Minto Group
Minto Group is a fully integrated Canadian real estate company, founded in 1955, that develops and sells new homes, manages approximately 11,295 rental apartments, leases 2.4M square feet of commercial space, and operates the Latitude Margaritaville 55+ brand across Canada and the U.S.
- Company typePrivate
- Founded1955
- HeadquartersOttawa, Canada
- Headcount501–1,000
- GTM typeB2C
- OfferingServices
What Minto Group does
Minto Group is a fully integrated Canadian real estate company founded in 1955 by the Greenberg brothers in Ottawa, operating today across residential development, rental property management, commercial leasing, and real estate investment management. Its core business lines include Minto Communities (new single-family homes, townhomes, and condominiums sold across Ottawa, the Toronto GTA, Calgary, and in the U.S. in Florida and South Carolina), Minto Apartments (rental management of approximately 11,295 units across major Canadian markets), Minto Commercial (2.4 million square feet of office and retail space in Ottawa, Toronto, and Calgary), and Latitude Margaritaville, a 55+ active-adult brand developed in partnership. The underlying technology and product differentiator is sustainable building — including ENERGY STAR, LEED-certified, Net Zero, and geoexchange systems — with operational results such as a 20% reduction in carbon emissions and a 21% reduction in rental energy use since 2019.
The company monetizes through four primary revenue streams: one-time home sales at price points ranging from approximately $200,000 (U.S. villas) to $2.8 million (Canadian estate homes); recurring rental income across the apartment portfolio; subscription-style commercial leasing; and investment-management fees tied to a $4.1B portfolio, which in January 2026 was the subject of a $2.3B take-private transaction executed via a programmatic joint venture with Crestpoint Real Estate Investments. GTM is direct-to-consumer and sales-led via owned sales centres, model homes, and website-based registration. Minto serves individual homebuyers across life stages, 55+ active-adult buyers in the U.S. Sun Belt, Canadian apartment renters, and commercial tenants. The Greenberg family retains control; Roger Greenberg serves as Executive Chairman, with Michael Waters as CEO and a board comprising family members and independent directors.
Minto Group firmographics
Firmographics- Name
- Minto Group
- Legal name
- Minto Holdings Inc.
- Website
- https://minto.com
- Company type
- Private
- Founded year
- 1955
- Operating status
- Operating
- Headcount range
- 501–1,000 employees
- Short description
- Minto Group is a fully integrated Canadian real estate company, founded in 1955, that develops and sells new homes, manages approximately 11,295 rental apartments, leases 2.4M square feet of commercial space, and operates the Latitude Margaritaville 55+ brand across Canada and the U.S.
- Ownership category
- akta.pro rank
Where Minto Group is headquartered
LocationHeadquarters
- HQ city
- Ottawa
- HQ country
- Canada
- HQ region
- North America
Offices9 records
Markets served
Minto Group business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- New Home Sales: Minto builds and sells new single-family homes, townhomes, condominiums, and duplex homes across Canada and the U.S. Revenue is generated through direct sales to individual buyers at various price points ranging from approximately $300,000 to over $2 million depending on market and product type.
- Apartment Rentals: Minto manages approximately 11,295 apartment rental units across major Canadian markets including Toronto, Ottawa, Montreal, Calgary, Greater Vancouver, and Greater Victoria areas. This provides recurring rental income.
- Commercial Property Leasing: Minto Commercial manages 2.4 million square feet of commercial space across Ottawa, Toronto, and Calgary, offering office and retail space leasing with services including fit-up construction, leasing, marketing, and property operations.
- Investment Management (Minto Apartment REIT): Minto Apartment REIT was spun off in 2018 and traded on TSX. In 2026, Minto Group and Crestpoint formed a new joint venture partnership and took the REIT private in a $2.3 billion transaction. Minto retains property management, development, and construction services while providing oversight through its ownership stake.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Entry-level townhomes in Ottawa starting from $342,111 |
| Unit Pricing | Pay-as-you-go | GTA homes ranging from $399,900 to over $2.7 million |
| Unit Pricing | Pay-as-you-go | Calgary homes starting from $384,990 |
| Unit Pricing | Pay-as-you-go | U.S. homes ranging from $200,000 to $700,000+ |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels6 records
Minto Group product offering
Product offeringCore offering
Minto Group is a fully integrated real estate company that builds and sells new single-family homes, townhomes, and condominiums across Canada and the United States, manages a portfolio of approximately 11,295 apartment rental units across major Canadian markets, leases approximately 2.4 million square feet of commercial office and retail space, and operates multi-family rental property investment management. The company sells directly to individual homebuyers and operates company-owned sales centres and model homes in Ottawa, Toronto GTA, Calgary, Florida, and South Carolina.
Product overview
Minto Group is a fully integrated real estate company operating through distinct product lines: Minto Communities (new homes and condominiums for sale across Canada in Ottawa, Toronto GTA, and Calgary, and in the USA in Florida and South Carolina), Minto Apartments (rental apartments and furnished suites in major Canadian cities), Minto Commercial (office and retail space leasing in Ottawa, Toronto, and Calgary), and Minto Apartment REIT (multi-family rental property investment management). The company also operates Latitude Margaritaville as a 55+ active adult community brand. With 70 years in operation and over 100,000 homes built, Minto operates across residential development, property management, and commercial real estate.
Differentiator
Problem solved
Functional benefit
Brands
- Latitude Margaritaville: 55+ active adult lifestyle communities in Florida and South Carolina developed in partnership with Margaritaville
- Minto Commercial
- Minto Apartment REIT
Products and services
- Minto Communities (New Home Sales) Residential homebuilding and community development brand offering new single-family homes, townhomes, condominiums, and master-planned communities for sale to individual buyers across Canada (Ottawa, Toronto GTA, Calgary) and the USA (Florida, South Carolina). Prices range from approximately $342,000 for entry-level townhomes to over $2.7 million for premium homes.
- Minto Apartments (Rental Apartments) Rental apartment brand providing apartments for rent in major Canadian cities including Ottawa, Toronto GTA, Calgary, Montreal, and Vancouver, with a portfolio of approximately 11,295 rental units. Also offers furnished suites for short-term rentals in Ottawa and Toronto.
- Minto Commercial (Commercial Property Leasing) Commercial real estate leasing division offering office and retail space for rent in Ottawa, Toronto, and Calgary, with services including fit-up construction, property operations, and leasing. Manages 2.4 million square feet of commercial space.
- Latitude Margaritaville (55+ Active Adult Communities) 55+ active adult resort-style community brand offering single-family homes, cottages, and villas in Florida (Daytona Beach, Panama City Beach/Watersound, West Palm Beach) and South Carolina (Hilton Head), with expansion planned for Texas. Targeted at retirees and active adults seeking maintenance-free resort-style living.
- Minto Apartment REIT Real Estate Investment Trust managing a portfolio of multi-family rental properties across major Canadian markets. Subject to going-private transaction with Crestpoint as of January 2026.
Quantifiable outcome
- 21% reduction in rental property energy use since 2019
- +4 more outcomes
Companies that use Minto Group
Customer profileNamed customers5 records
Segments5 records
Ideal customer profiles4 records
Minto Group technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Minto Group partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Crestpoint Real Estate Investments LPcoreMinto Group and Crestpoint formed a new programmatic joint venture partnership along with a take-private transaction of Minto Apartment REIT for $18.00 per trust unit in cash, valued at approximately $2.3 billion including net debt. The partnership creates a leading Canadian multi-family platform focused on long-term ownership of purpose-built rental properties across major Canadian markets. Both partners provide additional growth capital; Minto provides property management, development, and construction services while Crestpoint provides oversight.
Scale indicators11 records
Recent moves8 records
Expansion highlights5 records
Minto Group competitors and assessment
Company assessmentDirect peers
- Mattamy Homes: Largest privately held homebuilder in North America, founded in Ottawa with deep operations across Canada and the U.S. Sun Belt. Closely comparable to Minto on integrated development, multi-product offering, and cross-border footprint.
- Brookfield Residential: Major Canadian-headquartered homebuilder and land developer with U.S. operations, owned by Brookfield Asset Management. Directly comparable to Minto on single-family, townhome, and master-planned community development in similar Canadian and U.S. markets.
- Tridel: Largest Toronto-focused condominium developer with deep GTA high-rise pipeline. Highly comparable to Minto's GTA condo business (e.g., The Saint, Oakvillage) on customer base, product type, and urban densification strategy.
- Menkes Developments: Vertically integrated GTA-focused homebuilder and developer with active residential, commercial, and industrial businesses. Comparable to Minto's GTA new home plus commercial leasing model in overlapping submarkets.
- Great Gulf: Toronto-based homebuilder and developer with Canadian and U.S. residential operations, including active adult and condo product. Comparable to Minto on integrated development, sustainability positioning, and cross-border footprint.
- Empire Communities: Ontario-founded homebuilder with significant operations in Ontario and the U.S. Sun Belt. Comparable to Minto on single-family and master-planned community delivery in similar Canadian and U.S. growth markets.
- Dream Unlimited: Diversified Canadian real estate company with residential development, investment management (Dream Industrial REIT), and asset management businesses. Comparable to Minto on multi-product real estate platform and investment management structure.
- Daniels Corporation: Major GTA-focused residential and mixed-use developer with significant rental and commercial activity. Comparable to Minto on Toronto-focused residential pipeline and integrated development model.
Broad incumbents
- PulteGroup (Del Webb): One of the largest U.S. homebuilders, parent of the Del Webb 55+ active adult brand. Del Webb competes directly with Latitude Margaritaville for retirement-migration buyers in the Sun Belt, making PulteGroup a close comparable on the U.S. active-adult segment.
- Boardwalk REIT: Largest Canadian multifamily rental REIT with tens of thousands of units across Western Canada. Comparable to Minto Apartment REIT on rental platform strategy, tenant base, and Canadian multifamily investment thesis prior to the take-private.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks7 records
Key highlights7 records
Customer concentration
Minto Group social profiles
Digital presenceMinto Group financial estimates
Financial estimateRevenue estimate
Valuation estimate
Minto Group leadership team
Management profileNumber of profiles
Profiles15 records
Minto Group subsidiaries and ownership
Company hierarchySubsidiaries1 record
Minto Group funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Minto Group M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Minto Group
What does Minto Group do?
Minto Group is a fully integrated real estate company that builds and sells new single-family homes, townhomes, and condominiums across Canada and the United States, manages a portfolio of approximately 11,295 apartment rental units across major Canadian markets, leases approximately 2.4 million square feet of commercial office and retail space, and operates multi-family rental property investment management. The company sells directly to individual homebuyers and operates company-owned sales centres and model homes in Ottawa, Toronto GTA, Calgary, Florida, and South Carolina.
Is Minto Group a public or private company?
Minto Group is a private company. It is classified as family owned and is currently operating.
When was Minto Group founded?
Minto Group was founded in 1955. It employs 501 to 1,000 people.
Where is Minto Group based?
Minto Group is headquartered in Ottawa, Canada, in the North America region.
How does Minto Group make money?
Four revenue lines are on record. New Home Sales are the primary driver. The others are apartment Rentals, commercial Property Leasing and investment Management (Minto Apartment REIT).
Who are Minto Group's main competitors?
Direct peers on record are Mattamy Homes, Brookfield Residential, Tridel, Menkes Developments, Great Gulf, Empire Communities, Dream Unlimited and Daniels Corporation. Broad incumbents are PulteGroup (Del Webb) and Boardwalk REIT.
Does Minto Group have an API?
No public API is recorded for Minto Group.