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Travelpass Group

Full company profile

uuid0007a2b

Namestring
Travelpass Group
Legal namestring
Travelpass Group
Company typeenum
Private
Founded yearint
2007
Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
101–250
akta.pro rankint
HeadquartersSouth Jordan, United States
HQ citystring
South Jordan
HQ countrystring
United States
HQ regionstring
North America
Markets served

Serves global market

Offices1 record

Each record includes

City, Country, Type, Description, Source

Keyword5 values
online travel agency, hotel booking platforms, last-minute hotel deals, travel recommendations platform, travel marketplace commissions
Industry3 codes
PRIMARYTHAKAAAF
THAKAAAF
Travel & Hospitality/Travel Agencies, Tour Operators & OTAs/Online Travel Agencies (OTAs) & Metasearch
SECONDARYTHAKAAAL
THAKAAAL
Travel & Hospitality/Travel Agencies, Tour Operators & OTAs/Online Travel Agencies (OTAs) & Metasearch
SECONDARYTHALAFAI
THALAFAI
Travel & Hospitality/Travel Technology & Distribution Services/Online Booking Platforms & Marketplaces (B2C/B2B)
NAICS code2 codes
  • 56151
  • 56159
Product category
Online Travel Agency
GTM motion1 record

Each record includes

Type, Description, Source

Revenue model1 record
1Hotel Booking Commissions
TypeTransaction Fee
Description

The company earns commissions on hotel bookings made through its platforms (Reservation Counter, Reservation Desk, Nitecrawler). Transaction-based revenue from travelers booking hotels at competitive rates through the platforms.

travelpassgroup.com
Marketing channels1 record

Each record includes

Title, Type, Stage, Description, Source

Distribution channels1 record

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components4 values
Technology or R&D, Marketing or Sales, Personnel, Operations
GTM typeB2C
B2C
Offering typeDigital Commerce or Conte…
Digital Commerce or Content
Brand1 of 4 records shown
1Nitecrawler
Description

Last-minute hotel booking platform with member-exclusive perks and personalized hotel selection.

travelpassgroup.com
+3 more records
Core offering1 text field

Travelpass Group operates four purpose-built consumer travel platforms that aggregate hotel inventory and travel content for individual travelers. Nitecrawler handles last-minute hotel bookings with member-exclusive perks; Travelpass delivers real traveler recommendations and destination discovery; Reservation Counter and Reservation Desk function as online travel agencies offering thousands of hotel options, competitive rates, and 24/7 support. Revenue is generated via commissions on hotel bookings facilitated across these platforms.

Differentiator
Functional benefit
Problem solved
Product overview1 text field

Travelpass Group operates as a platform-plus-sub-brands architecture with four purpose-built travel platforms unified under the parent company. The portfolio consists of Nitecrawler (last-minute hotel booking with member perks), Travelpass (traveler recommendations and discovery), Reservation Counter (traditional travel agency with 24/7 support), and Reservation Desk (online travel agency with extensive hotel selection). These four brands collectively serve different segments of the travel planning and booking market.

Product and service4 records
1Nitecrawler
CategoryHotel Booking Platform
Description

A last-minute hotel booking platform offering member-exclusive perks and a comprehensive, personalized selection of hotels delivered in a swift, seamless experience. It targets individual travelers seeking competitive rates and efficient booking when plans are immediate.

2Travelpass
CategoryTravel Recommendations Platform
Description

A travel recommendations platform that enables users to get real recommendations from real travelers, easily share and discover things to do, places to go, and where to eat for any destination. It serves individual travelers planning trips and seeking authentic destination content.

3Reservation Counter
CategoryOnline Travel Agency
Description

A trusted travel agency offering thousands of hotel options, competitive rates, and 24/7 customer support with every booking. It serves individual travelers who want agency-style assistance and broad hotel selection.

4Reservation Desk
CategoryOnline Travel Agency
Description

A leading online travel agency providing one of the widest hotel selections along with competitive rates and 24/7 support, enabling travelers to confidently book hotel stays. It targets individual travelers seeking breadth of inventory and reliable post-booking support.

Scale indicator2 records

Each record includes

Type, Value, Description, Source

Recent move4 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight4 records

Each record includes

Type, Description

Peers10 records
TypeDirect peer
Description

European OTA specializing in last-minute travel deals and packages. Closest direct peer to Nitecrawler's last-minute hotel booking proposition with member-style deals.

TypeDirect peer
Description

OTA offering hotel, flight, and package bookings owned by Expedia Group. Direct competitor in the consumer OTA category with overlapping inventory and 24/7 support positioning.

TypeDirect peer
Description

Travel recommendations and reviews platform with meta-search hotel booking. Directly comparable to the Travelpass brand on the discovery/recommendations side and increasingly transactional on the meta-search side.

TypeDirect peer
Description

World's largest online travel agency offering hotel booking with extensive inventory and 24/7 support. Direct competitor to Reservation Counter, Reservation Desk, and Nitecrawler across virtually every market Travelpass Group serves.

TypeDirect peer
Description

Last-minute hotel booking app (acquired by Airbnb). Direct comparable to Nitecrawler on the last-minute hotel niche, though HotelTonight is mobile-app native versus Nitecrawler's web model.

TypeDirect peer
Description

Major global OTA offering hotel, flight, and package bookings. Competes head-to-head with Travelpass Group's transactional brands and shares the same commission-based revenue model on hotel inventory.

TypeDirect peer
Description

Travel meta-search engine owned by Booking Holdings. Comparable to Travelpass Group as a price comparison and discovery layer that funnels users into OTA bookings, including hotels.

TypeBroad incumbent
Description

Large global OTA serving Asia-Pacific and international markets. Comparable as a broad OTA with hotel booking at scale, representing an incumbent peer for cross-market expansion of Travelpass Group's brands.

TypeDirect peer
Description

Hotel-focused OTA owned by Expedia Group. Direct competitor to Nitecrawler, Reservation Counter, and Reservation Desk in the pure hotel booking category.

TypeDirect peer
Description

OTA offering discounted hotel, flight, and rental bookings. Direct competitor on price-led hotel booking, similar in positioning to Reservation Counter and Reservation Desk.

Market position
Strengths4 records

Each record includes

Headline, Details, Source

Weaknesses4 records

Each record includes

Headline, Details, Source

Competitive moat3 records

Each record includes

Type, Details

Key risks5 records

Each record includes

Headline, Details, Source

Key highlights6 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Segment1 record

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile1 record

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
Yes
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles2 records

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

Subsidiaries4 records

Each record includes

Name, Acquired on, Relationship type, Type, Business focus

No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A1 record

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Travelpass Group

Online Travel Agencytravelpassgroup.com

Travelpass Group firmographics

Firmographics
Name
Travelpass Group
Legal name
Travelpass Group
Website
https://travelpassgroup.com
Company type
Private
Founded year
2007
Operating status
Operating
Headcount range
101–250 employees
Ownership category
akta.pro rank

Where Travelpass Group is headquartered

Location

Headquarters

HQ city
South Jordan
HQ country
United States
HQ region
North America

Offices1 record

Markets served

Travelpass Group business model

Business model
GTM type
B2C
Offering type
Digital Commerce or Content
Cost components
Technology or R&D, Marketing or Sales, Personnel, Operations

Revenue model

  1. Hotel Booking Commissions: The company earns commissions on hotel bookings made through its platforms (Reservation Counter, Reservation Desk, Nitecrawler). Transaction-based revenue from travelers booking hotels at competitive rates through the platforms.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels1 record

Travelpass Group product offering

Product offering

Core offering

Travelpass Group operates four purpose-built consumer travel platforms that aggregate hotel inventory and travel content for individual travelers. Nitecrawler handles last-minute hotel bookings with member-exclusive perks; Travelpass delivers real traveler recommendations and destination discovery; Reservation Counter and Reservation Desk function as online travel agencies offering thousands of hotel options, competitive rates, and 24/7 support. Revenue is generated via commissions on hotel bookings facilitated across these platforms.

Product overview

Travelpass Group operates as a platform-plus-sub-brands architecture with four purpose-built travel platforms unified under the parent company. The portfolio consists of Nitecrawler (last-minute hotel booking with member perks), Travelpass (traveler recommendations and discovery), Reservation Counter (traditional travel agency with 24/7 support), and Reservation Desk (online travel agency with extensive hotel selection). These four brands collectively serve different segments of the travel planning and booking market.

Differentiator

Problem solved

Functional benefit

Brands

  • Nitecrawler: Last-minute hotel booking platform with member-exclusive perks and personalized hotel selection.
  • Travelpass
  • Reservation Desk
  • Reservation Counter

Products and services

  • Nitecrawler A last-minute hotel booking platform offering member-exclusive perks and a comprehensive, personalized selection of hotels delivered in a swift, seamless experience. It targets individual travelers seeking competitive rates and efficient booking when plans are immediate.
  • Travelpass A travel recommendations platform that enables users to get real recommendations from real travelers, easily share and discover things to do, places to go, and where to eat for any destination. It serves individual travelers planning trips and seeking authentic destination content.
  • Reservation Counter A trusted travel agency offering thousands of hotel options, competitive rates, and 24/7 customer support with every booking. It serves individual travelers who want agency-style assistance and broad hotel selection.
  • Reservation Desk A leading online travel agency providing one of the widest hotel selections along with competitive rates and 24/7 support, enabling travelers to confidently book hotel stays. It targets individual travelers seeking breadth of inventory and reliable post-booking support.

Companies that use Travelpass Group

Customer profile

Segments1 record

Ideal customer profiles1 record

Travelpass Group technology and API

Technology

Technology focussed Yes

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Travelpass Group partnerships and signals

Strategic signal

Scale indicators2 records

Recent moves4 records

Expansion highlights4 records

Travelpass Group competitors and assessment

Company assessment

Direct peers

  • Lastminute.com: European OTA specializing in last-minute travel deals and packages. Closest direct peer to Nitecrawler's last-minute hotel booking proposition with member-style deals.
  • Travelocity: OTA offering hotel, flight, and package bookings owned by Expedia Group. Direct competitor in the consumer OTA category with overlapping inventory and 24/7 support positioning.
  • Tripadvisor: Travel recommendations and reviews platform with meta-search hotel booking. Directly comparable to the Travelpass brand on the discovery/recommendations side and increasingly transactional on the meta-search side.
  • Booking.com: World's largest online travel agency offering hotel booking with extensive inventory and 24/7 support. Direct competitor to Reservation Counter, Reservation Desk, and Nitecrawler across virtually every market Travelpass Group serves.
  • HotelTonight: Last-minute hotel booking app (acquired by Airbnb). Direct comparable to Nitecrawler on the last-minute hotel niche, though HotelTonight is mobile-app native versus Nitecrawler's web model.
  • Expedia: Major global OTA offering hotel, flight, and package bookings. Competes head-to-head with Travelpass Group's transactional brands and shares the same commission-based revenue model on hotel inventory.
  • Kayak: Travel meta-search engine owned by Booking Holdings. Comparable to Travelpass Group as a price comparison and discovery layer that funnels users into OTA bookings, including hotels.
  • Hotels.com: Hotel-focused OTA owned by Expedia Group. Direct competitor to Nitecrawler, Reservation Counter, and Reservation Desk in the pure hotel booking category.
  • Priceline: OTA offering discounted hotel, flight, and rental bookings. Direct competitor on price-led hotel booking, similar in positioning to Reservation Counter and Reservation Desk.

Broad incumbents

  • Trip.com: Large global OTA serving Asia-Pacific and international markets. Comparable as a broad OTA with hotel booking at scale, representing an incumbent peer for cross-market expansion of Travelpass Group's brands.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

Travelpass Group social profiles

Digital presence

Travelpass Group financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Travelpass Group leadership team

Management profile

Number of profiles

Profiles2 records

Travelpass Group subsidiaries and ownership

Company hierarchy

Subsidiaries4 records

Travelpass Group funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Travelpass Group M&A and investment

M&A and investment

M&A1 record

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Travelpass Group

What does Travelpass Group do?

Travelpass Group operates four purpose-built consumer travel platforms that aggregate hotel inventory and travel content for individual travelers. Nitecrawler handles last-minute hotel bookings with member-exclusive perks; Travelpass delivers real traveler recommendations and destination discovery; Reservation Counter and Reservation Desk function as online travel agencies offering thousands of hotel options, competitive rates, and 24/7 support. Revenue is generated via commissions on hotel bookings facilitated across these platforms.

Is Travelpass Group a public or private company?

Travelpass Group is a private company. It is classified as founder individual operated bootstrapped and is currently operating.

When was Travelpass Group founded?

Travelpass Group was founded in 2007. It employs 101 to 250 people.

Where is Travelpass Group based?

Travelpass Group is headquartered in South Jordan, United States, in the North America region.

How does Travelpass Group make money?

One revenue line is on record: hotel Booking Commissions.

Who are Travelpass Group's main competitors?

Direct peers on record are Lastminute.com, Travelocity, Tripadvisor, Booking.com, HotelTonight, Expedia, Kayak, Hotels.com and Priceline. Trip.com is listed as a broad incumbent.

Does Travelpass Group have an API?

No public API is recorded for Travelpass Group.

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Live signals
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The platform provides access to non-public lodging deals and 24/7 agent support, with plans for new tools including an itinerary planner and travel app.AxiosOnline travel agency alleges hotel collusionLawyers for six major hotel chains asked a judge to dismiss a lawsuit by TravelPass Group, which accused them of colluding to block online travel agencies from bidding on room-search keywords. The alleged scheme caused TravelPass's valuation to fall from $165 million to $25 million. Hyatt, Hilton, and Marriott declined to comment.PR NewswireCancun.com Unveils Winner of CEO Job SearchCancun.com announced Ivan Nanney as the winner of its global CEO search, selecting from over 8,000 applicants across 120 countries for a six-month term as "Cancun Experience Officer" starting March 1, 2018. The joint venture between Best Day Travel Group and TravelPass Group designed the unconventional hiring campaign to promote Cancun and the Riviera Maya as a premier travel destination. Nanney, a travel influencer from Boise, Idaho, will live in Cancun and create content showcasing local accommodations, cuisine, and attractions.PR NewswireCancun.com Announces Top 10 Finalists for its CEO SearchCancun.com announced the top 10 finalists from over 8,000 applicants across 120 countries in its search for a Cancun Experience Officer to serve as the face of the brand and its newly launched website. The finalists will travel to Cancun from January 26-31, 2018, for interviews and skill assessments hosted at Xcaret Park, with the winner to be announced on January 31. The joint venture between Best Day Travel Group and TravelPass Group framed the position as a once-in-a-lifetime opportunity, with support from the Cancun Convention & Visitors Bureau as a sponsor.PR NewswireTravelPass Group Acquires Jauntaroo to Empower Travel DiscoveryTravelPass Group, a Utah-based hotel marketplace with over a million properties worldwide, announced on December 6, 2017 that it has acquired Jauntaroo, a travel planning and discovery website. Jauntaroo's algorithm ranks more than 300 destinations based on budget, activities, geography, weather and reviews. Financial terms were not disclosed.PR NewswireTravelPass Group and Best Day Travel Group Join Forces to Improve Visibility of Latin America Offerings for U.S. TravelersTravelPass Group, a hotel marketplace with over a million properties worldwide, announced a joint venture with Best Day Travel Group, a leading leisure travel company in Latin America, to improve visibility of Latin America and Caribbean offerings for U.S. travelers. Best Day Travel Group will leverage TravelPass Group's data systems and marketplace technology to build comprehensive travel sites including Cancun.com, Viarta.com, and Cabos.com. The partnership combines Best Day's regional expertise and established relationships in the Latin America and Caribbean regions with TravelPass's proprietary technology platform that books 10,000 room nights per day.PR NewswireSecret Escapes and TravelPass Group Partner to Increase Access to Exclusive Rates on Luxury Hotels Around the WorldSecret Escapes has formed a strategic partnership with TravelPass Group to expand access to its exclusive luxury hotel deals in the U.S. market, combining Secret Escapes' curated collection of four- and five-star properties with TravelPass Group's machine learning-powered marketplace technology. Secret Escapes negotiates rates up to 70 percent off luxury hotels for its 45 million-plus members, while TravelPass Group books approximately 10,000 room nights daily across more than one million properties worldwide. The companies stated the partnership will leverage TravelPass Group's data systems and customer insights alongside Secret Escapes' hotel inventory and travel expertise to grow the U.S. customer base.PR NewswireTravelPass Group Surpasses $2 Billion in Gross Booking RevenueTravelPass Group announced it has surpassed $2 billion in gross hotel booking revenue across its family of travel-related websites, including Reservation Counter and Reservation Desk, having booked more than 2.6 million room nights in the last 12 months. The company recently launched its room type matching technology in Las Vegas with a wider rollout planned for later this year, while also developing blockchain technology to expand consumer access to hotel deals. Bonotel Exclusive Travel provided a testimonial praising the technology as a solution that unifies hotel inventories under a single platform.