WIN Waste Innovations

What WIN Waste Innovations does

WIN Waste Innovations is a privately held, vertically integrated waste and recycling company headquartered in Portsmouth, New Hampshire. Formed in April 2021 through the consolidation of ten waste businesses — including Wheelabrator Technologies, Sunny Farms Landfill, Tunnel Hill Reclamation, City Carting, and others — it operates across New England, the Mid-Atlantic, the Midwest, and the Southeast. The company serves residential households, commercial and industrial businesses, and municipal governments through four integrated business lines: collection and hauling, transfer stations, recycling/MRFs, and disposal (waste-to-energy plus landfills).

Its core technical platform is the "Curb-to-Grid" process, in which post-recycled municipal solid waste is combusted at 12 waste-to-energy (WTE) facilities across the Northeast, producing 3.2 million MWh of renewable electricity annually and powering more than 340,000 homes. Supporting infrastructure includes 10 transfer stations (several rail-served for low-carbon "Waste-by-Rail" transport moving 4M+ tons annually), one materials recovery facility, three Subtitle D landfills in Ohio and Georgia, and 11 hauling locations serving 136,000+ customers. Differentiated capabilities include first-in-the-nation electric collection trucks in Boston powered by waste-generated energy, and landfill-gas-to-renewable-natural-gas projects under development at two Ohio landfills.

WIN Waste generates revenue from five primary streams: subscription-based residential and commercial waste collection fees (with fuel and environmental surcharges), transaction-based landfill tipping fees at Ohio and Georgia sites, transfer station fees, recycling commodity sales (paper, metals, plastics, C&D materials), and usage-based electricity sales from WTE facilities. The company employs between 1,001 and 5,000 people and is led by CEO Daniel Mayo (since July 2023), succeeding founder CEO Robert Boucher. The customer base is anchored by municipal contracts (notably the City of Boston) and large commercial accounts, balanced by a long-tail residential subscription book. Recent commercial moves include the Gillette Stadium partnership, a Baltimore food-waste pilot, RNG development with Vision RNG, and capacity expansion filings at the Leominster transfer station and Hudson Falls WTE facility.

Name

WIN Waste Innovations

Legal name

WIN Waste Innovations Holdings Inc.

Website

https://win-waste.com

Company type

Private

Founded year

2021

Operating status

Operating

Headcount range

1,001–5,000 employees

Short description

WIN Waste Innovations is a vertically integrated Northeast US waste and recycling company operating 12 waste-to-energy facilities, 3 landfills, 10 transfer stations, and 11 hauling locations, serving 136,000+ residential, commercial, and municipal customers and converting 6.4M+ tons of waste annually into renewable electricity.

Ownership category

akta.pro rank

Product category

Waste Management Services

NAICS

Solid Waste Collection (562111), Waste Collection (56211), Materials Recovery Facilities (562920), Waste Treatment and Disposal (5622), Hazardous Waste Treatment and Disposal (562211)

SIC

Refuse Systems (4953), Sanitary Services (4950), Hazardous Waste Management (4955)

akta.pro primary industry

Commercial & Office Waste Collection (Non-hazardous) (EUAIAGAA)

akta.pro secondary industries

C&D Waste Collection & Hauling (BPALAJAA), Multi-Family / HOA MSW Collection (Apartments, Condos) (EUAIAAAJ)

Keywords

• Waste management services
• Waste-to-energy operations
• Recycling and materials recovery
• Commercial dumpster rentals
• Landfill disposal services

Headquarters

HQ city

Portsmouth

HQ country

United States

HQ region

North America

Offices20 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Operations, Personnel, Infrastructure, Supply Chain, Technology or R&D, Marketing or Sales

Revenue model

1. Waste Collection and Disposal Services: Fee-based waste collection and disposal services for residential and business customers, including dumpster rentals, roll-off containers, and compactor rentals. Revenue generated through service fees, environmental charges, and fuel surcharges.
2. Waste-to-Energy Renewable Electricity: Converting post-recycled waste into renewable electricity at waste-to-energy facilities. The energy is sold to power the electric grid, powering homes and businesses.
3. Recycling Commodity Sales: Recovering and selling recyclable materials including cardboard, mixed paper, glass, aluminum, plastics, metals, wood, and concrete from the waste stream.
4. Landfill Tipping Fees: Fees charged for waste disposal at company landfills in Ohio and Georgia, accepting municipal solid waste and construction/demolition debris.
5. Transfer Station Services: Transfer station services for waste consolidation and rail transport, with fees based on tonnage and material type.

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels6 records

Core offering

WIN Waste Innovations provides integrated waste and recycling services for residential, commercial, and municipal customers across the Northeastern United States. The company operates a vertically integrated platform spanning waste collection, transfer stations, materials recovery facilities, landfills, and 12 waste-to-energy plants that convert post-recycled municipal solid waste into renewable electricity for the grid.

Product overview

WIN Waste Innovations operates as a vertically integrated waste and recycling solutions company offering a comprehensive portfolio of services across the Northeast United States. The core offering is the Curb-to-Grid platform, which encompasses waste collection, waste-to-energy conversion, and renewable energy generation. The company operates 12 waste-to-energy facilities that convert post-recycled municipal solid waste into renewable electricity, supported by 9 transfer stations and 1 materials recovery facility (MRF). The service portfolio includes residential and commercial waste collection, compactor rental, special waste handling, waste-by-rail transport, and recycling services. Recent innovations include Boston's first electric trash trucks powered by waste-generated energy and food waste collection pilots. The company was formed in April 2021 through the integration of 10 waste industry businesses under the WIN Waste Innovations brand.

Differentiator

Problem solved

Functional benefit

Products and services

• Residential Services
• Business Services
• Compactor Rental
• Special Waste Services
• Roll-Off Dumpster Rental
• Waste-to-Energy Disposal Services
• Landfill Disposal Services
• Materials Recovery Facility (MRF) Recycling Services
• Electric Truck Collection Service
• Food Waste Collection Service

Quantifiable outcome

• Converts 6.4 million tons of waste to renewable energy annually
• +7 more outcomes

Named customers5 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Seven partnerships are on record, tiered core and minor.

• Vision RNGcoreStrategic or Co-development Partner · 3 November 2023Partnership to build two significant projects converting landfill gas to renewable natural gas at WIN Waste's Seneca County landfill in Fostoria, Ohio and Tunnel Hill Reclamation landfill in Perry County, Ohio. This strategic initiative supports sustainability goals by capturing and converting methane emissions into usable RNG.
• 4MyCity NonprofitminorStrategic or Co-development Partner · 9 March 2023Local food waste pickup partnership for residents of underserved communities in Baltimore. WIN Waste provides collection services while 4MyCity manages the organics recycling program, aiming to expand throughout the city.
• Gillette StadiumcoreStrategic or Co-development Partner · 29 August 2022Partnership for sustainable waste and recycling services at Gillette Stadium (home of New England Patriots and Revolution). Partnership diverts 642+ tons of waste from landfills annually and converts it into renewable energy. WIN's logo appears on hundreds of trash and recycling receptacles.
• American LegionminorStrategic or Co-development PartnerPartnership for proper retirement of unserviceable American flags. Flags are collected and retired with dignity at WIN Waste's waste-to-energy facility in Penacook, NH following U.S. Flag Code guidelines.
• Scouting AmericaminorStrategic or Co-development PartnerPartnership for proper retirement of unserviceable American flags at WIN Waste's Penacook waste-to-energy facility.
• Baltimore Community OrganizationscoreStrategic or Co-development PartnerPartnership with over 250 community organizations in Baltimore for environmental initiatives. WIN Waste has removed over 1 million pounds of illegally dumped trash from Baltimore neighborhoods and created more than 100 green spaces citywide through ongoing community enhancement initiatives.
• University of Maryland Medical CenterminorStrategic or Co-development PartnerCommunity cleanup partnership in Druid Heights area of Baltimore, building on four-year community enhancement initiative.

Scale indicators15 records

Recent moves7 records

Expansion highlights6 records

Broad incumbents

• Republic Services: One of the two largest U.S. waste services companies, offering collection, transfer, recycling, and disposal across a national footprint. Overlaps with WIN across commercial/residential collection, transfer stations, recycling, and landfill disposal, though Republic's portfolio is far broader than WIN's WTE-centric model.
• Waste Management, Inc. The largest U.S. provider of waste management services, with national collection, transfer, recycling, and landfill operations including waste-to-energy and renewable energy investments. Comparable to WIN's full-stack model but at vastly greater scale and with broader geographic diversification.
• Veolia North America (Veolia Environmental Services): U.S. subsidiary of Veolia (France), operating waste collection, transfer, recycling, and energy-from-waste facilities across the U.S. Comparable to WIN's WTE and integrated waste services in select markets, though Veolia has a much larger global portfolio and resources.

Regional players

• Casella Waste Systems: Vertically integrated solid waste, recycling, and resource management provider focused on the Northeastern U.S. — the exact same operating geography as WIN. Comparable in business model (collection, transfer, recycling, disposal) and customer mix (residential, commercial, municipal), though smaller and without WTE infrastructure.
• Rumpke Consolidated Companies: Family-owned, vertically integrated waste services company serving Ohio, Kentucky, Indiana, and surrounding states with collection, transfer, recycling, and landfill operations. Comparable to WIN's landfill and collection assets in Ohio and to its privately held, family-controlled ownership profile.
• FCC Environment: U.S. operations of FCC Environment Group (Spain), focused on solid waste management and energy recovery including WTE. Comparable to WIN's vertically integrated WTE and collection model, though primarily serving markets outside WIN's core Northeast footprint.

Direct peers

• Clean Harbors: Largest U.S. provider of environmental and industrial services including hazardous waste collection, treatment, and disposal. Comparable to WIN's 'Special Waste Services' line and parts of its regulated waste handling capability, though Clean Harbors is much more chemical/industrial focused and lacks WTE.
• Stericycle: Provider of regulated waste and compliance services including medical waste, secure information destruction, and specialized waste handling. Comparable to WIN's special/commercial waste handling line, particularly for institutional and regulated waste customers.
• GFL Environmental: Major North American environmental services company offering solid waste collection, transfer, recycling, and disposal with significant U.S. Northeast and Midwest presence. Comparable business model and customer segments to WIN's collection/transfer/landfill operations, though GFL does not operate comparable WTE infrastructure.
• Reworld Waste (formerly Covanta Holding Corporation): Largest pure-play waste-to-energy operator in North America, operating dozens of WTE facilities that combust post-recycled MSW into electricity. Closest direct comparable to WIN's WTE platform across comparable scale, technology, and contract structures with municipal clients.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/win_waste

Compliance4 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Subsidiaries7 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about WIN Waste Innovations