Prasad Group Corporate Communications
Prasad Corp is a 60+ year-old, privately held Indian film preservation and post-production services company headquartered in Chennai, serving film studios, production houses, national archives, broadcasters, and OTT platforms with restoration, digitization, VFX, and HDR grading services.
- Company typePrivate
- Founded1956
- HeadquartersChennai, India
- Headcount1,001–5,000
- GTM typeB2B
- OfferingServices
What Prasad Group Corporate Communications does
Prasad Corporation Private Limited, doing business as Prasad Corp (also referred to as PCORP and previously as Prasad Group of Companies), is a privately held Indian media services company founded in 1956 by Sri L.V. Prasad and headquartered in Chennai. The company operates an integrated film preservation, restoration, and post-production platform spanning physical preventive conservation, film/video digitization, digital restoration, colorization, VFX, content localization, and HDR color grading. Core proprietary technology includes high-resolution film scanning up to 14K resolution, AI-assisted digital restoration tools, India's first Barco-partnered HDR projection color grading facility, and the HoneyComb Manager vault and digital asset management system; wholly-owned subsidiary DFT additionally supplies film scanning hardware globally.
The company sells primarily through project-based professional services engagements (custom-quoted, not publicly priced) with a direct enterprise sales motion targeting film studios, production houses, national and international film archives, broadcasters, OTT platforms, and government cultural institutions. Notable customers and partners include The Film Foundation (Martin Scorsese), UCLA Film & Television Archive, Film Heritage Foundation, National Film Archives of India, Raajkamal Films International, Radio Televisión de Colombia (RTVC), National Cinema Center of Armenia, National Archives of Estonia, Milestone Films, Kino Lorber, Barco, and Cube-Tec International, with active restoration work spanning Hollywood classics (Lawrence of Arabia, Gandhi, The Red Shoes, West Side Story), Indian films (3 Idiots, Manthan, Athidhi), and international titles (My Brother's Wedding by Charles Burnett).
Prasad Corp operates offices in Chennai (headquarters), Mumbai (sales and business development), and Vadapalani (technical operations), with international consulting operations in Dhahran, Saudi Arabia and project engagements across the USA, Germany, Estonia, Armenia, and Colombia. The group structure includes core operating subsidiaries Prasad Film Labs (post-production), EFX Magic (VFX), Prasad Productions, Prasads (family entertainment center in Hyderabad), L.V. Prasad Film & TV Academy, and the adjacent L.V. Prasad Eye Institute (a WHO Collaborating Centre for Prevention of Blindness). The company is family-owned across the Prasad family with no disclosed institutional or private equity backing; the only documented funding event is a 2002 round of approximately $6.2M from IL&FS Investment Managers.
Prasad Group Corporate Communications firmographics
Firmographics- Name
- Prasad Group Corporate Communications
- Legal name
- Prasad Corporation Private Limited
- Website
- https://prasadcorp.com
- Company type
- Private
- Founded year
- 1956
- Operating status
- Operating
- Headcount range
- 1,001–5,000 employees
- Short description
- Prasad Corp is a 60+ year-old, privately held Indian film preservation and post-production services company headquartered in Chennai, serving film studios, production houses, national archives, broadcasters, and OTT platforms with restoration, digitization, VFX, and HDR grading services.
- Ownership category
- akta.pro rank
Prasad Group Corporate Communications industry classification
Industry- Product category
- Film Preservation and Post-Production Services
- SIC
- Services-Motion Picture & Video Tape Production (7812)
- akta.pro primary industry
- Film Scanning & Digitization (Telecine, Frame-by-Frame, Metadata Capture) (MPADAMAE)
Keywords
Where Prasad Group Corporate Communications is headquartered
LocationHeadquarters
- HQ city
- Chennai
- HQ country
- India
- HQ region
- Asia
Offices4 records
Markets served
Prasad Group Corporate Communications business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Infrastructure, Marketing or Sales
Revenue model
- Film Restoration Services: Core revenue from professional film restoration services, including physical and digital restoration, colorization, and remastering for theatrical re-releases and archival purposes.
- Digitization Services: Digitization services for film, tape, video, documents, microfilm, and photographs, converting analog content to digital formats.
- Post-Production Services: Post-production services including editing suites, sound mixing (Dolby Atmos certified), colour grading, mastering, QC, and digital cinema solutions.
- VFX Services: Visual effects services for film production studios, post-production houses, broadcasters, and OTT platforms.
- Archival Consulting Services: Consulting services for digitization, storage, and archival management including advisory and operational support for organizations.
Go-to-market motion2 records
Distribution channels2 records
Marketing channels9 records
Prasad Group Corporate Communications product offering
Product offeringCore offering
Prasad Corporation provides film preservation, restoration, and digitization services to film studios, production houses, archives, broadcasters, and OTT platforms. It operates a fully integrated workflow spanning physical film restoration, high-resolution (up to 14K) scanning, AI-driven digital restoration, colorization, post-production (editing, sound mixing, HDR color grading, mastering, QC), VFX, content localization, and archival consulting. It also markets proprietary Film Scanners and the HoneyComb Manager vault/asset management software.
Product overview
Prasad Corporation operates as a comprehensive film preservation and media services provider offering both proprietary hardware and software products alongside an extensive suite of managed services. The core product portfolio consists of Film Scanners (proprietary high-resolution scanning equipment capable of up to 12K resolution) and the Vault Management System - HoneyComb Manager (digital asset management software). These products are complemented by a broad range of services including Physical Film Restoration and Preventive Conservation, Film/Video Digitization, Digital Film Restoration, Film Colorization, VFX, Content Localization (covering dubbing, subtitling, metadata tagging, promo creation, quality check, and OTT packaging), Post Production (editing suites, sound mixing, colour grading, mastering and QC, digital cinema solutions, preview theatre, HDR colour grading), Format Conversion, Production (camera/equipment rental, shooting floor/stages rental), and Content Localization services. The company leverages its 60+ years of experience serving archives, production houses, and film studios globally.
Differentiator
Problem solved
Functional benefit
Products and services
- Film Scanning Services
Quantifiable outcome
- Digitized films in 12K resolution - the highest resolution possible for preserving films for future generations
- +1 more outcomes
Companies that use Prasad Group Corporate Communications
Customer profileNamed customers12 records
Segments4 records
Ideal customer profiles4 records
Prasad Group Corporate Communications technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature6 records
Prasad Group Corporate Communications partnerships and signals
Strategic signalPartnerships
14 partnerships are on record, tiered core, flagship and minor.
- The Film FoundationcorePrasad Corp partnered with The Film Foundation (Martin Scorsese's organization) for the 4K digital restoration of The Red Shoes. The Film Foundation provides the restoration projects while Prasad Corp provides the technical restoration expertise.
- National Film Archives of IndiacorePartnership for film restoration work including Telugu hits, Hindi classics, and other archival titles using AI tools and 14K scanning technology.
- Film Heritage FoundationcorePartnership for film preservation and restoration projects, collaborating on archival film restoration initiatives.
- Milestone FilmscoreCollaborated on the full 4K picture remastering and restoration of My Brother's Wedding (1983) by Charles Burnett for international distribution.
- UCLA Film & Television ArchivecoreCollaborated on the 4K restoration of My Brother's Wedding, contributing archival expertise and restoration support.
- Berkeley Art Museum & Pacific Film ArchivecoreCollaborated on the restoration of My Brother's Wedding, providing archival support and exhibition platform.
- Kino LorbercorePartner for international distribution of restored films, handling distribution of restored content to global markets.
- Radio Televisión de Colombia (RTVC)coreFIAT/IFTA Save Your Archive Project - Prasad supported the continuation of digitization, preservation, and access to documentaries of the Yuruparí Television Series.
- BarcoflagshipPartnership to unveil India's first HDR Projection Color Grading Facility, combining Barco's projection technology with Prasad's color grading expertise.
- National Cinema Center of ArmeniaminorClient partnership for film preservation and restoration services.
- The National Archives of Estonia / Film ArchiveminorClient partnership for film preservation and archival services, working with Estonian partner for specifications.
- DFT (Digital Film Technology)coreGroup company - at the forefront of film scanning technology for over 75 years providing solutions for film post-production, archive and restoration markets.
- EFX MagiccoreGroup company providing visual effects services with extensive portfolio servicing film production studios, post-production houses, broadcasters, and OTT platforms.
- Prasad Film LabscoreGroup company delivering post-production services with advanced editing suites, Dolby Atmos-certified sound, and HDR color grading.
Scale indicators6 records
Recent moves6 records
Expansion highlights5 records
Prasad Group Corporate Communications competitors and assessment
Company assessmentDirect peers
- L'Immagine Ritrovata: Bologna-based film restoration laboratory, arguably the world's most renowned film restoration house. Operates the same end-to-end restoration workflow (scanning, digital cleanup, color grading) and serves the same archive, festival, and re-release client base as Prasad.
- Cineric Inc. US film restoration and post-production facility specializing in photochemical and digital restoration for studios and archives. Directly competes with Prasad for international Hollywood and archive restoration projects.
- Hiventy: French post-production and media services group offering restoration, digitization, subtitling, and archive services across Europe. Comparable integrated service model and archive/government client mix to Prasad.
- Cinégrell: Swiss film restoration laboratory known for high-quality photochemical and digital restoration of classic films. Direct competitor in the European archive restoration market and partner on major international restoration projects.
- Reliance MediaWorks: Indian film and media services company providing post-production, VFX, and film processing services. Closest domestic peer to Prasad within the Indian market across film services.
- FotoKem: Burbank-based post-production facility offering film scanning, restoration, color grading, and DCP creation. Competes with Prasad for Hollywood studio and independent film restoration assignments.
- Roundabout Entertainment: Los Angeles-based restoration and remastering lab focused on classic film restoration for studios and specialty distributors. Competes for the same Hollywood and international archive restoration projects as Prasad.
- ScanStation (Cinelab): UK-based film scanning and restoration facility offering 4K/8K scanning and digital restoration. Comparable service mix and customer base (archives, studios, distributors) for international restoration work.
Broad incumbents
- Deluxe Media: Large global media services company providing distribution, localization, and post-production services. A broader incumbent with restoration capability within a much wider media services portfolio.
- ARRI: German film technology manufacturer and service provider offering camera systems, lighting, and post-production workflows. Adjacent incumbent with restoration-adjacent technology and high-end color science capabilities.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Prasad Group Corporate Communications social profiles
Digital presencePrasad Group Corporate Communications compliance and trust
Trust signalCompliance2 records
Prasad Group Corporate Communications financial estimates
Financial estimateRevenue estimate
Valuation estimate
Prasad Group Corporate Communications leadership team
Management profileNumber of profiles
Profiles4 records
Prasad Group Corporate Communications subsidiaries and ownership
Company hierarchySubsidiaries8 records
Prasad Group Corporate Communications funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Prasad Group Corporate Communications M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Prasad Group Corporate Communications
What does Prasad Group Corporate Communications do?
Prasad Corporation provides film preservation, restoration, and digitization services to film studios, production houses, archives, broadcasters, and OTT platforms. It operates a fully integrated workflow spanning physical film restoration, high-resolution (up to 14K) scanning, AI-driven digital restoration, colorization, post-production (editing, sound mixing, HDR color grading, mastering, QC), VFX, content localization, and archival consulting. It also markets proprietary Film Scanners and the HoneyComb Manager vault/asset management software.
Is Prasad Group Corporate Communications a public or private company?
Prasad Group Corporate Communications is a private company. It is classified as family owned and is currently operating.
When was Prasad Group Corporate Communications founded?
Prasad Group Corporate Communications was founded in 1956. It employs 1,001 to 5,000 people.
Where is Prasad Group Corporate Communications based?
Prasad Group Corporate Communications is headquartered in Chennai, India, in the Asia region.
How does Prasad Group Corporate Communications make money?
Five revenue lines are on record. Film Restoration Services are the primary driver. The others are digitization Services, post-Production Services, VFX Services and archival Consulting Services.
Who are Prasad Group Corporate Communications's main competitors?
Direct peers on record are L'Immagine Ritrovata, Cineric Inc., Hiventy, Cinégrell, Reliance MediaWorks, FotoKem, Roundabout Entertainment and ScanStation (Cinelab). Broad incumbents are Deluxe Media and ARRI.
Does Prasad Group Corporate Communications have an API?
No public API is recorded for Prasad Group Corporate Communications.
What industry is Prasad Group Corporate Communications in?
Prasad Group Corporate Communications's product category is Film Preservation and Post-Production Services. Its primary akta.pro industry code is MPADAMAE, Film Scanning & Digitization (Telecine, Frame-by-Frame, Metadata Capture). Its SIC code is 7812.