Alternatives

Name

Alternatives

Legal name

Alternatives, Inc.

Website

https://altinc.org

Company type

Private

Founded year

1973

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Youth Development Services

NAICS

Educational Services (611), Educational Support Services (611710), Child and Youth Services (62411)

SIC

Services-Educational Services (8200), Services-Social Services (8300)

akta.pro primary industry

Executive Functioning & Behavioral Support Tools (ADHD, SEL/Behavior Tracking, Routines) (EDAFAKAG)

akta.pro secondary industries

Transition & School-Readiness Support for Special Needs Children (HSAAAIAO), Special Needs-Inclusive Early Learning Academies (EDACADAI)

Keywords

• Youth development programs
• Social-emotional learning
• After-school programs
• Civic engagement programs
• Early childhood education

Headquarters

HQ city

Hampton

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Supply Chain, Others

Revenue model

1. Donations and Grants: As a nonprofit organization, Alternatives generates revenue through charitable donations and grant funding from government, foundations, and individual donors. The organization accepts donations via PayPal and Amazon Wishlist.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels5 records

Core offering

Alternatives, Inc. is a nonprofit youth services organization that delivers free social-emotional, civic engagement, and leadership development programs for children from preschoolers through high school, embedding programming directly into schools, childcare centers, and community settings in Hampton Roads, Virginia. It also sells proprietary curricula (Al's Pals, KICK, Youth Power) and customized training packages to youth-serving organizations nationally.

Product overview

Alternatives offers a portfolio of youth development programs and curricula focused on social-emotional learning, civic engagement, and leadership development for children from preschoolers through high school. The core offerings include Al's Pals (early childhood social-emotional curriculum), KICK and Youth Power (service-learning curricula), and RELATE (relationship education for high schoolers). The organization also operates youth leadership programs including World Changers and the Youth Leadership Academy, along with specialized initiatives like Hopeful Hampton Ambassadors and HCAT for early childhood health. Programs are delivered through partnerships with schools, childcare centers, and community organizations throughout Hampton Roads, Virginia.

Differentiator

Problem solved

Functional benefit

Products and services

• Al's Pals A nationally recognized early childhood social-emotional curriculum for children ages 3-8, delivered through puppets, music, role play, brainstorming, storytelling, and interactive approaches. Participants are 2-5 times more likely to demonstrate pro-social skills than non-participants. Delivered through partner childcare centers for ages 3-8.
• KICK (Kids Involved in Community Kindness) A service-learning curriculum giving young people the opportunity to discover service to others while making a difference in their communities. Multi-week program designed for out-of-school time settings, with separate Early Childhood, Upper Elementary, and Middle Grades curricula. Sold as a one-time perpetual license at $275.
• Youth Power A guidebook for caring adults and older youth implementing a service project around a community issue. Assists with meeting planning, recruitment and group organization, adolescent development resources, and youth-led social change. Sold as a one-time perpetual license at $250.
• RELATE (Relationship Education Leading Adolescents Toward Empowerment) A high school relationship education curriculum developed by young people and adults working together to help prevent sexual violence among teens through promotion of healthy relationships. Youth are trained to facilitate 5 sessions for their peers on sexual harassment awareness and healthy relationship indicators. Developed in 2004 for statewide distribution.
• World Changers Youth Leadership Team Youth leadership teams for Hampton and Newport News comprising middle and high school students interested in youth advocacy, implementing change in schools and communities, and voicing concerns on current issues. Ambassadors are exposed to community and civic leaders and advocate on Capitol Hill and before city officials.
• Youth Leadership Academy A community-based program in York County and Poquoson that develops leadership skills in middle school youth, focusing on self-confidence, interpersonal intelligence, decision making, goal setting, creativity, and civic engagement. Students identify community assets and needs and plan and implement a community service project, including presentations to the Board of Supervisors.
• Hopeful Hampton Ambassadors A 12-week program led by the Office of Youth and Young Adults Opportunities that engages ambassadors in 15 minutes of mindfulness and 1 hour of Youth Civic Engagement prep work, preparing them for service projects to address youth violence in Hampton.
• HCAT (Healthy Children and Teens) Training and technical assistance to community, faith, and military-based early childhood centers to assess organizational practices and improve nutrition and physical activity of children ages 2-8. Includes best practices training, center policy creation, menu examination, and role modeling.
• Customized Trainings and Workshops Customized training packages for youth-serving organizations, schools, and community groups covering creativity development, facilitation, team building, and youth leadership. Basic packages include 1 trained facilitator, 2 hours of training, materials and supplies; travel to client offices, virtual trainings, and international travel are available. Priced via custom quote.

Quantifiable outcome

• Children who participate in Al's Pals are 2-5 times more likely to demonstrate pro-social skills than children who do not participate
• +2 more outcomes

Named customers3 records

Segments5 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Ten partnerships are on record, tiered core and minor.

• Hampton City SchoolscoreStrategic or Co-development PartnerLong-standing partnership with Hampton City Schools for after-school programs, civic engagement initiatives, and service-learning projects. World Changers-Hampton serves middle and high school students from Hampton schools.
• Newport News Public SchoolscoreStrategic or Co-development PartnerPartnership serving Hispanic/Latin X students through World Changers-Newport News program. Students advocate for community needs, social issues, and present to City Council and City Officials.
• 30 Early Childhood CenterscoreStrategic or Co-development PartnerAl's Pals curriculum and enrichment programming delivered through partnerships with childcare centers including Beginnings Academy of Learning, Bethel CDC, Hampton University CDC, Tom and Ann Hunnicutt YMCA, HRCAP centers, and others.
• City of HamptoncoreStrategic or Co-development PartnerCity government partnership for youth civic engagement programs, Hopeful Hampton Ambassadors program led by Office of Youth and Young Adults Opportunities, and community-wide service events.
• NASAminorStrategic or Co-development PartnerCollaborated with NASA on 'Are You Smarter Than a 5th Grader' event alongside Alternatives World Changers and local schools.
• First Spark (Early Childhood Nonprofit)minorStrategic or Co-development PartnerPartnership coordinated with First Spark for Al's Pals program and early childhood development initiatives.
• York County and Poquoson SchoolscoreStrategic or Co-development PartnerYouth Leadership Academy program serving middle school youth in York County and Poquoson, with participation in Board of Supervisors meetings.
• Boys & Girls ClubminorStrategic or Co-development PartnerBoard member Robert Coleman represents The Boys & Girls Club on Alternatives' Board of Directors.
• Ferguson EnterprisesminorStrategic or Co-development PartnerBoard members Anne Daniel and Jessica Peters represent Ferguson Enterprises on Alternatives' Board of Directors.
• Afterschool AllianceminorStrategic or Co-development PartnerWorld Changers attended Afterschool for All Challenge organized by Afterschool Alliance in Washington DC to advocate for afterschool funding.

Scale indicators4 records

Recent moves7 records

Expansion highlights5 records

Direct peers

• 4-H: Youth development organization offering service-learning, leadership, and civic engagement programs for school-age youth nationwide. Highly comparable mission and curriculum-licensing model for out-of-school-time delivery.
• City Year: Youth service nonprofit placing young adults in schools to support attendance, behavior, and SEL outcomes. Comparable civic engagement and youth leadership positioning, with similar federal and corporate funding profile.
• Girls Inc. Nonprofit delivering research-based youth development programs emphasizing empowerment, leadership, and SEL for girls. Comparable evidence-based curriculum approach and direct service + training mix.
• Communities In Schools: School-based youth services nonprofit that places coordinators inside schools to deliver SEL, attendance, and graduation support. Closely mirrors Alternatives' embedded-in-schools delivery model and target school district customers.
• Junior Achievement USA: Youth-focused nonprofit delivering workforce preparation, entrepreneurship, and financial literacy curricula through school and community partnerships. Comparable school-embedded delivery and curriculum-licensing business model.
• After-School All-Stars: National nonprofit providing comprehensive after-school programming with academic support, SEL, and enrichment for youth in underserved communities. Comparable after-school and youth development focus.
• Boys & Girls Club of America: National youth development nonprofit offering after-school programming, SEL, and leadership development for school-age youth. Direct overlap with Alternatives' mission, embedded community model, and partner-school delivery approach. Robert Coleman from The Boys & Girls Club sits on Alternatives' board.
• YMCA of the USA: Community-based nonprofit delivering youth development, childcare, and after-school programming including early childhood centers and SEL-focused curricula. Tom and Ann Hunnicutt YMCA is listed as one of Alternatives' direct early childhood partners.
• Big Brothers Big Sisters of America: Youth mentoring nonprofit providing structured one-to-one mentoring relationships and youth development programming. Comparable target audience, evidence-based outcomes model, and nonprofit grant-funded structure.

Broad incumbents

• National Urban League: Large civil rights and social services organization operating youth development, education, and workforce programs across multiple U.S. cities. Comparable youth development mission but at substantially larger scale and broader scope.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/@alternativesinc7926
• Facebookfacebook.com/AlternativesIncYouthDevelopment
• LinkedInlinkedin.com/company/alternatives-inc-va
• Instagraminstagram.com/altincva

Revenue estimate

Valuation estimate

Number of profiles

Profiles17 records

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Alternatives