Haute Retreats
Haute Retreats curates and rents a vetted portfolio of 2,400+ luxury private villas across 83 global destinations for ultra-high-net-worth travelers. Founded in 2016 and led by CEO Sabrina Piccinin, the Miami-based firm pairs each booking with bespoke concierge services and a tiered loyalty program.
- Company typePrivate
- Founded2016
- HeadquartersPordenone, Italy
- Headcount1–10
- GTM typeB2C
- OfferingServices
What Haute Retreats does
Haute Retreats is a private, Miami-headquartered luxury villa rental company founded in 2016 by Sabrina Piccinin, who remains CEO. It curates a portfolio of more than 2,400 private villas and estates across 83 destinations spanning the Caribbean, Europe, Mexico, Asia Pacific, the Middle East, and Africa, and rents these primarily to ultra-high-net-worth individuals, families, and corporate groups. The company operates through a dual legal-entity structure — Haute Retreats LLC in Florida (primary) and Haute Retreats SRLS in Italy — with offices in Miami and Italy.
The core product is a high-touch, inquiry-based villa booking service rather than a technology platform. There is no proprietary booking engine, no app, and no public API; guests browse the website, then a dedicated villa specialist responds within 24 hours with a curated shortlist of 3-5 properties. Every booking includes bespoke concierge services (private chefs, yacht charters, transfers, wellness, pre-arrival provisioning), loyalty benefits via the tiered Elite Guest Privileges program (Signature, Premier, Estate), and curated themed collections (Honeymoon, Wedding, Wellness, Corporate, Beachfront, Large Retreats). The company has invested in thought leadership through annual research products such as the Billionaire Villa Index and the Ultra-Luxury Villa Trends Report.
Haute Retreats monetizes primarily via transaction fees on villa rentals — published rates range from approximately $8,450 to $26,160 per night, with 22-26% service/tax fees and a 30-50% deposit required to confirm — plus mark-ups (typically 10-15%) on ancillary concierge services. Distribution is direct-to-consumer via website, phone, and WhatsApp, supplemented by an ASTA travel-advisor referral channel. Brand authority is reinforced through consecutive Luxury Lifestyle Awards (Best Villa Rental in the World, 2024-2026), a 2026 Condé Nast Traveler Readers' Choice nomination, a 5.0/5.0 Trustpilot rating, and a stated vetting standard that accepts only the top 3% of properties considered.
Haute Retreats firmographics
Firmographics- Name
- Haute Retreats
- Legal name
- Haute Retreats LLC
- Website
- https://hauteretreats.com
- Company type
- Private
- Founded year
- 2016
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Haute Retreats curates and rents a vetted portfolio of 2,400+ luxury private villas across 83 global destinations for ultra-high-net-worth travelers. Founded in 2016 and led by CEO Sabrina Piccinin, the Miami-based firm pairs each booking with bespoke concierge services and a tiered loyalty program.
- Ownership category
- akta.pro rank
Haute Retreats industry classification
Industry- Product category
- Luxury Vacation Rentals
- NAICS
- All Other Traveler Accommodation (721199), Other Traveler Accommodation (72119)
- SIC
- Hotels, Rooming Houses, Camps & Other Lodging Places (7000)
- akta.pro primary industry
- Luxury Villa Property Management & Concierge Services (THAMAEAJ)
- akta.pro secondary industries
- Villas & Luxury Estates (THAMAAAC), Ultra-Luxury Villas & Estates (THAMAEAA)
Keywords
Where Haute Retreats is headquartered
LocationHeadquarters
- HQ city
- Pordenone
- HQ country
- Italy
- HQ region
- Europe
Offices2 records
Markets served
Haute Retreats business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Operations, Personnel, Marketing or Sales, Technology or R&D, Others
Revenue model
- Villa Rental Bookings: The primary revenue stream comes from villa rental bookings. Prices vary by property, season, and length of stay. Properties range from approximately $8,450 to $26,160 per night. A 30-50% deposit confirms booking with balance typically due 60-90 days before arrival. Additional service fees (22-26% tax) may apply depending on destination.
- Concierge and Ancillary Services: Revenue generated from optional concierge services including private chefs, yacht charters, wellness experiences, transfers, and pre-arrival provisioning. These services are arranged by the dedicated concierge team and charged at cost plus service fees (typically 10-15% for food and beverages).
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Luxury villa nightly rates ranging from $8,450 to $26,160 per night |
| Transaction based/ take rate | Pay-as-you-go | 30-50% deposit to confirm booking, balance due 60-90 days before arrival |
Go-to-market motion3 records
Distribution channels4 records
Marketing channels6 records
Haute Retreats product offering
Product offeringCore offering
Haute Retreats curates and rents a handpicked collection of 2,400+ private luxury villas and mansions across 83 destinations worldwide, sourced through owners and property managers. Each booking includes a dedicated concierge service that arranges private chefs, yacht charters, transfers, provisioning, and curated experiences from inquiry through stay. The company targets ultra-high-net-worth travelers seeking privacy, fully staffed estates, and personalized service.
Product overview
Haute Retreats operates a villa rental marketplace platform with a curated portfolio of 2,400+ luxury private villas across 83 global destinations. The core product offering combines villa rentals with bundled concierge services including private chefs, transfers, and experiences. The platform also includes a loyalty program (Elite Guest Privileges) and publishes annual market research reports (Billionaire Villa Index, Ultra-Luxury Villa Trends Report). Themed villa collections organize properties by use case (beachfront, wedding, wellness, honeymoon, corporate retreat).
Differentiator
Problem solved
Functional benefit
Products and services
- Luxury Villa Rentals & Mansions for Rent
- Bespoke Concierge Services
- Elite Guest Privileges Rewards Program
- Signature Estates Collection
Quantifiable outcome
- 50+ verified 5-star reviews on Trustpilot
- +1 more outcomes
Companies that use Haute Retreats
Customer profileNamed customers6 records
Segments4 records
Ideal customer profiles3 records
Haute Retreats technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Haute Retreats partnerships and signals
Strategic signalScale indicators5 records
Recent moves6 records
Expansion highlights4 records
Haute Retreats competitors and assessment
Company assessmentBroad incumbents
- Airbnb Luxe: Airbnb's luxury tier offering curated high-end villas, chalets, and estates with dedicated trip designers. Direct competitor in the curated ultra-luxury villa segment but operates as part of Airbnb's much broader short-term rental marketplace, leveraging Airbnb's massive host network and capital base.
- Onefinestay: Acquired by Airbnb, offering curated luxury vacation rentals in major cities and resort destinations worldwide. Comparable curated luxury offering but operates under Airbnb's broader short-term rental umbrella with significant capital backing.
Direct peers
- Plum Guide: London-based tech-led curator of vetted vacation rentals, applying a 150-point quality test to filter the top homes. Direct comparable as a selectively curated, marketed-as-premium vacation rental marketplace targeting discerning urban professionals and luxury travelers.
- Oliver's Travels: UK-based boutique villa rental agency specializing in unique, character-filled luxury villas across Europe, the Caribbean, and beyond. Closely comparable boutique model, curated portfolio size, and target market of affluent leisure travelers.
- The Thinking Traveller: Mediterranean-focused luxury villa rental specialist offering handpicked villas across Italy, Greece, Croatia, and Spain with concierge services. Direct comparable in the curated luxury villa space with strong destination expertise and high-touch service model.
- Le Collectionist: French-founded ultra-luxury villa and chalet rental platform with curated properties in Europe's most exclusive destinations. Comparable as a high-end curated marketplace with bespoke concierge services and similar UHNW target customer.
- Villas of Distinction: Established American luxury villa rental agency offering curated villas in the Caribbean, Mexico, and Europe. Direct comparable in the luxury villa rental space, with similar portfolio size and dedicated concierge service to affluent clients.
- CV Villas: UK luxury villa rental company specializing in Mediterranean villas in Greece, Italy, Spain, and the Balearics with concierge services. Comparable boutique luxury villa agency with overlapping destination portfolio and customer segment.
- Exceptional Villas: Boutique luxury villa rental agency offering curated villas in the Caribbean, Mexico, and Mediterranean. Comparable as a curated luxury villa rental specialist targeting similar affluent leisure traveler segment.
Emerging players
- Inspirato: US-based luxury vacation club and rental platform offering members access to a curated portfolio of luxury homes, hotels, and experiences. Partial overlap with Haute Retreats in luxury vacation rentals but operates on a subscription/membership model rather than transactional booking.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
Haute Retreats social profiles
Digital presenceHaute Retreats financial estimates
Financial estimateRevenue estimate
Valuation estimate
Haute Retreats leadership team
Management profileNumber of profiles
Profiles1 record
Haute Retreats funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Haute Retreats M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Haute Retreats
What does Haute Retreats do?
Haute Retreats curates and rents a handpicked collection of 2,400+ private luxury villas and mansions across 83 destinations worldwide, sourced through owners and property managers. Each booking includes a dedicated concierge service that arranges private chefs, yacht charters, transfers, provisioning, and curated experiences from inquiry through stay. The company targets ultra-high-net-worth travelers seeking privacy, fully staffed estates, and personalized service.
Is Haute Retreats a public or private company?
Haute Retreats is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Haute Retreats founded?
Haute Retreats was founded in 2016. It employs 1 to 10 people.
Where is Haute Retreats based?
Haute Retreats is headquartered in Pordenone, Italy, in the Europe region.
How does Haute Retreats make money?
Two revenue lines are on record. Villa Rental Bookings are the primary driver. The others are concierge and Ancillary Services.
Who are Haute Retreats's main competitors?
Broad incumbents on record are Airbnb Luxe and Onefinestay. Direct peers are Plum Guide, Oliver's Travels, The Thinking Traveller, Le Collectionist, Villas of Distinction, CV Villas and Exceptional Villas. Inspirato is listed as an emerging player.
Does Haute Retreats have an API?
No public API is recorded for Haute Retreats.
What industry is Haute Retreats in?
Haute Retreats's product category is Luxury Vacation Rentals. Its primary akta.pro industry code is THAMAEAJ, Luxury Villa Property Management & Concierge Services, with a secondary code of THAMAAAC, Villas & Luxury Estates. Its NAICS code is 721199 and its SIC code is 7000.