Ezugi

What Ezugi does

Ezugi is a B2B live dealer casino solutions provider founded in 2012 and headquartered in London, United Kingdom. The company supplies live dealer and RNG-based casino games to online casino operators, retail betting operators, and omnichannel casino brands across 34 regulated jurisdictions, including the UK, Malta, the United States (New Jersey), Ontario (Canada), Italy, Spain, South Africa, Colombia, Argentina, Lithuania, and Bosnia & Herzegovina. Ezugi positions itself as a boutique specialist focused on localized and emerging-market content — particularly Indian games such as Andar Bahar, Teen Patti, and Cricket War — while delivering differentiated distribution between online, retail, and Over-The-Table (OTT) channels. The company became the autonomous second brand within Evolution Gaming Group following an all-cash acquisition completed in January 2019 for $12 million in initial consideration plus up to $6 million in earnout.

The product portfolio centers on more than 40 live casino games streamed from 11 studios and land-based casinos globally, including Roulette variants (with multiplier-enhanced products such as Ultimate Roulette up to 2,000x and Revolution Roulette up to 10x), Blackjack formats (standard, Unlimited, Salon Privé for VIPs, and Video Blackjack with player-to-player live video), Baccarat, Sic Bo, Casino Hold'em, Dragon Tiger, and localized Indian games. Beyond traditional live dealer, Ezugi has developed proprietary hybrid RNG/live formats such as EZ Dealer Roulette — which fuses pre-recorded dealer video with certified RNG gameplay in nine languages — and the EZ Arcade category (Coin Rush, Coin Rush Pro, Magic Claw, Fortune Pusher, Auto Claw Roulette, Cricket Ball Roulette). Delivery methods include Evolution Group's One Stop Shop (OSS) single-integration platform, direct API integration, OTT streaming from physical venues (Empire Casino London, Marina Casino Malta, Colombo and elsewhere), and a turnkey retail betting solution with cashier interface and TV screen displays.

Revenue is generated through B2B licensing and royalty agreements with casino operators. The go-to-market is sales-led and augmented by channel-partner distribution via Evolution's OSS, targeting enterprise tier-1 operators (bet365, PokerStars, Bally's Intralot, PointsBet) and regional/mid-market operators across multiple continents. Customer segments include online casino operators (primary), retail betting operators, regional players via localized content, and high-roller/VIP players through Salon Privé tables. The company operates more than 100 live tables, serves over 1,500 operator clients globally, and was the first live dealer to launch in Lithuania in January 2023.

Name

Ezugi

Legal name

Ezugi

Website

https://ezugi.com

Company type

Private

Founded year

2012

Operating status

Operating

Headcount range

501–1,000 employees

Short description

Ezugi is a B2B live dealer casino solutions provider supplying 40+ live and RNG games to online, retail, and OTT operators across 34 regulated jurisdictions, operating as the autonomous second brand within Evolution Gaming Group.

Ownership category

akta.pro rank

Product category

Live Casino Gaming Software

NAICS

Gambling Industries (7132), Other Gambling Industries (71329), Amusement Arcades (71312)

SIC

Games, Toys & Children's Vehicles (No Dolls & Bicycles) (3944)

akta.pro primary industry

Real-Money Online Casino Operators (RNG Slots & Table Games) (MPAEABAA)

akta.pro secondary industries

Online Casino Studios & Game Publishers (Slots, RNG, Live Dealer) (MPAEABAJ), iGaming Platform Providers (Turnkey/Casino & Sportsbook Platforms) (MPAEAKAA), Game Aggregation, Content Distribution & RGS (Remote Game Servers) (MPAEAKAG)

Keywords

• Live dealer casino
• Live casino games
• IGaming solutions
• Casino content provider
• Live gaming platform

Headquarters

HQ city

London

HQ country

United Kingdom

HQ region

Europe

Offices5 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Infrastructure, Personnel, Marketing or Sales, Operations

Revenue model

1. Live Casino Solutions to Operators: B2B revenue model providing live dealer casino games and RNG gaming content to online casino operators and retail betting operators. Revenue generated through licensing agreements with casino operators who integrate Ezugi's game portfolio via Evolution's One Stop Shop (OSS) platform or direct integration. Operators include major brands like bet365, PokerStars, PointsBet, and regional operators globally.

Go-to-market motion2 records

Distribution channels4 records

Marketing channels3 records

Core offering

Ezugi provides B2B live dealer casino solutions, supplying a portfolio of over 40 live dealer games (Roulette, Blackjack, Baccarat, Sic Bo, Andar Bahar, Teen Patti, game shows) and certified RNG-based hybrid titles to online casino operators and retail betting operators worldwide. Content is streamed from 11 studios and land-based casinos across 34 regulated jurisdictions and integrated via Evolution's One Stop Shop (OSS) platform or direct API, enabling operators to deliver localized and innovative casino experiences to their players.

Product overview

Ezugi is a live casino solutions provider offering over 40 live dealer games across 11 studios in 34 regulated jurisdictions. The product portfolio centers on live dealer table games (Roulette, Blackjack, Baccarat, Casino Hold'em, Dragon Tiger, Sic Bo), innovative game shows (Ultimate Roulette with multipliers up to 2,000x, Dream Catcher), and RNG-based offerings (EZ Marble Race racing titles, EZ Dealer Roulette variants, EZ Arcade arcade-style games, EZ Speed Bingo). The portfolio includes specialized Indian market games (Andar Bahar, Ultimate Andar Bahar, Teen Patti, Lucky 7, Cricket War) and delivery methods including Over-The-Table (OTT) streaming from physical casinos and retail betting solutions. Products integrate via Evolution's One Stop Shop (OSS) platform.

Differentiator

Problem solved

Functional benefit

Brands

• EZ Arcade: An innovative arcade-style gaming category combining classic coin pusher mechanics with live casino entertainment, including games like Coin Rush, Coin Rush Pro, Magic Claw, Fortune Pusher, Auto Claw Roulette, and Cricket Ball Roulette.
• EZ Dealer Roulette
• EZ Marble Race

Products and services

• Live Casino Games Portfolio Comprehensive portfolio of over 40 live dealer casino games including Roulette, Blackjack, Baccarat, Casino Hold'em, Dragon Tiger, Sic Bo, Andar Bahar, Teen Patti, and game shows streamed from 11 studios worldwide, licensed to online casino operators in 34 regulated jurisdictions.
• EZ Dealer Roulette Hybrid RNG-based roulette games combining cinematic-quality pre-recorded dealer video with certified Random Number Generator gameplay, designed for jurisdictions where online live dealer is not permitted. Available in nine languages for online casino operators.
• Blackjack Multiple live Blackjack variants including classic seven-seat tables, Unlimited Blackjack for unlimited players, Blackjack Salon Privé for VIP/high-roller exclusive one-player experience, and localized tables with native-speaking dealers. Licensed to online casino operators.
• Baccarat Premium live Baccarat collection featuring classic European and Latin American tables, No Commission Baccarat, EZ Baccarat with Panda 8 and Dragon 7 side bets, and Knockout Baccarat. Streams from a dedicated state-of-the-art Baccarat studio.
• Roulette Extensive live and automated roulette variants including Auto Roulette, Speed Auto Roulette, European and American versions, and themed variants such as Cricket Auto Roulette, Football Auto Roulette, Horse Racing Auto Roulette, Italian Roulette, Turkish Roulette, and VIP Roulette.
• Indian Games Specialized portfolio of Indian market games including Andar Bahar, Ultimate Andar Bahar (with multipliers up to 125x main/500x side bets), Teen Patti, Bet on Teen Patti, Lucky 7 Hi-Lo, Cricket War, and Cricket-themed roulette variants, targeted at operators serving the Indian subcontinent.
• EZ Arcade Industry's first scalable Live Arcade solution combining classic arcade coin pusher mechanics with live casino entertainment. Includes Coin Rush, Coin Rush Pro, Magic Claw, Fortune Pusher, Auto Claw Roulette, and Cricket Ball Roulette in single-player and multiplayer formats.
• EZ Marble Race (RNG Racing Titles) RNG-based marble racing games combining pre-recorded race footage with licensed Random Number Generator technology. Features multiple themes (Monaco, branded editions) and cinematic visuals with payouts up to 71:1, distributed to casino operators.
• Ultimate Roulette First live game show featuring classic Roulette in a circus-themed environment with live host. Five Lucky numbers receive random multipliers up to 1000x (doubling to 2000x), with players able to purchase up to three extra Lucky numbers per game round.
• Revolution Roulette Classic live Roulette enhanced with three multiplier pockets (2x, 3x, and 5x) that can stack for payouts boosted by up to 10x. Multipliers continue stacking until ball lands in traditional number pocket.
• Video Blackjack Online live Blackjack with a unique player-to-player live video feature allowing up to seven players to play while seeing and talking to fellow players via mobile in portrait mode. Includes safeguards against inappropriate video content.
• EZ Speed Bingo 90 Speed version of classic 90-ball bingo with one-minute rounds, multilingual number announcements, and locally themed backgrounds. Integrated via Ezugi or Evolution's One Stop Shop platform for casino operators.
• Casino Hold'em Live dealer variation of Texas Hold'em Poker where unlimited players compete against the dealer. Includes Casino Razz Bonus side bet focused on low-value hands.
• Hi Lo (Lucky 7) Fast-paced card game with 8-deck gameplay where players predict if the card will be 7 UP, 7 DOWN or Lucky 7 with 11:1 payout.
• Over-The-Table (OTT) Solution Technology solution allowing operators to broadcast live casino tables from physical venues (Empire Casino London, Casino Marina Malta, Marina Casino Sri Lanka), combining credibility of physical casinos with online reach. Enables Ezugi to add OTT tables to its network for incremental operator revenue.
• Retail Betting Solutions Full live casino solutions package for retail betting environments (betting shops and betting-licensed cafes), including cashier interface, TV screen displays, and administration system for betting shop deployments. Deployed in hundreds of retail establishments globally.
• Ultimate Andar Bahar Super-charged version of the classic Indian card game Andar Bahar featuring multipliers up to 125x on main bet and 500x on side bets, Joker card matching gameplay, and eight optional dynamic side bets.
• Ultimate Sic Bo Sic Bo dice game variation introducing multipliers up to 1,000x that increase thrill and winning potential. Players predict the outcome of three dice shakes with various betting options and easy-to-use interface.
• Blackjack Salon Privé Exclusive VIP live Blackjack experience with private table, one player per table, no betting times. Players control when cards are dealt for complete privacy and high maximum bets targeted at high-rolling players.
• Sic Bo Live Sic Bo dice game with comprehensive betting options and real-time statistics for online casino operators.
• Xoc Dia Traditional Vietnamese game using four chips with red and white sides. Chips shaken under a bowl with players betting on final arrangement outcomes.
• Matka Traditional Indian lottery-style betting game evolved into a modern live casino experience. Players select digits to form winning combinations with scoop-drawn ball reveals.
• Dream Catcher (Retail Money Wheel) Live money wheel game show with payout multiplier segments (2x, 7x) on a spinning 54-segment wheel. Maximum potential win up to €100,000, available for both online and retail betting environments.

Quantifiable outcome

• Live casino content live with major operators including bet365, PokerStars, PointsBet, and 200+ operator partnerships globally
• +2 more outcomes

Named customers8 records

Segments4 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature9 records

Partnerships

Nine partnerships are on record, tiered core and regional.

• Bally's IntralotcoreGTM or Marketing Partner · 17 March 2026New partnership bringing Ezugi games to Bally's UK online casino platform. Titles include Bally's-branded EZ Marble Race (first dedicated branded version), live dealer Ultimate Roulette and Unlimited Blackjack tables, and Horse Racing Auto Roulette. Ezugi has also been live with Bally's North America Interactive in Ontario and New Jersey.
• Metropolitan GamingcoreStrategic or Co-development Partner · 18 January 2026Ezugi launched Over-The-Table (OTT) M!Live Empire Casino Roulette in partnership with Metropolitan Gaming, streaming directly from Empire Casino in Leicester Square, London. The table is available to Metropolitan Gaming customers via metgaming.com, delivering an omnichannel experience bridging the land-based casino environment with the digital world. The OTT Roulette is set to launch across the wider Ezugi network in coming weeks.
• PointsBetcoreGTM or Marketing Partner · 13 November 2025Partnership integrates Ezugi's localized and specialty live-dealer titles into PointsBet's Ontario online casino via Evolution's One Stop Shop (OSS) platform. PointsBet customers gain access to Ezugi's innovative live-casino portfolio including Canada Blackjack, EZ Baccarat, and Ultimate Roulette.
• bet365coreGTM or Marketing Partner · 4 November 2025Ezugi live casino games are now live for bet365 players in Ontario, Canada, with scheduled expansion to New Jersey, USA and UK. Games include EZ Baccarat, Revolution Roulette, Ultimate Roulette, and Lucky 7.
• PokerStarscoreGTM or Marketing Partner · 25 September 2025Partnership brings Ezugi's portfolio to PokerStars players in UK and Ontario. Games include Revolution Roulette, Ultimate Roulette, Unlimited Blackjack, and Lucky 7. PokerStars is the world's largest online poker site operating as part of Flutter Entertainment.
• WWinregionalGTM or Marketing Partner · 10 January 2023Players in Bosnia and Herzegovina gained access to Ezugi live casino and lottery games via Pin Projekt. WWin has been a market leader in the region since 2003. Games include casino classics, live game shows, and top-performing slots from Evolution, NetEnt, and Red Tiger.
• Premier KladionicaregionalGTM or Marketing Partner · 21 December 2022Partnership provides Live Casino Services in Bosnia and Herzegovina, Ezugi's first partnership in the Republic of Srpska. Premier Kladionica is the largest betting company in Bosnia and Herzegovina with over 50% market share and 20+ years in business. Games include Blackjack, Unlimited Blackjack, Baccarat, Roulette, and Casino Hold'em.
• Playbook EngineeringregionalChannel Partner/ Reseller/ Distributor · 25 October 2022Exclusive UK market partnership makes UKGC-certified Ezugi live dealer games available on Playbook's betting platform across eight different operator brands. Games include Andar Bahar, Blackjack, Blackjack Salon Prive, Unlimited Blackjack, Baccarat, Roulette, Auto-Roulette, Teen Patti, Bet on Teen Patti, Cricket War, Dragon Tiger, and Lucky 7.
• Marina Casino (Colombo, Sri Lanka)regionalStrategic or Co-development Partner · 1 January 2020OTT tables from Marina Casino in Colombo, Sri Lanka soft launching in January 2020. Joint project with Evolution. Tables include Roulette and Baccarat as part of OTT solution being live streamed from established bricks and mortar casinos.

Scale indicators11 records

Recent moves10 records

Expansion highlights6 records

Direct peers

• Authentic Gaming: Authentic Gaming (now part of Light & Wonder) provides live dealer roulette, including OTT streaming from physical casinos. Comparable through B2B live dealer model, OTT omnichannel product, and tier-1 operator distribution across Europe.
• Vivo Gaming: Vivo Gaming provides live dealer casino solutions (roulette, blackjack, baccarat) with studios across multiple jurisdictions. Comparable as a B2B live dealer supplier targeting online operators and emerging markets, including localized content strategies.
• OnAir Entertainment: OnAir Entertainment is an emerging live casino studio focused on localized content and innovative game formats for online operators in Europe and North America, directly competing with Ezugi for tier-1 and tier-2 operator contracts.
• Evolution Gaming: Evolution Gaming is both Ezugi's parent company and its largest direct competitor in the live dealer space, offering an overlapping portfolio of live casino studios, localized content, and game shows to the same tier-1 operator customers globally.
• Pragmatic Play Live: Pragmatic Play Live is a major direct competitor offering live dealer casino games (roulette, blackjack, baccarat) and game shows to online operators, with strong growth in LatAm, Europe, and emerging regulated markets served via single-integration platforms.
• Playtech Live: Playtech Live operates live dealer studios serving online casino operators with roulette, blackjack, baccarat, and game-show formats. Comparable through its B2B live dealer model, multi-jurisdiction licensing, and tier-1 operator relationships.

Regional players

• Asia Gaming (AG): Asia Gaming provides live dealer baccarat and other table games primarily to Asian-facing operators. Comparable in B2B live dealer model and product mix but predominantly Asia-Pacific focused rather than Ezugi's regulated Western market footprint.
• SA Gaming: SA Gaming is a live dealer provider primarily serving Asian-facing online casino operators with baccarat, roulette, and dragon tiger. Comparable product offering but geographically focused on Asia rather than Ezugi's European/North American emphasis.

Emerging players

• LuckyStreak: LuckyStreak is a live dealer provider offering baccarat, roulette, and blackjack from European studios to online operators. Comparable as a smaller-scale B2B live dealer supplier focused on regulated European and emerging markets.
• BetGames.tv: BetGames.tv offers live dealer and live game show products (wheel games, dice, card games) to online and retail betting operators, with comparable product breadth and a similar emphasis on emerging-market localization.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/user/ezugiplatform
• Facebookfacebook.com/Ezugi
• LinkedInlinkedin.com/company/ezugi
• Instagraminstagram.com/ezugi_official

Compliance22 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles8 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Ezugi