PrincePerelson & Associates
PrincePerelson & Associates is a Salt Lake City-based staffing and recruiting firm founded in 1992 that provides permanent placement, temporary staffing, volume hiring, and executive search (via Diestel Executive Search) across nine practice areas to Utah employers and select national clients.
- Company typePrivate
- Founded1992
- HeadquartersSalt Lake City, United States
- Headcount11–50
- GTM typeB2B
- OfferingServices
What PrincePerelson & Associates does
PrincePerelson & Associates is a privately held staffing and recruiting firm founded in 1992 and headquartered in Salt Lake City, Utah. The company provides professional recruiting and placement services across four primary engagement models: Diestel Executive Search (retained and contingency executive search for C-suite and senior leadership roles), Professional Placement (permanent and contract direct hire), Temporary Staffing (flexible, seasonal, and temp-to-hire), and Volume Hiring (high-volume workforce solutions with dedicated senior project managers and on-site presence). The firm serves nine specialized practice areas: Accounting & Finance, Information Technology, Legal, Manufacturing & Engineering, Sales, Creative & Marketing, Human Resources, Call Center & Customer Service, and Office Support & Administrative. Its primary geographic focus is the Utah and Wasatch Front market, with additional national client engagements.
The firm's revenue model is built on three transaction structures: direct-hire placement fees structured as a percentage of the hired candidate's first-year compensation; hourly billing for temporary and contract staffing that incorporates worker pay plus employer costs; and retained search engagements with upfront fee components plus milestone payments, alongside contingency search where fees are due only upon placement. Go-to-market is sales-led and relationship-driven, leveraging direct employer engagement, dedicated recruiters and senior project managers, and a content marketing engine (PrincePerelson Blog, SEO-optimized website, LinkedIn and Facebook presence) rather than job-board or marketplace channels. The company does not maintain a unified software platform; its core technology consists of a proprietary candidate database, industry connections, reference checks, background tests, profile assessments, and credentialing tools supporting recruiter productivity.
PrincePerelson has 11–50 employees (30+ as of a 2015 reference) and has been independently owned since founding, with no disclosed institutional investment, parent company, or M&A activity. The firm received multiple 2016 recognitions including the Inc. 5000 list (three-year sales growth of 152%), MountainWest Capital Network's Utah 100 Fastest Growing Companies (#73), Staffing Industry Analysts' Fastest Growing Staffing Firms (second consecutive year), and #2 among Utah's top 57 local companies, alongside repeated Utah Business Best Companies to Work For designations (2008, 2011, 2013, 2015). Diestel Executive Search operates as a wholly-owned sub-brand and distinct service line, with its own dedicated website. Revenue figures are not publicly disclosed.
PrincePerelson & Associates firmographics
Firmographics- Name
- PrincePerelson & Associates
- Legal name
- PrincePerelson & Associates
- Website
- https://perelson.com
- Company type
- Private
- Founded year
- 1992
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- PrincePerelson & Associates is a Salt Lake City-based staffing and recruiting firm founded in 1992 that provides permanent placement, temporary staffing, volume hiring, and executive search (via Diestel Executive Search) across nine practice areas to Utah employers and select national clients.
- Ownership category
- akta.pro rank
PrincePerelson & Associates industry classification
Industry- Product category
- Staffing and Recruiting Services
- NAICS
- Employment Placement Agencies and Executive Search Services (56131), Executive Search Services (561312), Employment Placement Agencies (561311)
- SIC
- Services-Employment Agencies (7361)
- akta.pro primary industry
- National Generalist Staffing Firms (BPACACAI)
- akta.pro secondary industries
- General Permanent Placement (Multi-Industry) (BPACAFAA), C-Suite & Board Search (BPACAAAA)
Keywords
Where PrincePerelson & Associates is headquartered
LocationHeadquarters
- HQ city
- Salt Lake City
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
PrincePerelson & Associates business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Others
Revenue model
- Permanent & Contract Placement: Direct-hire placement services where recruiters identify and place qualified candidates for full-time roles. Fees are typically structured as a percentage of the hired candidate's first-year compensation. The firm also handles contract placement engagements.
- Temporary Staffing: Provides temporary, seasonal, and temp-to-hire staffing solutions billed at hourly rates that include the worker's pay and employer costs. Contract attorneys and paralegals are billed hourly for defined matters or litigation surges.
- Volume Hiring: High-volume staffing solutions for large-scale hiring needs including seasonal growth, new or expanding locations, and project-based workforce needs. Provides a dedicated Senior Project Manager and team of experienced recruiters managing on-site presence.
- Executive Search (Diestel Executive Search): Retained and contingency executive search services for CEO, CFO, and other executive-level roles. Retained search involves an exclusive partnership with a portion of the fee invested upfront, aligning the firm's incentives with thoroughness and quality. The division operates as a strategic partner providing industry insight, market intelligence, and measurable results.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Pay-as-you-go | Permanent Placement - Fee based on first-year compensation |
| Usage-based | Pay-as-you-go | Temporary and Contract Staffing - Hourly billing |
| Other | Multi-year contract | Retained Executive Search - Upfront fee with milestone payments |
Go-to-market motion3 records
Distribution channels4 records
Marketing channels6 records
PrincePerelson & Associates product offering
Product offeringCore offering
PrincePerelson & Associates is a Salt Lake City-based recruiting and professional placement firm that delivers direct-hire, contract, temporary, temp-to-hire, volume, and executive search services to employers across Utah and nationally. Its recruiter teams screen, reference-check, background-test, and credential candidates, then place them as full-time hires, contractors, temps, or C-suite executives across nine industry practice areas including Accounting & Finance, IT, Manufacturing & Engineering, Legal, Sales, Creative & Marketing, HR, Customer Service, and Office Support.
Product overview
PrincePerelson & Associates is a recruiting and professional placement firm offering a portfolio of staffing services rather than a unified software platform. The core offerings include four service divisions: Diestel Executive Search (executive-level retained and contingency search), Professional Placement (permanent and contract direct hire), Temporary Staffing (flexible temporary and temp-to-hire staffing), and Volume Staffing (high-volume hiring solutions). These divisions are supported by specialized practice areas covering Accounting & Finance, Information Technology, Legal, Manufacturing & Engineering, Sales, Creative & Marketing, Human Resources, Call Center & Customer Service, and Office Support & Administrative. The firm operates primarily in Utah and nationally, serving employers across multiple industries.
Differentiator
Problem solved
Functional benefit
Brands
- Diestel Executive Search: The executive search division of PrincePerelson & Associates that identifies and secures top-tier leadership talent for organizations.
Products and services
- Diestel Executive Search Executive search division (Diestel Executive Search) providing retained and contingency search services for CEO, CFO, and other C-suite or VP-level positions, with dedicated senior project managers, deep industry networks, personal candidate outreach, and confidential handling for organizations seeking transformational leaders.
- Professional Placement (Permanent & Contract Placement) Direct-hire placement service matching qualified candidates with full-time roles, including candidate screening, reference checks, background tests, and profile assessments, with recruiters acting as strategic search partners who understand client needs and culture before sourcing.
- Temporary Staffing Flexible temporary, seasonal, and temp-to-hire staffing solutions providing pre-screened, qualified candidates for immediate placement needs, with workers billed at hourly rates that include pay and employer costs.
- Volume Staffing (High-Volume Hiring) High-volume staffing solutions for large-scale hiring needs including seasonal growth, new or expanding locations, and project-based workforce needs, delivered by a dedicated senior project manager and team of experienced recruiters with on-site presence options.
Quantifiable outcome
- Reduced first-year turnover through better hiring fit and candidate pre-qualification
- +2 more outcomes
Companies that use PrincePerelson & Associates
Customer profileNamed customers2 records
Segments5 records
Ideal customer profiles3 records
PrincePerelson & Associates technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
PrincePerelson & Associates partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Diestel Executive SearchcoreDiestel Executive Search is the executive search division of PrincePerelson and Associates. It operates as a distinct brand within the company, providing strategic executive search services with deep networks, personal candidate outreach, and the ability to deliver high-impact leadership placements. The division serves as a key differentiator for the company's executive-level service offerings, with its own dedicated website (diestel.com) and team of senior project managers.
Scale indicators7 records
Recent moves5 records
Expansion highlights4 records
PrincePerelson & Associates competitors and assessment
Company assessmentBroad incumbents
- Robert Half International: Global staffing firm specializing in placement across accounting, finance, legal, technology, and administrative roles. Directly comparable to PrincePerelson's practice areas and multi-specialty model, but operating at vastly larger scale and nationally rather than regionally.
- Aerotek: Major U.S. staffing provider across industrial, engineering, clinical, scientific, and professional services. Comparable to PrincePerelson's Manufacturing & Engineering and volume hiring divisions, with substantially greater geographic footprint.
- Hays plc: Global specialist staffing firm with strong practices in accounting, finance, IT, engineering, and legal. Comparable to PrincePerelson's practice area portfolio and executive search capability, though operating at much larger scale.
Direct peers
- Insight Global: Large U.S. staffing firm providing permanent, contract, temp-to-hire, and volume staffing across IT, finance, engineering, and creative roles. Closely mirrors PrincePerelson's multi-divisional service model (professional placement, temp, volume) but with national rather than regional concentration.
- Addison Group: Mid-market professional staffing firm offering placement across accounting & finance, technology, engineering, and administrative roles. Highly comparable to PrincePerelson's specialization-driven, relationship-based approach and similar practice area structure.
- Express Employment Professionals: Franchised generalist staffing firm providing temporary, contract, and direct-hire placement across office, industrial, and professional roles. Closely comparable business model to PrincePerelson's generalist staffing across multiple industries.
- Kforce Inc. Professional staffing firm focused on technology, finance, and accounting placements, with both permanent and contract staffing offerings. Highly comparable to PrincePerelson's Professional Placement and IT/Accounting practice area focus.
- CyberCoders (HireGenics): Recruiting firm specializing in permanent placement across technology, engineering, sales, and finance roles. Comparable to PrincePerelson's professional placement division and executive-level search for technical leaders.
- AppleOne Employment Services: Full-service staffing firm offering temporary, temp-to-hire, and direct-hire placement across administrative, accounting, legal, and customer service roles. Highly comparable generalist staffing model and practice area structure to PrincePerelson.
Regional players
- Beehive Staffing (Utah): Regional staffing firm based in Utah providing temporary and permanent placement across office, industrial, and professional roles. Direct regional competitor to PrincePerelson in the same Wasatch Front market.
Market position
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
PrincePerelson & Associates social profiles
Digital presencePrincePerelson & Associates financial estimates
Financial estimateRevenue estimate
Valuation estimate
PrincePerelson & Associates leadership team
Management profileNumber of profiles
PrincePerelson & Associates subsidiaries and ownership
Company hierarchySubsidiaries1 record
PrincePerelson & Associates funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
PrincePerelson & Associates M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about PrincePerelson & Associates
What does PrincePerelson & Associates do?
PrincePerelson & Associates is a Salt Lake City-based recruiting and professional placement firm that delivers direct-hire, contract, temporary, temp-to-hire, volume, and executive search services to employers across Utah and nationally. Its recruiter teams screen, reference-check, background-test, and credential candidates, then place them as full-time hires, contractors, temps, or C-suite executives across nine industry practice areas including Accounting & Finance, IT, Manufacturing & Engineering, Legal, Sales, Creative & Marketing, HR, Customer Service, and Office Support.
Is PrincePerelson & Associates a public or private company?
PrincePerelson & Associates is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was PrincePerelson & Associates founded?
PrincePerelson & Associates was founded in 1992. It employs 11 to 50 people.
Where is PrincePerelson & Associates based?
PrincePerelson & Associates is headquartered in Salt Lake City, United States, in the North America region.
How does PrincePerelson & Associates make money?
Four revenue lines are on record. Permanent & Contract Placement is the primary driver. The others are temporary Staffing, volume Hiring and executive Search (Diestel Executive Search).
Who are PrincePerelson & Associates's main competitors?
Broad incumbents on record are Robert Half International, Aerotek and Hays plc. Direct peers are Insight Global, Addison Group, Express Employment Professionals, Kforce Inc., CyberCoders (HireGenics) and AppleOne Employment Services. Beehive Staffing (Utah) is listed as a regional player.
Does PrincePerelson & Associates have an API?
No public API is recorded for PrincePerelson & Associates.
What industry is PrincePerelson & Associates in?
PrincePerelson & Associates's product category is Staffing and Recruiting Services. Its primary akta.pro industry code is BPACACAI, National Generalist Staffing Firms, with a secondary code of BPACAFAA, General Permanent Placement (Multi-Industry). Its NAICS code is 56131 and its SIC code is 7361.