SevenVentures
SevenVentures is the venture capital arm of ProSiebenSat.1 Media SE, providing Media-for-Equity and media co-operation investments of EUR 0.5m to EUR 30m to B2C digital companies seeking brand growth through TV advertising in Germany and Austria.
- Company typePrivate
- Founded2009
- HeadquartersUnterföhring, Germany
- Headcount11–50
- GTM typeB2B
- OfferingServices
What SevenVentures does
SevenVentures is the venture capital and investment arm of ProSiebenSat.1 Media SE, a major German media conglomerate. Founded in 2009 and headquartered in Unterföhring, Germany, the firm invests EUR 0.5m to EUR 30.0m per deal in B2C digital companies at the early to growth stage, primarily targeting Germany and Austria as core growth markets. Its differentiated offering is the Media-for-Equity investment model, in which ProSiebenSat.1 TV inventory, digital network reach, influencer partnerships, and retail channel access are provided in exchange for minority equity stakes, with optionality for Media-for-Revenue media co-operations and media convertibles that allow entry between traditional investment rounds.
The firm operates a three-tier platform: SevenVentures as the core growth-stage Media-for-Equity vehicle, SevenAccelerator as an early-stage accelerator focused on mass-media-driven brand awareness, and SevenGrowth as a growth-stage vehicle offering blended media-and-cash investment for strategic minority or direct majority shareholdings. Disclosed portfolio companies span digital insurance (ottonova, friday), cannabinoids (Sanity Group), refurbished electronics (refurbed), consumer tech (Grover), DTC food (KoRo), and mobility subscriptions (FINN), demonstrating deliberate vertical diversification within B2C digital. Recent activity includes participation in KoRo's €35M Series C (November 2024), refurbed's €50M round (October 2025), and FINN's €140M Series D (June 2026), with FINN achieving unicorn status in the latter.
SevenVentures is led by CEO and Managing Director Florian Hirschberger alongside CCO and Managing Director Florian Weber, supported by a lean team (11-50 employees) including Director of Portfolio Management Maria Popova, Senior Manager of Sales & Investment Consulting Andrea Greiner, and Senior Referent of Corporate Communications Patrick Schmid. As a wholly-owned subsidiary of ProSiebenSat.1 Media SE, SevenVentures' revenue is not publicly disclosed and the firm functions as a strategic investment vehicle rather than a standalone P&L entity, with economic value flowing back through capital gains, media-bundled service fees, and strategic alignment with the parent's advertising business.
SevenVentures firmographics
Firmographics- Name
- SevenVentures
- Legal name
- SevenVentures
- Website
- https://sevenventures.de
- Company type
- Private
- Founded year
- 2009
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- SevenVentures is the venture capital arm of ProSiebenSat.1 Media SE, providing Media-for-Equity and media co-operation investments of EUR 0.5m to EUR 30m to B2C digital companies seeking brand growth through TV advertising in Germany and Austria.
- Ownership category
- akta.pro rank
SevenVentures industry classification
Industry- Product category
- Venture Capital
- SIC
- Investment Advice (6282)
- akta.pro primary industry
- Media, Entertainment & Gaming Growth Equity (FSANACAI)
- akta.pro secondary industry
- Corporate M&A / Venture Build-to-Buy Programs (Acqui-hire, option-to-acquire) (FSANAHAG)
Keywords
Where SevenVentures is headquartered
LocationHeadquarters
- HQ city
- Unterföhring
- HQ country
- Germany
- HQ region
- Europe
Markets served
SevenVentures business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Marketing or Sales, Operations, Technology or R&D
Distribution channels1 record
Marketing channels2 records
SevenVentures product offering
Product offeringCore offering
SevenVentures provides Media-for-Equity investments and media co-operations (Media-for-Revenue) to early- to growth-stage B2C digital companies, investing between EUR 0.5 million and EUR 30.0 million in exchange for minority equity stakes. In addition to capital, portfolio companies receive customized TV advertising campaigns, digital network access, influencer partnerships, and retail partner channels through ProSiebenSat.1's media infrastructure.
Product overview
SevenVentures operates as a multi-brand investment platform under ProSiebenSat.1, comprising three distinct investment products: SevenVentures (core brand offering Media-for-Equity and Media-for-Revenue investments), SevenAccelerator (early-stage accelerator with mass media mentorship), and SevenGrowth (growth-stage vehicle combining media and cash investments for minority/majority stakes). The platform targets B2C digital companies seeking to expand in Germany and Austria, offering flexible investment structures ranging from EUR 0.5m to EUR 30.0m alongside marketing campaign services including TV spots, digital network access, influencer partnerships, and retail channel integration.
Differentiator
Problem solved
Functional benefit
Brands
- SevenAccelerator: Accelerator program for early-stage startups
- SevenGrowth
Products and services
- SevenVentures (core investment brand) The main investment brand and platform of the firm, offering Media-for-Equity investments and media co-operations (Media-for-Revenue) of EUR 0.5m to EUR 30.0m for high-growth B2C digital companies. Provides portfolio companies with TV advertising, digital network access, influencer partnerships, and retail partner channels to support expansion in Germany and Austria.
- SevenAccelerator
Companies that use SevenVentures
Customer profileSegments1 record
Ideal customer profiles1 record
SevenVentures technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
SevenVentures partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core.
- SevenAcceleratorcoreSevenAccelerator is the accelerator program under the SevenVentures umbrella, focused on early-stage companies seeking to increase brand awareness via mass media. Angie Zimmann previously served as investment manager at both SevenVentures and SevenAccelerator before departing.
- SevenGrowthcoreSevenGrowth operates alongside SevenVentures, offering a mix of media and cash investment in return for strategic minority investments or direct majority shareholdings to build market leadership for portfolio companies.
Scale indicators1 record
Recent moves2 records
Expansion highlights5 records
SevenVentures competitors and assessment
Company assessmentEmerging players
- Speedinvest: Vienna-based early-stage VC with strong DACH consumer/fintech coverage; comparable check sizes and stage, providing cash-equity competition to SevenVentures' media-for-equity offering.
Direct peers
- Media Ventures (RTL Group): RTL Group's media-for-equity investment arm; operates the same Media-for-Equity model in DACH targeting consumer digital brands, making it the closest direct comparable to SevenVentures.
- Bertelsmann Investments: Investment arm of Bertelsmann, another major German media conglomerate; makes growth and venture investments in consumer-facing digital companies, structurally analogous to SevenVentures within ProSiebenSat.1.
- Axel Springer Digital Ventures: Investment vehicle of Axel Springer, the German digital media house; invests in consumer media and digital business models in DACH and beyond, with comparable corporate-VC mechanics.
Regional players
- Holtzbrinck Ventures: Long-standing German/DACH VC investing in consumer and digital businesses; overlaps with SevenVentures on B2C deal flow but uses traditional cash equity rather than media-for-equity.
- DvH Ventures: Cologne-based early-stage VC focused on DACH consumer/internet companies; comparable geography and stage focus to SevenVentures' early-stage SevenAccelerator deals.
- UVC Partners: Munich-based early-stage VC active in DACH; co-invested with SevenVentures in FINN's Series D, indicating direct overlap in B2C digital deal flow.
- Capnamic Ventures: Cologne-based early-stage VC investing across DACH in consumer and enterprise digital models; comparable regional mandate and deal sizes to SevenVentures.
Broad incumbents
- Comcast Ventures: Corporate venture arm of US media/connectivity giant Comcast/NBCUniversal; broader portfolio and geography than SevenVentures but demonstrates the same media-conglomerate CVC model at scale.
- Sky Ventures / Sky Studios Investments: Investment function of Sky (Comcast-owned European pay-TV group); analogous media-CVC profile in DACH/Europe but with a global rather than DACH-exclusive mandate.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
SevenVentures social profiles
Digital presenceSevenVentures financial estimates
Financial estimateRevenue estimate
Valuation estimate
SevenVentures leadership team
Management profileNumber of profiles
Profiles5 records
SevenVentures funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
SevenVentures M&A and investment
M&A and investmentM&A
Investments64 records
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about SevenVentures
What does SevenVentures do?
SevenVentures provides Media-for-Equity investments and media co-operations (Media-for-Revenue) to early- to growth-stage B2C digital companies, investing between EUR 0.5 million and EUR 30.0 million in exchange for minority equity stakes. In addition to capital, portfolio companies receive customized TV advertising campaigns, digital network access, influencer partnerships, and retail partner channels through ProSiebenSat.1's media infrastructure.
Is SevenVentures a public or private company?
SevenVentures is a private company. It is classified as corporate owned and is currently operating.
When was SevenVentures founded?
SevenVentures was founded in 2009. It employs 11 to 50 people.
Where is SevenVentures based?
SevenVentures is headquartered in Unterföhring, Germany, in the Europe region.
Who are SevenVentures's main competitors?
Speedinvest is listed as an emerging player. Direct peers are Media Ventures (RTL Group), Bertelsmann Investments and Axel Springer Digital Ventures. Regional players are Holtzbrinck Ventures, DvH Ventures, UVC Partners and Capnamic Ventures. Broad incumbents are Comcast Ventures and Sky Ventures / Sky Studios Investments.
Does SevenVentures have an API?
No public API is recorded for SevenVentures.
What industry is SevenVentures in?
SevenVentures's product category is Venture Capital. Its primary akta.pro industry code is FSANACAI, Media, Entertainment & Gaming Growth Equity, with a secondary code of FSANAHAG, Corporate M&A / Venture Build-to-Buy Programs (Acqui-hire, option-to-acquire). Its SIC code is 6282.