First Security Bank

What First Security Bank does

First Security Bank is a privately held Arkansas community bank founded in 1930 and headquartered in Searcy, operating as a subsidiary of First Security Bancorp. The bank serves retail consumers, small-to-medium businesses, homebuyers, and wealth management clients across Arkansas through more than 25 physical branches spanning Central, Northwest, Northeast, and South Arkansas, complemented by mobile and online banking channels. Core products span deposit accounts (Bank Better Checking, Teal Checking, 50+ Gold Checking, Flex Banking for minors aged 6-17, Kids Club Savings), mortgage lending (FHA, VA, Rural Development, Conventional, and Arkansas Development Finance Authority loans) under the First Security Mortgage sub-brand, SBA 7(a) lending, Visa Cash Back credit cards, and the new $end P2P person-to-person payment service. The bank also offers wealth management and retirement plan services (via Andy Arnold, SVP and CFP/CPWA), and operates Crews & Associates — a wholly owned investment banking subsidiary — alongside First Security Mortgage.

The technology stack is built on third-party vendor integrations rather than proprietary AI: the digital banking platform is powered by Apiture; remote deposit capture by FIS DirectLink; card controls by Card Suite Lite; business credit card management via First Data 360 Control; ACH processing through ACHedi; and P2P payments via NYCE network with PayPal and Venmo payout options. Mobile banking includes biometric authentication, mobile check deposit, and card-management features. Revenue is generated through a hybrid model combining recurring deposit fees (e.g., $10/month Teal Checking, $5 eStatement opt-out fee), transaction-based mortgage and SBA origination fees, Visa interchange, subscription-style Gold Club membership ($5,000 minimum deposit), and wealth management advisory fees. Distribution is relationship-led: regional market presidents in Conway, Cabot, North Little Rock, and Northwest Arkansas manage commercial lending and community development, supported by a "Only in Arkansas" branded content platform, financial literacy programs (My Money K-12 curriculum, First Steps homeownership workshops), and high-profile community sponsorships.

Strategic posture is consolidation and modernization rather than rapid expansion: November 2025 saw the move of Little Rock banking, lending, wealth management, and Crews & Associates operations into the new First Security Park complex in West Little Rock (~140 employees relocated), backed by a Federal Reserve Board-approved new branch application. The bank is privately held under First Security Bancorp with no public stock listing, no venture or private equity investment disclosed, and no public revenue figures — note that Pacific West Bancorp's $403.4 million in total assets (cited in input) refers to a separately acquired entity called First Security Bank of Washington, not this Arkansas institution.

Name

First Security Bank

Legal name

First Security Bank

Website

https://fsbank.com

Company type

Private

Founded year

1930

Operating status

Operating

Headcount range

501–1,000 employees

Short description

First Security Bank is a privately held Arkansas community bank founded in 1930 and headquartered in Searcy, serving retail consumers, small-to-medium businesses, homebuyers, and wealth management clients across 25+ branches statewide through deposit, mortgage, SBA, and investment banking products.

Ownership category

akta.pro rank

Product category

Community Banking

NAICS

Depository Credit Intermediation (5221), Commercial Banking (52211)

SIC

State Commercial Banks (6022)

akta.pro primary industry

SME Deposits & Business Accounts (Operating, Savings, CDs) (FSABABAC)

akta.pro secondary industry

Student & Youth Banking (FSABAAAH)

Keywords

• Community banking services
• Mortgage lending programs
• Small business loans
• Wealth management services
• Consumer deposit accounts

Headquarters

HQ city

Searcy

HQ country

United States

HQ region

North America

Offices7 records

Markets served

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales, Others

Revenue model

1. Retail Banking Services: Revenue from personal and business checking/savings accounts, including account fees, debit card interchange, and ATM fees. Teal Checking charges $10 monthly fee unless $1,000 minimum balance maintained or $25,000 across all accounts.
2. Mortgage Lending: Revenue from mortgage originations including FHA loans, VA loans, Rural Development loans, Conventional mortgages, and Arkansas Development Finance Authority programs. Operates through fsbmortgageloan.com and in-branch originators.
3. SBA Lending: Small Business Administration 7(a) loan program lending operations directed by SBA Director. Provides capital to small businesses that may not qualify for traditional financing.
4. Credit Cards: Visa Cash Back Card offering 1% cash back on all net purchases with no annual fee. Cash back paid as statement credit.
5. Gold Club Membership: Exclusive club for adults age 50+ requiring $5,000 minimum balance in personal deposit relationship. Provides travel, social events, and entertainment benefits.
6. Wealth Management: Investment services and retirement plan services managed by senior vice president and director of retirement plan services with certified financial planner and certified private wealth advisor certifications.

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels7 records

Core offering

First Security Bank is an Arkansas-based community bank that provides personal and business deposit accounts (checking, savings), mortgage lending (FHA, VA, Rural Development, Conventional), SBA 7(a) loans, Visa credit cards, wealth management and retirement plan services, and digital banking tools through a network of more than 25 branches across Arkansas.

Product overview

First Security Bank is an Arkansas-based community bank offering a comprehensive suite of personal and business banking products. The core product portfolio centers on deposit accounts (checking and savings) with four distinct checking products: Bank Better Checking (basic, no-fee), Teal Checking (interest-bearing with tiered rates), 50+ Gold Checking (senior-focused with premium benefits), and Flex Banking (youth accounts for children ages 6-17 with parental controls). The bank operates First Security Mortgage as a dedicated sub-brand for mortgage lending, offering FHA, VA, Rural Development, and Conventional loans plus the First Steps financial literacy program. Additional offerings include Visa Cash Back credit cards, the $end P2P person-to-person payment service, Card Suite Lite card control app, Mobile and Online Banking, Kids Club Savings, Gold Club (50+ membership), and investment/wealth management services through Crews & Associates. The bank serves customers across Arkansas through branch locations in cities including Searcy, Little Rock, Conway, North Little Rock, Hot Springs, Jonesboro, Fayetteville, and Springdale.

Differentiator

Problem solved

Functional benefit

Brands

• Only in Arkansas: A branded content platform and community initiative showcasing Arkansas attractions, food, culture, travel, and local businesses, brought to you by First Security Bank.

Products and services

• Bank Better Checking Basic checking account with no monthly service fee, unlimited check writing, free online banking with BillPay, free instant-issue CheckCard with Tap to Pay, and eStatement delivery. Requires $100 opening deposit. Targeted at customers who need a basic account with minimal fees.
• Teal Checking Interest-bearing checking account with tiered interest rates for customers with higher balances. Includes unlimited check writing, free instant-issue CheckCard with Tap to Pay. $100 minimum opening balance. $10 monthly fee when balance falls below $1,000, waived if total daily balance across checking, savings, and money market accounts stays above $25,000.
• 50+ Gold Checking Checking account for customers age 50 and older with benefits including free custom checks, free safe deposit box for first 6 months, free cashier's checks, free notary service, and Gold Club membership when balance exceeds $5,000. $0 monthly fee.
• Flex Banking Joint checking account for parents and minor children (ages 6-17) featuring a personalized debit card for the child with multiple design options, Card Suite Lite controls for parental oversight, fund loading through transfers, overdraft protection that declines insufficient balance transactions, and educational tools for teaching money management. No service fee or minimum balance required.
• Kids Club Savings Savings account for children 17 and under featuring interest earnings, monthly interest crediting, 6 free withdrawals per month, and kid-friendly features to encourage saving habits.
• Business Banking Comprehensive banking services for business customers including business checking accounts, business credit cards (360 Control), ACH processing, and cash management solutions. Supports small and medium-sized businesses across Arkansas.
• First Security Mortgage Mortgage lending division offering home purchase loans, refinancing, FHA loans, VA loans, Rural Development loans, Conventional mortgages, and Arkansas Development Finance Authority programs. Operates via fsbmortgageloan.com with loan originators across Arkansas. Apply at apply.fsbank.com.
• SBA Lending Small Business Administration 7(a) loan program lending operations providing capital to small businesses across Arkansas that may not qualify for traditional financing. Directed by a dedicated SBA Director with 24+ years of experience.
• Visa Cash Back Card Credit card offering 1% cash back on all net retail purchases with no annual fee and a low interest rate. Cash back paid as statement credit and does not expire. Statement credit rewards with friendly local customer service. Targeted at customers looking to consolidate high-rate cards.
• $end P2P Free person-to-person payment service enabling customers to send money to anyone with a U.S. bank account via online and mobile banking. Supports transfers up to $2,500 per transaction using checking accounts or Mastercard debit cards, 5 transfers per day. Immediate transfer capability for First Security account holders; NYCE network integration enables instant transfers to other NYCE network banks. Recipients can pick up funds via PayPal or Venmo.
• Gold Club Exclusive membership club for adults age 50+ with $5,000+ in personal deposits. Benefits include escorted domestic and international travel, local social events, entertainment opportunities, and preferential banking services.
• Investments / Wealth Management Wealth management and investment services including retirement plan services, financial planning, and access to investment products through partnership with Crews & Associates. Managed by senior vice president and director of retirement plan services with Certified Financial Planner and Certified Private Wealth Advisor certifications.

Named customers2 records

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration11 records

Feature4 records

Partnerships

Four partnerships are on record, tiered minor.

• Arkansas FoodbankminorStrategic or Co-development PartnerFirst Security Bank partners with THV11 and Arkansas Foodbank for 26th annual Summer Cereal Drive. Donations provide meals to children in Arkansas communities dealing with food insecurity during summer break.
• City of Mountain HomeminorStrategic or Co-development PartnerFive-year sponsorship agreement with City of Mountain Home to rename downtown plaza to First Security Bank Veteran's Plaza. Partnership ensures plaza maintenance and care.
• KIPR Power 92.3minorGTM or Marketing PartnerFirst Steps Tuesday radio show airs monthly on KIPR Power 92.3's 'Broadway Joe Morning Show.' Andrea Lewis (VP and CRA Officer) discusses credit repair, money management, homeownership topics with community listeners.
• Crews & AssociatesminorStrategic or Co-development PartnerCrews & Associates investment banking staff consolidated into First Security Park facility in West Little Rock alongside First Security Bank operations. Parent company is First Security Bancorp.

Scale indicators4 records

Recent moves9 records

Expansion highlights6 records

Direct peers

• Simmons Bank: Arkansas-headquartered community/regional bank offering retail, commercial, mortgage, SBA, and wealth services across multiple states. Closest in product mix and Arkansas market overlap; Itzel Meador Sims previously served as SBA Regional Manager at Simmons, directly evidencing role comparability.
• Arvest Bank: Fayetteville, Arkansas-based community bank owned by Arvest Bank Group, operating an extensive Arkansas branch network with retail, mortgage, and commercial banking. Direct head-to-head competitor for Arkansas consumer and small-business deposits and the closest geographic peer in Northwest Arkansas.
• Bank OZK: Little Rock-headquartered bank with a national commercial real estate and specialty lending franchise alongside Arkansas retail and business banking. Comparable in Arkansas deposit franchise and SBA / commercial lending focus; broader geographic reach makes it a partial scale benchmark.
• Centennial Bank: Conway, Arkansas-based community bank subsidiary of Home BancShares, offering retail, commercial, and mortgage banking across Arkansas and adjacent states. Direct Arkansas competitor with similar community-bank positioning and overlapping market geographies around central Arkansas.
• Southern Bancorp: Arkadelphia, Arkansas-headquartered community development bank focused on underserved markets in Arkansas and the Mississippi Delta. Comparable in Arkansas community-bank mission, CRA-driven product design, and small-business / consumer lending focus, though smaller and CDFI-led.

Broad incumbents

• Regions Bank: Large regional bank headquartered in Birmingham, AL with deep Arkansas retail and commercial banking presence. Competes across the same Arkansas customer base but offers a significantly broader product portfolio; Itzel Meador Sims previously served as SBA Specialist for Regions' Arkansas market.
• Cadence Bank: Mid-sized regional bank with branches and commercial lending presence across the South including Arkansas. Comparable in commercial/SME banking and treasury management but operates as a broader, multi-state incumbent rather than an Arkansas-focused community bank.

Others

• Home BancShares: Conway, Arkansas-based bank holding company that owns Centennial Bank; relevant as the parent of a direct peer and as a publicly traded Arkansas banking franchise. Useful as a listed comp set for valuation purposes, though operating company is Centennial Bank.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/fsbank
• YouTubeyoutube.com/c/fsbankar
• Facebookfacebook.com/fsbank
• Instagraminstagram.com/fsbank
• Pinterestpinterest.com/fsbank

Compliance4 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles14 records

Subsidiaries2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments1 record

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about First Security Bank