NetGalley

What NetGalley does

NetGalley LLC operates a two-sided digital review-copy distribution platform that connects publishers and authors with book advocates and industry professionals. Publishers upload digital advance reader copies (ARCs) and audiobooks to the platform, and approved members — reviewers, librarians, booksellers, educators, journalists, and bloggers — request, read, and review the books before publication. The platform is cloud-based and includes the NetGalley Shelf mobile application for iOS and Android, as well as distribution integrations with Amazon Kindle and Kobo. A publisher analytics dashboard supplies engagement data that lets clients correlate marketing activity with reader response. NetGalley is headquartered in Newburyport, Massachusetts, and operates localized platforms in the United States, the United Kingdom, France, Germany, and Japan, with 300+ publishers and hundreds of thousands of members worldwide.

The business model is B2B SaaS on the publisher side and free on the member side. Publishers pay a one-time set-up fee plus a recurring monthly subscription priced by the number of active books or audiobooks, with a separate package available for independent authors and an arrangement for marketing and PR firms. Pricing is quote-based and not publicly disclosed. NetGalley also runs the "We Are Bookish" editorial content platform and an active social presence across Twitter, Instagram, TikTok, YouTube, and Facebook to support the member community. The company is a wholly owned operating subsidiary of Firebrand Technologies, which provides adjacent publisher software (Title Management, Eloquence on Demand metadata, Eloquence on Alert monitoring).

In June 2025, NetGalley launched Booktrovert, a standalone consumer marketing platform where publishers and authors can run digital giveaways, sweepstakes, and retail campaigns targeted at U.S. readers through a self-serve campaign builder. Booktrovert is available exclusively to NetGalley publisher clients and represents a deliberate extension from the professional-reviewer base into direct-to-consumer reader marketing, adding a second monetization surface alongside the core ARC subscription product.

Name

NetGalley

Legal name

NetGalley LLC

Website

https://netgalley.com

Company type

Private

Founded year

2010

Operating status

Operating

Headcount range

11–50 employees

Short description

NetGalley operates a two-sided digital review-copy platform connecting 300+ publishers with hundreds of thousands of book advocates and industry professionals for pre-publication ARC distribution, charging publishers subscription fees while members use the service free.

Ownership category

akta.pro rank

Product category

Digital Publishing Platform

NAICS

Software Publishers (5132), Web Search Portals, Libraries, Archives, and Other Information Services (5192)

SIC

Services-Prepackaged Software (7372)

akta.pro primary industry

Digital Publishing Aggregators & Distribution (e-book distribution, news syndication) (MPAJAMAE)

akta.pro secondary industry

eBook & Digital Reading Platforms (BPAMAJAK)

Keywords

• Digital review copies
• Advance reader copies
• Book discovery platform
• Publisher marketing tools
• Pre-publication buzz

Headquarters

HQ city

Newburyport

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure

Revenue model

1. Publisher Subscription: Publishers pay a set-up fee and a monthly subscription rate depending on their number of active books or audiobooks on the site. Package available for independent authors. Also works with marketing and PR firms and other groups who manage book promotions.
2. Booktrovert Marketing Campaigns: Publishers and authors can create giveaways, sweepstakes, and retail campaigns on Booktrovert.com through a self-serve campaign builder, generating additional revenue from campaign activations.

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels4 records

Core offering

NetGalley is a digital review copy distribution platform that enables publishers and authors to upload digital review copies and audiobooks for discovery, request, reading, and review by an approved community of book advocates and industry professionals (reviewers, librarians, booksellers, educators, journalists). Publishers pay a set-up fee plus monthly subscription based on active titles, while members use the platform for free.

Product overview

NetGalley operates as a digital review copy distribution platform with a B2B model serving publishers and authors, and a free membership model for book industry professionals. The core NetGalley platform enables publishers to distribute digital ARC (advance reader copy) and audiobooks to approved reviewers. The companion NetGalley Shelf mobile app provides reading access. A related consumer-facing platform called Booktrovert, launched June 2025, extends NetGalley's reach by enabling direct-to-consumer book promotions and giveaways. Publishers pay subscription fees for access while members use the service free of charge.

Differentiator

Problem solved

Functional benefit

Brands

• Booktrovert: A standalone consumer marketing platform powered by NetGalley where readers can celebrate their love of books by participating in fun bookish activities, giveaways, and special promotions created by publishers and authors.

Products and services

• NetGalley Platform Digital review copy distribution platform where publishers and authors upload advance reader copies and audiobooks for approved book advocates and industry professionals to discover, request, read, and review before publication.
• NetGalley Shelf App

Named customers7 records

Segments2 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

Feature4 records

Partnerships

Ten partnerships are on record, tiered core, major and minor.

• BooktrovertcoreStrategic or Co-development Partner · 23 June 2025Launched June 23, 2025 as a standalone consumer marketing platform powered by NetGalley. Allows publishers to create giveaways, sweepstakes, and retail campaigns to spur book discovery and sales. Exclusively for NetGalley clients to reach U.S. readers.
• Firebrand TechnologiescoreTechnology or IntegrationNetGalley is part of Firebrand Technologies, which provides leading software and services to help publishers achieve success. Firebrand offers Title Management Enterprise Software, Eloquence on Demand metadata services, and Eloquence on Alert title performance monitoring service.
• SourcebooksmajorChannel Partner/ Reseller/ DistributorMajor publisher with logo displayed on NetGalley homepage as a partner. Sourcebooks uses NetGalley to distribute digital review copies to the NetGalley community of book advocates.
• Simon and SchustermajorChannel Partner/ Reseller/ DistributorMajor publisher with logo displayed on NetGalley homepage. Simon and Schuster Children's Publishing uses NetGalley for titles like The Lure of Wolves and Whispers.
• Penguin Random HousemajorChannel Partner/ Reseller/ DistributorMajor publisher with logo displayed on NetGalley homepage as a partner.
• Viking PenguinmajorChannel Partner/ Reseller/ DistributorViking Penguin comprises Viking Books, Penguin Books, Penguin Classics, Pamela Dorman Books, Penguin Life, and The Open Field. Has 5839 members following on NetGalley with titles like We Chase Shadows by Richard Osman.
• Macmillan Children's Publishing GroupmajorChannel Partner/ Reseller/ DistributorMacmillan Children's Publishing Group comprises Farrar Straus Giroux Books for Young Readers, Feiwel and Friends, First Second, Henry Holt Books for Young Readers, Priddy Books, Roaring Brook Press, and Square Fish. Has 6846 members following on NetGalley.
• HarpermajorChannel Partner/ Reseller/ DistributorBest-selling, news-making, award-winning fiction and nonfiction publisher. Has 3561 members following on NetGalley with titles like Furious Violet.
• IBPAminorChannel Partner/ Reseller/ DistributorIndependent Book Publishers Association logo displayed on NetGalley homepage, indicating partnership with independent publishing community.
• Industry Organizations (ALA, ABA, ALIA)minorOthersMembers can improve their approval chances by connecting their accounts to verified industry organizations including American Library Association (ALA), American Booksellers Association (ABA), and Australian Library and Information Association (ALIA).

Scale indicators3 records

Recent moves7 records

Expansion highlights5 records

Broad incumbents

• Goodreads (Amazon): Goodreads is the dominant consumer book discovery and review platform owned by Amazon. It is a broad incumbent that overlaps with NetGalley's member-side review community but does not specialize in pre-publication ARC distribution to trade influencers.
• Publishers Weekly: Publishers Weekly is the trade's flagship review publication and serves as an incumbent review and discovery channel for trade professionals, partially overlapping with NetGalley's librarian, bookseller, and media reviewer audience.
• Kirkus Reviews: Kirkus Reviews is an established book review service widely used by publishers for pre-publication endorsements, serving a similar trade-influencer function to NetGalley but through paid editorial reviews rather than community-driven ARCs.

Direct peers

• Reedsy Discovery: Reedsy Discovery is a direct peer for the indie author segment, providing paid book promotion and reviewer access services, overlapping with NetGalley's independent author package and Booktrovert campaign builder.
• BookBrowse: BookBrowse is a direct competitor offering review copies to its community of readers and reviewers, with a comparable discovery and recommendation model aimed at publishing industry professionals and book clubs.
• BookSirens: BookSirens is a direct competitor offering free and paid digital review copy distribution to a community of book reviewers, serving the same indie author and small publisher segment as NetGalley with a comparable ARC/review model.
• LibraryThing Early Reviewers: LibraryThing operates an Early Reviewers program that distributes advance review copies to its librarian and avid reader community, competing for the same pre-publication reviewer audience that NetGalley serves.

Emerging players

• The StoryGraph: The StoryGraph is an emerging book discovery and reading-tracking platform with a growing reviewer community. It overlaps with NetGalley's reader-side engagement but lacks the trade-influencer focus and B2B publisher tooling.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/netgalley
• Facebookfacebook.com/netgalley
• Instagraminstagram.com/netgalley
• TikToktiktok.com/@netgalley
• LinkedInlinkedin.com/company/netgalley

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A1 record

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about NetGalley