What Recovery Unplugged does

Recovery Unplugged is a private, for-profit behavioral health treatment organization founded in 2011 and headquartered in Fort Lauderdale, Florida. The company operates eight treatment centers across the United States (Austin, DC-Metro, Fort Lauderdale, Nashville, West Palm Beach, South Carolina, New Jersey, and Pennsylvania) and has disclosed serving more than 12,000 individuals cumulatively. Its customers are individuals with substance use disorders, co-occurring mental health conditions, and related addictive behaviors, segmented into primary use cases (substance use, co-occurring disorders) and secondary personas (LGBTQ+ individuals, families, telehealth patients).

The core treatment platform combines evidence-based clinical practice with a proprietary Music-Assisted Treatment methodology, in which music is used as a therapeutic catalyst for trust-building, trauma processing, and treatment engagement. The continuum of care spans medical detox, residential treatment, partial hospitalization programs (PHP), intensive outpatient programs (IOP), behavioral telehealth, and mental health residential care. Specialty programs include dual diagnosis treatment, medication-assisted treatment (Suboxone, Vivitrol, Sublocade), LGBTQ+-affirming care, pet-friendly residential rehab, family therapy, and court liaison services. Therapeutic modalities include cognitive behavioral therapy (CBT), dialectical behavior therapy (DBT), and adolescent therapy. Forbes named Recovery Unplugged the #1 Behavioral Telehealth Program in 2025.

Commercially, the company operates a sales-led go-to-market model anchored on 24/7 phone-based admissions and free insurance verification, accepting most major insurance providers and offering flexible financing. Revenue is generated through insurance reimbursement across all levels of care. Marketing channels include content marketing and SEO, social media, the Sober Sessions national sober entertainment movement, and telehealth promotion. Ownership structure, investor composition, funding history, and revenue figures are not publicly disclosed.

Name

Recovery Unplugged

Legal name

Recovery Unplugged

Website

https://recoveryunplugged.com

Company type

Private

Founded year

2011

Operating status

Operating

Headcount range

251–500 employees

Short description

Recovery Unplugged is a private, multi-state behavioral health treatment organization operating eight US facilities, delivering the full continuum of addiction and mental health care anchored by a proprietary Music-Assisted Treatment methodology to individuals and families with substance use and co-occurring disorders.

Ownership category

akta.pro rank

Product category

Addiction and Behavioral Health Treatment Services

NAICS

Residential Mental Health and Substance Abuse Facilities (623220), Outpatient Mental Health and Substance Abuse Centers (621420)

SIC

Services-Nursing & Personal Care Facilities (8050), Services-Specialty Outpatient Facilities, Nec (8093)

akta.pro primary industry

Residential Substance Use Rehabilitation (Inpatient Rehab) (HLAFACAE)

akta.pro secondary industries

Substance Use Detoxification Centers (Medical Detox) (HLAFACAD), Substance Use Recovery & Harm Reduction Support Services (BPAGAEAO)

Keywords

• Addiction treatment services
• Behavioral health care
• Substance use rehab
• Mental health treatment
• Music-assisted therapy

Headquarters

HQ city

Fort Lauderdale

HQ country

United States

HQ region

North America

Offices8 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Insurance-Based Treatment Services: Recovery Unplugged accepts most major insurance providers and works with patients to make treatment accessible. The revenue model relies primarily on insurance reimbursement for treatment services across detox, residential, outpatient, and telehealth programs.

Pricing tiers

Go-to-market motion3 records

Distribution channels3 records

Marketing channels5 records

Core offering

Recovery Unplugged operates a national network of behavioral health treatment centers delivering addiction, mental health, and co-occurring disorder treatment. Its continuum of care spans detox, residential, partial hospitalization, intensive outpatient, mental health residential, and behavioral telehealth programs, all integrated with its proprietary Music Assisted Treatment approach. The organization accepts most major insurance providers and offers free insurance verification with flexible financing.

Product overview

Recovery Unplugged is a national behavioral health treatment organization offering a comprehensive continuum of care across multiple locations. The company's core offering consists of levels of care (Detox, Residential Treatment, Intensive Outpatient, PHP, Behavioral Telehealth, and Mental Health Residential) combined with specialty programs (Dual Diagnosis, Medication-Assisted Treatment with Suboxone/Vivitrol/Sublocade, Music Assisted Treatment, LGBTQ+ Friendly Treatment, Pet-Friendly Rehab, Family Therapy, and Court Liaison Services). The organization distinguishes itself through its Music Assisted Treatment approach, integrating music into evidence-based clinical practices. Services span from inpatient residential care to virtual outpatient programming, with locations in Austin, DC-Metro, Fort Lauderdale, Nashville, West Palm Beach, South Carolina, New Jersey, and Pennsylvania. Forbes named Recovery Unplugged the #1 Behavioral Telehealth Program in 2025.

Differentiator

Problem solved

Functional benefit

Brands

• Sober Sessions: A national live music movement that organizes substance-free concerts to promote recovery and community support, raising funds and awareness through events to aid treatment access, sober living, and recovery programs.
• Music Assisted Treatment

Products and services

• Detox Treatment Medical detoxification program that addresses immediate and urgent withdrawal symptoms associated with substance use disorders. For individuals with drug or alcohol addiction requiring medically supervised detox.
• Residential Treatment Inpatient residential and partial hospitalization programs that promote healing in a distraction-free facility setting for patients with substance use and co-occurring disorders.
• Intensive Outpatient Program (IOP) Structured outpatient program lasting 10-30 days that allows clients to maintain career, family, and other obligations while receiving addiction treatment.
• PHP Treatment (Partial Hospitalization Program)

Quantifiable outcome

• Over 12,000 individuals assisted with treatment access
• +1 more outcomes

Named customers3 records

Segments5 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

One partnership is on record.

• WXPNminorGTM or Marketing Partner · 27 May 2026Recovery Unplugged partnered with WXPN public radio to present Sober Sessions, a large-scale sober entertainment event on June 18, 2026 at Franklin Music Hall in Philadelphia. The event featured performances by Langhorne Slim, Mike Miz, Post War Dream, and Bonnie Stewart, operating the venue as a fully sober space for one night. The initiative reflects Recovery Unplugged's use of live music as a tool for addiction recovery and community connection.

Scale indicators6 records

Recent moves6 records

Expansion highlights6 records

Emerging players

• Workit Health: Virtual addiction treatment provider offering online MAT, therapy, and recovery support across multiple states. Comparable as a telehealth-first SUD competitor pushing the asset-light expansion model Recovery Unplugged is pursuing via Virtual IOP.
• Eleanor Health: Outpatient addiction and mental health provider combining medication-assisted treatment, therapy, and peer support with a value-based care model. Comparable as a SUD/MH operator pursuing outcomes-based contracts and integrated care delivery.

Direct peers

• Caron Treatment Centers: National nonprofit addiction treatment provider with residential, outpatient, and specialized programs including older adults, LGBTQ+, and co-occurring disorders. Comparable in differentiated specialty programming and integrated continuum of care.
• Promises Behavioral Health: Multi-site addiction and mental health treatment operator offering residential, PHP, IOP, and alumni programs across multiple states. Comparable as a multi-state for-profit treatment network with similar levels of care.
• Hazelden Betty Ford Foundation: One of the largest nonprofit addiction treatment organizations in the U.S., offering residential, outpatient, and family programs with strong brand recognition. Directly comparable in clinical service mix and integrated care model.
• CleanSlate Centers: Outpatient-focused addiction treatment network specializing in medication-assisted treatment for opioid and alcohol use disorders across multiple states. Comparable as a multi-state SUD provider with insurance-based model and MAT focus.
• American Addiction Centers: National multi-state addiction treatment network offering detox, residential, IOP, and telehealth across the U.S. Closest comparable operator to Recovery Unplugged in scale, multi-site footprint, and full continuum of care model.
• BrightView Health: Outpatient addiction treatment provider operating across multiple states with a focus on MAT, therapy, and case management. Comparable in multi-state outpatient SUD delivery and insurance-driven model.
• Pyramid Healthcare: Regional addiction and mental health treatment provider with detox, residential, IOP, and MAT services. Comparable as a multi-site behavioral health operator offering a full continuum of SUD care.

Broad incumbents

• Acadia Healthcare: Large publicly traded behavioral health operator running psychiatric hospitals, residential treatment centers, and outpatient programs nationwide. Comparable as a much larger incumbent in the broader behavioral health space with overlapping SUD/MH service lines.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks2 records

Key highlights7 records

Customer concentration

• Xx.com/RecoveryUnplugd
• YouTubeyoutube.com/recoveryunplugged
• Facebookfacebook.com/1375409726078808
• Pinterestpinterest.com/recoveryunplugd/_created
• LinkedInlinkedin.com/company/recovery-unplugged

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Recovery Unplugged