RightNow Media
RightNow Media, operated by RightNow Ministries, is a US-based Christian streaming platform offering 25,000+ biblical video studies to 30,000+ subscribing churches and 4 million end users across 100+ countries and 13 languages, monetized through institutional subscriptions and a standalone pastors' training product.
- Company typePrivate
- Founded1977
- HeadquartersMckinney, United States
- Headcount51–100
- GTM typeB2B and B2C
- OfferingDigital Commerce or Content
What RightNow Media does
RightNow Media, legally operating as RightNow Ministries, is a US-based Christian media ministry that runs what it describes as the world's largest Christian streaming service. The platform offers 25,000+ on-demand biblical video studies spanning topics such as marriage, parenting, youth, recovery, leadership, and finances, delivered via web (app.rightnowmedia.org) and native iOS/Android applications. Distribution follows a B2B2C subscription model in which churches and Christian organizations pay for an institutional subscription that gives all their members free access; individual end users cannot subscribe directly, and the company operates a "Tell your pastor" referral channel to convert individual viewers into church-level accounts.
The technology stack is a standard streaming platform with mobile clients and web playback, supporting offline downloads, audio-only mode, screencasting, a per-user custom library, interactive study resources, small-group coordination tools, and a synchronized Watch Together player for remote group viewing. RightNow Media Originals are produced in-house as exclusive small-group curriculum. The portfolio has been extended with sub-brands including RightNow Kids (children's content), RightNow Media @ Work (corporate/workplace), a Schools vertical, and RightNow Pastors+ (leadership development for ministry staff). RightNow Pastors+ transitioned from a subscriber add-on to a standalone subscription product in February 2026 with monthly and annual plans and a free seven-day trial.
The company is privately held and organized as a non-profit ministry; no venture capital, private equity, or public funding is disclosed. Revenue is not publicly reported. Geographic reach spans 100+ countries with content in 13 languages, supported by regional subdomains (US, APAC, India, Korea, Philippines, Malaysia, Indonesia) and country-specific social media channels. A five-year translation and overdubbing partnership with Christian Lingua processed 30,000 minutes of content into 12 languages using 4,800 voice talents and 170 translators/editors, during which the end-user subscriber base expanded from approximately 200,000 to 4 million. Headcount is in the 51-100 range and the company is headquartered in the McKinney/Dallas-Fort Worth, Texas area.
RightNow Media firmographics
Firmographics- Name
- RightNow Media
- Legal name
- RightNow Ministries
- Website
- https://rightnowmedia.org
- Company type
- Private
- Founded year
- 1977
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- RightNow Media, operated by RightNow Ministries, is a US-based Christian streaming platform offering 25,000+ biblical video studies to 30,000+ subscribing churches and 4 million end users across 100+ countries and 13 languages, monetized through institutional subscriptions and a standalone pastors' training product.
- Ownership category
- akta.pro rank
RightNow Media industry classification
Industry- Product category
- Christian Video Streaming
- NAICS
- Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers (51621), Religious Organizations (8131), Broadcasting and Content Providers (516)
- SIC
- Services-Educational Services (8200), Cable & Other Pay Television Services (4841)
- akta.pro primary industry
- Religious Education & Catechetical Publishing (Sunday School, Catechism, Study Guides) (MPAJAHAC)
- akta.pro secondary industries
- Christian Broadcasting (TV & Radio) (MPABALAA), Religious Children’s Publishing (Faith-Based Kids & YA) (MPAJAHAJ), Faith & Religious Live Streaming Platforms (MPACACAK), Religious Nonfiction & Theology Publishing (Apologetics, Doctrine, Ethics) (MPAJAHAG)
Keywords
Where RightNow Media is headquartered
LocationHeadquarters
- HQ city
- Mckinney
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
RightNow Media business model
Business model- GTM type
- B2B and B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure
Revenue model
- Church Subscription: Churches and Christian organizations subscribe to RightNow Media, which then provides free access to their members at no additional cost. This B2B2C model allows individuals to access content when their church or ministry provides a subscription.
- RightNow Pastors+ Standalone: Individual church leaders can purchase RightNow Pastors+ as a standalone subscription with monthly or annual payment options, including a free seven-day trial.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | RightNow Pastors+ - Monthly Plan |
| Subscription | Annual | RightNow Pastors+ - Annual Plan |
| Subscription | Annual | Church Organization Subscription |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels7 records
RightNow Media product offering
Product offeringCore offering
RightNow Media operates a subscription-based streaming video library of 25,000+ biblical video studies for churches, ministries, families, and individuals. Churches and Christian organizations subscribe to provide free access to their members, while the platform is complemented by sub-brands including RightNow Kids (children's content), RightNow Pastors+ (ministry leader training), and sector-specific variants for businesses and schools. Content spans marriage, parenting, youth, recovery, leadership, finances, and Bible study in 13 languages across 100+ countries.
Product overview
RightNow Media operates as a unified platform consisting of a core streaming video library (RightNow Media) serving as the world's largest Christian streaming service, supplemented by specialized sub-brands including RightNow Kids for children's content. The ecosystem is complemented by RightNow Pastors+, a team-based ministry training add-on (now also available as a standalone purchase) offering expert-led courses in leadership development, team health, and ministry effectiveness. The platform features RightNow Media Originals—exclusive Bible study videos created in-house for small group curriculum—and provides content organized across categories including Books of the Bible, Small Groups, Kids Shows, Youth Studies, Women's Studies, and Men's Studies. The company also offers sector-specific variants: RightNow Media @ Work for businesses and schools.rightnowmedia.org for educational institutions.
Differentiator
Problem solved
Functional benefit
Brands
- RightNow Kids: Children's Christian video content streaming platform for kids shows and youth studies.
- RightNow Pastors+
- RightNow Media @ Work
- Schools
Products and services
- RightNow Media The world's largest Christian streaming service offering a subscription-based library of 25,000+ biblical video studies for churches, small groups, families, and individuals. Provides 24/7 access to Bible study content covering marriage, parenting, youth, recovery, leadership, and finances.
- RightNow Pastors+ Team-based ministry training platform providing on-demand, expert-led video courses on leadership development, team health, and ministry effectiveness. Available as standalone purchase for individual church leaders with monthly or annual plans and a free seven-day trial.
- RightNow Kids Children's streaming platform providing biblical video content and shows for churches and families to use in ministry settings and at home.
- RightNow Media @ Work Christian streaming platform adapted for businesses and workplaces, providing faith-based content for employee spiritual development and workplace ministry.
- RightNow Media for Schools Educational institution-focused version of the streaming platform providing Christian education curriculum, student discipleship, and faculty spiritual development content.
Companies that use RightNow Media
Customer profileNamed customers18 records
Segments4 records
Ideal customer profiles4 records
RightNow Media technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
RightNow Media partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Christian LinguacoreChristian Lingua completed a five-year translation and overdubbing project for RightNow Media, processing over 30,000 minutes of Christian video content into 12 languages using 4,800 voice talents and 170 translators and editors. The overdubbed content maintained original speakers' manner, style, and pacing while ensuring theological accuracy. This partnership enabled RightNow Media's global expansion from 200,000 to 4 million subscribers.
Scale indicators7 records
Recent moves6 records
Expansion highlights5 records
RightNow Media competitors and assessment
Company assessmentDirect peers
- Subsplash: Subsplash provides a unified church engagement platform including streaming video, mobile apps, giving, and media delivery for churches and faith-based organizations — directly overlapping with RightNow Media's streaming and church subscription model.
- Sharefaith: Sharefaith offers church media, worship backgrounds, Sunday school curriculum, and children's ministry video content to churches. It is a direct competitor in the church video/curriculum space, particularly for kids ministry.
Broad incumbents
- Pushpay: Pushpay is a larger, publicly-traded church engagement platform offering giving, engagement, and streaming/media tools to US churches. While broader in scope (with giving as the core), it competes in the same church software buyer wallet and serves similar church leadership personas.
- YouVersion (Life.Church): YouVersion's Bible App is the world's most-used free Bible and devotional platform with video content and reading plans, including in many languages. While free and not subscription-based, it competes directly for the same end-user attention and church-recommended spiritual content consumption.
- Logos Bible Software: Logos (Faithlife) provides Bible study software, sermon research tools, and an extensive Christian content library to pastors and serious laypeople. It competes for the same pastor budget and serves a similar discipleship use case, though delivered as desktop/mobile software rather than streaming video.
Emerging players
- Tithe.ly: Tithe.ly is a church giving and engagement platform that has expanded into texting, apps, and church media. It is an emerging competitor in the church software stack with overlapping buyer personas and growing media offerings.
- Flocknote: Flocknote provides email/text communication, small group management, and basic content delivery tools for Catholic and Protestant parishes. It is a smaller but growing competitor in the church communication and engagement stack.
- Dwell Audio: Dwell is an audio Bible and Christian audio content app offering narrated Scripture, sermons, and Bible studies on mobile. It addresses adjacent Christian content consumption needs (audio rather than video) and competes for end-user attention.
- Church Online Platform: Church Online Platform is a free, open-source live streaming and online church platform from Life.Church. While narrower in scope, it competes for the same church streaming budget and is offered at a far lower price point.
Others
- Christian.net: Christian.net operates faith-based social networking and Christian dating/community platforms. It is thematically adjacent in serving the Christian consumer market but does not directly compete with streaming video curriculum.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
RightNow Media social profiles
Digital presenceRightNow Media financial estimates
Financial estimateRevenue estimate
Valuation estimate
RightNow Media leadership team
Management profileNumber of profiles
RightNow Media subsidiaries and ownership
Company hierarchySubsidiaries3 records
RightNow Media funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
RightNow Media M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about RightNow Media
What does RightNow Media do?
RightNow Media operates a subscription-based streaming video library of 25,000+ biblical video studies for churches, ministries, families, and individuals. Churches and Christian organizations subscribe to provide free access to their members, while the platform is complemented by sub-brands including RightNow Kids (children's content), RightNow Pastors+ (ministry leader training), and sector-specific variants for businesses and schools. Content spans marriage, parenting, youth, recovery, leadership, finances, and Bible study in 13 languages across 100+ countries.
Is RightNow Media a public or private company?
RightNow Media is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was RightNow Media founded?
RightNow Media was founded in 1977. It employs 51 to 100 people.
Where is RightNow Media based?
RightNow Media is headquartered in Mckinney, United States, in the North America region.
How does RightNow Media make money?
Two revenue lines are on record. Church Subscription is the primary driver. The others are rightNow Pastors+ Standalone.
Who are RightNow Media's main competitors?
Direct peers on record are Subsplash and Sharefaith. Broad incumbents are Pushpay, YouVersion (Life.Church) and Logos Bible Software. Emerging players are Tithe.ly, Flocknote, Dwell Audio and Church Online Platform. Christian.net is listed as an others.
Does RightNow Media have an API?
No public API is recorded for RightNow Media.
What industry is RightNow Media in?
RightNow Media's product category is Christian Video Streaming. Its primary akta.pro industry code is MPAJAHAC, Religious Education & Catechetical Publishing (Sunday School, Catechism, Study Guides), with a secondary code of MPABALAA, Christian Broadcasting (TV & Radio). Its NAICS code is 51621 and its SIC code is 8200.