What VFP Consulting does

VFP Consulting is a Scottsdale, Arizona-based professional services firm founded in 2015 by Stephanie Taylor that specializes in implementing, optimizing, and managing Salesforce and Certinia (formerly FinancialForce) cloud platforms. The firm targets mid-market and enterprise clients across professional services, life sciences/CROs, financial services, and private equity, helping them consolidate disconnected front-office CRM and back-office ERP systems around Quote-to-Cash, PSA, CPQ, Financial Management, and Cloud ERP implementations. Its service portfolio spans implementation, advisory, and managed services, anchored by two proprietary assets: RADTest, a programmatic testing methodology for implementations, and Campfire, a free project management and collaboration tool distributed on the Salesforce AppExchange. Named customers include Five9, MDA, CentralSquare, Avalara, Elastic, DFIN, AHEAD, BTS, Collegis, and Syntactx/Namsa, with reported outcomes such as $10M+ in annual operational savings for MDA through Certinia ERP consolidation.

VFP operates as a Salesforce Registered Consulting Partner and Certinia Premier Partner — the highest partner tier — and has been recognized twice as Certinia's Partner of the Year, three times on the Inc. 5000 list, and as Certinia's 2025 Growth Partner of the Year for North America Enterprise. Revenue mechanics follow a professional services model: project-based implementation engagements with defined scopes, advisory retainers for process and digital transformation strategy, and ongoing managed services for post-implementation optimization. The firm reports a team of 11-50 employees that is doubling year-over-year, led by a CEO with 20+ years of Fortune 500 experience and an Engagement Director managing a $25M project budget portfolio. Distribution relies on consultative direct sales (a 'Request a Consultation' funnel), Certinia and Salesforce partner co-selling, thought leadership at events such as Dreamforce and Certinia Live, and the Campfire AppExchange listing as a top-of-funnel lead generator.

VFP's positioning is process-first rather than technology-first, emphasizing business-process mapping before tool deployment. The team operates a structured three-stage consultant development model and maintains heavy certifications across the Salesforce and Certinia ecosystems, with named consultants holding upwards of seven Salesforce and two Certinia certifications each. The firm has also established dedicated AI advisory capability under a Head of AI hire, focused on helping clients operationalize Certinia's VEDA AI and prepare their data/process foundations for AI adoption.

Name

VFP Consulting

Legal name

VFP Consulting

Website

https://vfp-consulting.com

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

11–50 employees

Short description

VFP Consulting is a Scottsdale-based Salesforce and Certinia Premier Partner that delivers ERP, PSA, CPQ, and Quote-to-Cash implementation, advisory, and managed services to mid-market and enterprise clients across professional services, life sciences/CROs, financial services, and private equity.

Ownership category

akta.pro rank

Product category

IT Consulting & Salesforce Implementation Services

NAICS

Management Consulting Services (54161), Computer Systems Design and Related Services (54151), Custom Computer Programming Services (541511)

SIC

Services-Management Consulting Services (8742), Services-Engineering, Accounting, Research, Management (8700), Services-Computer Programming Services (7371)

akta.pro primary industry

ERP, CRM & Enterprise Applications Consulting (BPAHAEAI)

akta.pro secondary industries

Customer Experience (CX) & Digital Experience (BPAHAEAC), Data, Analytics & AI Consulting (BPAHAEAF)

Keywords

• Salesforce consulting services
• Certinia implementation services
• Quote to Cash consulting
• Professional Services Automation
• Cloud ERP implementation

Headquarters

HQ city

Scottsdale

HQ country

United States

HQ region

North America

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations

Revenue model

1. Implementation Services: VFP Consulting provides implementation services for Salesforce and Certinia platforms, including system configuration, customization, data migration, testing, and deployment. These are typically project-based engagements with defined scopes and timelines.
2. Advisory Services: Strategic consulting services focused on helping companies align their people, processes, and technology strategy. These include process optimization, digital transformation advisory, and ongoing guidance for maximizing technology investments.
3. Managed Services: Post-implementation support and ongoing management of Salesforce and Certinia solutions. VFP provides continuous optimization, support, and evolution of client systems over time.

Go-to-market motion1 record

Distribution channels4 records

Marketing channels8 records

Core offering

VFP Consulting is a Salesforce and Certinia (formerly FinancialForce) implementation and advisory firm that helps businesses architect, implement, optimize, and manage cloud-based Quote-to-Cash, ERP, CPQ, PSA (Professional Services Automation), Sales Cloud, and Financial Management solutions. The firm delivers implementation services, strategic advisory services, and managed services for mid-market and enterprise clients primarily in professional services, life sciences/CROs, financial services, and private equity sectors. They also distribute Campfire, a free project management and collaboration tool, on the Salesforce AppExchange.

Product overview

VFP Consulting is a consulting firm specializing in Salesforce and Certinia (formerly FinancialForce) platform implementations. They do not offer a standalone software product but rather a portfolio of consulting and implementation services organized around the Salesforce and Certinia ecosystems. Their core service offerings include Cloud ERP, CPQ, PSA (Professional Services Automation), Quote to Cash, Sales Cloud, Advisory Services, and Financial Management—all centered on implementing and optimizing the Certinia and Salesforce platforms. They also offer Campfire, a free collaboration tool available on the Salesforce AppExchange, and implement Certinia Services Estimator for clients seeking improved service estimating processes. The company operates as a Salesforce Registered Consulting Partner and Certinia Implementation Partner, providing consultation, planning, business process mapping, data migration, implementation, testing, and deployment services.

Differentiator

Problem solved

Functional benefit

Brands

• Campfire: A free tool available on Salesforce AppExchange that helps team leads and delivery managers bring order, visibility, and collaboration to every implementation.

Products and services

• Cloud ERP Implementation

Quantifiable outcome

• MDA achieved $10 million+ in annual operational savings with Certinia consolidation
• +4 more outcomes

Named customers15 records

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Two partnerships are on record, tiered core.

• SalesforcecoreChannel Partner/ Reseller/ DistributorVFP Consulting is a Salesforce Registered Consulting Partner, providing Salesforce implementation services across Sales Cloud, Service Cloud, Marketing Cloud, and related products. Their partnership enables access to Salesforce's enterprise customer base and provides VFP with platform certifications, support resources, and co-marketing opportunities.
• CertiniacoreChannel Partner/ Reseller/ DistributorVFP Consulting is a Certinia Premier Partner, the highest tier of partnership. As a premier partner, VFP specializes in Certinia PSA/ERP implementations including Financial Management, Billing, Revenue Recognition, and Professional Services Automation. The partnership has earned VFP multiple Partner of the Year awards and Growth Partner of the Year recognition.

Scale indicators6 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Simplus (an Infosys company): Direct peer and one of the most prominent Salesforce and Certinia (FinancialForce) implementation partners. Simplus competes head-to-head with VFP on PSA, ERP, and Quote-to-Cash implementations for mid-market and enterprise clients across the same Certinia Premier Partner ecosystem.
• Persistent Systems: Global digital engineering and Salesforce consulting firm with significant Certinia PSA/ERP implementation capability. Persistent competes directly with VFP on enterprise Salesforce/Certinia projects, particularly for services-industry customers.
• Silverline (Accenture): Long-standing Salesforce consultancy and Certinia implementation partner, now part of Accenture. Silverline is a direct competitor in the same Certinia Premier Partner tier and serves overlapping customer segments in financial services and professional services.
• Coastal Cloud: Salesforce Summit Partner with a strong Certinia (FinancialForce) PSA/ERP practice. Coastal Cloud competes with VFP for similar mid-market and enterprise services-organization implementations of Certinia PSA, ERP, and Financial Management.
• Mavens (AppExchange Partner): Boutique Salesforce and Certinia consulting firm focused on Quote-to-Cash, CPQ, and PSA implementations. Mavens is a direct peer in the niche VFP occupies, with comparable size, vertical focus, and go-to-market motion.

Broad incumbents

• Slalom: Large technology and business consulting firm with a deep Salesforce and Certinia practice. Slalom competes for the same enterprise Salesforce/Certinia implementation and advisory engagements, with broader service-line cross-sell that VFP cannot match.
• Deloitte Digital: Global system integrator with one of the largest Salesforce alliances and a growing Certinia practice. Competes with VFP on large enterprise transformation mandates where Certinia PSA/ERP is part of a broader Salesforce program.
• Accenture Salesforce Business Group: Largest global Salesforce partner and parent of Silverline. Accenture competes with VFP for the largest enterprise Salesforce/Certinia deals, often bundling Certinia work into broader multi-cloud transformation programs.
• Cognizant (formerly ATG / Trizetto): Global IT services firm with a substantial Salesforce consulting practice and Certinia implementation experience. Competes with VFP on enterprise Salesforce/Certinia projects, especially in life sciences and financial services.

Emerging players

• Girikon: Salesforce consulting and implementation partner with a growing focus on Certinia PSA/ERP and financial services. Comparable to VFP in scale and Certinia specialization, with overlap in mid-market and PE-backed services-organization deals.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/vfp-consulting
• Instagraminstagram.com/vfpconsulting
• Xx.com/VFPtweets

Revenue estimate

Valuation estimate

Number of profiles

Profiles13 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about VFP Consulting