Manta Sleep
Manta Sleep is a direct-to-consumer e-commerce brand designing and selling premium sleep masks and sleep accessories, including Bluetooth-integrated, silk, weighted, and cooling mask models, to light sleepers and side sleepers globally. Founded in 2015, the company has served over 2 million customers through its owned website with proprietary C-shaped eye cup technology.
- Company typePrivate
- Founded2015
- HeadquartersEverett, United States
- Headcount1–10
- GTM typeB2C
- OfferingHardware or Manufacturing
What Manta Sleep does
Manta Sleep is a direct-to-consumer e-commerce brand that designs, manufactures, and sells premium sleep masks and complementary sleep accessories, founded in 2015 and headquartered in Everett, Washington. The company's core product line comprises eight distinct sleep mask models, including the SOUND mask with integrated ultra-thin 5mm Bluetooth headphones (24-hour battery), the PRO mask with ventilated Tactel fabric for side sleepers, and the SILK mask constructed from 30 momme 6A-grade mulberry silk. The proprietary technical foundation rests on C-shaped eye cup geometry that delivers 100% blackout with zero eye pressure and an adaptive air-bubble design that flattens for side sleeping. The ecosystem extends to white noise machines (single, dual, and booster speaker configurations), memory foam sleep earplugs, ten curated product bundles, and modular accessories including interchangeable eye cups (COOL, STEAM variants), replacement head straps, aromatherapy dots, sleep journals, and travel accessories.
Manta operates exclusively through its owned DTC website at mantasleep.com with global shipping to North America, Oceania, Europe, and parts of Asia. Pricing spans $35 to $159 for masks and up to $187 for bundles, with a 60-day money-back guarantee, six-month warranty, and buy-now-pay-later options. The company's go-to-market relies on product-led e-commerce, content marketing, organic social media (Instagram, TikTok, Facebook), SEO, and earned media coverage in publications including TIME, Wired, GQ, CNET, and the New York Times. The TIME Best Inventions 2025 recognition of the SOUND mask is a notable credibility marker. With 1-10 employees and no disclosed external funding, Manta runs a lean operation that has served over 2 million customers worldwide. Founder and CEO Mark Zhang leads the company under a private, independently held ownership structure.
Manta Sleep firmographics
Firmographics- Name
- Manta Sleep
- Legal name
- Manta Sleep
- Website
- https://mantasleep.com
- Company type
- Private
- Founded year
- 2015
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Manta Sleep is a direct-to-consumer e-commerce brand designing and selling premium sleep masks and sleep accessories, including Bluetooth-integrated, silk, weighted, and cooling mask models, to light sleepers and side sleepers globally. Founded in 2015, the company has served over 2 million customers through its owned website with proprietary C-shaped eye cup technology.
- Ownership category
- akta.pro rank
Manta Sleep industry classification
Industry- Product category
- Sleep Masks and Accessories
- NAICS
- Small Electrical Appliance Manufacturing (335210)
- SIC
- Electric Housewares & Fans (3634)
- akta.pro primary industry
- Sleep Accessories Retail (Toppers, Pads, Wedges, Blankets, White Noise) (CRAIABAF)
- akta.pro secondary industries
- Sleep Tech Wearables (CRACAIAG), Sleep Technology & Smart Sleep Devices Retail (Sleep Trackers, Smart Mattresses) (CRAIABAH)
Keywords
Where Manta Sleep is headquartered
LocationHeadquarters
- HQ city
- Everett
- HQ country
- United States
- HQ region
- North America
Markets served
Manta Sleep business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Marketing or Sales, Operations, Personnel, Technology or R&D
Revenue model
- Sleep Mask Sales: Direct e-commerce sales of sleep masks ranging from $35-$159. Products sold as one-time purchases with buy now, pay later options available. Premium materials and proprietary designs command higher price points.
- Sleep Accessories and Add-ons: Sale of complementary sleep products including white noise machines ($75-$130), earplugs ($29-$58), pillow sprays, blackout stickers, nose vents, blue light glasses, and travel pillows. Mix-and-match accessories for mask customization.
- Bundles and Kits: Pre-configured product bundles offering savings (e.g., SOUND+ Deep Sleep Bundle $187, Bestseller Bundle $175). Bundle strategy increases average order value and encourages multi-product purchases.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Entry-level sleep masks for basic blackout needs |
| Unit Pricing | Pay-as-you-go | Specialized masks for specific sleep needs |
| Unit Pricing | Pay-as-you-go | Premium masks with advanced materials |
| Unit Pricing | Pay-as-you-go | High-end Bluetooth sleep mask with audio |
| Unit Pricing | Pay-as-you-go | Noise-blocking white noise systems |
| Unit Pricing | Pay-as-you-go | Multi-product bundles for comprehensive sleep solutions |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels6 records
Manta Sleep product offering
Product offeringCore offering
Manta Sleep designs, manufactures, and sells premium sleep masks and complementary sleep accessories directly to consumers through its e-commerce website. Its core product line spans eight sleep mask models with proprietary eye-cup and materials technology, supported by white noise machines, earplugs, pillow sprays, bedding accessories, and curated multi-product bundles for complete sleep solutions.
Product overview
Manta Sleep is a sleep wellness company offering a comprehensive portfolio of sleep masks and accessories. The core product line centers on eight distinct sleep mask models (SOUND with Bluetooth headphones, PRO, SILK, ORIGINAL, WEIGHTED, COOL, STEAM, and KIDS) with mix-and-matchable eye cups and head straps. The ecosystem extends to white noise machines (single and dual speaker configurations), sleep earplugs, and curated bundles that combine multiple products for complete sleep solutions. Add-on accessories include travel pillows, pillow sprays, silk pillowcases, bedsheets, night lights, blackout stickers, sleep journals, nose vents, nasal strips, blue light glasses, and aromatherapy dots. All products are sold through direct-to-consumer e-commerce with a 60-day money-back guarantee.
Differentiator
Problem solved
Functional benefit
Products and services
- Manta SOUND Sleep Mask Premium Bluetooth-enabled sleep mask with ultra-thin integrated speakers, C-shaped eye cups for side-sleep comfort, 100% blackout, and 24-hour battery life. Named TIME Best Inventions 2025.
- Manta PRO Sleep Mask Advanced sleep mask engineered for side sleepers with C-shaped eye cups, perforated foam and mesh ventilation, Tactel fabric interior, and an anti-slip silicone gel head strap.
- Manta SILK Sleep Mask Luxury sleep mask made from 30 momme 6A-grade mulberry silk with 3/4 inch deep adjustable eye cups designed to prevent wrinkles and protect lashes.
- Manta ORIGINAL Sleep Mask The original 100% blackout sleep mask with infinitely adjustable eye cups, soft breathable materials, and zero eye pressure.
- Manta WEIGHTED Sleep Mask Weighted sleep mask providing gentle, evenly-distributed therapeutic pressure combined with full blackout for calming, restful sleep.
- Manta COOL Sleep Mask Cold-calming sleep mask with moldable materials that deliver evenly-distributed cooling relief for puffy eyes, allergies, migraines, and sinus pressure.
- Manta STEAM Sleep Mask Steam-calming sleep mask that provides gentle natural steam warmth in 3-5 minutes to soothe sinuses, dry eyes, and irritated eyes.
- Manta KIDS Sleep Mask Sleep mask designed for children aged 6 and older with 100% blackout capability and soft durable materials.
- Manta White Noise Machine Noise-blocking system with remote-controlled dual speaker configuration for masking distractions and improving sleep.
- Manta White Noise Machine (Dual Speaker) Enhanced dual-speaker noise-blocking system for deeper sleep through expanded sound masking coverage.
- Manta Sleep Earplugs Sleep earplugs with memory foam core and silicone shell, designed for side-sleep comfort and all-night secure fit, available in five sizes.
- SOUND+ Deep Sleep Bundle Multi-product bundle combining the SOUND mask with AROMA Dots and COOL eye cups for a comprehensive sensory sleep experience.
- Dual Defense Bundle Bundle combining a sleep mask and earplugs for simultaneous light and noise blocking.
- Silk Luxe Bundle Bundle combining the SILK mask with a silk pillowcase for an elevated beauty sleep experience.
- The Bestseller Bundle Three-mask bundle featuring PRO, SILK, and COOL masks for a multi-condition sleep solution.
- Blackout Barrier Bundle Bundle combining the ORIGINAL mask with a White Noise Machine to block light and ambient noise.
- Wake Up Ready Bundle Bundle including the PRO mask, COOL eye cups, and earplugs for a comprehensive sleep and recovery package.
- Sleep Defense Bundle Total blackout and noise-blocking bundle pairing the PRO mask with the White Noise Machine.
- PRO Sleep Recharge Bundle Nighttime routine bundle pairing the PRO mask with a sleep journal and TrueRed night lights.
- Silk, Steam & Ice Bundle Beauty sleep bundle combining the SILK mask with STEAM and COOL eye cups for self-care.
- Calm Nights Bundle Relaxation bundle pairing the 100% silk mask with organic essential oils pillow spray.
Quantifiable outcome
- REM sleep improved from 0-4% to 14% and deep sleep from 20-48%
- +4 more outcomes
Companies that use Manta Sleep
Customer profileNamed customers9 records
Segments6 records
Ideal customer profiles3 records
Manta Sleep technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature6 records
Manta Sleep partnerships and signals
Strategic signalScale indicators4 records
Recent moves6 records
Expansion highlights6 records
Manta Sleep competitors and assessment
Company assessmentDirect peers
- Drowsy Sleep Co. Premium direct-to-consumer sleep mask brand offering weighted and silk sleep masks. Drowsy is Manta's closest direct competitor in the premium sleep mask DTC category, with similar positioning around side-sleep comfort and luxury materials.
- Slip: Premium silk sleep mask and pillowcase brand sold through DTC and select retailers. Directly comparable to Manta's SILK mask line, with similar positioning around anti-aging and beauty sleep benefits.
- Mavogel: Amazon-native 3D sleep mask brand selling contoured blackout masks. Represents the commodity side of Manta's competitive set and the value-tier alternative that threatens Manta's price premium.
- Bedtime Bliss: Sleep mask brand offering contoured and weighted blackout masks primarily through Amazon. Another value-tier competitor that competes for the same side-sleeper, light-sleeper use cases as Manta at lower price points.
- Alaska Bear: Silk and natural fiber sleep mask and bedding brand sold via Amazon. Direct competitor in the silk and natural material sleep mask niche at typically lower price points than Manta's SILK mask.
- Buffy: Direct-to-consumer sustainable home textiles brand offering comforters, pillows, and sleep accessories. Comparable DTC sleep/wellness brand with similar marketing positioning, target demographic, and ecosystem expansion strategy.
Broad incumbents
- Brooklinen: Established DTC premium bedding brand (sheets, comforters, pillows) with significant brand equity. Operates in the broader sleep products space Manta is expanding into via silk pillowcases and bed sheets, with overlapping customer demographics.
- Casper: Major sleep brand selling mattresses, bedding, and sleep accessories. While not focused on sleep masks, Casper is a broad incumbent in the consumer sleep category with overlapping customer base and significant brand awareness in sleep wellness.
Emerging players
- Hatch: Direct-to-consumer sleep and wellness brand built around the Restore sunrise alarm clock. Comparable DTC sleep-wellness brand with similar target customer (light sleepers, parents) and overlapping go-to-market through content and earned media.
- Eight Sleep: Tech-forward sleep company selling the Pod smart mattress with temperature regulation and sleep tracking. Represents the high-tech, venture-funded end of the sleep wellness category that Manta could face increasing competition from as sleep tech converges.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Manta Sleep social profiles
Digital presenceManta Sleep financial estimates
Financial estimateRevenue estimate
Valuation estimate
Manta Sleep leadership team
Management profileNumber of profiles
Profiles1 record
Manta Sleep funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Manta Sleep M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Manta Sleep
What does Manta Sleep do?
Manta Sleep designs, manufactures, and sells premium sleep masks and complementary sleep accessories directly to consumers through its e-commerce website. Its core product line spans eight sleep mask models with proprietary eye-cup and materials technology, supported by white noise machines, earplugs, pillow sprays, bedding accessories, and curated multi-product bundles for complete sleep solutions.
Is Manta Sleep a public or private company?
Manta Sleep is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Manta Sleep founded?
Manta Sleep was founded in 2015. It employs 1 to 10 people.
Where is Manta Sleep based?
Manta Sleep is headquartered in Everett, United States, in the North America region.
How does Manta Sleep make money?
Three revenue lines are on record. Sleep Mask Sales are the primary driver. The others are sleep Accessories and Add-ons and bundles and Kits.
Who are Manta Sleep's main competitors?
Direct peers on record are Drowsy Sleep Co., Slip, Mavogel, Bedtime Bliss, Alaska Bear and Buffy. Broad incumbents are Brooklinen and Casper. Emerging players are Hatch and Eight Sleep.
Does Manta Sleep have an API?
No public API is recorded for Manta Sleep.
What industry is Manta Sleep in?
Manta Sleep's product category is Sleep Masks and Accessories. Its primary akta.pro industry code is CRAIABAF, Sleep Accessories Retail (Toppers, Pads, Wedges, Blankets, White Noise), with a secondary code of CRACAIAG, Sleep Tech Wearables. Its NAICS code is 335210 and its SIC code is 3634.