What Safecall does

Safecall Ltd is a UK-based provider of whistleblowing, ethics reporting, and workplace investigation services, founded in 1999 and headquartered in Sunderland. The company delivers a modular offering spanning a 24/7 multilingual telephone hotline staffed exclusively by former UK police officers with at least 25 years' investigative experience, an online reporting channel, case management software with two-way anonymous reporter communication, a drag-and-drop custom intake form builder, and outsourced or client-managed investigation services. Safecall reports more than 1,000 customer organisations covering over five million employees in approximately 130 countries, with platform support for 175+ languages and dialects. Named customers include Adidas, Sage, Kier, Tullow Oil, Sumitomo Rubber Industries, Air Liquide, and charities Mind and Macmillan Cancer Support.

The core technology is a SaaS platform hosted on Microsoft Azure, certified to ISO27001 with compliance posture covering GDPR, HIPAA, FedRAMP, SOC1, SOC2, and UK G-Cloud, and positioned against the EU Whistleblowing Directive, UK PIDA, SOX, FCPA, and 40+ international whistleblowing regulations. The platform includes configurable multilingual intake forms, secure case tracking with full audit trail, and integration with partner case management systems. The firm publishes annual Whistleblowing Benchmark Reports drawing on anonymised speak-up data from 1,200+ organisations across 131 countries.

Safecall's revenue model combines annual organisation-wide subscriptions for software and hotline access with professional services revenue from CPD-certified training courses (manager whistleblowing training, investigation training, sexual harassment training), outsourced and managed investigation engagements, and self-serve and verified health check audits. Pricing is primarily quote-based by organisation size rather than per-employee, with select course pricing disclosed. The company has no external venture or private equity capital; it is wholly owned by The Law Debenture Corporation p.l.c., a UK-listed investment trust established in 1889. Joanna Lewis was appointed Managing Director in August 2021, bringing SaaS experience from MRI Software, and the company operates a Partner Programme spanning referral partners, technology integrators, and professional consultancies.

Name

Safecall

Legal name

Safecall Ltd

Website

https://safecall.co.uk

Company type

Private

Founded year

1999

Operating status

Operating

Headcount range

11–50 employees

Short description

Safecall provides whistleblowing hotline, online reporting, case management, investigation, and training services to 1,000+ organisations covering 5M+ employees across 130+ countries via a multilingual Azure-hosted SaaS platform staffed by former UK police officers.

Ownership category

akta.pro rank

Product category

Ethics and Compliance Software

NAICS

Investigation and Personal Background Check Services (561611), Security Systems Services (56162), Telephone Answering Services (561421)

SIC

Telegraph & Other Message Communications (4822), Communications Services, Nec (4899), Services-Management Services (8741)

akta.pro primary industry

Ethics, Integrity & Whistleblowing Program Advisory (BPAHAFAI)

akta.pro secondary industry

Whistleblowing, Speak-Up Culture & Investigations Training (EDABADAL)

Keywords

• Whistleblowing hotline services
• Ethics and compliance software
• Case management software
• Workplace investigation services
• Speak-up reporting platform

Headquarters

HQ city

London

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure, Others

Revenue model

1. Whistleblowing Software and Hotline Services: Subscription-based access to whistleblowing software platform, hotline services, and case management. Pricing appears organisation-wide rather than per-employee based on the enquiry forms referencing company size.
2. Training Services: CPD-certified training courses including whistleblowing training for managers, investigation training, and elearning modules. Offered in various formats including online, classroom, and elearning.
3. Investigation Services: Fully outsourced workplace investigations, managed investigations, impartial witness interviews, critical friend analysis, and desktop reviews provided by experienced investigators including former police officers.
4. Health Check and Audit Services: Self-serve, verified, and on-site whistleblowing health check and audit services to assess compliance and identify gaps.

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels6 records

Core offering

Safecall provides a SaaS-based whistleblowing platform and managed speak-up services for organisations. Its core offering combines a 24/7 multilingual telephone hotline staffed exclusively by former UK police officers, a secure online reporting channel, and a case management portal — supported by professional investigation, training, and audit services that help employers meet global whistleblowing compliance obligations.

Product overview

Safecall is a modular whistleblowing and incident management platform offering a unified suite of core products and add-on services. The core portfolio consists of a Whistleblower Hotline Channel (24/7 telephone reporting), Online Reporting Channel (web-based submissions), Case Management Software (for report tracking and anonymous two-way communication), Custom Whistleblowing Form Builder (customisable intake forms), and Investigation Case Management Software (end-to-end case handling). These are complemented by professional investigation services including Fully Outsourced Investigations, Client Managed Investigations, Impartial Witness Interviews, Critical Friend Support, and Desktop Reviews. Training offerings span live instructor-led courses (Whistleblowing Training for Managers, Tackling Sexual Harassment Training, Investigation Training) and self-paced elearning modules. Additional services include Self-Serve and Verified Health Check audits, On-Site Audits, and a free Policy Template. The platform operates in 175+ languages across 150+ countries, with all call handlers being former UK police officers with 25+ years of investigative experience.

Differentiator

Problem solved

Functional benefit

Products and services

• Whistleblower Hotline Channel A 24/7/365 telephone reporting channel staffed exclusively by experienced investigators (former UK police officers with 25+ years' experience) who use professional investigative interviewing techniques to capture comprehensive reports from whistleblowers. Available in 175+ languages via live translation across 150+ countries.
• Online Reporting Channel

Quantifiable outcome

• 95% client retention rate
• +3 more outcomes

Named customers8 records

Segments4 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature6 records

Scale indicators11 records

Recent moves5 records

Expansion highlights6 records

Direct peers

• NAVEX Global: The largest dedicated ethics, compliance, and whistleblower hotline provider globally. Operates the EthicsPoint platform and competes head-to-head with Safecall in enterprise whistleblowing RFPs across regulated industries.
• EQS Group: German compliance SaaS group that acquired WhistleB in 2019. Offers a comparable whistleblower hotline plus compliance reporting suite, with strong EU regulatory alignment analogous to Safecall's offerings.
• OneTrust (Ethics & Compliance / former Convercent): Convercent was acquired by OneTrust and now forms part of its ethics & compliance platform, which includes whistleblower case management. Operates as a direct competitor to Safecall for large-enterprise GRC bundled deals.
• Aprio (EthicsPoint-style hosted hotline): Provides managed speak-up and ethics services including whistleblower hotlines, audit, and investigations analogous to Safecall's services portfolio in mid- to large-enterprise customers.
• WhistleB: Whistleblower hotline and case management specialist focused on the EU Directive; now part of EQS Group but retains a distinct brand and overlapping product set with Safecall.
• The Network (NAVEX EthicsPoint): NAVEX's product brand for whistleblower case management and intake channels; a near-feature-equivalent to Safecall's online reporting and case management modules.

Emerging players

• Vault Platform: London-headquartered ethics and whistleblowing platform targeting enterprises with an integrated speak-up and case management product. Competes with Safecall in the UK mid-market and on multinational RFPs.

Broad incumbents

• Diligent (Galvanize / Compliance Suite): Large-scale governance, risk, and compliance platform whose ethics & compliance modules increasingly intersect with the speak-up/case management category where Safecall competes.
• SAI Global: Broader risk, compliance, and ethics services provider that competes with Safecall on ethics hotline and training solutions, particularly for large multinationals and audit/consulting clients.

Regional players

• SpeakUp! Hotline (Inova Solutions): US-headquartered hotline and incident management operator focused on North American compliance requirements, comparable to Safecall's hotline and case-management suite in scope though smaller in geography.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/@safecall7975
• LinkedInlinkedin.com/company/safecall-limited

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Safecall