My Girls

Name

My Girls

Legal name

My Girls Inc.

Website

https://mygirlsinc.org

Company type

Private

Founded year

2010

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Community Nonprofit Services

NAICS

Child and Youth Services (624110), Other Individual and Family Services (624190)

SIC

Services-Social Services (8300)

akta.pro primary industry

Youth Mental Health, Counseling & Wellbeing (Education-Linked) Nonprofits (BPAGADAK)

akta.pro secondary industries

Youth Mentoring & Positive Youth Development Nonprofits (BPAGADAD), Gender Equality & Women’s Empowerment (BPAGABAF), Peer Support, Mentoring & Student Leadership (SEL) (EDAKAMAO)

Keywords

• Youth empowerment programs
• Community nonprofit services
• Mental health support
• Women and girls mentorship
• Family support services

Headquarters

HQ city

Conyers

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Monetary Donations: The organization relies on donations from individuals to fund its programs including training and mentorship for girls in the community.
2. Girl Boss Scholarship Fund: A $99 donation provides high school seniors with a Paparazzi jewelry starter kit containing 35 pieces, enabling them to start an entrepreneurship venture. Revenue is generated through the founder's Paparazzi jewelry business 'Queendom Collections' which donates jewelry for the Blessings of Bling initiative.

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels5 records

Core offering

My Girls Inc. is a nonprofit organization that delivers a suite of empowerment, mentorship, and wellness programs for girls, women, youth, and families in the Atlanta metro area. Core offerings include monthly support groups (Girl Talk, Parent Support), self-esteem and wellness programs (Selfie, Whole), women's empowerment (My Sister Circle), and supplementary life-skills programs covering academics, financial literacy, entrepreneurship, etiquette, and community service. Programs are delivered free of charge via virtual Zoom sessions, periodic in-person events, and one-on-one mentorship matching.

Product overview

My Girls Inc. is a nonprofit organization offering a comprehensive suite of empowerment programs for girls, women, youth, and families in the Atlanta metro area. The core offerings consist of five main programs: Girl Talk (monthly support group for middle and high school girls), Selfie (self-esteem and confidence-building), Whole (health and wellness), My Sister Circle (women's empowerment), and Parent Support (caregiver support). Additional programs include Mentoring, Scholar, Etiquette101, Let's Get Real, Money Matters, Girl Boss, Serve, and Explore. The organization also operates four initiatives: Blessings of Bling (jewelry donations), Joe's Corner (book donations), Queen's Closet (clothing donations), and the Girl Boss Scholarship Fund. Together, these programs provide a holistic approach to emotional, mental, and academic support.

Differentiator

Problem solved

Functional benefit

Products and services

• Girl Talk
• Selfie
• Whole
• My Sister Circle
• Parent Support
• Mentoring
• Scholar
• Etiquette101
• Let's Get Real
• Money Matters
• Girl Boss
• Serve
• Explore
• Girl Boss Scholarship Fund

Quantifiable outcome

• Monthly support groups conducted via Zoom for parents and girls
• +1 more outcomes

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Three partnerships are on record, tiered core.

• National Federation of FamiliescoreStrategic or Co-development PartnerListed as a partner on the 'Our Partners' page. The National Federation of Families is a national organization focused on children's mental health, which aligns with My Girls Inc.'s focus on youth mental health support.
• BRIMI Foundation, Inc.coreStrategic or Co-development PartnerCommunity partner with My Girls Inc. Founder Robin Barnes, CEO of BRIMI Foundation, describes the organization as making a huge impact on the community. The partnership involves collaborative work in helping youth and families.
• Results Kids Club, Inc.coreStrategic or Co-development PartnerCommunity organization collaborating with My Girls Inc. CEO Maurice Gatson notes that My Girls Inc. offers programs at their facility and they work as a team to serve youth and families in the community.

Scale indicators1 record

Recent moves6 records

Expansion highlights4 records

Direct peers

• Girls Inc. National nonprofit operating local affiliates that deliver empowerment, education, and mentorship programs for girls and young women. Highly comparable in target population, programmatic focus on self-esteem and life skills, and community-based delivery model.
• Girls on the Run: Nonprofit offering curriculum-based programs for girls that build confidence, character, and life skills through running and team-based activities. Comparable focus on building self-esteem, social-emotional skills, and serving elementary-to-middle-school-aged girls through trained volunteer mentors.
• Black Girls Rock!: Nonprofit dedicated to the healthy development and empowerment of Black girls and young women through mentorship, education, and self-esteem programming. Comparable in centering girls of color and addressing self-image, mental wellness, and leadership.
• Step Up: Nonprofit mentoring girls and young women from under-resourced communities, with after-school programs focused on education, mental wellness, and career exploration. Comparable in combining mentorship, wellness, and empowerment programming for teen girls.
• Sadie Nash Leadership Project: Nonprofit providing leadership development and empowerment programming for girls and young women, including mentorship, workshops, and community engagement. Comparable focus on building confidence, self-efficacy, and life skills in young women.

Broad incumbents

• Futures Without Violence: National nonprofit working to end violence against women and children through education, advocacy, and direct-service resources. Comparable in addressing domestic violence and youth trauma, with overlapping emphasis on healthy relationships and self-esteem.
• Women for Women International: International nonprofit providing women survivors of war and conflict with resources, education, and sisterhood-based programming. Comparable focus on women's empowerment, sisterhood, and supporting women affected by violence and adversity.
• National Alliance on Mental Illness (NAMI): Large national nonprofit providing mental health education, support groups, and advocacy, including programming for youth and families. Comparable in offering peer-support groups for parents/caregivers and educational programs around mental health conditions.
• National Network to End Domestic Violence: National advocacy and membership organization addressing domestic violence through policy, training, and resource coordination. Comparable in mission focus on domestic violence awareness and survivor support, though operates as an umbrella/network rather than a direct-service nonprofit.

Emerging players

• A Long Walk Home: Nonprofit using art-based programs to end violence against girls and young women, with school-based and community programming in Chicago. Comparable in serving girls affected by violence and using therapeutic, community-anchored approaches.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/100086923327334
• Instagraminstagram.com/mygirlsinc

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about My Girls