LifeWay Christian Resources
- Company typePrivate
- Founded1891
- HeadquartersNashville, United States
- Headcount1,001–5,000
- GTM typeB2B and B2C
- OfferingServices
LifeWay Christian Resources firmographics
Firmographics- Name
- LifeWay Christian Resources
- Legal name
- Lifeway Christian Resources
- Website
- https://lifeway.com
- Company type
- Private
- Founded year
- 1891
- Operating status
- Operating
- Headcount range
- 1,001–5,000 employees
- Ownership category
- akta.pro rank
LifeWay Christian Resources industry classification
Industry- Product category
- Christian Publishing and Ministry Resources
- NAICS
- Book Publishers (51313), Book Publishers (513130), Book, Periodical, and Newspaper Merchant Wholesalers (424920)
- SIC
- Books: Publishing Or Publishing & Printing (2731)
- akta.pro primary industry
- Sermon, Homiletics & Ministry Resource Publishing (Preaching Aids, Pastoral Resources) (MPAJAHAD)
- akta.pro secondary industries
- Religious Education & Catechetical Publishing (Sunday School, Catechism, Study Guides) (MPAJAHAC), Religious Reference & Study Tools Publishing (Commentaries, Concordances, Lexicons) (MPAJAHAL), Faith & Religious Live Streaming Platforms (MPACACAK), Religious & Specialty Publishing Distribution (CRAOALAD), Religious & Spiritual Books Retail (CRALAAAE)
Keywords
Where LifeWay Christian Resources is headquartered
LocationHeadquarters
- HQ city
- Nashville
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
LifeWay Christian Resources business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Supply Chain, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Physical Product Sales: Sale of physical products including Bibles, Bible study books, Christian books, church supplies, and curriculum materials. One-time purchase model for individual items.
- Digital Products: Sale of eBooks, digital Bible studies, video access, and digital curriculum downloads. Purchased individually or as part of study packages.
- Autoship Subscriptions: Recurring subscription service for churches and individuals to receive regular deliveries of curriculum and ministry supplies. Offers 5% discount for billing account payments and 3% for credit card payments.
- Bible Study Insider Box: Twice-yearly subscription box containing 10+ new Bible study books valued at $200+, delivered in May and October for $75 per box, includes $75 voucher toward next purchase.
- Events and Camps: Revenue from Christian summer camps, ETCH NextGen Ministry Conference, women's events, and Disciple Now retreats. Includes registration fees and associated materials.
- Shipping and Processing: Shipping fees based on order value tiers, with free standard shipping on orders $100+ through Equip & Save program. International shipping with additional $5 fee plus carrier costs.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Pay-as-you-go | Standard shipping tiers based on order value |
| Subscription | Monthly | Autoship subscription with percentage discounts |
| Subscription | Multi-year contract | Bible Study Insider subscription box |
| One time/ perpetual license | Pay-as-you-go | Individual Bible study books for teens |
| One time/ perpetual license | Pay-as-you-go | Experiencing God Bible study with video access |
Go-to-market motion3 records
Distribution channels7 records
Marketing channels8 records
LifeWay Christian Resources product offering
Product offeringCore offering
LifeWay Christian Resources publishes and distributes Bible studies, Christian books, Bibles, church supplies, Vacation Bible School materials, and digital curriculum for churches and individual Christians across all age groups. The company sells its products directly through lifeway.com, through an authorized dealer network of Christian bookstores, and via dedicated church accounts with autoship subscription fulfillment for quarterly curriculum distribution.
Product overview
LifeWay Christian Resources operates as a comprehensive faith-based publishing and curriculum company offering a multi-product ecosystem centered around Bible study materials and church ministry resources. The core portfolio includes three flagship curriculum brands—The Gospel Project (chronological Christ-centered studies), Bible Studies for Life (relatable discipleship pathway), and Explore the Bible (expository book-by-book studies)—each available for kids, students, and adults across both Sunday School and small group settings. Supporting these are digital platforms including Hyfi (digital curriculum), Ministry Grid (churchwide content management), smallgroup.com (study customization), and the Lifeway On Demand streaming app. The company also offers specialized demographic-focused products (Men's Bible Studies, Women's Bible Studies, Girls Ministry), youth-specific resources (TeamKID, Forged, True Love Waits, Disciple Now), Spanish-language content, devotional materials, Vacation Bible School programs, church ordering services, Autoship subscriptions, and the Bible Study Insider preview subscription. Additional offerings include Custom Church Resources for bespoke materials, eBooks, and worship media.
Differentiator
Problem solved
Functional benefit
Brands
- The Gospel Project: Christ-centered chronological Bible study curriculum for kids, students, and adults.
- Explore the Bible
- Bible Studies for Life
- Hyfi
- Lifeway Students
- Lifeway Girls
- TeamKID
- MasterWork
- YOU Bible Study
- Lifeway On Demand
Products and services
- The Gospel Project
Quantifiable outcome
- Trusted by millions of believers across decades of ministry
- +2 more outcomes
Companies that use LifeWay Christian Resources
Customer profileNamed customers5 records
Segments8 records
Ideal customer profiles2 records
LifeWay Christian Resources technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration5 records
Feature5 records
LifeWay Christian Resources partnerships and signals
Strategic signalScale indicators3 records
Recent moves6 records
Expansion highlights6 records
LifeWay Christian Resources competitors and assessment
Company assessmentDirect peers
- David C Cook: David C Cook is a Colorado-based Christian publisher producing Bible study curriculum, Vacation Bible School, children's ministry, and worship resources for churches - directly comparable to LifeWay's core curriculum and VBS business.
- Group Publishing: Group Publishing offers Sunday school, small group, and children's ministry curriculum, plus leadership events and conferences, directly overlapping LifeWay's Group Essentials conferences and small group curriculum.
- B&H Publishing Group: B&H Publishing is the publishing arm of LifeWay's parent denominational ecosystem (Southern Baptist Convention), producing theology, Bible studies, and ministry titles that directly compete with LifeWay's catalog.
- Standard Publishing: Standard Publishing produces Sunday school curriculum, VBS, and children's ministry resources for Christian churches, competing head-to-head with LifeWay's Explore the Bible and Bible Studies for Life.
- Tyndale House Publishers: Tyndale publishes Bibles, Christian fiction, and non-fiction that compete directly with LifeWay's Bible and book retail, including the New Living Translation ecosystem.
- Moody Publishers: Moody Publishers produces Christian books, Bible studies, and ministry resources that overlap with LifeWay's MasterWork and adult Bible study catalog from a more doctrinal/evangelical angle.
Broad incumbents
- Thomas Nelson Publishers: Thomas Nelson (now part of HarperCollins Christian Publishing) is a major trade Christian publisher producing Bibles and books that compete with LifeWay's Bible and book sales, though it operates more broadly and not as a church curriculum specialist.
- Zondervan: Zondervan (also under HarperCollins Christian Publishing) is a major Bible and Christian book publisher that overlaps with LifeWay's Bible and book offerings across consumer and church channels.
Emerging players
- RightNow Media: RightNow Media is a streaming Bible study and training platform used by thousands of churches, competing directly with Lifeway On Demand and Ministry Grid for digital discipleship budgets.
- YouVersion (Life.Church): YouVersion is the world's most-installed free Bible app with plans, devotionals, and video content, representing the dominant free digital alternative to LifeWay's paid Bible study and devotional products.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights7 records
Customer concentration
LifeWay Christian Resources social profiles
Digital presenceLifeWay Christian Resources financial estimates
Financial estimateRevenue estimate
Valuation estimate
LifeWay Christian Resources leadership team
Management profileNumber of profiles
Profiles3 records
LifeWay Christian Resources funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
LifeWay Christian Resources M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about LifeWay Christian Resources
What does LifeWay Christian Resources do?
LifeWay Christian Resources publishes and distributes Bible studies, Christian books, Bibles, church supplies, Vacation Bible School materials, and digital curriculum for churches and individual Christians across all age groups. The company sells its products directly through lifeway.com, through an authorized dealer network of Christian bookstores, and via dedicated church accounts with autoship subscription fulfillment for quarterly curriculum distribution.
Is LifeWay Christian Resources a public or private company?
LifeWay Christian Resources is a private company. It is classified as unknown and is currently operating.
When was LifeWay Christian Resources founded?
LifeWay Christian Resources was founded in 1891. It employs 1,001 to 5,000 people.
Where is LifeWay Christian Resources based?
LifeWay Christian Resources is headquartered in Nashville, United States, in the North America region.
How does LifeWay Christian Resources make money?
Six revenue lines are on record. Physical Product Sales are the primary driver. The others are digital Products, autoship Subscriptions, bible Study Insider Box, events and Camps and shipping and Processing.
Who are LifeWay Christian Resources's main competitors?
Direct peers on record are David C Cook, Group Publishing, B&H Publishing Group, Standard Publishing, Tyndale House Publishers and Moody Publishers. Broad incumbents are Thomas Nelson Publishers and Zondervan. Emerging players are RightNow Media and YouVersion (Life.Church).
Does LifeWay Christian Resources have an API?
No public API is recorded for LifeWay Christian Resources.
What industry is LifeWay Christian Resources in?
LifeWay Christian Resources's product category is Christian Publishing and Ministry Resources. Its primary akta.pro industry code is MPAJAHAD, Sermon, Homiletics & Ministry Resource Publishing (Preaching Aids, Pastoral Resources), with a secondary code of MPAJAHAC, Religious Education & Catechetical Publishing (Sunday School, Catechism, Study Guides). Its NAICS code is 51313 and its SIC code is 2731.