Element Lifestyle Retirement
Element Lifestyle Retirement (TSX.V: ELM) is a Vancouver-based developer and operator of senior retirement communities offering an intergenerational, aging-in-place model that integrates independent living, assisted living, and complex care within a single residence for active seniors and their multi-generational families.
- Company typePublic
- Founded2013
- HeadquartersVancouver, Canada
- Headcount11–50
- GTM typeB2B and B2C
- OfferingServices
What Element Lifestyle Retirement does
Element Lifestyle Retirement Inc. (TSX.V: ELM) is a Vancouver-based developer and operator of senior retirement communities built around a proprietary intergenerational, aging-in-place model. Founded in 2013 by Don Ho, who pioneered the 'Aging in Place' concept through his prior role at CPAC (Care) Holdings Ltd., the company integrates independent living, assisted living, and 24-hour licensed complex care within a single residence, allowing residents to transition across care levels without relocating and enabling multi-generational families to live together. Its flagship asset, OPAL by Element, is a $106 million, 142,000 sq ft community in Vancouver's Cambie Corridor containing 44 condominiums (sold out by December 2019), 56 independent living rental suites, and 30 licensed complex care beds. Additional wholly-owned projects OASIS (Langley, 17 acres) and AQUARA (Victoria West, within a 20-acre master planned community) are in development.
The company's technology stack centers on physical building systems rather than software: a fob-based smart suite system integrates sensor access, 24-hour emergency response routed to nursing and concierge staff, and a suite-to-suite telephone system; aging-in-place suite design includes walk-in showers, slip-resistant Calacatta flooring, ambient lighting, and Grohe/Kohler fixtures; and the building is LEED Gold certified (2021) with MERV 13/14 hospital-grade filtration augmented by a Pura Air medical-grade air purification partnership.
Element monetizes through three streams: (1) one-time condominium unit sales at OPAL (now fully sold out), (2) recurring monthly rental revenue from independent living suites and licensed complex care beds, supplemented by opt-in a-la-carte dining, personal care, and support services billed via in-suite POS, and (3) B2B development and management services provided to third-party retirement community owners under long-term contracts. The go-to-market combines direct-to-consumer sales at the OPAL Discovery Centre (City Square, Vancouver) with B2B enterprise relationships targeting property developers and municipalities across BC and, increasingly, internationally.
Element Lifestyle Retirement firmographics
Firmographics- Name
- Element Lifestyle Retirement
- Legal name
- Element Lifestyle Retirement Inc.
- Website
- https://elementlifestyleretirement.com
- Company type
- Public
- Founded year
- 2013
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Element Lifestyle Retirement (TSX.V: ELM) is a Vancouver-based developer and operator of senior retirement communities offering an intergenerational, aging-in-place model that integrates independent living, assisted living, and complex care within a single residence for active seniors and their multi-generational families.
- Ownership category
- akta.pro rank
Element Lifestyle Retirement industry classification
Industry- Product category
- Senior Living and Retirement Communities
- NAICS
- Continuing Care Retirement Communities and Assisted Living Facilities for the Elderly (6233), Continuing Care Retirement Communities (623311), Assisted Living Facilities for the Elderly (623312)
- SIC
- Services-Nursing & Personal Care Facilities (8050), Services-Skilled Nursing Care Facilities (8051), Services-To Dwellings & Other Buildings (7340), Real Estate Agents & Managers (For Others) (6531)
- akta.pro primary industry
- Independent Living Real Estate Owners/Operators (REITs & Management Companies) (HLADAAAG)
- akta.pro secondary industries
- Senior Living Property Management (BPAJAGAI), Luxury/Resort-Style Independent Living Communities (HLADAAAC), Elder Services & Aging Support (BPAGAEAF)
Keywords
Where Element Lifestyle Retirement is headquartered
LocationHeadquarters
- HQ city
- Vancouver
- HQ country
- Canada
- HQ region
- North America
Offices2 records
Markets served
Element Lifestyle Retirement business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Operations, Personnel, Infrastructure, Supply Chain, Marketing or Sales, Technology or R&D
Revenue model
- Development and Management Services: Element provides specialized development expertise and flexible management services for third-party owned senior retirement communities. Revenue generated through development consulting and operations management contracts with asset owners.
- Condominium Unit Sales: 44 residential condominiums for sale at OPAL by Element. Pre-sales surpassed $20 million in six weeks. Unit prices from $701,000. Condo configurations range from 612 to 2,324 square feet.
- Rental Suite Revenue: 56 independent living rental suites and 30 licensed complex care units generating recurring rental income. Waiting lists in place for rental units.
- A-La-Carte Care and Support Services: Point-of-sale system for a-la-carte personal support and care services. Dining packages, food and beverage program, personal care services available on opt-in basis.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | 44 Condominium Units for purchase |
| Subscription | Monthly | 56 Independent Living Rental Suites |
| Subscription | Monthly | 30 Licensed Complex Care Units |
| Transaction based/ take rate | Pay-as-you-go | A-La-Carte Support Services |
Go-to-market motion3 records
Distribution channels3 records
Marketing channels7 records
Element Lifestyle Retirement product offering
Product offeringCore offering
Element Lifestyle Retirement develops, owns, and operates intergenerational senior retirement communities that integrate independent living, assisted living, and complex care within a single residence, enabling seniors to age in place without relocating as care needs change. The company also provides specialized development expertise and long-term management services to third-party owners of senior retirement communities through dedicated contracts.
Product overview
Element Lifestyle Retirement operates as a specialized senior living developer and operator offering a portfolio of retirement communities. The core product is OPAL by Element, a flagship 130-suite intergenerational retirement community in Vancouver featuring independent living, assisted living, and complex care in one location. Additional projects in development include OASIS by Element (Langley) and AQUARA by Element (Victoria). The company also provides management and consulting services to third-party retirement communities. The company's brand differentiator is the integration of 'Continuum-of-Lifestyles' and 'intergenerational living' concepts.
Differentiator
Problem solved
Functional benefit
Products and services
- OPAL by Element Flagship intergenerational aging-in-place retirement community in Vancouver's Cambie Corridor offering 130 residential suites spanning independent living, assisted living, and 24-hour licensed complex care within a single residence. Residents can transition across care levels without relocating. The community is LEED Gold certified and features smart suite FOB systems, medical-grade air purification, aging-in-place suite design, and 30,000+ sq. ft. of amenities. Targeted at active seniors aged 55+ and multi-generational families.
- OASIS by Element 17-acre master planned intergenerational retirement community in Langley, British Columbia, in development as part of Element's expanding aging-in-place portfolio. Designed to apply Element's Continuum-of-Lifestyles and intergenerational model at master planned community scale.
- AQUARA by Element Intergenerational aging-in-place retirement residence located in the harbour of Victoria West within Bayview Place, a 20-acre master planned community a few minutes' walk from Downtown Victoria. Part of Element's expanding portfolio applying the intergenerational model in a second British Columbia market.
- Third-Party Development and Management Services B2B service offering providing specialized senior retirement community development expertise and long-term operations management to third-party property owners, investors, and developers. Element tailors its Continuum-of-Lifestyles and intergenerational operating model to client assets and enters into management contracts of up to 20 years to help owners maximize business potential and growth.
Quantifiable outcome
- Pre-sales of $20 million achieved in 6 weeks (40% of inventory)
- +4 more outcomes
Companies that use Element Lifestyle Retirement
Customer profileNamed customers4 records
Segments3 records
Ideal customer profiles2 records
Element Lifestyle Retirement technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature6 records
Element Lifestyle Retirement partnerships and signals
Strategic signalPartnerships
Nine partnerships are on record, tiered minor, strategic and core.
- NYF Wealth Financial (方燕婷財富管理公司)minorCo-sponsored The 12 Chinese Zodiac Animals piano concert world premiere with Truvera Trust. Vincent Ho composed, Derek Chiu performed on Steinway piano at OPAL.
- Truvera Trust (杜威信信託公司)minorCo-sponsored The 12 Chinese Zodiac Animals piano concert world premiere with NYF Wealth Financial. Vincent Ho composed, Derek Chiu performed on Steinway piano at OPAL.
- Pura AirstrategicVancouver-based air purification company. Partnership for research, production and installation of medical-grade air purification systems capturing 99.99% of nanoparticles including viruses. Global BC televised interview with EVP Ernie Hee and CEO Feisal Nasser of Pura Air about the collaboration.
- BCSLA (British Columbia Senior Living Association)strategicCo-hosted webinar with Sanofi-Pasteur on October 8, 2020 on COVID-19 management at senior living sites. Ernie Hee, EVP and Veronica Da Conceicao, GM of OPAL presented case study on handling positive COVID test at site.
- Sanofi-PasteurminorSponsored BCSLA webinar on October 8, 2020 regarding COVID-19 and influenza protection for independent living seniors. Ajit Johal from Immunize.io also presented on vaccination strategies.
- Peak Construction GroupcoreGeneral contractor for OPAL project. Doug Wilson, CEO of Peak Construction Group stated 'It's been a pleasure working with Element's professional management team. These type of projects are very intricate and demanding taking complete co-operation between management, contractor and all of the contributing trades.' $106 million project completed on time and on budget.
- NORR ArchitectscoreArchitect for OPAL by Element project. Three connected structures (one six-storey and two four-storey buildings) spanning an entire city block.
- Shrubb Design PartnershipcoreInterior designer for OPAL project. Diane Shrubb designed aging-in-place features including frameless glass showers, transition-free tiled showers, ambient lighting, and accessibility considerations.
- Vancouver Coastal Health - CLEAR TeamstrategicCollaborated with CLEAR team from Vancouver Coastal Health during COVID-19 management at OPAL site. Presented case study at BCSLA webinar on handling positive COVID test and managing restrictions.
Scale indicators9 records
Recent moves7 records
Expansion highlights5 records
Element Lifestyle Retirement competitors and assessment
Company assessmentDirect peers
- Sienna Senior Living: Sienna Senior Living is a publicly traded Canadian operator of senior living residences and long-term care communities, directly comparable to Element as a TSX-listed retirement operator with a continuum-of-care approach across multiple provinces.
- Chartwell Retirement Residences: Chartwell is one of Canada's largest operators of retirement residences, offering independent living, assisted living, and memory care across multiple provinces. Comparable to Element in operating retirement communities with continuum-of-care offerings, though at significantly greater scale.
- Extendicare: Extendicare operates long-term care homes and retirement residences in Canada, providing a similar mix of skilled nursing, assisted living, and independent living services. Comparable as a TSX-listed Canadian senior care operator with combined real estate and care services.
- Amica Senior Lifestyles: Amica is a Canadian owner-operator of luxury senior living residences offering independent living, assisted living, memory care, and care services. Highly comparable to Element in the premium/luxury retirement segment with continuum-of-care offerings, though privately held and larger.
- Verve Senior Living: Verve is a Canadian owner-operator of boutique luxury senior living communities offering independent living, assisted living, and memory care. Highly comparable to Element in the premium Canadian retirement segment with personalized care offerings and continuum-of-care model.
- All Seniors Care Living Centres: All Seniors Care operates retirement residences and long-term care facilities across Canada, offering independent living, assisted living, and skilled nursing. Comparable to Element as a Canadian operator with multiple care levels and a real estate plus services business model.
Broad incumbents
- Revera Inc. Revera is one of Canada's largest private owners, operators, and developers of retirement residences and long-term care homes. Comparable to Element as a broad incumbent in Canadian senior living with retirement and care services across multiple provinces, though at significantly greater scale.
- Sunrise Senior Living: Sunrise is a major US-based operator of senior living communities offering independent living, assisted living, memory care, and skilled nursing with an emphasis on personalized care. Comparable to Element in offering continuum-of-care within single communities, though operating at much greater US scale.
- Atria Senior Living: Atria is a US-based operator of senior living communities across the United States, offering independent living, assisted living, and memory care services. Comparable to Element in the premium retirement segment with multiple care levels within single properties.
Emerging players
- Bay Bridge Seniors Living: Bay Bridge is a Canadian developer and operator of retirement residences focused on boutique senior living communities. Comparable to Element as a smaller Canadian retirement operator with premium offerings, representing an emerging player in the same niche segment.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks7 records
Key highlights7 records
Customer concentration
Element Lifestyle Retirement social profiles
Digital presenceElement Lifestyle Retirement compliance and trust
Trust signalCompliance1 record
Element Lifestyle Retirement financial estimates
Financial estimateRevenue estimate
Valuation estimate
Element Lifestyle Retirement leadership team
Management profileNumber of profiles
Profiles4 records
Element Lifestyle Retirement subsidiaries and ownership
Company hierarchySubsidiaries3 records
Element Lifestyle Retirement funding detail
Funding detailFunding overview
Funding rounds1 record
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Element Lifestyle Retirement M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Element Lifestyle Retirement
What does Element Lifestyle Retirement do?
Element Lifestyle Retirement develops, owns, and operates intergenerational senior retirement communities that integrate independent living, assisted living, and complex care within a single residence, enabling seniors to age in place without relocating as care needs change. The company also provides specialized development expertise and long-term management services to third-party owners of senior retirement communities through dedicated contracts.
Is Element Lifestyle Retirement a public or private company?
Element Lifestyle Retirement is a public company. It is classified as public and is currently operating.
When was Element Lifestyle Retirement founded?
Element Lifestyle Retirement was founded in 2013. It employs 11 to 50 people.
Where is Element Lifestyle Retirement based?
Element Lifestyle Retirement is headquartered in Vancouver, Canada, in the North America region.
How does Element Lifestyle Retirement make money?
Four revenue lines are on record. Development and Management Services are the primary driver. The others are condominium Unit Sales, rental Suite Revenue and A-La-Carte Care and Support Services.
Who are Element Lifestyle Retirement's main competitors?
Direct peers on record are Sienna Senior Living, Chartwell Retirement Residences, Extendicare, Amica Senior Lifestyles, Verve Senior Living and All Seniors Care Living Centres. Broad incumbents are Revera Inc., Sunrise Senior Living and Atria Senior Living. Bay Bridge Seniors Living is listed as an emerging player.
Does Element Lifestyle Retirement have an API?
No public API is recorded for Element Lifestyle Retirement.
What industry is Element Lifestyle Retirement in?
Element Lifestyle Retirement's product category is Senior Living and Retirement Communities. Its primary akta.pro industry code is HLADAAAG, Independent Living Real Estate Owners/Operators (REITs & Management Companies), with a secondary code of BPAJAGAI, Senior Living Property Management. Its NAICS code is 6233 and its SIC code is 8050.