Name

Feeder - RSS Feed Reader

Legal name

Really Simple i Stockholm AB

Website

https://feeder.co

Company type

Private

Founded year

2010

Operating status

Operating

Headcount range

1–10 employees

Ownership category

akta.pro rank

Product category

RSS Feed Reader

SIC

Services-Prepackaged Software (7372)

akta.pro primary industry

RSS/Feed Readers & Subscription Aggregators (MPACAKAD)

Keywords

• RSS feed reader
• Content aggregation
• News monitoring
• Feed subscription
• Content filtering

Headquarters

HQ city

Stockholm

HQ country

Sweden

HQ region

Europe

Offices2 records

Markets served

GTM type

B2C

Offering type

Software

Cost components

Personnel, Technology or R&D, Infrastructure, Marketing or Sales, Operations

Revenue model

1. Subscription - Feeder Plus/Professional: Premium subscription tiers (Plus and Professional) that unlock advanced features like Feeder Dashboard, enhanced notifications, and professional-grade functionality. Annual and monthly billing options implied.
2. Free tier: Basic feed reading functionality available for free to drive user acquisition and conversion to paid tiers.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels4 records

Core offering

Feeder is a unified RSS feed reader that aggregates content from RSS, Atom, and JSON feeds into a customizable, multi-device reading experience. The product is offered through a web reader, native iOS and Android mobile apps, and Chrome, Firefox, and Edge browser extensions, with paid Plus and Professional tiers unlocking advanced features such as the Feeder Dashboard, team workspaces, and SSO/SAML.

Product overview

Feeder is a unified RSS feed reader platform that aggregates and delivers content from any online source through multiple delivery channels. The core offering consists of the Feeder Web Reader, supplemented by native applications across all major platforms: Chrome, Firefox, and Edge browser extensions, plus dedicated iOS and Android mobile apps. The platform organizes feeds using folders, collections, and the Feeder Dashboard visualization tool. Specialized Starter Packs provide pre-configured feed bundles for Financial Services, Software Engineers, Marketing Professionals, and Cybersecurity Teams. Pricing tiers include Basic, Plus, Pro, and Business plans, with team-specific features for organizational deployment.

Differentiator

Problem solved

Functional benefit

Products and services

• Feeder Web Reader Browser-based RSS feed reader accessible from any device with an internet connection, allowing users to aggregate, organize, and read RSS feeds from multiple sources in a customizable interface.
• Feeder Chrome Extension Browser extension for Google Chrome that provides RSS feed subscription and reading directly within the browser, with notifications, keyboard navigation, and offline reading. Supports Chrome Manifest V3.
• Feeder Firefox Extension Browser extension for Mozilla Firefox providing RSS feed management and reading capabilities.
• Feeder Edge Extension Browser extension for Microsoft Edge offering RSS feed subscription and reading functionality.
• Feeder iOS App Native mobile application for iPhone and iPad that enables RSS feed reading on iOS devices.
• Feeder Android App Native mobile application for Android devices for reading and managing RSS feeds on the go.
• Feeder Dashboard Multi-feed visualization tool included with Feeder Plus and Professional plans that transforms a browser window into a wall of incoming data, supporting multiple independent decks with customizable filters, sort orders, and keyboard navigation.
• Starter Packs Pre-configured feed bundles organized by industry use case, including Financial Services, Software Engineers, Marketing Professionals, and Cybersecurity Teams, each with curated feeds and suggested keyword filters to accelerate onboarding.

Quantifiable outcome

• Save hours on finding and following content every week

Named customers3 records

Segments9 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

Feature5 records

Partnerships

One partnership is on record.

• Really Simple i Stockholm ABcoreOthersThe parent company and legal entity operating Feeder RSS Feed Reader. Really Simple i Stockholm AB is the official operator of the website and all associated services.

Scale indicators2 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• Feedly: Feedly is the largest independent RSS feed reader and content aggregation platform, offering web, mobile, and browser-based readers with team/enterprise tiers and AI-powered curation (Leo AI). It is the closest direct competitor to Feeder in target market, product, and business model.
• Inoreader: Inoreader is a freemium RSS reader with advanced filtering, rules, and team workspaces, targeting power users and professionals. It competes head-to-head with Feeder on prosumer and professional tiers, including feature sets like keyword alerts and folder organization.
• NewsBlur: NewsBlur is a personal RSS reader with intelligence features (trained classifiers) for content filtering, targeting individual and prosumer users. It is a comparable direct competitor to Feeder for power users seeking custom feed intelligence.
• Reeder: Reeder is a popular Apple-platform RSS reader (iOS and macOS) known for design and integrations with third-party services. While narrower in platform coverage than Feeder, it competes for the same Apple-ecosystem RSS users.
• NetNewsWire: NetNewsWire is an open-source RSS reader for macOS and iOS, maintained by a small team and community. It competes with Feeder for Apple-platform users who prefer open-source, lightweight feed reading.
• The Old Reader: The Old Reader is a social RSS reader emphasizing sharing and discovery alongside reading. It is a smaller-scale direct competitor targeting users who want a social layer on top of RSS.

Broad incumbents

• Flipboard: Flipboard is a broad-scale content aggregation and magazine-style reading platform serving tens of millions of users. While not RSS-native, it operates in adjacent content discovery and curation territory and competes for user attention.

Emerging players

• Mozilla Thunderbird: Thunderbird is Mozilla's email client that includes built-in RSS/Atom feed reading and management. It overlaps with Feeder for users who want feed reading bundled with email, particularly in the open-source community.
• Pocket (Mozilla): Pocket is a read-later and content-saving service operated by Mozilla. While functionally different (saving articles vs. subscribing to feeds), it competes for the same user mindshare around content consumption workflows.

Others

• Slack (Salesforce): Slack is a workplace communication platform that integrates with Feeder for alerts. As a channel for monitoring and notification delivery, Slack is an ecosystem partner and indirect competitor to Feeder's alerting functionality.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/feederco
• Facebookfacebook.com/feederco
• LinkedInlinkedin.com/company/feeder-co

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Feeder - RSS Feed Reader