance is a subsidiary of Al-Futtaim Group, one of the largest diversified conglomerates in the UAE. This parent relationship provides brand strength and corporate backing.
Scale indicators8 records
Recent moves6 records
Expansion highlights6 records
Orient competitors and assessment
Company assessmentBroad incumbents
- AXA Insurance Gulf: Global incumbent with established UAE operations offering personal, commercial, and health lines. Broad incumbent competing with Orient on enterprise accounts while leveraging its global brand and capacity.
Regional players
- The Company for Cooperative Insurance (Tawuniya): Saudi Arabia's largest listed composite insurer, offering personal, commercial, and medical lines. Regional peer from the largest GCC insurance market, competing for the same multinational and government accounts that Orient targets.
- Bupa Arabia for Cooperative Insurance: Saudi-listed health insurance specialist that is part of the global Bupa network. Regional peer for Orient's group and individual medical line, particularly for multinational employer accounts across the GCC.
- Qatar Insurance Company (QIC): Qatar's largest insurer and one of the largest in the MENA region, offering composite P&C and life products. Regional competitor operating from a different GCC geography but pursuing the same specialty lines (marine, aviation, energy) as Orient.
- Gulf Insurance Group (GIG): Kuwait-based composite insurer with operations across MENA including Gulf, North Africa, and Iraq. Regional peer offering similar multi-line P&C, life, and medical products with overlapping specialty aviation/energy exposure.
Direct peers
- Salama (Islamic Arab Insurance Company): UAE-listed Sharia-compliant Takaful insurer offering family and general Takaful. Direct peer in the UAE Takaful space where Orient competes through Orient UNB Takaful subsidiary.
- Oman Insurance Company (Sukoon Insurance): UAE-based composite insurer (formerly Oman Insurance) offering personal, commercial, and health lines. Direct competitor across motor, property, medical, and specialty lines with comparable multi-channel and broker distribution.
- Abu Dhabi National Insurance Company (ADNIC): UAE-listed composite insurer offering personal, commercial, and medical lines across the Emirates. Closest direct competitor to Orient in the UAE market, competing head-to-head on motor, medical, and property lines with similar multi-channel distribution.
- Emirates Insurance Company: UAE-listed composite insurer offering personal, commercial, and specialty lines. Direct peer operating in the same UAE market with similar product breadth across motor, property, marine, and engineering.
- Dubai Islamic Insurance & Reinsurance Co (AMAN): UAE-listed composite insurer with strong personal and medical lines presence. Direct competitor in the UAE market, particularly in health and motor segments where Orient also competes.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks6 records
Key highlights7 records
Customer concentration
Orient social profiles
Digital presenceOrient financial estimates
Financial estimateRevenue estimate
Valuation estimate
Orient leadership team
Management profileNumber of profiles
Profiles24 records
Orient subsidiaries and ownership
Company hierarchySubsidiaries2 records
Orient funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Orient M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Orient
What does Orient do?
Orient Insurance PJSC is a UAE-based composite insurer offering personal lines (motor, travel, home, gap, medical malpractice, third-party liability), commercial lines (property, engineering, marine cargo, liability, energy, aviation, trade credit), medical insurance (individual and group), and life insurance (individual and group). The company operates as a multi-line, multi-channel insurer in seven countries, and extends Sharia-compliant offerings through its Takaful subsidiaries Orient UNB Takaful (UAE) and Orient Takaful Insurance (Egypt).
Is Orient a public or private company?
Orient is a public company. It is classified as public and is currently operating.
When was Orient founded?
Orient was founded in 1982. It employs 1,001 to 5,000 people.
Where is Orient based?
Orient is headquartered in Dubai, United Arab Emirates, in the Middle East region.
How does Orient make money?
One revenue line is on record: insurance Premiums.
Who are Orient's main competitors?
AXA Insurance Gulf is listed as a broad incumbent. Regional players are The Company for Cooperative Insurance (Tawuniya), Bupa Arabia for Cooperative Insurance, Qatar Insurance Company (QIC) and Gulf Insurance Group (GIG). Direct peers are Salama (Islamic Arab Insurance Company), Oman Insurance Company (Sukoon Insurance), Abu Dhabi National Insurance Company (ADNIC), Emirates Insurance Company and Dubai Islamic Insurance & Reinsurance Co (AMAN).
Does Orient have an API?
No public API is recorded for Orient.