New Heights Communications

What New Heights Communications does

New Heights Communications is a woman-owned, mission-driven strategic communications and public affairs firm headquartered in Washington, DC, founded in 2010 by Christy Setzer. The firm provides six core service lines to progressive advocacy organizations, political campaigns, unions, law firms, foundations, and mission-driven executive leaders: Strategic Communications Development, Issue Advocacy, Media Relations, Messaging & Narrative Development, Crisis & Legal Communications, and Thought Leadership & Profile Building.

The firm operates as a pure professional services consultancy with no proprietary technology platform; its 'product' is senior-level strategic counsel and execution grounded in messaging research, reporter relationships, and decades of campaign and advocacy experience. The senior bench includes former national spokespersons for the Al Gore, Howard Dean, and Christopher Dodd presidential campaigns, former Communications Directors at AFL-CIO, Planned Parenthood Federation of America, and SEIU, and former journalists at CBS News, ThinkProgress, and CQ Roll Call. Since founding, the firm has served 250+ clients spanning healthcare, climate justice, AAPI advocacy, ballot measure campaigns, immigration, and progressive nonprofit communications.

Revenue mechanics are B2B professional services engagements delivered through direct sales: tailored project-based and likely retainer-style engagements scoped to client objectives, with no publicly disclosed pricing. The firm distributes through its own direct outreach, a content-marketing website featuring case studies and testimonials, founder thought leadership on CNN/CBC/The Hill, and a LinkedIn presence. Operating geography is the United States, with a distributed team model but a single Washington, DC headquarters at 6632 32nd Street NW. The business is privately held, founder-controlled, bootstrapped (no funding rounds disclosed), and operates as a corporation domiciled in Washington, DC.

Name

New Heights Communications

Legal name

New Heights Communications

Website

https://newheightscommunications.com

Company type

Private

Founded year

2010

Operating status

Operating

Headcount range

1–10 employees

Short description

New Heights Communications is a woman-owned Washington, DC strategic communications and public affairs firm serving progressive advocacy organizations, campaigns, unions, foundations, and mission-driven executive leaders with media relations, messaging, crisis communications, and thought leadership services.

Ownership category

akta.pro rank

Product category

Strategic Communications Consulting

NAICS

Public Relations Agencies (541820), Public Relations Agencies (54182)

SIC

Services-Management Consulting Services (8742)

akta.pro primary industry

Thought Leadership & Executive Visibility (BPAFADAG)

Keywords

• Strategic communications consulting
• Media relations services
• Crisis communications support
• Issue advocacy campaigns
• Messaging and narrative development

Headquarters

HQ city

Washington

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Strategic Communications Consulting: Professional consulting services including strategic communications development, issue advocacy, media relations, messaging and narrative development, crisis communications, and thought leadership building. Services are delivered through tailored client engagements, likely project-based or retainer arrangements typical of B2B professional services firms.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels5 records

Core offering

New Heights Communications is a woman-owned, mission-driven professional services firm that delivers strategic communications, issue advocacy, media relations, messaging and narrative development, crisis and legal communications, and thought leadership and profile building services. Engagements are tailored to each client—predominantly progressive advocacy organizations, political campaigns, labor unions, foundations, law firms, legal advocacy groups, and mission-driven executive leaders—through project-based or retainer consulting arrangements without cookie-cutter deliverables.

Product overview

New Heights Communications is a woman-owned, mission-driven strategy and communications firm offering a portfolio of six core service offerings: Strategic Communications Development, Issue Advocacy, Media Relations, Messaging & Narrative Development, Crisis & Legal Communications, and Thought Leadership & Profile Building. These services are delivered as professional consulting engagements rather than a software product or platform, targeting progressive advocacy organizations, campaigns, unions, law firms, legal advocacy groups, and leaders working towards a just, equitable, and sustainable world.

Differentiator

Problem solved

Functional benefit

Products and services

• Strategic Communications Development Collaborative strategic planning service including communications audits, landscape analysis, focus groups, message testing research, and execution of multi-layered communications efforts across media, partners, and social channels. Delivered to mission-driven organizations, campaigns, and advocacy groups seeking a tailored strategic roadmap.
• Issue Advocacy
• Media Relations
• Messaging & Narrative Development
• Crisis & Legal Communications
• Thought Leadership & Profile Building

Quantifiable outcome

• 250+ clients served since founding in 2010
• +2 more outcomes

Named customers6 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Indietech SolutionsminorOthersWebsite design and development partner listed in footer. Indietech Solutions developed the company website. No deep strategic partnership indicated.

Scale indicators2 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• BerlinRosen: BerlinRosen is a leading progressive public affairs and communications firm serving advocacy groups, labor unions, and political campaigns. Alicia Mercedes, a Director at New Heights, previously served as National Press Lead at BerlinRosen, demonstrating direct talent overlap and highly comparable service offerings.
• SKDK (SKDKnickerbocker): SKDK is one of the largest Democratic political and public affairs communications firms in the U.S., serving candidates, advocacy organizations, and Fortune 500 companies. Highly comparable strategic communications, crisis, and earned media service mix serving the same progressive client base as New Heights.
• Mercury: Mercury is a global public affairs and strategic communications firm with deep Democratic and progressive credentials. Directly comparable in strategic messaging, media relations, and crisis communications services targeting similar advocacy and political clients, though at significantly larger scale.
• Subject Matter: Subject Matter is a strategic communications and public affairs firm focused on advocacy, campaigns, and progressive causes. Closely comparable in services (strategic comms, crisis, narrative development) and target client base of mission-driven advocacy organizations.
• Bully Pulpit Interactive: Bully Pulpit Interactive is a progressive digital-first communications and advertising firm. Comparable in serving progressive advocacy, nonprofit, and political clients, with overlapping expertise in narrative development and earned media strategy.
• GMMB: GMMB is a strategic communications, advertising, and public affairs firm serving Democratic campaigns, nonprofits, and advocacy organizations. Direct competitor in the same progressive ecosystem with overlapping media relations, messaging, and thought leadership services.
• Burness: Burness is a strategic communications firm focused on nonprofits, foundations, and mission-driven organizations. Closely comparable in serving foundation and nonprofit clients with strategic communications, media relations, and thought leadership services.
• Megaphone Strategies: Megaphone Strategies is a strategic communications firm serving progressive advocacy and social impact organizations. Zainab Chaudary, Executive Vice President at New Heights, was previously Managing Director at Megaphone Strategies, demonstrating direct talent overlap and highly comparable service positioning.

Broad incumbents

• FTI Consulting: FTI Consulting is a global advisory firm with a major Strategic Communications segment serving corporate, government, and nonprofit clients. Anna Connelly, a Senior Associate at New Heights, was previously a Corporate Reputation Consultant at FTI, demonstrating direct talent overlap; FTI offers the same services but at much broader scale across industries.

Emerging players

• Beaconfire Consulting: Beaconfire Consulting is a woman-owned communications firm serving progressive advocacy, nonprofit, and political clients. Comparable in size, mission-driven focus, and progressive alignment, though with somewhat narrower service offerings.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/new-heights-communications
• Xx.com/NewHeightsComms
• Facebookfacebook.com/NewHeightsCommunications

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about New Heights Communications