Smartsolve
SmartSolve Industries is a privately held Ohio-based specialty materials manufacturer that produces certified, bio-based, water-soluble packaging materials (face stock, label stock, and pouch stock including the PureNil 0 plastic-free substrate) for sustainability-focused CPG, agricultural, feminine care, and home cleaning brands worldwide.
- Company typePrivate
- Founded2016
- HeadquartersBowling Green, United States
- Headcount11–50
- GTM typeB2B
- OfferingHardware or Manufacturing
What Smartsolve does
SmartSolve Industries LLC is a privately held specialty materials manufacturer founded in 2016 and headquartered in Bowling Green, Ohio (formerly operating as DayMark Technologies). The company produces certified, bio-based, water-soluble packaging materials derived from FSC-certified wood pulp fibers and cellulose, with three core product lines: Face Stock (water-soluble paper in 2PT/3PT/5PT thicknesses), Label Stock (APR-recognized dissolvable pressure-sensitive labels that wash off during PET recycling), and Pouch Stock — comprising the legacy X-Series (PVOH-coated) and the newly launched PureNil 0 (the company's flagship 100% bio-based, plastic-free, FDA GRAS-listed substrate for direct food contact that disperses in water in under 7 seconds). The company also markets FireDrop, a fire-resistant air containment solution. SmartSolve operates an ISO and FSSC 22000 compliant manufacturing facility in Ohio and sells through direct enterprise sales, an e-commerce store, an Amazon storefront, and a heavy trade-show presence targeting sustainability-focused CPG and industrial brands.
The company's business model is primarily transactional materials sales of rolls, sheets, and pre-made pouches priced per unit, with publicly listed prices ranging from roughly $15 for sample pouches to over $2,600 for bulk face-stock rolls; custom enterprise orders are quote-based. Go-to-market is sales-led with field representatives, SDRs, a CRO (Alex Abbott), and a Sr. Director of Sales and Marketing (Ashleigh Hotz), supplemented by an event-driven motion across nine major industry trade shows annually. SmartSolve targets seven primary vertical segments: Beauty & Personal Care, Home Cleaning & Laundry, Food & Snack Packaging, Feminine Care, Agriculture & Horticulture, Label Converters, and Industrial & Logistics. Named customers include a mix of startup brands (Daye, PLUS, ARC 01, GardenGenius, noodees, Elevated Earth) and a smaller set of enterprise accounts (Safetec, Affirm India, PVA Hygiene).
Recent strategic momentum is anchored by the January 2026 commercial launch of PureNil 0, the May 2024 APR Design for Recyclability Recognition (first paper-based water-soluble label to meet PET-CG-02), the 2026 FPA Gold Award for Sustainability, and a JobsOhio R&D Grant funding a new Northwest Ohio R&D Center. The company has no disclosed venture or private equity funding, 11-50 employees, and operates as a privately held LLC governed under Ohio law. Strategic priorities visible in the data include regulatory-driven category creation in plastic-free flexible packaging, geographic expansion (notably India via Affirm), and ecosystem positioning through memberships in the Sustainable Packaging Coalition, APR, and TLMI.
Smartsolve firmographics
Firmographics- Name
- Smartsolve
- Legal name
- SmartSolve Industries LLC
- Website
- https://smartsolve.com
- Company type
- Private
- Founded year
- 2016
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- SmartSolve Industries is a privately held Ohio-based specialty materials manufacturer that produces certified, bio-based, water-soluble packaging materials (face stock, label stock, and pouch stock including the PureNil 0 plastic-free substrate) for sustainability-focused CPG, agricultural, feminine care, and home cleaning brands worldwide.
- Ownership category
- akta.pro rank
Smartsolve industry classification
Industry- Product category
- Sustainable Packaging Materials
- NAICS
- Paper Bag and Coated and Treated Paper Manufacturing (322220), Paper Bag and Coated and Treated Paper Manufacturing (32222), Plastics Packaging Film and Sheet (including Laminated) Manufacturing (326112), Soap and Cleaning Compound Manufacturing (32561)
- SIC
- Papers & Allied Products (2600), Plastics, Foil & Coated Paper Bags (2673)
- akta.pro primary industry
- Paper-Based Packaging & Single-Use Paper Products (Paper Bags, Wraps, Cartons) (CRADALAL)
- akta.pro secondary industries
- Flexible Cosmetic Packaging (Pouches, Sachets, Stick Packs) (IMALAJAE), Sampling & Travel-Size Packaging (Minis, Vials, Blisters) (IMALAJAL), Dishwashing Products (Hand Dish Soap, Automatic Dishwasher Detergents, Rinse Aids) (CRADAKAF), Feminine Hygiene & Intimate Care (Wash, Wipes, Deodorants) (CRADANAG)
Keywords
Where Smartsolve is headquartered
LocationHeadquarters
- HQ city
- Bowling Green
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Smartsolve business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Water-Soluble Packaging Materials: SmartSolve generates revenue primarily through the sale of water-soluble packaging materials including face stock, label stock, and pouch stock. Products are sold in various formats (rolls, sheets, pre-made pouches) with pricing based on material type, thickness, and quantity. The company operates an e-commerce store (smartsolve.com/shop/) and Amazon store for direct product sales.
- PureNil™ 0 Product Line: Premium product line featuring 100% bio-based, plastic-free packaging substrates. Sold as pouch stock materials (2PN30, 3PN30 variants) with heat-seal coating for form-fill-seal equipment. Direct food contact certified for food packaging applications.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Pre-made Water-Soluble Pouches |
| Unit Pricing | Pay-as-you-go | Water-Soluble Heat Seal Rolls |
| Unit Pricing | Pay-as-you-go | Material Sample Book |
| Unit Pricing | Pay-as-you-go | Water-Soluble Face Stock |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels7 records
Smartsolve product offering
Product offeringCore offering
SmartSolve manufactures certified, bio-based, water-soluble packaging materials for consumer packaged goods brands. The company's product portfolio comprises Face Stock (water-soluble paper), Label Stock (dissolvable pressure-sensitive labels), and Pouch Stock (X-Series PVOH-coated and PureNil 0 plastic-free substrates) sold as rolls, sheets, and pre-made pouches for use in personal care, home cleaning, food, feminine care, agricultural, and label converter applications.
Product overview
SmartSolve is a packaging technology company offering certified, bio-based, water-soluble packaging materials. The product portfolio consists of three main categories: Face Stock (water-soluble paper in 2PT, 3PT, and 5PT thicknesses for label applications), Label Stock (dissolvable pressure-sensitive labels including APR-recognized 3PT thermal transfer and 4PT direct thermal variants that improve PET recyclability), and Pouch Stock (water-soluble flexible packaging in X-Series with PVOH heat-seal coating and PureNil 0 as the 100% bio-based plastic-free alternative with proprietary bio-based heat-seal coating). The X-Series includes 2X15, 2X30, and 3X15 variants, while PureNil 0 includes 2PN30 and 3PN30 variants. SmartSolve's materials are FSC-certified, biodegradable per OECD 301B, and designed to eliminate packaging waste through complete water dissolution.
Differentiator
Problem solved
Functional benefit
Brands
- PureNil™ 0: World's first 100% bio-based, plastic-free, flushable packaging substrate for flexible packaging applications
- X-Series
- FireDrop™
- SmartSolve Label Stock
Products and services
- Face Stock
Quantifiable outcome
- 100% bio-based with zero plastic content - certified per ASTM D6866 and ISO 16620-2
- +4 more outcomes
Companies that use Smartsolve
Customer profileNamed customers9 records
Segments7 records
Ideal customer profiles5 records
Smartsolve technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Smartsolve partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered core and notable.
- Association of Plastic Recyclers (APR)coreAPR formally recognized SmartSolve's 4PT and 3PT dissolvable labels as meeting the highest criteria for PET recyclability (PET-CG-02). This recognition marks SmartSolve's official entry into the plastics sector and validates their water-soluble label technology as enhancing PET recycling operations.
- GardenGeniusnotableGardenGenius LLC, a Fort Wayne, Indiana-based company, partnered with SmartSolve to create the SeedPillow™ - a water-soluble planting kit for native wildflowers and pollinator habitat restoration. SmartSolve's water-soluble technology enables packaging that dissolves on contact with moisture, leaving seeds and nutrients integrated directly into soil.
- Affirm IndianotableAffirm Manufacturers & Traders Pvt. Ltd. partnered with SmartSolve to produce eco-friendly soap sheets using SmartSolve's water-soluble technology for the Indian market, expanding sustainable packaging solutions internationally.
- Sustainable Packaging Coalition (SPC)coreSmartSolve is a member of the Sustainable Packaging Coalition and participated as sponsor and exhibitor at SPC Impact 2026. SPC membership supports the company's thought leadership in circular economy and sustainable packaging innovation.
- ARC 01notableARC 01 is conducting early commercial validation of PureNil™ 0 through the development of instant coffee packaging that disperses in water. Founder Aron Poberskin has provided positive feedback on the material's feel, structure, and ease of use.
Scale indicators3 records
Recent moves7 records
Expansion highlights6 records
Smartsolve competitors and assessment
Company assessmentBroad incumbents
- Mondi Group: Global paper and packaging manufacturer with a strong sustainable packaging portfolio. Comparable as a broad incumbent in paper-based flexible packaging that competes for the same sustainability-driven CPG contracts as SmartSolve, though at much larger scale.
- Sealed Air: Major sustainable packaging manufacturer with portfolios in food and protective packaging. Comparable as a broad incumbent offering dissolvable and recyclable packaging formats competing with SmartSolve in food, cleaning, and CPG use cases.
- Novamont (Mater-Bi): Italian bioplastics company producing Mater-Bi starch-based compostable films used in compostable packaging and bags. Comparable broad incumbent in the bio-based / compostable packaging space where SmartSolve's PureNil 0 represents an alternative sustainability proposition.
- Amcor: Global packaging giant with flexible plastic and paper-based packaging across food, personal care, and home care. Comparable as a broad incumbent that SmartSolve's water-soluble substrates are positioned to displace in select sustainability-focused applications.
Emerging players
- Tipa Corp: Israel-based developer of compostable bio-based flexible packaging for food and CPG brands. A direct emerging peer for bio-based flexible packaging with comparable certifications (home compostability, food contact) and overlapping CPG sustainability positioning.
- Notpla: UK-based startup making seaweed-based dissolvable films and packaging for food, condiments, and consumer goods. Comparable emerging peer positioned in plastic-free, water-soluble / biodegradable packaging with a similar sustainability narrative and CPG customer set.
- Lactips: French bio-based water-soluble and biodegradable plastics manufacturer using milk protein (casein) chemistry. A direct emerging peer to SmartSolve's PureNil 0 in the bio-based, plastic-free water-soluble packaging category.
- Plantic Technologies: Australian manufacturer of bio-based thermoplastic starch films for food and packaging applications. A direct emerging peer in bio-based, plastic-free flexible packaging competing for similar CPG and food-contact use cases.
Direct peers
- Aicello Corporation: Japanese manufacturer of water-soluble PVOH films for detergent pods, agrochemical sachets, and laundry capsules. A direct peer to SmartSolve in unit-dose water-soluble pouch stock serving the home cleaning and agriculture verticals.
- Kuraray (Mowital/PVOH Films): Manufacturer of PVOH (polyvinyl alcohol) water-soluble films including the Mowital and Exceval product lines. Directly comparable as the incumbent water-soluble film substrate that SmartSolve's X-Series technology overlaps with and PureNil 0 is explicitly differentiated against.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Smartsolve social profiles
Digital presenceSmartsolve compliance and trust
Trust signalCompliance13 records
Smartsolve financial estimates
Financial estimateRevenue estimate
Valuation estimate
Smartsolve leadership team
Management profileNumber of profiles
Profiles4 records
Smartsolve funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Smartsolve M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Smartsolve
What does Smartsolve do?
SmartSolve manufactures certified, bio-based, water-soluble packaging materials for consumer packaged goods brands. The company's product portfolio comprises Face Stock (water-soluble paper), Label Stock (dissolvable pressure-sensitive labels), and Pouch Stock (X-Series PVOH-coated and PureNil 0 plastic-free substrates) sold as rolls, sheets, and pre-made pouches for use in personal care, home cleaning, food, feminine care, agricultural, and label converter applications.
Is Smartsolve a public or private company?
Smartsolve is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Smartsolve founded?
Smartsolve was founded in 2016. It employs 11 to 50 people.
Where is Smartsolve based?
Smartsolve is headquartered in Bowling Green, United States, in the North America region.
How does Smartsolve make money?
Two revenue lines are on record. Water-Soluble Packaging Materials are the primary driver. The others are pureNil™ 0 Product Line.
Who are Smartsolve's main competitors?
Broad incumbents on record are Mondi Group, Sealed Air, Novamont (Mater-Bi) and Amcor. Emerging players are Tipa Corp, Notpla, Lactips and Plantic Technologies. Direct peers are Aicello Corporation and Kuraray (Mowital/PVOH Films).
Does Smartsolve have an API?
No public API is recorded for Smartsolve.
What industry is Smartsolve in?
Smartsolve's product category is Sustainable Packaging Materials. Its primary akta.pro industry code is CRADALAL, Paper-Based Packaging & Single-Use Paper Products (Paper Bags, Wraps, Cartons), with a secondary code of IMALAJAE, Flexible Cosmetic Packaging (Pouches, Sachets, Stick Packs). Its NAICS code is 322220 and its SIC code is 2600.