Barksdale Federal Credit Union

What Barksdale Federal Credit Union does

Barksdale Federal Credit Union is a federally chartered, member-owned financial cooperative founded in 1954 to serve military and civilian personnel at Barksdale Air Force Base in Bossier City, Louisiana. It operates as a full-service retail and business bank with assets exceeding $2 billion as of January 2022, making it the largest locally-owned credit union in Louisiana. The institution serves over 55,000 individual members across 30+ branch locations spanning Louisiana, Arkansas, Mississippi, and Texas, with membership also extended to veterans, retirees, geographic residents across four states, and employees of 1,000+ Select Employee Group partner companies, associations, and churches.

The product portfolio covers deposit products (checking, savings, CDs/IRAs, student checking), consumer and commercial lending (mortgages, auto/boat/RV, personal loans, business loans, government-guaranteed loans), credit cards with rewards, insurance through TruStage, and investment services through Barksdale Investment Services. Technology delivery is multi-channel: native iOS/Android mobile app, web banking, video chat banking, text banking, and physical branches with instant-issue debit cards. Third-party integrations include Zelle, Apple Pay, Google Pay, Samsung Pay, Visa, MeridianLink loan origination, SavvyMoney credit monitoring, DocuSign, DreamPoints rewards, and BALANCE financial counseling.

The revenue model is the standard credit union net interest income framework: spread between interest earned on loans and interest paid on deposits, supplemented by transaction fees (overdraft, wires, loan fees), credit card interchange and interest, mortgage origination and servicing fees, business banking/merchant services revenue, and distribution commissions from TruStage insurance and other partners. Profits are returned to members via higher deposit dividends and lower loan rates relative to for-profit competitors. Distribution is community-led, anchored on the Barksdale AFB founding membership, military and veteran SEG partnerships, geographic residency eligibility, and church/association affiliations, with growth driven by both organic branch expansion (e.g., Minden 2021) and M&A (AMOCO East Texas FCU 2017, HomeBank of Arkansas 2022).

Name

Barksdale Federal Credit Union

Legal name

Barksdale Federal Credit Union

Website

https://bfcu.org

Company type

Private

Founded year

1954

Operating status

Operating

Headcount range

251–500 employees

Short description

Barksdale Federal Credit Union is a federally chartered, member-owned credit union founded in 1954, serving 55,000+ members across Louisiana, Arkansas, Mississippi, and Texas with deposits, lending, mortgages, credit cards, and investment services through 30+ branches.

Ownership category

akta.pro rank

Product category

Retail Banking

NAICS

Credit Unions (522130)

SIC

Savings Institution, Federally Chartered (6035), Personal Credit Institutions (6141)

akta.pro primary industry

Military & Veterans Credit Unions (FSABAEAI)

akta.pro secondary industries

Community Credit Unions (Retail/Consumer Focus) (FSABAEAA), Employer/Occupational Credit Unions (FSABAEAB), Bank & Credit Union Personal Loans (Unsecured Installment) (FSAKAAAL), Credit Cards & Revolving Credit (FSABAAAC)

Keywords

• Retail banking services
• Consumer lending
• Mortgage loans
• Credit union services
• Business banking

Headquarters

HQ city

Barksdale Afb

HQ country

United States

HQ region

North America

Offices6 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales, Supply Chain

Revenue model

1. Net Interest Income: Primary revenue from spread between interest earned on loans (mortgages, auto loans, personal loans, credit cards, business loans) and interest paid on deposits (checking, savings, CDs, IRAs). As a credit union, profits are returned to members through better rates.
2. Fee-based Services: Various banking fees including account maintenance, ATM fees (though free at many locations), overdraft fees, wire transfer fees, and loan-related fees
3. Credit Card Operations: Revenue from credit card transactions, annual fees (none for basic cards), and interest charges on balances
4. Mortgage Lending: Revenue from mortgage originations, servicing, and associated fees
5. Business Banking Services: Revenue from business checking, savings, merchant services, and business loans including government guaranteed loans

Pricing tiers

Go-to-market motion1 record

Distribution channels8 records

Marketing channels8 records

Core offering

Barksdale Federal Credit Union is a federally chartered, member-owned credit union providing personal and business banking services. Its core offerings include checking accounts, savings accounts, certificates and IRAs, mortgage loans, auto/boat/RV loans, personal loans, credit cards, business loans, merchant services, and digital banking (online and mobile). It distributes these services through 30+ branches across Louisiana, Arkansas, Mississippi, and Texas, supported by digital channels and workplace Select Employee Group partnerships.

Product overview

Barksdale Federal Credit Union operates as a full-service financial institution offering a comprehensive suite of banking products and services. The core offerings include checking and savings accounts (with sub-products like Student Checking and Change Jar automatic savings), certificate accounts and IRAs, mortgage loans (including conventional and home equity products), auto/boat/RV loans (with Gap & Warranty protection add-ons), personal loans, and credit cards with rewards programs. Digital banking is delivered through Online Banking and Mobile Banking platforms with features including Zelle peer-to-peer payments, Digital Wallet integration (Apple Pay, Google Pay, Samsung Pay), and Credit Score monitoring. Specialized offerings include Buddy Banking and Greenlight for youth financial education, Video Chat banking for remote assistance, and Select Employee Group programs for business membership expansion. Business services encompass commercial lending, merchant services, and government-guaranteed loan programs. Insurance products are offered through TruStage partnership. Financial counseling and education resources are provided through BALANCE partnership. The institution serves personal, business, and military/ex-military member segments across Louisiana, Arkansas, Mississippi, and Texas.

Differentiator

Problem solved

Functional benefit

Products and services

• Checking Accounts Personal and business checking accounts with debit card rewards, digital wallet integration, fraud alerts, and Zelle peer-to-peer payments for individual members and small businesses.
• Savings Accounts Personal and business savings accounts paying dividends to members, with options for sub-accounts and automated savings features.
• Certificate Accounts and IRAs Term deposit certificates and Individual Retirement Accounts offering competitive dividend rates across various term lengths for member retirement and long-term savings planning.
• Mortgage Loans Home purchase and refinance mortgages, including conventional loans and Home Equity Lines of Credit, processed through a dedicated MeridianLink/Ellie Mae platform with dedicated loan originators.
• Auto, Boat, and RV Loans Vehicle financing for new and used cars, boats, and recreational vehicles, including repo vehicle purchases, with rates starting at 3.69% APR for current models.
• Personal Loans Unsecured personal loans for debt consolidation, home improvements, unexpected expenses, and other member financing needs.
• Credit Cards Visa credit cards for personal and business use offering rewards points (1 point per $1 on signature transactions), cash back through Score More Deals, and Visa Purchase Alerts.
• Online Banking Web-based banking platform enabling account management, transfers, bill pay, eStatements, Zelle payments, credit score access, money management tools, and loan applications.
• Mobile Banking Native iOS and Android applications with full banking functionality including mobile check deposit, account access, fraud alerts, credit score access, and Apple Pay/Google Pay/Samsung Pay integration.
• Business Loans Business financing including Real Estate Financing, Company Vehicle and Commercial Equipment loans, Business Lines of Credit, and Government Guaranteed Loans (SBA programs) for business members.
• Merchant Services Payment processing services enabling business members to accept credit and debit card transactions at their businesses.
• TruStage Insurance Insurance products offered through partnership with TruStage, including life insurance, AD&D, auto insurance, and home insurance for members.
• Student Checking Checking account for individuals under 25 enrolled in school, with no minimum opening deposit, no monthly fee, and a free debit card with rewards.
• Barksdale Investment Services Investment advisory and financial planning services offered to members through dedicated financial advisors.

Quantifiable outcome

• Over $1.6 billion in assets growth from 2020 to 2022
• +3 more outcomes

Named customers5 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration16 records

Feature5 records

Partnerships

Twelve partnerships are on record, tiered core and minor.

• GreenlightcoreGTM or Marketing PartnerPartnership offering free Greenlight SELECT subscription to Barksdale Federal members. Greenlight is a financial technology company providing debit cards and money app for families to teach kids about earning, saving, and spending wisely. Members receive free subscription (typically $79.99 value) plus custom debit card options. Barksdale Federal is promoted on Greenlight's partnership page.
• BALANCEcoreStrategic or Co-development PartnerPartnership with BALANCE for free financial education resources, counseling services, webinars, and workshops. BALANCE provides confidential, no-cost financial counseling to help members develop budgets, manage debt, and achieve financial goals. Services include credit report review, debt management, homeownership counseling, and student loan coaching.
• TruStage InsuranceminorChannel Partner/ Reseller/ DistributorTruStage Insurance products offered through Barksdale Federal, providing members access to life insurance, AD&D insurance, auto and home insurance. TruStage has 80+ years of experience working with credit unions. Products are backed by CMFG Life Insurance Company and leading insurance carriers.
• ZellecoreTechnology or IntegrationIntegrated money transfer service allowing members to send money directly between bank accounts in the U.S. Typically within minutes. Integrated into Barksdale Federal mobile app and online banking. Transaction limits apply ($200 per transaction, $500 daily default). Available for personal checking accounts only.
• Apple PaycoreTechnology or IntegrationDigital wallet integration allowing members to add Barksdale Federal Visa debit and credit cards to Apple Pay for contactless payments. Available on iPhone 6 and later, Apple Watch.
• Google PaycoreTechnology or IntegrationDigital wallet integration allowing members to add Barksdale Federal Visa debit and credit cards to Google Pay for contactless payments. Available on Android 4.4 and above.
• Samsung PaycoreTechnology or IntegrationDigital wallet integration allowing members to add Barksdale Federal Visa debit and credit cards to Samsung Pay for contactless payments. Available on Galaxy S7 and later models, Gear S2 smartwatch.
• VisacoreTechnology or IntegrationPayment network partner for Barksdale Federal credit and debit cards. Provides card processing, Visa Purchase Alerts, Verified by Visa security, and Visa Click to Pay functionality.
• MeridianLinkcoreTechnology or IntegrationLoan application platform used for consumer loan applications and account opening. Barksdale Federal uses MeridianLink for Express App and loan processing.
• C. Taylor Tax ServiceminorStrategic or Co-development PartnerIn-office tax preparation service available January through April at Northgate Center location. Provides individual, partnership, and corporation tax returns with state returns for military members. BFCU members receive special discount. Over 30 years of service to members.
• Love My Credit Union RewardsminorGTM or Marketing PartnerDiscount program offering members savings on products and services including TurboTax (20% off) and H&R Block (up to $25 savings). Credit union members have saved over $1.6 billion through this program.
• HomeBank of ArkansasminorStrategic or Co-development PartnerGreenbrier-based HomeBank of Arkansas acquisition target. First time a state-chartered bank in Arkansas has been sold to a credit union. Deal expected to finalize in Q3 2022 after regulatory approval. Will increase Barksdale's assets and branch network.

Scale indicators8 records

Recent moves9 records

Expansion highlights5 records

Direct peers

• Navy Federal Credit Union: The largest military-affiliated credit union in the U.S., serving active duty, retirees, DoD civilians, and their families. Directly comparable to Barksdale Federal on military-community membership model, federal charter, and full-service consumer banking.
• Keesler Federal Credit Union: Biloxi, Mississippi-based, military-founded credit union serving Keesler AFB and the broader Gulf Coast community. Closest geographic and demographic peer to Barksdale Federal within the ARK-LA-MS-TX footprint.
• Pentagon Federal Credit Union (PenFed): Alexandria, VA-based, large military-affiliated federal credit union offering consumer lending, mortgages, and credit cards to military members, veterans, and DoD employees. Direct peer on military membership model and federal credit union charter.
• Red River Federal Credit Union: Texarkana-based community/military-adjacent credit union operating in the same AR-LA-TX geography. Comparable member base and product mix (consumer loans, mortgages, deposits) at a smaller scale than Barksdale Federal.
• Campus Federal Credit Union: Baton Rouge, LA-based community credit union serving Louisiana State University and other university-affiliated SEG groups. Comparable Louisiana footprint, SEG-driven membership model, and full-service consumer banking offering.
• Greater Louisiana Federal Credit Union: Baton Rouge-area community credit union with a similar Louisiana geographic focus and member-owned cooperative structure. Directly comparable on community credit union model and consumer deposit/loan offerings.
• Service Credit Union: New Hampshire-based, military-affiliated federal credit union serving active-duty and retired service members and families. Comparable military membership focus, federal charter, and diversified consumer lending products.

Broad incumbents

• Alliant Credit Union: Large, digitally focused U.S. credit union with national membership via employer/affiliation SEG and a strong online/mobile experience. Comparable on consumer deposit, lending, and digital platform capabilities, but operates at significantly greater scale.
• Digital Federal Credit Union (DCU): Large Massachusetts-based digital-first credit union serving a broad national membership via employer SEG channels. Comparable on SEG-driven acquisition, digital banking depth, and full consumer product suite.

Regional players

• Security Service Federal Credit Union: San Antonio, Texas-based large federal credit union serving military and civilian members across Texas and several other states. Comparable on military-community focus, federal charter, and multi-branch Texas presence, but serves a different primary geography.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/channel/UC6jKxiir9bsVa0yirwvMI9A
• Facebookfacebook.com/barksdalefederalcreditunion
• LinkedInlinkedin.com/company/barksdale-federal-credit-union
• Instagraminstagram.com/barksdalefcu/?hl=en

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A1 record

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Barksdale Federal Credit Union