Scripted.com
Scripted.com is a two-sided content marketing marketplace that pairs AI-powered content intelligence tooling with a curated network of human SME writers, serving 4,000+ enterprises, agencies, and SMBs across 40+ industries.
- Company typePrivate
- Founded2011
- HeadquartersLas Vegas, United States
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What Scripted.com does
Scripted.com, operating as the trade name of Content Adjacent, Inc., is a privately held content marketing platform founded in 2011 and headquartered in the United States (legal entity registered in the USA, with operations listed in Las Vegas and San Francisco). The company runs a two-sided marketplace that connects businesses with freelance writers curated through a top-2% admissions filter, and overlays that marketplace with an Agentic AI Content Intelligence platform hosted on Microsoft Azure. The platform is organized into four interconnected modules — Content Intelligence (library analysis and competitive insights), Content Strategy (auto-generated publishing calendars and recommendations), Content Production (AI-assisted and SME-writer execution), and Marketing Execution (multi-channel publishing and performance tracking) — covering the full content lifecycle from audit through distribution.
Scripted serves a diversified customer base of 4,000+ enterprises, agencies, and media publishers including Adidas, LinkedIn, Healthline, IBM, Adobe, L'Oréal, Ticketmaster, Eventbrite, Zazzle, Apartment List, Cambro, and InsideView, with named verticals spanning SaaS, Real Estate, Senior Services, Sales, and dozens of other industries covered by 800+ topic areas. The company distributes both through a self-service writer marketplace for SMBs and mid-market buyers and through managed account services with dedicated account managers for enterprise clients, supported by a 30-day free trial and HubSpot-driven demo booking.
The business combines subscription membership fees with transactional per-word writer pricing (5–6 cents per word for basic content, 10–15 cents per word for expert content, $300+ for sales-focused projects) and cross-sells into adjacent solutions including AEO/GEO, Content Repurposing, ABM, and Workflow Integrations. To date, Scripted has disclosed approximately $14.5 million in outside funding across seed and Series A rounds between 2011 and 2014, with investors including Crosslink Capital, Redpoint, Storm Ventures, Flight Ventures, and Ooga Labs; the company is led by CEO Jeremy Bellinghausen and Chairman Josh Silverman.
Scripted.com firmographics
Firmographics- Name
- Scripted.com
- Legal name
- Content Adjacent, Inc.
- Website
- https://scripted.com
- Company type
- Private
- Founded year
- 2011
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Scripted.com is a two-sided content marketing marketplace that pairs AI-powered content intelligence tooling with a curated network of human SME writers, serving 4,000+ enterprises, agencies, and SMBs across 40+ industries.
- Ownership category
- akta.pro rank
Scripted.com industry classification
Industry- Product category
- AI Content Marketing Platform
- NAICS
- Software Publishers (513210), Software Publishers (5132), Independent Artists, Writers, and Performers (71151)
- SIC
- Services-Advertising Agencies (7311), Services-Prepackaged Software (7372)
- akta.pro primary industry
- Content Studio & Creative Resourcing (In-house/Embedded Teams) (BPAFAIAJ)
- akta.pro secondary industry
- Agents & Autonomous Workflows (Tool Use, Planning, Multi-Agent) (HDAAACAF)
Keywords
Where Scripted.com is headquartered
LocationHeadquarters
- HQ city
- Las Vegas
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Scripted.com business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure
Revenue model
- Membership Subscriptions: Scripted operates on a membership model where businesses pay for access to the platform to hire vetted freelance writers. The platform offers self-service and fully managed plan options with subscription-based access.
- Per-word Writer Fees: Writers charge per-word rates for content creation. Pricing varies by writer experience and content complexity: basic content at 5-6 cents per word, in-depth/expert content at 10-15 cents per word. Sales-focused projects may cost $300+ per day.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Basic Content - Beginner Writers |
| Unit Pricing | Pay-as-you-go | Expert Content - Experienced Writers |
| Unit Pricing | Pay-as-you-go | Sales Content Projects |
| Subscription | Monthly | Platform Membership Plans |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels6 records
Scripted.com product offering
Product offeringCore offering
Scripted operates an Agentic AI Content Intelligence platform that connects businesses with a curated marketplace of vetted freelance writers (top 2% acceptance rate) across 40+ industries and 800+ topic areas. The platform combines AI-driven content analysis, strategy, production, and multi-channel publishing automation with human Subject Matter Expert writers to deliver content deliverables such as blog posts, press releases, web pages, product descriptions, newsletters, social media posts, video scripts, whitepapers, ebooks, and editing services. Customers access the offering via self-service subscription memberships or fully managed enterprise account services.
Product overview
Scripted.com is an Agentic AI Content Intelligence platform that combines AI-driven content automation with human expert writers. The platform operates through four interconnected modules: Content Intelligence (analysis and insights), Content Strategy (planning and recommendations), Content Production (AI and expert writer execution), and Marketing Execution (distribution and publishing). The platform also provides access to Subject Matter Expert (SME) writers spanning 40+ industries. Content deliverables include blog posts, press releases, web pages, product descriptions, newsletters, social media posts, video scripts, whitepapers, ebooks, content tune-ups, and copyediting services. The company accepts only the top 2% of writer applicants and serves 4,000+ enterprises, agencies, and media publishers including Adidas, LinkedIn, Adobe, L'Oréal, IBM, Ticketmaster, and Healthline.
Differentiator
Problem solved
Functional benefit
Products and services
- Content Intelligence
Quantifiable outcome
- Content marketing converts at 6x the rate of traditional marketing
- +4 more outcomes
Companies that use Scripted.com
Customer profileNamed customers13 records
Segments12 records
Ideal customer profiles3 records
Scripted.com technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability6 records
Feature4 records
Scripted.com partnerships and signals
Strategic signalScale indicators5 records
Recent moves6 records
Expansion highlights5 records
Scripted.com competitors and assessment
Company assessmentDirect peers
- Contently: Content marketing platform combining a vetted freelance talent network with enterprise content workflow tools. Closely comparable to Scripted's hybrid model of marketplace plus managed content production for large brands.
- Skyword: Enterprise content marketing platform that connects brands with a network of vetted freelance writers and creators, with workflow, planning, and analytics tools. Directly competes in the same content production + talent marketplace category.
- ClearVoice: Content marketplace and managed services platform connecting brands with freelance writers, with built-in workflow and editorial tools. Comparable freelancer + platform model targeting agencies and enterprise content teams.
- WriterAccess: Freelance writer marketplace offering AI-assisted matching, content production, and workflow tools for marketers. Closely comparable writer marketplace business with similar SMB-to-enterprise customer mix.
- Compose.ly: Managed content writing service connecting businesses with vetted freelance writers, with a focus on SEO-driven content production. Directly comparable services and customer base to Scripted's expert content offering.
- Crowd Content: Content creation marketplace combining freelance writers with AI-assisted production for blogs, product descriptions, and SEO content. Comparable marketplace plus content services model targeting similar mid-market and agency customers.
- Verblio: Content creation platform combining a vetted freelance writer network with subscription plans for blog and SEO content. Comparable self-serve plus managed writer marketplace targeting agencies and SMBs.
Emerging players
- Jasper AI: Generative AI content platform for marketing teams, offering AI-assisted copy, workflows, and brand voice controls. Comparable at the workflow and AI-content layer but lacks Scripted's curated human SME writer marketplace.
- Writer.com: Enterprise generative AI platform purpose-built for content creation with brand compliance and governance features. Competes for the same enterprise content team budget, particularly on AI-driven production and governance.
Broad incumbents
- Upwork: Largest open freelance marketplace including a large population of freelance writers. Indirect competitor since customers can hire writers directly; relevant pricing and competitive reference for Scripted's writer marketplace.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat5 records
Key risks4 records
Key highlights7 records
Customer concentration
Scripted.com social profiles
Digital presenceScripted.com compliance and trust
Trust signalCompliance3 records
Scripted.com financial estimates
Financial estimateRevenue estimate
Valuation estimate
Scripted.com leadership team
Management profileNumber of profiles
Profiles3 records
Scripted.com funding detail
Funding detailFunding overview
Funding rounds5 records
Investors6 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Scripted.com M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Scripted.com
What does Scripted.com do?
Scripted operates an Agentic AI Content Intelligence platform that connects businesses with a curated marketplace of vetted freelance writers (top 2% acceptance rate) across 40+ industries and 800+ topic areas. The platform combines AI-driven content analysis, strategy, production, and multi-channel publishing automation with human Subject Matter Expert writers to deliver content deliverables such as blog posts, press releases, web pages, product descriptions, newsletters, social media posts, video scripts, whitepapers, ebooks, and editing services. Customers access the offering via self-service subscription memberships or fully managed enterprise account services.
Is Scripted.com a public or private company?
Scripted.com is a private company. It is classified as venture growth investor backed and is currently operating.
When was Scripted.com founded?
Scripted.com was founded in 2011. It employs 11 to 50 people.
Where is Scripted.com based?
Scripted.com is headquartered in Las Vegas, United States, in the North America region.
How does Scripted.com make money?
Two revenue lines are on record. Membership Subscriptions are the primary driver. The others are per-word Writer Fees.
Who are Scripted.com's main competitors?
Direct peers on record are Contently, Skyword, ClearVoice, WriterAccess, Compose.ly, Crowd Content and Verblio. Emerging players are Jasper AI and Writer.com. Upwork is listed as a broad incumbent.
Does Scripted.com have an API?
No public API is recorded for Scripted.com.
What industry is Scripted.com in?
Scripted.com's product category is AI Content Marketing Platform. Its primary akta.pro industry code is BPAFAIAJ, Content Studio & Creative Resourcing (In-house/Embedded Teams), with a secondary code of HDAAACAF, Agents & Autonomous Workflows (Tool Use, Planning, Multi-Agent). Its NAICS code is 513210 and its SIC code is 7311.