Bluechain
Bluechain is a UK-based B2B payment orchestration platform that lets SMEs pay any supplier by Visa or Mastercard credit card — even when the supplier does not accept cards directly — charging a per-transaction convenience fee and serving UK and Australian markets.
- Company typePrivate
- Founded2015
- HeadquartersMaidenhead, United Kingdom
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What Bluechain does
Bluechain is a UK-based B2B payment orchestration platform founded in 2015 that enables businesses to pay any supplier using a Visa or Mastercard credit card even when the supplier does not accept cards directly. The platform charges the buyer's card and remits a standard bank transfer to the supplier within two business days, leveraging a patented Request-to-Pay security architecture in which payment data never transits externally. Native API integrations with Xero and Sage automatically ingest unpaid invoices and reconcile payments back into the accounting ledger, with mobile apps (iOS and Android) and a scan-to-pay feature (automated extraction of invoice data from photographs or email attachments) extending the workflow to on-the-go use. The company is an official partner of Visa Europe's BPSP programme, operates as a registered distributor of the FCA-authorised Modulr FS Limited, and runs a parallel Australian entity.
Monetisation is purely transactional: Bluechain charges a 2.5% convenience fee per card payment (temporarily reduced to a promotional 2.3% from 16 May 2025), with no subscription, monthly minimum or sign-up fee, and a freemium self-serve onboarding flow via web portal and mobile app. The product-led model is supplemented by an inside-sales "Speak to an Expert" motion for mid-market and enterprise prospects, plus ecosystem-driven distribution through Visa's commercial card infrastructure, Xero and Sage app ecosystems, and an embedded Fundably financing button. The primary customer base is UK small and medium-sized enterprises using the platform to manage the cashflow mismatch between slow customer payments and standard supplier due dates; secondary segments include UK households paying recurring bills, finance teams at growing businesses, and targeted verticals (construction, freight, hospitality, wholesale distribution) accessed via the Visa partnership. The company operates across the UK and Australia through Bluechain International Ltd, Bluechain Payments Limited, and Bluechain Pty Ltd, and is led by co-founder and CEO Tim Annis. Disclosed cumulative metrics on the company website are transactional — £160m+ in invoice value settled, 32,500+ invoices received, and 4,760+ suppliers paid — rather than revenue or financial KPIs.
Bluechain firmographics
Firmographics- Name
- Bluechain
- Legal name
- Bluechain International LTD
- Website
- https://bluechain.com
- Company type
- Private
- Founded year
- 2015
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Bluechain is a UK-based B2B payment orchestration platform that lets SMEs pay any supplier by Visa or Mastercard credit card — even when the supplier does not accept cards directly — charging a per-transaction convenience fee and serving UK and Australian markets.
- Ownership category
- akta.pro rank
Bluechain industry classification
Industry- Product category
- B2B Payment Orchestration Software
- NAICS
- Financial Transactions Processing, Reserve, and Clearinghouse Activities (52232), Sales Financing (522220)
- SIC
- Miscellaneous Business Credit Institution (6159), Finance Services (6199)
- akta.pro primary industry
- B2B / Invoice-Based BNPL (Trade Credit at Checkout) (FSAGAIAC)
- akta.pro secondary industries
- BNPL Card / Virtual Card Programs (FSAKACAC), Trade & Invoice Payments (Cross-Border B2B) (FSAMAIAL)
Keywords
Where Bluechain is headquartered
LocationHeadquarters
- HQ city
- Maidenhead
- HQ country
- United Kingdom
- HQ region
- Europe
Offices3 records
Markets served
Bluechain business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Operations, Infrastructure
Revenue model
- Payment Convenience Fees: Bluechain charges a convenience fee on each payment made through the platform. The standard rate is 2.5% for credit cards and 2.5% for debit cards. There is no sign-up, subscription, or monthly cost. Cross-border and bank payment options are listed as coming soon. A limited-time promotional rate of 2.3% was introduced from 16 May 2025.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Pay-as-you-go | Free Account — no monthly subscription, unlimited payments |
| Transaction based/ take rate | Pay-as-you-go | Credit Card Payments — 2.5% convenience fee |
| Transaction based/ take rate | Pay-as-you-go | Debit Card Payments — 2.5% convenience fee |
Go-to-market motion3 records
Distribution channels6 records
Marketing channels7 records
Bluechain product offering
Product offeringCore offering
Bluechain is a B2B payment orchestration platform that enables businesses to pay any UK supplier with a Visa or Mastercard credit or debit card, even when the supplier does not accept cards directly. The user's card is charged by Bluechain and the supplier receives a standard bank transfer within two business days, with automated reconciliation back into Xero or Sage accounting software. The platform is sold on a freemium, pay-as-you-go basis with a per-transaction convenience fee of 2.5% (temporarily 2.3%).
Product overview
Bluechain is a B2B payment orchestration platform consisting of a core platform, mobile app (iOS/Android), and web portal. The platform enables businesses to pay any supplier with a credit card even when suppliers don't accept cards by charging the user's card and paying suppliers via bank transfer. Core features include the patented Request to Pay security technology, eCard virtual payment system, scan-to-pay invoice capture, and automated reconciliation with Xero and Sage accounting software. Users can schedule and split payments, earn rewards, and access up to 56 days cashflow headroom.
Differentiator
Problem solved
Functional benefit
Products and services
- Bluechain Platform
Quantifiable outcome
- Up to 86 days of cashflow headroom (30-day invoice + 56-day card interest-free period) when scheduling payments on due date and settling card in full on time
- +4 more outcomes
Companies that use Bluechain
Customer profileNamed customers8 records
Segments4 records
Ideal customer profiles2 records
Bluechain technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration3 records
AI capability4 records
Feature5 records
Bluechain partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered core and minor.
- Visa EuropecoreOfficial Visa Europe BPSP (Bill Payment Service Provider) programme partner. The partnership enables Bluechain to offer businesses the ability to pay any supplier invoice by Visa Commercial Card inside existing invoice, approval, and reconciliation workflows — even where suppliers do not accept cards. Bluechain handles billing, collection, reconciliation, and merchant-of-record requirements. The partnership particularly targets construction, freight, hospitality, and wholesale distribution sectors. Bluechain was announced as Visa's partner in a joint press release on 13 August 2025.
- FundablyminorGoogle-backed B2B credit platform (backed by Google, Barclays, Funding Circle, Iwoca, and Monzo's Tom Blomfield) partnered with Bluechain to embed a financing access button within the Bluechain platform. Bluechain users can access instant tailored business funding options from multiple lenders — covering business loans and invoice finance — via a simple embedded application. The partnership targets Bluechain customers facing cashflow shortfalls due to late invoice payments.
- XerocoreBluechain integrates with Xero accounting software, enabling users to automatically pull unpaid invoices into Bluechain and automatically reconcile payments back to Xero after execution. Reduces manual AP work and eliminates double data entry.
- SagecoreBluechain integrates with Sage accounting software, providing the same automated bill import and reconciliation capabilities as with Xero. Users can sync unpaid bills and receive automatic reconciliation updates after payments.
- Modulr FS LimitedcoreBluechain International LTD is a distributor of Modulr FS Limited, an Electronic Money Institution authorised and regulated by the FCA (Firm Reference Number: 900573). Modulr provides the underlying electronic money and payment services infrastructure for Bluechain's accounts.
Scale indicators5 records
Recent moves6 records
Expansion highlights6 records
Bluechain competitors and assessment
Company assessmentRegional players
- Capital on Tap: Capital on Tap is a UK-based small business credit card and spend management platform. It is comparable to Bluechain on the UK SME card-and-cashflow axis and shares the customer pain point of accessing working capital.
Broad incumbents
- Tipalti: Tipalti provides end-to-end accounts payable automation including global payments, supplier management, and reconciliation. It competes with Bluechain at the AP-automation layer for mid-market and enterprise finance teams.
- Payoneer: Payoneer offers cross-border B2B payments, mass payouts, and working capital for SMEs and marketplaces. It overlaps with Bluechain's SME B2B payment focus at the cross-border and freelancer/marketplace level.
- Bill.com: Bill.com is a leading B2B AP/AR automation platform serving SMBs and mid-market with bill payment, invoicing, and reconciliation. It competes with Bluechain's accounting-integrated AP workflow but is broader and US-centric.
- Wise Business: Wise Business provides low-cost cross-border payments and multi-currency accounts for SMEs. It competes with Bluechain's planned cross-border payment offering and shares the SME finance team target buyer.
Emerging players
- Soldo: Soldo provides prepaid business cards, expense management, and AP automation for UK and European SMEs. It overlaps with Bluechain on SME payment orchestration and the Xero/Sage accounting integration ecosystem.
- Fundbox: Fundbox provides embedded working capital and invoice financing to SMBs via accounting platform integrations. It is comparable to Bluechain's Fundably-embedded credit offering and shared focus on SME cashflow.
Direct peers
- Resolve: Resolve offers B2B payment solutions and net-terms trade credit to SMEs, enabling them to pay suppliers via card or net terms. It overlaps directly with Bluechain's invoice-based payment and cashflow extension use case.
- Plastiq: Plastiq enables businesses and consumers to pay any bill by credit card, even when the recipient does not accept cards directly. It is the closest functional analogue to Bluechain's value proposition in the North American market.
- Melio: Melio is a B2B payments platform for SMBs that allows bill payment via ACH or card and integrates with accounting software. Its product overlap with Bluechain is strong in AP automation and US SME segment.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
Bluechain social profiles
Digital presenceBluechain compliance and trust
Trust signalCompliance1 record
Bluechain financial estimates
Financial estimateRevenue estimate
Valuation estimate
Bluechain leadership team
Management profileNumber of profiles
Profiles1 record
Bluechain funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Bluechain M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Bluechain
What does Bluechain do?
Bluechain is a B2B payment orchestration platform that enables businesses to pay any UK supplier with a Visa or Mastercard credit or debit card, even when the supplier does not accept cards directly. The user's card is charged by Bluechain and the supplier receives a standard bank transfer within two business days, with automated reconciliation back into Xero or Sage accounting software. The platform is sold on a freemium, pay-as-you-go basis with a per-transaction convenience fee of 2.5% (temporarily 2.3%).
Is Bluechain a public or private company?
Bluechain is a private company. It is classified as unknown and is currently operating.
When was Bluechain founded?
Bluechain was founded in 2015. It employs 11 to 50 people.
Where is Bluechain based?
Bluechain is headquartered in Maidenhead, United Kingdom, in the Europe region.
How does Bluechain make money?
One revenue line is on record: payment Convenience Fees.
Who are Bluechain's main competitors?
Capital on Tap is listed as a regional player. Broad incumbents are Tipalti, Payoneer, Bill.com and Wise Business. Emerging players are Soldo and Fundbox. Direct peers are Resolve, Plastiq and Melio.
Does Bluechain have an API?
No public API is recorded for Bluechain.
What industry is Bluechain in?
Bluechain's product category is B2B Payment Orchestration Software. Its primary akta.pro industry code is FSAGAIAC, B2B / Invoice-Based BNPL (Trade Credit at Checkout), with a secondary code of FSAKACAC, BNPL Card / Virtual Card Programs. Its NAICS code is 52232 and its SIC code is 6159.